Agility PR Solutions

AUGUST 10, 2021

We’re entering a largely unprecedented era in American history, one in which we’re having to rebuild our culture and marketplace from the ruins of the COVID crisis and its aftermath—in many cases, from the ground up. If 2008 gave us the Great Recession, 2021 is bringing about a Great Rebuilding, according to new research and […].

Community 147

Community Brand Branding Marketing 147

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. It’s not uncommon for specialized agencies to be hired on a project basis to help with specific repositioning or market research. Crisis Communications. Event & Experiential Marketing. Influencer Marketing & Blogger Relations.

Training 370

Training Media Training Reputation Crisis Communications 370

Agility PR Solutions

AUGUST 5, 2020

As the COVID crisis continues to shake up the business world, new research from tech PR firm ARPR reveals where tech PR and digital marketing efforts are headed in 2021. The post More than half of tech companies may pass on 2021 trade show circuit appeared first on Agility PR Solutions.

Trade Shows 78

Trade Shows Company Crisis Study 78

PR in High Definition

DECEMBER 17, 2020

With 2020 almost behind us, we’ve been having some great discussions here at Firefly about what we think the year ahead holds, so here are six of the main trends we’ve come up with that we think will have a huge impact on the world of comms in 2021. Stronger communication of social and political movements.

Trends 71

Trends Reputation Course Media Relations 71

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

PR in High Definition

MARCH 24, 2021

What’s trending this Spring? Almost three months into 2021 and despite lockdown still looming over us here in the UK, there finally seems to be a real end in sight this time following the government’s welcoming roadmap out of lockdown (Beer gardens to open in April? The post What’s trending in tech right now?

Trends 96

Trends Retail Automotive Google 96

Sword and the Script

APRIL 6, 2021

At the time, I remember thinking, as many did, that the crisis wouldn’t last much longer than perhaps June or July. Things are definitely picking up though and from where I sit, there’s a renewed sense of optimism across the PR and marketing community. SEMrush started trading on the NYSE under the ticker SEMR on March 29, 2021.

Media 105

Media SEO Analytics Analysis 105

Deirdre Breakenridge

MAY 13, 2019

A Guest Post by Albane Flamant, Marketing Manager – US, Talkwalker. have become essential parts of the marketing and PR toolbox. Cisco predicts that by 2021, 80% of online content will be videos. By the time you’d detected a surge in negative sentiment, the crisis would already be well underway.

Training 399

Training Video Analysis Data 399

Stephen Waddington

JULY 16, 2021

Reuben Sinclair was among several recruiters that reported increasing demand talent in January 2021. The market for roles is booming as we learn to live with COVID-19. I worked as part of a team of professional marketing and communications associations on behalf of the Government Communication Service at the outset of the crisis.

Publicity 199

Publicity Government Crisis Employee 199

PRSay

DECEMBER 10, 2020

One extension of the pandemic crisis that every business, university, school and nonprofit grappled with was a rapid pivot to what Jeff Teper , the head of Microsoft Teams, SharePoint and OneDrive calls “remote everything.” There’s a lot of me-too marketing that happens in difficult times. Keep it real. Keep calm and communicate on!

Communications 156

Communications Nonprofit Employee Film 156

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2020

The year of COVID-19, Black Lives Matter, assorted climate disasters, and a historically divisive presidential contest has accelerated existing trends and opened up new ones for professional communicators. Here are some observations on what we can expect in 2021. Marketing and corporate communications will overlap.

Trends 407

Trends Communications Employee Corporate 407

Agility PR Solutions

FEBRUARY 9, 2021

Brand marketers are well aware that success in 2021 depends on keeping ahead of (or at least keeping up with) wildly fluctuating consumer priorities and attitudes necessitated by the state of the ongoing COVID crisis.

Measurement 116

Measurement Consumer Crisis Agency 116

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. As we sit on the cusp of returning to normality, brands are presented with a challenge, what does this new normal mean for the way they market to and engage with customers?

Social Media 62

Social Media Trends Consumer Video 62

Prohibition

MARCH 16, 2021

Exclusive insights into 2021 marketing trends that will put certainty back into your strategy and help your brand bounce back from COVID faster. As we sit on the cusp of returning to normality, brands are presented with a challenge, what does this new normal mean for the way they market to and engage with customers?

