PR for Anyone

SEPTEMBER 16, 2022

what you can pitch your local media for the month of October. But get creative. There’s also a bonus video in there about how to nail the interview when you get it. .: Also, check out our next Get PR Famous upcoming live events at www.GetPRFamous.com and www.SpeakfromYourPowerLive.com. Transcript.

Pitching 130

Pitching Financial Small Business YouTube 130

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. That said, I think brands can still stand out, but it takes more creativity and getting out of their comfort zones.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

ImPRessions - Crenshaw Communications

APRIL 27, 2016

Some startups make the mistake of meeting with high-level tech publications or giving local media interviews before they’re ready. It’s never a good idea to let a good story leak out to small or local media. PR doesn’t work like direct-marketing or PPC advertising. Hold your powder. Build in lead time.

Local 120

Local Interviews Agency Technology 120

MaccaPR

OCTOBER 2, 2017

Rather than mere translation, I like to talk about transcreation – which means, you perform a creative transfer which takes a brand’s original marketing message that was tailored for a mostly white, middle class audience and inform it with the culture and values of another group of consumers. What’s the #1 Hispanic Marketing transgression?

Insurance 74

Insurance Insurance Interviews Marketing 74

Flack's Revenge

AUGUST 1, 2018

It is the reality that pollutes our discourse, ironically isolates and has wrought havoc on creative fields like photography, music and writing. Sound Opinions : One of my favorite podcasts; they curate and help me discover great music spanning all popular genres; interview bands, and riff on the music news of the week.

Content Marketing 149

Content Marketing Privacy Government Web 149

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2018

Recently, PR teams have been pressed into crisis duty in a series of corporate missteps that have something in common: marketing or advertising departments that shows a type of “cultural appropriation” – borrowing a sensitive ethnic or cultural theme for commercial purposes. You never forget your first apology.

Corporate 149

Corporate Viral Community Crisis 149

Sword and the Script

AUGUST 14, 2018

The report didn’t break out numbers for the remaining challenges of “fake news, blurred lines between editorial and advertising, and issues around freedom of the press.”. 10 Fundamentals for Successful B2B Media Interviews. Looking for an agency partner that can both bring creative ideas. A majority (78%) of U.S.-based

Survey 102

Survey Report Media B2B 102

Maxim Behar

JANUARY 3, 2021

Maxim Behar shares his experience as an author and interesting facts about his best-selling books for Ramona Portelli's Maltese online media in section Author Interviews. 03.01.2021. Mr. Behar, your name appears in so many capacities, achievements, and titles over the years… Who are you, indeed? How many books have you written so far?

Local 52

Local Writing Social Media Interviews 52

Shift Communications

JUNE 5, 2015

The entire evening was filled with students and professionals in the media, advertising and public relations industry. This will show hiring managers you’re genuinely interested in the position, and will earn you major points during the interview. You can also follow local bloggers to gain insight into the culture and neighborhood.

Nonprofit 60

Nonprofit Interviews Journalism Local 60

Prohibition

OCTOBER 28, 2019

As a creative and eco-conscious Yorkshire -based agency, we were eager to win the opportunity to work with Yorkshire Water in the promotion of their ‘Six Capitals’ conference, an event aimed to tackle some of the biggest ecological issues facing both the region and the whole of the UK. Sustainability Conference 9.

Conference 48

Conference Video Government Corporate 48

Prohibition

OCTOBER 25, 2019

As a creative and eco-conscious Yorkshire -based agency, we were eager to win the opportunity to work with Yorkshire Water in the promotion of their ‘Six Capitals’ conference, an event aimed to tackle some of the biggest ecological issues facing both the region and the whole of the UK. Sustainability Conference 9.

Conference 48

Conference Video Corporate Government 48

Cision

AUGUST 9, 2016

In this interview, Brandon shares why brands shouldn’t focus too much on competitors, how to streamline your pitches to journalists and how social media can help your brand in a crisis. For a daily beat reporter, our stories had to have a local tie. What drew you to the field of public relations? Start simple by asking: Who cares?

Crisis 0

Crisis Reputation Study Social Media 0

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. Advertising value equivalent (AVE) is at the sharp end of this issue. She believes the same issues apply in advertising and PR. Dr Jon White is a reflective PR practitioner and scholarly provocateur.

Government 103

Government Education Print Ethics 103

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

Education 107

Education Course Nonprofit Resources 107

The Resolution Blog

APRIL 9, 2019

I’m working with a food company at the moment and we’re finding that, through the process, the typical publications and blogs are coming up, but we’re also finding that local newspapers are a good target for them. You can listen to the full interview with Gini on the PR Resolution Podcast here. It’s still siloed. Obviously Spin Sucks.

Marketing 120

Marketing Analytics Measurement Data 120

Maxim Behar

OCTOBER 15, 2023

My dad had sent me to learn the language at the local Community center and I knew only how to greet and say goodbye to people, but I still told him that I knew how to speak. Then we'd go with a friend and give that money for boza and sweets at the local bakery, which now is a supermarket. Maxim: I decided to do advertising.

Newspapers 59

Newspapers Meeting Ethics Social Media 59

Doctor Spin

APRIL 17, 2023

Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others. Host a podcast or YouTube series featuring interviews with industry experts. Partner with a local influencer to promote your business on social media.

