Tech Trends Media Didn’t Care About In 2018

ImPRessions - Crenshaw Communications

Every year, we see new trends in technology emerge that can inform our programs, content, or even real-time newsjacking. To make way for the new trends, others that have had their time in the spotlight may fall out of favor. IoT didn’t go away in 2018.

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5 Trends Shaping Tech PR In 2018

ImPRessions - Crenshaw Communications

Now we explore some 2018 trends and issues that continue to affect the tech PR sector. Of course, by the time this is posted, a new trend will have arrived to nudge the paradigm. 5 tech PR trends. Crenshaw Communications PR Fish Bowl public relations PR trends tech pr

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Trends That Will Shape PR in 2018

ImPRessions - Crenshaw Communications

What can PR professionals expect in 2018? Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. Get ready for more of the same in 2018. Crenshaw Communications imPRessions public relations 2018 PR trends

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Research Trends™ Shows Top 5 Brands with the Most Buzz at CES 2018


It’s hard to open Facebook or Twitter, watch the news on TV or go to your favorite site this week without finding a roundup of the coolest gadgets and most cutting-edge technologies featured at 2018’s Consumer Electronics Show. Social amplification trends.

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10 Content Trends to Watch in 2018

The Proactive Report

In January the Content Marketing Association laid out 10 trends they predicted would be big this year. Read the full article on the 10 Trends. The post 10 Content Trends to Watch in 2018 appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

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How To Master Branding in 2018

Ronn Torossian

Even if there was an ultimate guide to branding, the marketplace and its trends change so frequently that it’s difficult to keep ahead of an ever-evolving space. The post How To Master Branding in 2018 appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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2018 PR Trends: Paid Media [Video]

Shift Communications

2018 is here, and we’re digging into what look to be some of the biggest trends that will affect PR practitioners this year. In this installment, we’ll look at 3 major trends in paid media: ?. Advertising Marketing Public Relations Trends Video

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12 Powerful PR Trends That Will Shape Your Strategy for 2019

B2B PR Sense

PR trends are like the oil that keeps your car lubricated. A regular check of current, fresh trends will help to keep your public relations strategy running smoothly and limit the chances of its breaking down on the side of the virtual road. How to Adapt to Emerging Trends.

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2018 PR Trends: Search Marketing [Video]

Shift Communications

2018 is here, and we’re digging into what look to be some of the biggest trends that will affect PR practitioners this year. In this installment, we’ll look at 2 major trends in search marketing: Advanced PR Practitioners Embrace AI Fully.

2018 PR Trends: Earned Media [Video]

Shift Communications

2018 is here, and we’re digging into what look to be some of the biggest trends that will affect PR practitioners this year. In this installment, we’ll look at 4 major trends in earned media: ?. Public Relations Trends Video

Top Public Relations Trends in 2018: Introduction

Shift Communications

In this series, we’ll examine some of the major trends we see ahead and how PR practitioners of all stripes should prepare. If there’s one theme that unifies all the trends, it’s acceleration. With that, let’s look quickly at the trends we’ll be investigating in this series.

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6 Public Relations Tips For Brands In 2018

ImPRessions - Crenshaw Communications

Keep up with trends and use them to your advantage. We recently prognosticated about PR trends , and one of the most important involves visual storytelling. The post 6 Public Relations Tips For Brands In 2018 appeared first on Crenshaw Communications.

How to Succeed in Public Relations & Spark Change for 2018

B2B PR Sense

The winds of PR often change with new public relations tactics and trends that affect the industry. Recent trends, including this survey, mark this social media channel as a potential winner for both B2B and B2C brands. Successful PR does not happen by chance.

2018 PR Trends: Owned Media [Video]

Shift Communications

2018 is here, and we’re digging into what look to be some of the biggest trends that will affect PR practitioners this year. In this installment, we’ll look at 2 major trends in owned media: PR Professionals Blindsided by Rich Media.

What Lies Ahead for Public Relations in 2018?


In 2018, discussions about the future for PR and communications pros will likely include the topic of robots. Look for these and other changes to become part of the PR and communications process during 2018 and beyond. Pulse of the Profession 2018 PR trends Social Media Trends

The Boldest PR Moves of 2018

ImPRessions - Crenshaw Communications

The first half of 2018 has seen some remarkable corporate PR maneuvers. The boldest PR moves of 2018 — so far. Its trolling of the NHS was probably a tactic in support of its larger “smoke free” PR blitz launched in early 2018.

The Best of 2018: Our Most Popular PR Posts of the Year

B2B PR Sense

So without further adieu: Our 10 Most Popular Blog Posts of 2018. 10 Public Relations Trends That Will Help You Succeed. Why pay attention to trends? It is not only helpful to know these trends -- it is imperative. Our Ultimate List of the Best PR Tools for 2018.

Embrace these 2018 trends in health care marketing

PR Daily

Health care marketing in 2018 is as complicated as ever—if not more so. As you plan your marketing efforts for the year, be prepared to adapt along with these trends: Video. Communicators, how do these trends resonate with you and your health care professionals?

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2018 Global Media Report


To fully understand the media growth trend, AirPR analyzed over 1.6 billion pieces of content published globally during the calendar year of 2018. The post 2018 Global Media Report appeared first on Onclusive. The media landscape has never been as expansive as it is today.

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8 realistic social media trends for 2018

Communications Conversations

It’s 2018 trend prediction season! Yes, it’s that time of year when we see roughly 4,632 social media trend posts on the internet. That’s because they harp on trends that are painfully obvious. 2018 is the year video explodes! Trends

Global PR Trends And Practices In An Age Of Uncertainty

ImPRessions - Crenshaw Communications

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends.

