billion social network users by 2018. The explosion of social media continues to take the digital world by storm: It is estimated that there will be 2.76 This is a. The post Here’s How to Strengthen Your Social Media Marketing Skills – And Strategy appeared first on Stern Strategy Group. Digital Strategy Public Relations/Communications Social Media brand Marketing PR social network MORE
By 2018, the company expects to pull in $2.8 Those who are wondering if Pinterest is worth adding to their marketing strategies should know that the platform is growing by leaps and bounds. MORE
According to its descriptions of the people arrested, those involved with CONCACAF and CONMEBOL were also deeply involved in the 2018 and 2022 World Cup bids. MORE
Completely switch to sustainable cotton usage by the end of 2018. Nike is winning praise for its corporate social responsibility efforts, which include the use of recycled materials in nearly all of its products. MORE
Pyeongchang 2018. As the 2016 Rio Olympics kicks into gear, many marketing and PR pros are touting their sponsorships with the sports organization in an attempt to engage with millions worldwide. However, unless you work for or on behalf of any of the following companies, tread very cautiously if you plan on doing anything Olympics-themed in your social media content over the next few weeks: Coca-Cola. McDonald’s. Omega. Toyota. Panasonic. Bridgestone. P&G. Samsung. MORE
forecast that brands will spend more than $21 billion on native advertising by 2018. Businesses must adapt better to customers' changing needs and desires, according to a study investigating trends in consumer behavior. A recent. TollFreeForwarding.com survey of 2,000 U.S. MORE
Video already makes up 78 percent of Internet data, and it is set to increase to 84 percent by 2018, according to Cisco Systems. Online video marketing stats abound! Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5 MORE
Therefore the UK will likely leave the EU in October 2018. The UK has voted to leave the European Union. This has already sent shockwaves through global financial markets which will massively impact businesses and organisations. MORE
Gartner predicts that a full 20 percent of business content will be written by machines starting in 2018. Editor's Note: This post was originally published on Marketing Artificial Intelligence Institute (MAII), a new community for modern marketers created and powered by PR 20/20. MORE
What we need to improve on is visual content. (Note that visual content is expected to be 80% of all content by 2018 – so make sure you are an expert at this too!). MORE
The video platform recently announced that it would scrap its longer advertising format in 2018 and instead concentrate marketing offerings using shorter content. The annoying 30-second commercials that play before YouTube videos will soon be a tactic of the past. MORE
Spending on native ads will reach nearly $8 billion in 2015 and will reach $21 billion in 2018. This post was inspired by our free “ Outside-The-Box Content Marketing for PR ” white paper. Not long ago, we had a blog post that described five outside-the-box content marketing ideas. MORE
While labeling this person a “data scientist” may be overblown, McKinsey estimates that by 2018 the number of data science jobs in the US will be over 490,000, yet the eligible, qualified candidates to fill these jobs will be fewer than 200,000. MORE
The other would be the 2018 GA Research Colloquium in Oslo that generally runs just before the World PR Forum. MORE
In 2018, a new American-branded premium ticket section is planned behind home plate. Sometimes all it takes is a creative concept—and a trending photo—to gain notoriety with consumers online. MORE
It is definitely a real organization and not something that is going to sell to an Asian telecom company for $100 in the spring of 2018. In a time when many publications are struggling, a 150-year-old media company is daring to ask consumers: Would you like some “tronc”? MORE
Our chairman Richard Davis was instrumental in securing the bid for the 2018 Super Bowl and we are thrilled to be a part of it. Bank Stadium February 4, 2018. Susan Beatty knows a lot of people. Like A LOT. MORE
Visual Literacy & IQ: By 2018 84% of all content online will be visual. One of Donald Trump’s major platform promises is to tighten immigration laws. MORE
BI Intelligence and the Interactive Advertising Bureau report that native advertising will generate $21 billion in ad spending by 2018—more than four times that of 2013. MORE
The move is expected to be completed by 2018. As part of its effort to evolve into a more progressive fast food chain, McDonald’s is moving its headquarters from the ‘burbs to a trendy location near the city’s central business district. MORE
