Can PR Agencies Protect Their Ideas?
ImPRessions - Crenshaw Communications
FEBRUARY 22, 2022
But how does a PR or ad agency avoid it? The CEO of crytocurrency exchange Coinbase tweeted about its wildly successful Super Bowl ad. You know the one…it featured a simple QR code floating about the screen, changing colors against a music track. His final tweet concluded that “no agency could have done this ad.”
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