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17 illuminating PR and marketing lessons from 2018

PR Daily

Regardless of your niche or expertise, it’s always wise to revisit the trends and tactics that dominated your industry in the past year. Let’s revisit and reflect on a handful of 2018 marketing and PR statistics that help to quantify—and clarify—the current state of play.

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5 PR-Friendly Brands For 2018

ImPRessions - Crenshaw Communications

So, in the spirit of forging ahead into 2018, we offer a look at some brands poised to find their way into consumer hearts and minds this year. Brands to watch in 2018. There are lessons to be learned from each as new brands come on the scene in 2018.

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3 Content Marketing Trends for 2019

The Proactive Report

We’re approaching the end of 2018 and businesses are looking ahead to the New Year. Keep these three important trends in mind while you work on how to improve your results next year. These two trends will lead to the need for a new content creation model Text alone is not enough.

4 SEO trends communicators should track

PR Daily

Here are four search engine optimization trends to embrace: 1. Gary Illyes , Webmaster Trends Analyst at Google, October 2016. 30 percent of all internet users will employ ad blockers by 2018. What SEO trends are you watching, PR Daily.

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5 social media trends to watch in 2019

PR Daily

Here are the trends PR and marketing pros should monitor going into the new year. Mark Zuckerberg once said, “Figuring out what the next big trend is tells us what we should focus on.” The thing about trends is that following them doesn’t guarantee success.

10 biggest content marketing trends for 2019

Agility PR Solutions

The post 10 biggest content marketing trends for 2019 appeared first on Agility PR Solutions. The world of content marketing is changing rapidly. There are new technologies and tools discovered every day. Creative thinkers find more advanced ways to generate compelling material.

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AirPR Interview Series: Content Marketing and PR Experts share measurement predictions for 2018


With the explosion of Artificial Intelligence (AI) technologies, an increased focus from the C-suite on business- and metrics-driven KPIs, and a new trend toward Growth PR , PR & content marketing measurement is changing – radically and rapidly.

Top Marketing Data and Analytics Trends for 2019

Critical Mention

A 2018 survey by Dun & Bradstreet, for instance, found that data quality was extremely important to 63 percent of B2B companies. With that in mind, here are our predictions for the biggest marketing data and analytics trends for the coming year.

These are the top influencers on Instagram in 2018


We take a look at influencer trends on Instagram. The post These are the top influencers on Instagram in 2018 appeared first on NewsWhip. With peer-to-peer sharing emphasized more and more on social, how can brands best reach their target audiences?

What Challenges Do Comms Professionals Face Going into 2018?


With a new year around the corner, communications professionals are gearing up to get their plans ready to conquer the world in 2018. In Cision’s 2017 Global Comms Report: Challenges and Trends , we talked to communications professionals around the world to understand the issues they face.

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3 PR Trends to Watch in 2018

The Proactive Report

Here are my picks for the top 3 PR trends in 2018. It should come as no surprise then that the ability to craft a content strategy is the number one skill CMOs are looking for in 2018. This could be a huge opportunity for PR Agencies in 2018.

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PR Lessons to Learn from 2018’s Summer Blockbusters

Critical Mention

Summer has come and gone, but we had a heck of a ride with 2018’s blockbusters! The post PR Lessons to Learn from 2018’s Summer Blockbusters appeared first on Critical Mention - Media Monitoring.

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Brand managers pounce on #NationalCatDay Twitter trend

PR Daily

On Monday, #NationalCat Day trended as many digital marketing and social media teams flexed their muscles to grab attention and engagement. Merriam-Webster (@MerriamWebster) October 29, 2018. Merriam-Webster (@MerriamWebster) October 29, 2018. WWF UK (@wwf_uk) October 29, 2018.

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More Australian businesses than ever have a presence on social media (but they could be a lot more social!)

PR Warrior

The 2018 Yellow Social Media Report (Business) , released today, is an annual survey of how Australian consumers and businesses use social media. Does this drop (of 9 percentage points) signify the start of a trend, or is it simply an anomaly?

4 Key PR Trends to Watch in 2018

PR News

The post 4 Key PR Trends to Watch in 2018 appeared first on PR News Blog. I haven’t heard Christmas tunes in the shops of New York yet, but any minute they’ll be cranking them out.

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9 prevailing email marketing trends

PR Daily

Here are the dominant and emerging trends that will define how we use email in coming years: 1. It’s impossible to predict what lies ahead in 2018, but you’ll never go wrong by providing substantive, meaningful value for your audience.

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2018 Predictions: Consumer PR Edition

Shift Communications

From a B2C public relations perspective, here are two trends that stand out as attention-worthy: integration across the board and the ability to take a stand. The keys to creating such power-filled moments in 2018 will be authenticity and action.

Top 10 Public Relations Trends for Those Paying Attention (Plus, One Call to Action)

PR News

The post Top 10 Public Relations Trends for Those Paying Attention (Plus, One Call to Action) appeared first on PR News Blog. It comes up in most conversations and lingers, unresolved: how can I find and then retain great talent?

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PepsiCo faces backlash after ‘Lady Doritos’ trends

PR Daily

The term “Lady Doritos” trended throughout Monday on Twitter, making it to the second-most popular among U.S. Justine Raymond (@jmarieray) February 5, 2018. Tiffany Midge (@TiffanyMidge) February 5, 2018. ariel (@arielgitlin) February 5, 2018.

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