So here it is agency leaders: The Counselors Academy Conference for 2018 takes place May 6-8 in Toronto. Because our jobs are so driven by technology, I often find it grounding to go back to the basics of our profession. MORE
A recent prediction says that by 2018 84% of all content online will be visual. We hear the lament that press releases are dead every so often. It’s true that the old press release, as it was first used more than 100 years ago now, is indeed no longer effective. MORE
It was enacted into law in May 2016, and enforcement penalties begin in May 2018. Roll out compliance implementation before May 2018. MORE
On Monday, the organization announced that it will cut 20 percent—roughly $76 million a year—from its budget, with an aim to become solvent in 2018. The Guardian hopes its measures will enable the publication to break even by 2018. MORE
Digital marketing revenues are expected to outpace traditional ads by 2018, according to new research from BIA/Kelsey. The group’s US Local Advertising Forecast 2017 reports that mobile advertising for local markets in particular will jump from $44.2 billion in 2016 to $50.2 billion in 2017. MORE
The Minnesota Super Bowl Host Committee is also taking tips from the MOA as it enters the countdown to Super Bowl LII on February 5, 2018. Bank Stadium or participating in the 2018 City of Lakes Loppet Ski Festival. MORE
Starbucks is leading the charge among several weighty corporations for the “100,000 opportunities initiative.”. MORE
In case you missed it, on the 25th May, 2018, the General Data Protection Regulations (GDPR) come into play, affecting all companies across the European Union. The post What the General Data Protection Regulations (May 2018) mean for marketers and PRs appeared first on Firefly Communications. The irony of blogging about data privacy in an email newsletter is not lost on us, but it’s prompted a lot of debate in Firefly Towers. MORE
that one-third of all Americans might be using Instagram by the end of 2018, according to an eMarketer study. Frustrated with Facebook’s crackdown on unpaid page posts, brands have found a new significant other on social media: Instagram. MORE
21 billion in 2018. Although many PR pros think native advertising is new, it’s actually one of the oldest forms of paid advertising. In 1895, John Deere launched a magazine called. The Furrow , which successfully offered non-intrusive tips for farmers. MORE
Though social media often feels like an imaginary land of “likes” and shares, its marketing benefits can be very real. This week, the digital agency Good Growth released a report highlighting a few clear connections between social media marketing and an organization’s betterment. MORE
2) Two days later, the company announced the opening of Blue World Project , a new orca environment that will nearly double the size of the current facility when it’s completed in 2018, as well as over 10 million dollars in funding for research and conservation projects. MORE
With so much advanced technology in 2017, think we’ll see oven mitts with SKYPE capabilities in 2018? Back soreness, achy feet, jelly legs and 30,000 FitBit steps. Ran a half marathon, you ask? Just conquered The International Home + Housewares Show. With more than 2,100 exhibitors from around the globe showcasing the latest and greatest in innovations for the home, The International Home + Housewares Show returned to McCormick Place in Chicago and this year did not disappoint. MORE
The cost efficiencies represent more than two-thirds of our goal of annual SG&A expense reduction of $500 million, net of growth initiatives, from previously planned levels by 2018. The holiday season didn’t bring joy for Macy’s. MORE
And then, this one: * BI Intelligence and the Interactive Advertising Bureau report that native advertising will generate $21 billion in ad spending by 2018—more than four times that of 2013. I read some pretty damn surprising stats recently in a Content Strategist post. MORE
Mobile ad display revenue is expected to surpass desktop ads by 2018. To succeed in 2016, marketers must have a robust mobile strategy. Can’t believe it? Consider these stats: There are currently 6.1 billion active smartphone users in the world today. MORE
Chris Lynch: How do you think the state of the media will unfold in 2018? Reported by Wendy Glavin, CEO & Founder, Wendy Glavin Agency and powered by CommPRO. Breaking Down the State of the Media in 2017,” was a fascinating and discouraging examination of the lack of trust in the media. MORE
The coffee chain is working with a host of partners in its “ 100,000 opportunities initiative ,” which aims to employ 100,000 workers between the ages of 16 and 24 by 2018. Chipotle is planning its first National Career Day on Sept. 9, during which it plans to hire 4,000 new employees. MORE
