Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Executive Thought Leadership According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial.

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Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Executive Thought Leadership. According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. PR is always evolving. Event & Experiential Marketing.

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Training Media Training Reputation Crisis Communications 370

PRSay

NOVEMBER 10, 2022

According to a 2021 study by researchers at Portland State University in Oregon, workplace incivility is rising, too. How can communications professionals show leadership to help counter this epidemic of incivility? Today in America, we face a crisis of incivility in society and in our public discourse.

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ImPRessions - Crenshaw Communications

JANUARY 26, 2021

Now, as tech leaders look at their PR and marketing 2021 calendars, they see a transformed conference ecosystem. Live will return, but don’t count on it in 2021. Everybody wants IRL, but only 62% of event marketers are planning to resume in-person events in 2021.

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PRSay

OCTOBER 6, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. What are you looking forward to in 2021 serving as a director-at-large? Do you envision pursuing future leadership roles within PRSA? Name : Ray Day. Location : Detroit. Current title : Vice Chair, The Stagwell Group.

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PR in High Definition

DECEMBER 17, 2020

With vaccines preparing to be rolled out, 2021 is already starting to look more hopeful and ‘normality’ may actually start to return. With every crisis comes creativity, new thinking and differing outlooks on life, and so I wanted to share some of our best pieces of content. Comic relief: An ode to humour. Bring it on!

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Wadds Inc.

JULY 7, 2022

A paper published in the Climate Change journal in November 2021 reported on the role of public relations agencies in climate change politics. Transparency as a driver for change There is a notable overlap between PRCA members and agencies on the Clean Creative 2021 F-List of agencies that support clients in the fossil fuel industry.

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Leadership Publicity Energy Crisis 52

Ethical Voices

JUNE 6, 2022

I asked them to share insights from a recent journal article they authored titled The Role of Ethical Leadership in Building Influence: Perspectives from Female Public Relations Professionals. . We had a book published out of that big project in 2021 – PR Women with Influence: Breaking Through the Ethical and Leadership Challenges.

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MaccaPR

JANUARY 8, 2021

From TikTok, LinkedIn and Twitter to Pinterest, Instagram and Facebook – if you’re in marketing, you’re eager to predict how your brand can more effectively use social media in 2021. First off, brief your executive leadership on social,” says Arik. What about Twitch? LinkedIn video? Never fear!

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PRSay

NOVEMBER 17, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. You’ve served in a variety of PRSA leadership roles at the local and national level. In short, I’m excited to work with a tremendously talented and creative group of folks. Name : Felicia Blow, APR. Location : Franklin, Va.

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ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

Global spending on cybersecurity products and services will exceed $1 trillion by 2021. That means cybersecurity PR pros must be savvy, creative and tactical to ensure their companies are noticed by target audiences. . The sector’s accelerated growth, however, makes it hard for companies to stand out. Diversify vertically.

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Sword and the Script

DECEMBER 21, 2021

Issues from 2021 to carry-over. Several trends that started in 2021 will grow to carry over into 2022. It will boost tactics like contextual advertising, email marketing, and social commerce and could even usher in a new era of creative marketing and PR strategies. Ami Neiberger , CEO, Steppingstone LLC.

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Stern + Associates

MARCH 15, 2023

Read on to learn about the pioneers who are on the cutting edge of how organizations can better understand and leverage LLMs to save costs and boost creativity today. He then uses vivid examples to demonstrate how to leverage this technology to transform operations, pursue newfound innovation and influence customer behavior.

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Sword and the Script

OCTOBER 1, 2020

Indeed, the pandemic has shown businesses, that with a little bit of leadership, it can do things it wasn’t sure it could do. That’s clear in the findings from the annual marketing and creative salary survey conducted by The Creative Group and parent company Robert Half. The survey polled, 2,400 senior managers (U.S.)

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wiredPRworks

MARCH 23, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. About Barbara Rozgonyi.

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Sword and the Script

SEPTEMBER 19, 2022

Nearly three-quarters of the 200 corporate communicators surveyed for an October 2021 report by Edelman say businesses are looking at comms in a new light. These findings echo last year’s JOTW Strategy Communication Survey, published in June of 2021. More PR pros at agencies focus on thought leadership (53%) vs. brands (39%).

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Sword and the Script

MARCH 16, 2021

The CMO Survey , a biannual poll by Christine Moorman , a senior professor at the Fuqua School of Business, polled 356 marketing leaders in January 2021. Optimism regarding the US economy’s next quarter (Q1 2021) compared to last quarter (Q4 2020) also showed a major increase with 55.3% According to this report : “Optimism hit 66.3 (out

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Contently - Strategy

JULY 28, 2021

According to Malissa Mackenzie, director of creative services at CarMax, the turning point was gaining support from the company’s senior leadership. Immediately, the leadership team bought in. Malissa MacKenzie, director of creative services at CarMax. “We have this culture of continuous improvement.

