Prohibition

OCTOBER 28, 2019

After recently announcing their zero carbon goal by 2030, they have made waves in collaborating with a host of environmentally conscious businesses, charities and government organisations to find ways they can work together to ensure they achieve carbon neutrality, reduce pollution and improve customer experience. Sustainability Conference 9.

Conference 48

Conference Video Government Corporate 48

Prohibition

OCTOBER 25, 2019

After recently announcing their zero carbon goal by 2030, they have made waves in collaborating with a host of environmentally conscious businesses, charities and government organisations to find ways they can work together to ensure they achieve carbon neutrality, reduce pollution and improve customer experience. Sustainability Conference 9.

Conference 48

Conference Video Corporate Government 48

ImPRessions - Crenshaw Communications

DECEMBER 14, 2018

The hearing offered a golden opportunity for members of Congress to grill Pichai on a host of issues — data privacy, use of location data in advertising, hate speech on YouTube, or its controversial experiments with a government-censored Chinese search engine, among others.

Google 170

Google Government Privacy Crisis Management 170

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. Most consumers (inaccurately) believe that brands proactively select all the publishers upon which they advertise.

Communications 190

Communications Journalism Advertising Advertising 190

Newsfile

FEBRUARY 28, 2024

PR professionals balance these media types to maximize brand exposure and credibility: Paid Media : Content promoted through advertising (e.g., A User-generated content (UGC) is any content—text, videos, images, reviews, or testimonials—created by people, rather than brands. What is Native Advertising? sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

ImPRessions - Crenshaw Communications

JANUARY 11, 2021

The past five years have seen an erosion of confidence in our major institutions – government, faith groups, and media, among others. Most have huge advertising and marketing clout. The videos are ghastly, and more will surely come out. ” Then there’s the advertising clout of big business.

Corporate 338

Corporate Policies Groups Public Affairs 338

PRSay

DECEMBER 27, 2022

Today, it’s hard to find a journalist who’s not simultaneously drafting a story, recording clips for the audio version and shooting video or photos for Facebook. If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage). Reevaluating Twitter. ESG and your agency.

Trends 128

Trends Pitching Twitter Nonprofit 128

Maxim Behar

MARCH 11, 2021

Maxim Behar: A new Government stepped into office in the Seychelles earlier this year, which coincided with the pandemic wave and led to a different opinion on how to get out of the circumstances. 80 percent of Seychelles’ economy depends on tourism and consequently the reopening of the borders was an absolute priority for the Government.

Tourism 52

Tourism Government Hotels Travel 52

Deirdre Breakenridge

MAY 8, 2017

The skillsets most in demand were digital, social and video – no surprise, given the shift the industry has gone through over the last decade from a traditional PR to a PR Expanded world. Lowest ranked were digital and traditional advertising. No doubt, the perception of traditional advertising would have been different a decade ago.

Agency 223

Agency Survey SEO Social Media 223

Prohibition

APRIL 14, 2023

We’ve rounded up the latest changes below, stay tuned for the latest on TikTok’s misinformation battle… Instagram introduce search ads Instagram is introducing advertising options in the search results tab in addition to algorithm-generated recommended content. Get in contact today to find out how we could help you.

Instagram 62

Instagram Social Media Twitter B2C 62

Mark My Words

NOVEMBER 27, 2022

The fact that he is trying to cash in on his terrible legacy, rather than showing some humility or seeking to reflect on the appalling consequences of his time in government, says it all about the sort of person he is,” a spokesperson said. One video, addressed to “team Matt”, said their mission was to “keep Matt in the jungle”.

Government 60

Government Video Software Instagram 60

PRSay

OCTOBER 17, 2022

To reach young constituents, Robertson produces playful, short videos on her personal TikTok account — with the OK of her supervisors. The video ends with Robertson’s face distorted by a TikTok filter to appear like an angry hobgoblin. We are the government agency that will provide correct info. It’s something that I do for fun.

Communications 186

Communications Video Social Media Facebook 186

NewsWhip

AUGUST 9, 2022

Today, misinformation impacts everyone from brands to governments to health-care organizations, among many others. Misleading media reports can also lead to a host of issues including people making poor lifestyle choices to growing their mistrust in governments and institutions. Labeling advertising clearly.

