Cision

NOVEMBER 24, 2015

A similar settled case found that news agencies and journalists cannot use Twitter photographs without first asking permission. Both examples show how complicated the term “fair use” has become and the power behind the purpose factor. An example of the effect factor of fair use can be seen in the recent Fox News clips ruling.

Examples 120

Examples Viral YouTube Infographics 120

PR 20/20

FEBRUARY 7, 2023

For example, if a user’s pain points were understanding Google Analytics 4 and how to use it to measure website performance for their job, we’d recommend the following blog posts: What is Google Analytics 4 and How Does it Work? Infographics are also easy to save and share, making them more accessible for buyers to reference again and again.

Examples 52

Examples eBook Infographics Analytics 52

Contently - Strategy

MAY 9, 2024

Contently recently helped a staffing agency put together a white paper on the current talent landscape. That’s exactly the type of insight the agency’s audience of employers needs to help fill roles. Plus, the white paper positioned the staffing agency as a go-to expert on talent recruitment.

Writing 119

Writing Case Study Study Brand 119

Buzzstream

FEBRUARY 3, 2021

Examples of top-tier publications include: The Guardian. So if you are working on a Lifestyle or Entertainment piece, for example, you may instead be targeting pubs like these: Buzzfeed. I’ve produced an example below, to show my methods. The New York Times. However, relevance is also key so when you’re outreaching.

Digital PR 170

Digital PR Industry Strategy Film 170

5W PR

NOVEMBER 3, 2023

For example, create content that resonates with fitness enthusiasts who seek advanced performance metrics, while also offering guidance to beginners on how to kickstart their fitness journey with wearable tech. Tailoring the message to different audiences Fitness wearables cater to a diverse audience.

Marketing 78

Marketing Infographics Content Marketing Data 78

Shift Communications

JULY 20, 2015

My hands touch all sorts of projects ranging from the development of infographics, web banners and print collateral to social content and animated Powerpoint presentations. It’s especially gratifying when a client comes back looking for more design work when they could have gone to a creative agency. What are some of the challenges?

Agency 60

Agency Creativity Infographics eBook 60

The Resolution Blog

JANUARY 24, 2020

For example, if you’ve been hammered with negative press recently, are you trying to balance that out with more neutral coverage? A charity for example, based solely on donations with no public funding, would not necessarily find it favourable to see reports of its strong cash reserves in the media as this may discourage fundraising.

Analysis 156

Analysis Measurement Government Examples 156

5W PR

JANUARY 31, 2024

This could include blog posts, whitepapers, case studies, and infographics. Ensure that your content is shareable and easily digestible, bullets and lists are helpful for your audience to understand the information quickly and imagery, such as infographics, are helpful for explaining your concepts. FAQ What is a Tech PR Agency?

Technology 78

Technology Product Launch Crisis Management Case Study 78

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

5W PR

MAY 24, 2021

One has to take into account what outcomes need to be generated from a given press release and what actions should be encouraged, for example, to garner attention and awareness. For example, ‘data management’ at scale will mean nothing to people who do not know about data analytics. For example,’ Grey geese and green fields.’

Guidelines 88

Guidelines Infographics Writing Engineering 88

5W PR

JANUARY 4, 2023

For example, although practically, everyone has a Facebook account these days, not a lot of people are interested in the content that’s being shared on the platform, which means one of the best ways for companies to connect with the target audience on this platform is through entertaining content.

Pinterest 88

Pinterest Infographics Social Media Instagram 88

Buzzstream

FEBRUARY 1, 2024

Each is based on my years of experience with agencies like Siege Media and The Grit Group. For example, here are the guest post guidelines from the Hubspot blog. You can see an example of my recent work on a similar post in [Publication]. In the example above, I lean on Google. This piece would [quick recap].

Pitching 87

Pitching Infographics Survey Resources 87

PRSay

JULY 16, 2019

For example, taking a blog post and turning it into a podcast, infographic or video is a great way to present identical information in a new format. Just like Disney took a tried-and-true story and retold it with modern animation, repurposing evergreen content in a new medium can revive established messaging. Who knows?

