Stephen Waddington

MAY 26, 2021

COVID-19 has seen an explosion of new PR agencies. More than 50 new PR agencies have been founded in the UK during the COVID-19 pandemic according to a report published today by Wadds Inc. It provides insights into the market and clear direction and inspiration for anyone thinking of starting their own agency.

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Agency Report Print Healthcare 161

Remote PR Jobs

SEPTEMBER 25, 2023

Originally seen on Forbes The media and public relations field is constantly evolving to meet the demands of the modern digital world. As agency professionals, the members of Forbes Agency Council have learned their fair share of lessons about the industry, and some of the best ones have come from experienced mentors.

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Agency Energy Sports Reputation 100

PR 20/20

JANUARY 10, 2023

You're at a fork in the road—do you need to hire a marketing agency for ongoing or one-time support? You've identified the need to prioritize marketing to help strengthen the foundation of your business and improve sales. What does a marketing agency do? In what capacity can I work with a marketing agency?

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Agency Marketing Internal International 74

Sword and the Script

OCTOBER 11, 2022

An extra pair of hands was followed by “outside objectivity and advice” (45%) and “expertise in a niche, vertical market or subject matter” (34%). When I was on the in-house side, many internal meetings just added to the already very long to-do list I had. Agencies, on the other hand, have a very different view.

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Agency B2C B2B Survey 139

ImPRessions - Crenshaw Communications

JANUARY 29, 2020

For a PR agency , what’s better than winning a new client? In the PR business, client retention is tied to staff retention, and both impact the health of any creative services agency. In the PR business, client retention is tied to staff retention, and both impact the health of any creative services agency. Agree on KPIs.

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Agency Banking Internal International 182

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. PR agency life can be gratifying and exciting, just as it can be fast-paced and stress-inducing. Agencies are usually structured as teams specializing in specific industries, outlets or channels. And that’s okay!

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Agency Energy Crisis Management Industry 88

Konnect Agency

OCTOBER 4, 2021

An influencer marketing agency can help measure the success and effectiveness of an influencer campaign beyond looking at likes and comments. Influencer Marketing Agency Services & Solutions for Back-End Analytics. Influencer Marketing Agency Services & Solutions for Back-End Analytics.

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Agency Marketing Analytics Instagram 105

Bianchi Biz Blog

MARCH 2, 2023

So, why are some Purchasing and Procurement buyers still making decisions based on the lowest PR agency rates? If a buyer picks the agency with the lowest rate, they think they can get more hours from the budget, and therefore, more or better results. Some of the blame falls upon the PR agency industry itself. And why is that?

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Agency Automotive Engineering Education 108

Prohibition

APRIL 18, 2023

Another month means another meet the team! For April, get to know all about Dawn, our Digital Marketing Manager and major Justin Bieber fan girl… How long have you been at Prohibition? Joining as Prohibition’s first ever Marketing Manager, I can really mould my role and see first-hand the results of our marketing.

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Landis PR

OCTOBER 2, 2023

All relationships take effort, and that includes the one between client and communications agency. If both client and agency understand relationships, responsibilities and expectations, it’s usually smooth sailing. The goal is that no one from agency or client side ever has to wonder, “what’s going on this week/month/quarter.”

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ImPRessions - Crenshaw Communications

NOVEMBER 1, 2018

Bringing on an external PR agency , or really any outside firm, is an investment of time and budget for any company, no matter its size. Naturally, things will go better for both parties if the agency team gives their all, and the client manages for the best possible outcomes. Photo by rawpixel.com from Pexels. Here are some of ours.

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The Hoffman Agency

FEBRUARY 8, 2024

Copyright : [link] , Christopher Burns (@christopher__burns) As the landscape continues to evolve and new trends and technologies redefine industry standards, we invite you to join us as we explore the frontiers of the marketing and communications world in 2024. The key to this is a strengths-based attitude. Home sweet home?

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B2C B2B Agency Trends 73

Prohibition

FEBRUARY 10, 2023

We’re back this month with another meet the team! Working at an integrated agency means you’re exposed to all aspects of PR on the daily – which I love! I worked in a couple of marketing and communications roles before joining Prohibition. How long have you been at Prohibition? What do you love most about your job?