Government 78

Government Journalism Advertising Advertising 78

Stephen Waddington

NOVEMBER 6, 2019

Purdah places restrictions on government and public bodies during elections. Complaints of misuse of government resources Although restrictions only began today claims of the misuse of government resources began before the purdah period. There have already been two claims over the misuse of communication and resources.

Resources 62

Resources Communications Government Policies 62

PR for Anyone

NOVEMBER 3, 2021

Make sure to Like and Subscribe to our You Tube Channel and ring the bell so you’re notified of new videos by clicking HERE. I could say something like, ‘this Real Estate agent has three clients who pulled their listing because they’re worried about a Government shutdown.’. It has to be really unique. are the best pitch. . .

Real Estate 223

Real Estate Local Pitching Media 223

Sword and the Script

MARCH 1, 2022

One thing that separates PR, and specifically media relations, from marketing and advertising is third-party validation: there’s nothing you can say about yourself that’s as powerful as someone else saying it about you. Old fashioned press releases and advertising can lead to bona fide editorial coverage. Million and Eyes the U.S.

Software 129

Software Case Study Advertising Advertising 129

Stephen Waddington

MAY 17, 2020

Government The digital democracy has been a long time coming - democracy will finally digitise, both in central and local government, and citizen voting. Regional devolution - Scotland, Wales and Northern Ireland, and many local councils in England have opted for a different response to the Government’s release of lockdown.

Tourism 118

Tourism Fashion Travel Retail 118

Stephen Waddington

MAY 19, 2020

Media relations has been impacted by a decline in advertising and the reduced distribution of newsprint. Investment and financial performance will drive the economic recovery, but this will need to be balanced with Environmental, Social, and Governance (ESG) performance. Anyone with a smartphone can shoot images and video.

Crisis 151

Crisis Government Energy Community 151

PR in High Definition

MARCH 31, 2022

Giants Meta and Google were also in the firing line again, as governments in both the UK and the EU delving into their online advertising. TikTok expanded even further to 10-minute videos , but I’m not convinced we have the attention span to avoid scrolling for that long. CNN has launched a new streaming platform – yay!

Government 62

Government Financial Training Advertising 62

Sword and the Script

DECEMBER 21, 2021

Video gets even bigger. government will finally get serious about the social media monopolies and start by breaking up Meta/Facebook, Google, etc. It’s good news for contextual advertising companies, who have already started reaping the benefits of marketing’s ‘identity crisis.’ Pay-to-play. “I Social media breakup.

Marketing 215

Marketing Content Marketing Social Media Employee 215

Stephen Waddington

JUNE 25, 2020

Trust in media high, politicians low Trust in the media’s coverage of COVID-19 was relatively high in all countries, at a similar level to national governments and significantly higher than for individual politicians. Misinformation remains critical concern Global concerns about misinformation remain high.

Newspapers 103

Newspapers Print Local Television 103

5W PR

FEBRUARY 16, 2021

What it found is that Instagram appeared to be the rising star among advertisers in 2020. In spite of reports of the rising popularity of video, the study revealed that photos are still the most popular posted by marketers. In spite of Facebook’s enormous popularity, the study reported that the platform’s.26%

Social Media 88

Social Media Healthcare Brand Branding 88

PRSay

SEPTEMBER 7, 2021

He explains that while not all influencers are blatantly posing in a uniform while holding a commercial product, the influencer profits from monetized YouTube videos, sponsored posts and affiliate marketing deals. If you monetize while in uniform, then clearly identify your material as your own and not the government’s.

Ethics 174

Ethics Public Affairs Policies Guidelines 174

Bianchi Biz Blog

MAY 8, 2023

I had a great time filming a piece with our video team in which we charged an EV at a regional supermarket and bought the ingredients for a Boston Cooler, an ice cream float that is famous in Detroit. At AN, I am most proud of a piece I wrote about EV startups that are burning through cash and facing government probes and lawsuits.