Content Marketing 162

Content Marketing Infographics SEO Video 162

ImPRessions - Crenshaw Communications

SEPTEMBER 24, 2019

Use examples. Agencies and clients alike need to be monitoring current trends in the industry. If a company wants to be in a specific publication, agencies should find the best journalist and sell a story perfectly catered to their beat. Look for analogies and emphasize benefits, not just features. Tap your inner contrarian.

Pitching 140

Pitching B2B Infographics Study 140

ImPRessions - Crenshaw Communications

JUNE 6, 2017

For example, if at the outset, a PR goal was to increase sign-ups for a cause or event, that data should be tracked and offered as a metric. For example, understand the difference between the Bulldog Awards (geared to excellence in media relations) and the SABRE Awards (looking more at winning strategies.) ” Do prioritize.

B2B 168

B2B Video Exercises Infographics 168

Buzzstream

MAY 19, 2022

I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. For example, when I Google “coffee statistics,” I see that it has a Keyword Difficulty of 65. My go-to example of this strategy done well is Andy Crestodina and the team at Orbit Media.

Survey 91

Survey How To Reddit Pitching 91

5W PR

SEPTEMBER 7, 2021

A great example of this is visual content, such as infographics. The post Startups and Positive PR Coverage appeared first on Public Relations Blog | 5W PR Agency | PR Firm. With the help of visual content, companies can attract more interest in their story, because visuals are quite attention-grabbing for everyone.

Pitching 88

Pitching Infographics Social Media Employee 88

5W PR

MAY 17, 2022

For example, if a business has done research and created an e-book or a white paper about its latest product, all of the content in the book or white paper can then be repurposed to create blog posts, news articles, and video content as well. Top Examples of PR and Content Marketing Lead Generation. Repurposing content.

Strategy 88

Strategy Content Marketing Employee Google 88

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. For example, it shows that Buzzstream is “ firstname@buzzstream.com ” which is correct. Comprehensive Reporting: Buzzstream also creates helpful reports per project, agency, or company-wide metrics.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. For example, it shows that Buzzstream is “ firstname@buzzstream.com ” which is correct. Comprehensive Reporting: Buzzstream also creates helpful reports per project, agency, or company-wide metrics.

Digital PR 62

Digital PR Tools Google Pitching 62

5W PR

APRIL 21, 2021

For example, the company business cards can also include the company’s social media handles , or when an executive member speaks at a conference, the slideshow can also include those same handles. The post Beneficial and Creative Marketing Strategies appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

Creativity 88

Creativity Strategy Marketing Infographics 88

Sword and the Script

APRIL 13, 2019

This is true whether you are in-house or work for an agency. For example, they’re much more likely than peers to be tapping into data monetization initiatives or new ventures.”. 17% more likely to be expanding beyond traditional agency partners.”. “18% 17% more likely to be expanding beyond traditional agency partners.”. “18%

Study 120

Study Survey Infographics B2B 120

5W PR

APRIL 19, 2021

For example, campaigns targeting a child-bearing audience should incorporate pictures of families and their children. Brands can experiment with different layouts—say banners, memes, infographics, etc. appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. Keep an Audience’s Interest.

Infographics 88

Infographics Newspapers Study Brand 88

Shift Communications

DECEMBER 18, 2014

For example, if you’re a B2B technology company, you hopefully have a fairly good idea of where your desired buyers spend time in the media. That information, combined with audience research done by your PR agency, should narrow down which publications and influencers will be most receptive to your message. Christopher S.

Data 157

Data Data-Driven PR System Analytics 157

Sword and the Script

DECEMBER 28, 2022

Some 70% reported video has a greater impact “over other content formats such as infographics, e-books and white papers” in raising awareness of a business problem. Why clients hire agencies, consultants and freelancers: an extra pair of hands. Read more: The Top 3 Reasons Clients Hire Outside Agencies, Consultants and Freelancers.