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PRSay

NOVEMBER 3, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. I became fascinated by creative campaigns and special events, which I’ve been blessed to do my entire career. What initially inspired you to pursue leadership roles? Name : Joseph Abreu, APR. Location : Port St. Lucie, Fla.

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wiredPRworks

MAY 13, 2022

The ongoing battle of content thought leadership, and brand journalism and how to win more. His team leverages a multi-channel approach to promote the firm’s brand and reputation through storytelling and thought leadership. Her podcast, Growing Social Now, launched in 2021. Here’s the latest on Growing Social Now.

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Contently - Strategy

JULY 12, 2021

” That’s what Walter Chen, SEO of Sacra, a financial research platform, said on Wistia’s podcast in April 2021. However, we saw a shift on that front in our 2021 report on the state of finance content. Change happens a lot faster once leadership gets involved. Invite compliance into the creative process.

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Financial Banking How To Marketing 109

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. If you want to learn more, I encourage you to join us for the MAICON 2021 virtual experience Sept.

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Reputation Us

DECEMBER 14, 2022

While you want to encourage their leadership, you definitely don’t want them getting poached! Action 4: Promote Thought Leadership. As an organization with creative, innovative thinkers, how you are navigating challenges can stoke essential conversations to ensure your good reputation drives the future of your company.<

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wiredPRworks

APRIL 13, 2022

Get ready to get creative in new ways that connect brands, experiences, and customers – while you’re still in compliance! About Chris McGuire, Director Of Client Growth and Engagement at McGuffin Creative Group, and President-Elect of AMA Chicago. Learn more about McGuffin Creative Group. Connect with Chris McGuire on LinkedIn.

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Stern + Associates

SEPTEMBER 29, 2022

Some attacks are more obvious than others, but malicious actors are getting more and more creative with their tactics, feeding off human behavior to access what we want to keep sacred. And now you – and your organization – have been hacked. We live in a time when cyber threats are unending, coming at us from all angles.

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Government Policies Technology Internal 62

PRSay

JANUARY 14, 2022

It’s not like 2021 was a tunnel of love. Developing plans to deal with potential problems is a must, and creative ways to think beyond obvious crisis points is overdue. Bruce Springsteen dropped out of Ocean County College in New Jersey in 1967. Last year offered very few glory days.

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Stern + Associates

JULY 10, 2023

While much of this research has centered on flow’s extraordinary impact on motivation, creativity and productivity, his recent work takes this further, exploring lifelong learning and what can be accomplished by harnessing flow at any age. Problem-solving, abstract reasoning, and creativity all spike, as do wisdom and empathy.

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wiredPRworks

APRIL 20, 2022

Fifteen years ago, David’s ideas seemed radical, creative, and wonderful. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Her podcast, Growing Social Now, launched in 2021.

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Doctor Spin

DECEMBER 26, 2023

Each of them could easily assume the mantle of leadership themselves—and do a great job. Leadership is about the team’s net output and being of service, nothing more. In 2023, I’ve been in a position where I’m leading a small group of competent individuals. 2 Silfwer, J. 2023, November 29). Hence, this will be my last annual review.

Leadership 52

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wiredPRworks

MAY 25, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

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wiredPRworks

FEBRUARY 14, 2022

Danielle is a creative at heart, but focuses on participating in community-focused entrepreneurship, convinced that it will on day save the world! She has worked with mission-driven organizations throughout her career and is a thought leader providing leadership in all aspects of data-driven integrated marketing and communications.

Social Media 52

Social Media Trends B2C Media 52

wiredPRworks

MAY 23, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker, digital marketing advisor, and sales leadership guide. Her podcast, Growing Social Now, launched in 2021.

LinkedIn 52

LinkedIn How To B2B Social Media 52

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. If you want to learn more, I encourage you to join us for the MAICON 2021 virtual experience Sept.

Financial 52

Financial Conference Agency Resources 52

wiredPRworks

APRIL 6, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

How To 52

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The Hoffman Agency

FEBRUARY 22, 2022

It’s incredibly hard to believe that almost four months have passed since I first set (digital) foot at the agency, thrilled to be a part of the industry and unaware of the invaluable practice, collaboration and exposure to creativity I would gain throughout this experience. First up was the Supercomputing 2021 Conference with Supermicro.

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PRSay

AUGUST 16, 2022

While I discovered this platform during the height of COVID when creative solutions were needed for social impact initiatives, we continue to use it to host virtual 5Ks. In 2021, we saw tremendous growth with 116 participants donating $8,500 to The Priority Center of Orange County. . • RunSignUp.

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wiredPRworks

JANUARY 13, 2022

Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities. Barbara is an international trends speaker with a Scottish / Irish / Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

Strategy 52

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