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Onclusive

DECEMBER 6, 2019

The world of marketing and PR evolves rapidly. Conferences and other gatherings of like-minded marketing professionals provide key learning opportunities, introductions to others who can help you hone your craft, and team-building experiences unlike any other. Digital Sales and Marketing World. Dates: Feb 25 – 26, 2020.

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Conference Marketing Case Study Measurement 329

Bianchi Biz Blog

OCTOBER 9, 2023

In the coming years and decades, fleet operators will be able to choose from a much broader menu of powertrain options to meet the requirements of their operations and comply with emissions regulations. This is largely uncharted territory for an industry that has been fueled almost entirely by diesel for generations.

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Transportation Meeting Newspapers Media 99

Sword and the Script

FEBRUARY 20, 2024

PR pitches earn a 45% open rate and a 3% response rate; the top metrics for marcom and PR by segment; Europe is more satisfied with PR agencies than the U.S. Studies show the average email marketing campaign has a 20% open rate and 2% CTR. Europe is more satisfied with PR agencies than the U.S. Is that good?

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Report Publicity Marketing Pitching 105

ImPRessions - Crenshaw Communications

FEBRUARY 12, 2018

The best public relations partnerships are client-agency collaborations that involve a serious time commitment on both sides. But what if the client has limited time to invest with the agency team? Or if it lacks experienced staff to manage the agency effort? Get a strong start with your PR agency. Invite the agency in.

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Agency How To Meeting Construction 178

Prohibition

JUNE 2, 2023

We’re back this month with another meet the team! After being introduced to the world of PR at a small, regional agency, I realised just how agile, innovative and adept PR professionals need to be. My career further developed when I made the move to an agency in Leeds. How long have you been at Prohibition? I loved it.

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Meeting B2B Social Media Agency 62

PRSay

MAY 6, 2022

With the internship season on the horizon, PRsay asked agency leaders from PRSA’s Counselors Academy for their thoughts on what makes a strong program. That starts with giving them meaningful, portfolio-building work and committing to teaching and mentoring during their time at your agency. John Walker. Managing Partner.

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Agency Internal International Meeting 145

Bianchi Biz Blog

FEBRUARY 17, 2022

As a PR agency that specializes in the B2B automotive and mobility technology space, we get that. No agency is, despite what they might tell you. In fact, the odds are that our PR agency is NOT a good match for most companies. We’re narrowly, but deeply, focused on a niche market. It means they aren’t interested.

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Agency Automotive Mobile B2B 134

Prohibition

MARCH 21, 2022

We’re back this month with another meet the team feature! I love the fast pace of working at a busy agency. I also love the fact that PR and marketing is constantly evolving, so there’s always new things to learn. For March, get to know all about our Junior Account Manager – Cathy.

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Meeting Pinterest Agency SEO 62

Cision

APRIL 24, 2017

PR agencies work with clients presenting a wide range of needs. Efficiency is the name of the game and agency pros are tasked to find quick ways to solve their client’s communications challenges. Gained unprecedented access to contacts outside its immediate market. millions contacts at its fingertips.

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Meeting Case Study Study Local 177

Stephen Waddington

AUGUST 13, 2020

Here are 25 things to think about if you’re thinking of going freelance or starting an agency. The market is saturated Create a business plan. It’s worth checking out if you’re thinking of setting up as a freelancer or fledgling agency. Get fit and healthy. There’s only one of you Find a client Reduce your personal costs.

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Agency Insurance Insurance Banking 147

Wadds Inc.

MAY 5, 2023

M&A activity is at a high in the agency market. We published an overview of the economy from an agency perspective at the end of April. The challenging market is prompting founders to evaluate their options. Smaller agencies are seeking larger platforms.

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Agency Reputation Meeting Marketing 52

PRSay

SEPTEMBER 15, 2020

Current title : Vice President, Agency Marketing and Promotion, Padilla. The agency I work with has always been extremely supportive of PRSA. I’d gone to several meetings before joining the Society, and I was impressed by the professional development opportunities and networking. Number of years as a PRSA member : 16.

