article thumbnail

Why Video is Vital in 2023

The Proactive Report

Back in 1995 predictions were made that in 20 years everyone would have access to broadband and video content would be the norm We are living that predicted future right now. Video is the most watched type of content online. Each year video usage online continues to grow and it is getting bigger all the time.

Video 162
article thumbnail

2023 social video analysis: Instagram Reels outperformed all other video content

Agility PR Solutions

Social media video content has proven to be the best way for brands to reach today’s younger consumers, and many of the older ones too. adults spent on social media platforms in 2023, new research finds more than half of their time (56.5 When looking at the average amount of time U.S. When looking at the average amount of time U.S.

Analysis 106
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top PR Insights From 2023 – It’s More Than AI!

ImPRessions - Crenshaw Communications

And 2023 has certainly been a year of wild experiences for PR professionals. Here’s a countdown of the five Crenshaw blog posts that have attracted the most attention throughout 2023. The post Top PR Insights From 2023 – It’s More Than AI! They’re based on the experience and direct observation from people at all staff levels.

article thumbnail

Video content rules social media engagement trends in 2023: New research explores activity across social channels in Q2

Agility PR Solutions

Social media trends move at light speed, and keeping up with the best engagement practices at any given moment can be the difference between digital campaign virality and vanquishment—and social media video is all the rage right now, according to new research from customer engagement platform Emplifi, which provides marketers and communicators with (..)

article thumbnail

How AI enhances video accessibility: Businesses are leveraging AI to make video content more inclusive, engaging, and far-reaching

Agility PR Solutions

Like everything else in its path, AI is reshaping how companies are making marketing videos more inclusive and accessible. New research from business video marketing platform Wistia reveals that the use of AI to enhance video accessibility dramatically increased in 2023.

Video 101
article thumbnail

2023 & beyond: A forecast on video marketing for businesses

Agility PR Solutions

Businesses that want to connect with customers and clients in an immediate and memorable way choose video marketing as their main means of engagement. Understanding the appeal of promoting products and services through video is useful if you’ve yet to take the plunge.

Video 78
article thumbnail

Video storyboards drive engagement—7 strategies for creating yours

Agility PR Solutions

Wyzowl’s recent report reveals that 91 percent of businesses are tapping into video as a marketing tool in 2023. But here’s the truth: Simply creating a video isn’t the magic ticket to audience engagement. Behind every successful video lies a powerful secret weapon—the video storyboard.

Video 110