B2B 124

B2B Marketing Survey Software 124

ImPRessions - Crenshaw Communications

MAY 6, 2016

We also send out a weekly newsletter to our audience of brands and agencies. I love news that deals with upcoming major events (for example, Super Bowl ad season is huge for marketers) or new technology (new updates on social channels, a new Apple product, VR technology, smart cars, etc.). What kind of stories are you looking for?

Infographics 120

Infographics Technology Pitching Education 120

Sword and the Script

FEBRUARY 16, 2019

By my math on the back of a napkin, of the 6,829 martech companies listed Scott Brinker’s most recent martech landscape infographic, just 144, or 2%, are categorized under “collaboration.”. 2) Marketing leaders add creative headcount and build in-house agencies. There are no signs that this is slowing either.

Creativity 77

Creativity Study Survey Advertising 77

Shift Communications

JANUARY 2, 2019

For example: Increase leads by 20%. For example, if you conduct a proprietary survey you can maximize the results via an infographic, parsing out specific data points exclusively for media and creating a series on your blog or social channels. Objectives must be specific and measurable. Make the goal actionable. Annie Perkins.

Analysis 95

Analysis Infographics Internal International 95

5W PR

MAY 27, 2022

Companies can use their tools and technologies to create interesting and attention-grabbing pieces of content such as infographics and videos, that can convey information in a good way to both consumers and media outlets.

Company 88

Company Strategy Publicity Real Estate 88

Stephen Waddington

JULY 11, 2017

European researchers have spotlighted challenges facing public relations agencies and teams in the eleventh edition of the European Communications Monitor. The European Communication Monitor (ECM) is a rare example of excellence between communication theory and practice. The 136 page report is available as a free download. But only 4.6%

Communications 115

Communications Publicity Survey Newspapers 115

Shift Communications

OCTOBER 20, 2014

Offer to read them a white paper or press release, listen to a webinar, show them an infographic. Other great examples of this? The post The bedtime test of content marketing and PR appeared first on SHIFT Communications PR Agency | Boston | New York | San Francisco. Christopher S. Vice President, Marketing Technology.

Content Marketing 167

Content Marketing Marketing Storytelling B2B 167

Deirdre Breakenridge

MARCH 12, 2015

Years ago, I was a PR person working at a creative marketing communications agency. It’s most apparent with PR agencies that are changing their structures. PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me.

Creativity 150

Creativity Web Social Media Data 150

Contently - Strategy

APRIL 14, 2021

a search marketing agency. Repercussions from Google’s “ Mobilegeddon ” update in 2015, GDPR, and Facebook’s feud with Apple in 2020 are just a few examples of road bumps the industry has had to navigate in recent years. “I think you’re going to see an awful lot of disturbance in the Force.”

Privacy 124

Privacy Google Advertising Advertising 124

ImPRessions - Crenshaw Communications

MARCH 10, 2017

For a PR blog like ours, it might be a new wrinkle in the ongoing conversation about the dearth of women in PR agency management , or a sudden brand crisis like the bad press Uber has received of late. We’ve done this, too; in fact some of our most popular posts are inspired by a breaking news situation or industry issue.

Blogging 136

Blogging Writing Engineering Analytics 136

Shift Communications

OCTOBER 4, 2017

Take these other major incidents for example: Chipotle’s E.coli outbreaks and data breach. Read the infographic below to learn more about how much bad customer experiences can cost companies. cta] The post The Cost of a PR Disaster appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Airlines 87

Airlines Financial Film Viral 87

5W PR

DECEMBER 7, 2019

For example, recent research from The Harris Poll shows that 60 percent of consumers think the words “handmade” or “handcrafted” communicate that a product is high quality. TBWA/Hakuhodo, a Japanese creative agency, supported Suntory with the campaign. What influence do they have on purchasing? .

Brand 78

Brand Branding Creativity Consumer 78

5W PR

JULY 15, 2020

Some look like resumes, using bulleted lists, while others use infographics and visuals to convey valuable information about a brand. While most media kits today are digital, some brands still utilize physical media kits for large events such as conferences and conventions.

How To 176

How To Media Guidelines Pitching 176