Strategy 52

Strategy Customer Service Airlines Hotels 52

MaccaPR

AUGUST 26, 2015

Examples include: The World of Coca-Cola in Atlanta, Georgia, puts on display the soft drink brand’s old advertisements and bottle memorabilia, as well as a vault containing the secret formula. After a century of producing delicious dairy products, Kemps sought to creatively brings its past into the future.

Corporate 48

Corporate Examples Storytelling Brand 48

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. While I have great respect for these two organizations, they are not local to my search.

Google 101

Google Nonprofit Engineering SEO 101

Sword and the Script

DECEMBER 10, 2019

We can measure the initial impacts of marketing and advertising efforts almost immediately, but that doesn’t mean we should. But it’s not advertising, and it’s not ‘influencer marketing’ in the Kardashian style. Note: see my interview with Tom here – Marketing has Gotten Better as a Profession; Off Script No.

Marketing 101

Marketing Content Marketing Advertising Advertising 101

Prohibition

JANUARY 14, 2022

A company or organisation is only as good as its ability to quickly, effectively, and creatively manage a crisis. Searching Google News for “XYZ e-commerce brand” might turn up an article by a local newspaper about problems customers are having with your company’s shipping process. 11 Steps to Effectively Managing a PR Crisis.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Communications Conversations

MAY 3, 2016

She’s done an extensive survey and in-dedpth interviews. Her current project is the promotion of a golf tournament for the USM student radio station, for which she has created sponsorship and player brochures and an advertisement. She manages a staff of 13 individuals and provides the final approval for all creative content.

Sports 0

Sports Leadership Internal International 0

PR Fuel

MARCH 17, 2020

Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations. A Costly Strategy: Advertising. Advertising is probably the most obvious way to bring attention to your business. Advertising is probably the most obvious way to bring attention to your business.

Publicity 67

Publicity Small Business Advertising Advertising 67

PRSay

APRIL 19, 2016

If I can get a conversation going with a provocative question on the right subReddit a day before the interview, I can drive more attention to my thought leader. Posting substantive comments with a link to the interview on the subReddit afterward will also drive engagement, traffic back to the site and reach.

Communications 79

Communications Pinterest Reddit Radio 79

Cision

DECEMBER 2, 2016

In this interview, Jen discusses how brands can get noticed by their audience, why they need to deliver on the promises they make and how the lines between marketing channels are blurring. Then, during my sophomore year I landed a PR internship with a local Boston-based firm, and the rest is history. How did you get your start in PR?

Film 120

Film Creativity Brand Branding 120

Buzzstream

MAY 2, 2024

We’ll use X’s Advanced Search feature, which allows you to be a little more creative with your searches. For example, if I wanted to contact the local NBC news site in Connecticut, I’d find the contact page in the footer and see a list of their staff. Let’s try to focus on reporters. Ah, much better.

Digital PR 62

Digital PR Report How To Pitching 62

Communications Conversations

MAY 3, 2017

But it can sometimes hinder innovation and creativity, and it definitely creates time and work. It’s increasingly important for all industries, but it’s particularly complex in healthcare due to evolving regulations and platform advertising rules. Paid social is a pretty large topic of conversation as well.

Healthcare 114

Healthcare SMB Social Media Meeting 114

Stephen Waddington

MARCH 15, 2021

You do need the storytelling, relationship building, creative and analytical skills. As a candidate, think about how you can apply curiosity at different points throughout the recruitment process; whilst job hunting, in your covering letter / email and during the interview itself. This is a question I am often asked.

Google 119

Google Data Government Social Media 119

Maxim Behar

FEBRUARY 14, 2023

Behar expressed his opinion of the bright future of the Bulgarian town, which with the great effort from the local people, businesses and authorities is evolving at never seen before fast rates. The one and only dancing ensemble of such class - so professional, motivated, and creative, total cultural treasure. From Spain”.

Local 59

Local Meeting Agriculture Newspapers 59

MaccaPR

MARCH 14, 2016

With a white family, this spot would merely have been reminder advertising — and we would not be talking about it today.”. You worked with legendary national agencies like Leo Burnett, Saatchi & Saatchi and McCann Erickson, along with local firms like Zeus Jones. Consumers are much more interested in news than in paid advertising.

Brand 48

Brand Branding Advertising Advertising 48

MaccaPR

DECEMBER 19, 2016

In that rush of adrenaline to immediately promote your new e-book or video ASAP, content marketers risk the opportunity to be creative with promotion. We recommend that our clients advertise on at least one of their social channels to their target market. You're done! It's ready for primetime!

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

ZudePR

MAY 31, 2015

My lightbulb went off when I saw the more I gave freely the more creative I became and yes, the more money I make in the present and long run. Another example is the benefit of ‘free learning’ I receive while doing the thought leader interviews for my weekly PR podcast. Author of 27 Blogging from Paradise books.

Communications 81

Communications How To Blogging Content Marketing 81

PR Fuel

OCTOBER 16, 2018

Do you think attempting to mislead the public as to what was really going on gave them a better shot at their next job interview? If it’s not working, get creative! As it relates to the first point, you need to write compelling subject lines that don’t sound like advertisements or generic, boring stories. Say You’re Sorry.

Web 40

Web Pitching Local Report 40

PR Conversations

APRIL 21, 2016

As Kirstene Stewart states, “Homogeneity is a creativity killer.” Omar politely thanks the internal communicator (recalling the person’s hiring six months ago, immediately after completing a one-year digital corporate communications certificate program at a local college).

Employee 40

Employee Internal International Corporate 40