Trends 62

Trends Social Media Consumer Video 62

Stephen Waddington

JANUARY 19, 2021

It’s too early to predict the future of business and society but NYU Stern School of Business Stern Professor and serial entrepreneur Scott Galloway has made a good start in his new book Post Corona: From Crisis to Opportunity. But the impact of the crisis has been unequal. Eight weeks later it accounted for 27%.

Retail 113

Retail Crisis Education Airlines 113

Maxim Behar

NOVEMBER 23, 2020

We were about thirty enthusiasts, PR, marketing and advertising specialists, mainly from Europe, but obviously there was a need to gather at a high level, because in just three years we were already 250 people from all over the world and the forum created its own life, again in Davos. What are the global trends in communications?

Crisis Management 83

Crisis Management Crisis Advertising Advertising 83

Agility PR Solutions

FEBRUARY 21, 2021

With the COVID crisis lingering and intensifying, new research from marketing solutions firm Vericast explores evolving consumer behaviors and media consumption in 2021. Based on responses from 1,000 U.S.

Small Business 78

Small Business Study Consumer Brand 78

Maxim Behar

DECEMBER 16, 2021

PR expert Maxim Behar and psychologist Mladen Vladimirov commented on the most googled names by Bulgarians for 2021, the discussion took place in the studio of "Bulgaria this morning", and focused on the likes of Kiril Petkov, Juliana Gani and the Covid vaccine. Not only elections, sporting events, European football, what not, lifestyle.

Google 52

Google Engineering Sports Comparison 52

Maxim Behar

DECEMBER 20, 2020

21.12.2020 The world-famous PR expert is the first to start Manager News’ series, which tracks trends, analyzes and forecasts for 2021, based on changes in business, marketing and communications following the pandemic. - How does the language of communication change under the influence of the COVID crisis?

Tourism 52

Tourism Transportation Construction Crisis 52

Sword and the Script

AUGUST 1, 2022

More and more crisis communication events that interrupt the general flow of work in our area. Karen Swim , PR, Marketing and Social Media Consultant, Words For Hire , LLC and President of Solo PR Pro. Shonali Burke , Chief Marketing Officer, Arena Stage. Presentation: 2021 Strategic Communications Survey. Arik Hanson).

Survey 129

Survey Communications Measurement Internal 129

Stern + Associates

APRIL 15, 2022

Vice Chairman of S&P Global and Chairman of CERAWeek , he is the author of several books including “ The New Map: Energy, Climate, and the Clash of Nations ” (2020), which examines major trends that will shape the world and drive us into the future. Imagining the Next Global Economy.

Energy 62

Energy Government Internal International 62

Newsfile

OCTOBER 24, 2023

By Melissa Strle The worldwide public relations market is valued at approximately $107 billion U.S. Avoiding PR communication mistakes in this important market is paramount for PR pros. In fact, nearly half of all internet users post online reviews every month and 81% of consumers said they read Google reviews in 2021.

Communications 52

Communications How To Corporate Training 52

Reputation Us

DECEMBER 14, 2022

According to Citi, the total market for the Metaverse could be between $8 trillion and $13 trillion by 2030 , with total users numbering around five billion. Your leaders stand on the frontline of trends and issues. This can create a crisis management situation for your reputation. Action 4: Promote Thought Leadership.

Reputation 78

Reputation Insurance Insurance Employee 78

Shift Communications

SEPTEMBER 21, 2017

How Is The Market Changing? We’re seeing a steady year over year increase in IT security and network security searches in Google Trends. We’re also seeing increased investment and market crowding. How does this factor into PR and marketing strategies for B2B security vendors? Craft a 360-degree crisis communications plan.

B2B 60

B2B Leadership Crisis Communications Technology 60

Bianchi Biz Blog

OCTOBER 24, 2022

Can you tell us what types of stories, trends or issues are on your radar now? Neal Award for our December 2021 issue of Trucking by the Numbers. I get too many emails from PR people that have nothing to do with our market. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Sword and the Script

DECEMBER 26, 2023

Some marketing and communications predictions suggest AI will change the world; others see a tailspin of noise and and see humanity as a path for differentiation Most marketing and PR professionals have formed strong viewpoints on AI. That much is apparent I compiled this year’s list of marketing and communications predictions.