Automotive 86

Automotive Report Meeting Radio 86

PR in High Definition

AUGUST 27, 2019

The term deepfake refers to artificial intelligence (AI)-powered technology that synthesises imagery and voices to present something that didn’t occur, usually in video form. Highlighting this deepfake danger is a video clip of Bill Hader who’s face morphs into Tom Cruises and Seth Rogan as he does his impressions of them.

Technology 54

Technology Government Video Twitter 54

ImPRessions - Crenshaw Communications

MAY 18, 2018

While top-tier marketing and advertising are valuable, associated PR campaigns can help propel a brand to the next level of emotional attachment. For companies looking to differentiate themselves from the pack, PR (integrated with advertising and marketing) can help build a foundation of brand love. You feel connected to these brands.

Brand 149

Brand Branding Storytelling B2B 149

The Proactive Report

JUNE 18, 2021

In Ries and Trout’s book Positioning, the battle for your mind they said, “PR starts the fire, marketing and advertising fan the flames.” Start with employees, financial institutions, local government, and so on. With everyone online all the time, video became more crucial than ever for PR success.

Small Business 213

Small Business Fashion Groups Local 213

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. It’s expanded to include public affairs and government relations as the norm.”.

Communications 128

Communications Crisis Internal International 128

Stephen Waddington

DECEMBER 12, 2019

The Edelman Trust Barometer 2019 reported that trust in Government was 42%. The UK Government failed to act on a Parliamentary Digital, Culture, Media and Sport (DCMS) Committee report called Disinformation and ‘Fake News’ in February. Their very foundations are crumbling. Trust in the media was 37%. It’s not hard to understand why.

Publicity 93

Publicity Media Facebook Newspapers 93

Prohibition

APRIL 7, 2022

If you prefer a quick video to learn for the latest social media trends here are the highlights from our latest webinar. From a CSR standpoint, consumers are using Twitter to call for governments and corporations to take more action against climate change in what has been dubbed “The Great Restoration”.

Instagram 62

Instagram Social Media Trends Media 62

Stephen Waddington

MARCH 15, 2021

Some of this is being imposed by governments, albeit slowly and with no cohesive global approach:- In the UK, the government will outline new powers for the media regulator Ofcom to police social media. The wider EU is considering legislating on terror videos and extremist content.

Google 119

Google Data Government Social Media 119

Contently - Strategy

AUGUST 5, 2020

MD Financial discovered three core needs: peace of mind about their portfolios during volatility, how MD was going to address their unique financial needs during the pandemic, and an understanding of what government programs were available to them. Its audience visited the tool over 15,000 times.

Financial 133

Financial Strategy Government Leadership 133

Cision

APRIL 5, 2017

Rallies against Kellogg’s after it pulled its advertising from Breitbart. It was easy and better to oppose the President in this completely different environment, unless you’re a B2G supplier (business-to-government). Automobile companies (and the military) are the largest advertisers on television.

Report 225

Report Media Advertising Advertising 225

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. Of course, most PR isn’t propaganda, and government work – even disinformation campaigns – presumably serve a higher purpose.

Publicity 120

Publicity Storytelling Journalism Viral 120

5W PR

NOVEMBER 5, 2018

On top of that, an integrated campaign ensures messaging remains consistent across multiple platforms like social media, print media, advertising and internal communications. In the world of marketing, this is known as content marketing or content creation, and it includes copy, graphics, visuals and video content. Competitor Analysis.

Marketing 68

Marketing Analysis Content Marketing Social Media 68

Deirdre Breakenridge

DECEMBER 12, 2017

I followed them, read everything they wrote, bought some of their books, and watched their videos on YouTube and TED Talks. It took a year, but I joined a full-service advertising and public relations agency. For me, using Twitter is synonymous with reading The New York Times on Sundays, except in an hour.

Twitter 208

Twitter Software Retail Agency 208

Stephen Waddington

DECEMBER 24, 2019

Anybody following twitter would think that we were about to have a Corbyn Government, even I was taken in. The Conservatives used Facebook very effectively, and video rather, than written posts, was the most engaging part of their campaign. After the election Momentum boasted its videos were viewed by 70 million people.

Newspapers 78

Newspapers Film Local Policies 78