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Meeting Leadership Community System 151

ImPRessions - Crenshaw Communications

AUGUST 12, 2019

Bringing on a public relations agency can help an organization engage a far larger audience than they’re able to do on their own. But in the competitive world of startups, the go-to-market formula can change, and timing is key. So before a startup decides to bring on a PR agency, they should be asking themselves these five questions.

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Solo PR Pro

FEBRUARY 1, 2022

When he arrived on campus, however, he was amazed by the student-run broadcast stations, including radio and TV stations that would actually compete in the local market for ratings. “I When he graduated from the University of Florida, Stu was in the market for a full-time position in radio.

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Meeting Radio Sports Telecommunications 131

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

From Chris Harihar ’s perspective, generative AI tools like ChatGPT and DALL-E finally gave PR agencies the power to deliver on their promises of AI sophistication. Agency teams will increasingly unlock valuable and time-saving use cases for the tech. And he sees PR teams getting more involved in brand safety. One example?

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Bianchi Biz Blog

MARCH 3, 2022

Lately, we’ve noticed that a few PR agencies have been trying this pitch to CEOs and CFOs: “Why do you need in-house PR capabilities? First off, you don’t have in-house marketing, advertising, PR or social capacity because it’s cheaper … but because it’s better. The outside agency brings a distinct perspective. More effective.

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Agency B2B Internal International 88

Stern + Associates

AUGUST 25, 2023

Public relations (PR) agencies can help you do this by improving your messaging strategy. However, finding the right PR agency to partner with is rarely a cut-and-dry task. Considering the following tips will help you find the public relations agency that fits your business. However, this is rarely the case in real life.

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Agency Publicity Measurement Strategy 62

The Resolution Blog

OCTOBER 30, 2017

A great relationship is the key to a successful client/agency relationship so you really want to make a great first impression. This can be a little daunting, so here’s a quick guide to preparing for your first client meeting: Make them succeed If you can make your client look good in their role, you are onto a winner.

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Meeting How To Radio Energy 120

Landis PR

MARCH 6, 2023

Photo courtesy of Pixabay Prepare for your Search Before beginning your search for a PR agency, it’s vital that you and your team make a list of your needs and define why you are looking for an agency in the first place. Hiring an agency is a partnership – you’ll have to dedicate time to it. In-person meeting?

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Agency Public Affairs Case Study Crisis Communications 52

ImPRessions - Crenshaw Communications

MARCH 16, 2021

Are you a college student or recent grad looking to gain experience in a top B2B technology PR agency? PR/Marketing Intern. Crenshaw Communications is seeking a paid intern to join our dynamic B2B technology PR team and to assist with our pro bono work for a leading marketing association. We look forward to hearing from you!

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PRSay

MAY 30, 2023

In the past, multicultural marketing and brand purpose were often siloed within organizations. A recent study, jointly conducted by our firms, BRANDthrō and The Axis Agency, uncovered current views on diversity and multiculturalism among 180 millennials. multicultural marketing agency.

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Stephen Waddington

OCTOBER 20, 2020

The story of PR agency start-ups in the UK market is an uplifting one of innovation and new business models. It is easy to focus on the challenges that the pandemic has created in the industry but there have been more than 15 new PR agency launches in the UK alone in the past six months.

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Deirdre Breakenridge

JULY 30, 2018

Having just written “ A Client’s Guide to Hiring PR & Communications Agencies ,” we’ve turned the lens around to provide insights into getting hired in a PR Expanded world. On our journeys we’ve hired agencies, fired agencies, been hired by companies as communications agencies and consultants, and been rejected.

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Agency How To Pitching Communications 150

Solo PR Pro

AUGUST 31, 2021

Originally from Virginia Beach, VA, Meredith LeJeune got her start as a marketing and communications coordinator for Dominion Enterprises — a marketing services company serving the real estate, automotive and travel industries — doing a little bit of everything from traditional public relations to developing marketing and sales collateral.

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Meeting Real Estate Energy Agency 98