Writing 190

Writing Communications Marketing B2B 190

Bianchi Biz Blog

FEBRUARY 2, 2023

To help our followers in the automotive and mobility PR and marketing sector, we wanted to offer some practical observations. The model can be used to generate press releases, product descriptions, and other types of marketing materials quickly and easily. There’s no question that it could change the way we work.

Automotive 80

Automotive Training Customer Service Data 80

NewsWhip

JUNE 10, 2021

JUNE 4, 2021 | 11:30am EST / 4:30pm GMT. Differences between risk & crisis | Jump to text. Deploying crisis management teams | Jump to text. How would you define the difference between risk management and crisis management? Building a framework for reputation management: Christopher Rivera @ Samsung. Watch webinar.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Newsfile

MAY 11, 2023

Write a Press Release About 11 Newsworthy ESG Topics Forbes reports that businesses that invest in ESG outperform others and have higher market values. In addition, there is a major trend towards increasing climate financial reporting. This means there are countless opportunities to send out environmental press releases.

Writing 52

Writing Energy Training Education 52

Sword and the Script

JUNE 7, 2022

On one hand, dealmaking has brought sizable new competitors to the market. On the other hand, I also see an M&A, that looks to me, whether intended or perceived like it’s removing competitors from the market. That’s consistent with the feedback I’ve heard in the market about TVEyes. I’m open to being proven wrong.

Software 85

Software Internal International Pitching 85

Sword and the Script

DECEMBER 20, 2022

Marketing and PR predictions aren’t merely forecasts, but often a reflection of our aspirations and perhaps advice – mistakes we’ve made we’d like to help others avoid. “Be Pay to pay, content grows; influencer marketing cools. “I d) Influencer marketing to cool off as far as the amounts of money companies are paying influencers.”.

Marketing 187

Marketing Content Marketing Data Social Media 187

Stephen Waddington

JANUARY 4, 2021

Here are the headlines and links to 15 trend reports for 2021. Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations.

Trends 155

Trends Technology Television Banking 155

NewsWhip

MARCH 31, 2021

MARCH 26, 2021. As the CIO Bryan Pedersen leads MSL’s digital and innovation center of excellence that includes developing new offerings and tools, as well bolstering core capabilities like storytelling and influencer marketing. Because one of those sounds a bit like SEO, one sounds a bit like influencer marketing. Bryan: Yeah.

Advertising 131

Advertising Advertising Data Reputation 131

Sword and the Script

NOVEMBER 12, 2019

That’s solving a very real problem for marketing leaders today. Lately, it seems every other week a marketing colleague will forward me an email from one of these sites and ask me if they should claim their profile on the site. If you make this part of your regular marketing cadence, you are less likely to be caught by surprise.

Software 17

Software B2B Marketing Data 17

Landis PR

JANUARY 3, 2022

Following the 2020 pandemic, 2021 continued to surprise us in both good and bad ways. This is why it is important to look at trends and look ahead to see what may come next for the PR industry. If companies do not incorporate these new values, they will have to prepare to face a crisis. Photo courtesy of Unsplash. What a year!

Trends 52

Trends Trade Shows Agency Communications 52

Karen Freberg

FEBRUARY 2, 2020

It’s truly a special time for all of us to come together, watch some football, and as professionals in the marketing/PR/social media field, analyze and review all of the ads that came out before, during, and after the game. Hopefully they had a good crisis management plan in place! We experienced the Super Bowl.

Social Media 78

Social Media Analysis Media Viral 78

NewsWhip

JUNE 23, 2021

JUNE 18, 2021 | 11:30am EST / 4:30pm GMT. Zach joins NewsWhip’s President and Chief Revenue Officer, Brett Lofgren, to discuss anticipating the needs of clients in infrastructure, including news coverage and social conversation trends in this space. Watch webinar. Read transcript. Zach Silber, Chief Innovation Officer, Kivvit.

Data 78

Data Media Analytics Energy 78