Hasbro announced that it will manufacture Play-Doh, one of its most iconic products, in the United states starting in 2018—14 years after it last rolled off the assembly line here. MORE
I’d urge the CIPR board and council to reevaluate its position otherwise its disciplinary committee is set to be very busy in 2018. The CIPR has shifted its position on AVE from education to legislation. It’s a bold move but it needs a rethink. PRWeek called me out this week for being critical of the CIPR’s new position on AVE. MORE
It makes sense: Advertisers are expected to spend nearly $13 billion on digital video ads in 2018, according to research firm L2. There’s further proof that video is completely taking over internet content: Now Pinterest supports video advertising. MORE
Because the 2018 Games will be held in South Korea—a market that’s less than desirable for NHL to expand its footprint—the league was “prepared to ask for more” from the IOC in the form “increased marketing opportunities and increased access to video highlights.”. MORE
2018 Fellowship Interest Indicator (1 year term, starts Jan. 2018), Atlantic Media, Washington, DC or New York, NY. Looking for a new career opportunity? Check out these public relations jobs that have come across our desk recently. Have one you’d like to see listed? MORE
2018 Related Topics 
PR Daily
APRIL 5, 2017
Because the 2018 Games will be held in South Korea—a market that’s less than desirable for NHL to expand its footprint—the league was “prepared to ask for more” from the IOC in the form “increased marketing opportunities and increased access to video highlights.”.
PR in High Definition
JUNE 30, 2016
In case you missed it, on the 25th May, 2018, the General Data Protection Regulations (GDPR) come into play, affecting all companies across the European Union. The post What the General Data Protection Regulations (May 2018) mean for marketers and PRs appeared first on Firefly Communications. The irony of blogging about data privacy in an email newsletter is not lost on us, but it’s prompted a lot of debate in Firefly Towers.
PR Daily
FEBRUARY 21, 2017
The video platform recently announced that it would scrap its longer advertising format in 2018 and instead concentrate marketing offerings using shorter content. The annoying 30-second commercials that play before YouTube videos will soon be a tactic of the past.
MaccaPR
MARCH 30, 2017
The Minnesota Super Bowl Host Committee is also taking tips from the MOA as it enters the countdown to Super Bowl LII on February 5, 2018. Bank Stadium or participating in the 2018 City of Lakes Loppet Ski Festival.
The Proactive Report
NOVEMBER 12, 2016
Visual Literacy & IQ: By 2018 84% of all content online will be visual. One of Donald Trump’s major platform promises is to tighten immigration laws.
Media Bullseye
APRIL 14, 2017
2018 Fellowship Interest Indicator (1 year term, starts Jan. 2018), Atlantic Media, Washington, DC or New York, NY. Looking for a new career opportunity? Check out these public relations jobs that have come across our desk recently. Have one you’d like to see listed?
PRSay
JUNE 9, 2017
So here it is agency leaders: The Counselors Academy Conference for 2018 takes place May 6-8 in Toronto. Because our jobs are so driven by technology, I often find it grounding to go back to the basics of our profession.
Stern + Associates
MARCH 15, 2017
billion social network users by 2018. The explosion of social media continues to take the digital world by storm: It is estimated that there will be 2.76 This is a. The post Here’s How to Strengthen Your Social Media Marketing Skills – And Strategy appeared first on Stern Strategy Group. Digital Strategy Public Relations/Communications Social Media brand Marketing PR social network
The Proactive Report
NOVEMBER 10, 2016
A recent prediction says that by 2018 84% of all content online will be visual. We hear the lament that press releases are dead every so often. It’s true that the old press release, as it was first used more than 100 years ago now, is indeed no longer effective.
Communications Conversations
JUNE 8, 2017
Our chairman Richard Davis was instrumental in securing the bid for the 2018 Super Bowl and we are thrilled to be a part of it. Bank Stadium February 4, 2018. Susan Beatty knows a lot of people. Like A LOT.
Stuart Bruce
JUNE 24, 2016
Therefore the UK will likely leave the EU in October 2018. The UK has voted to leave the European Union. This has already sent shockwaves through global financial markets which will massively impact businesses and organisations.
ImPRessions - Crenshaw Communications
MARCH 28, 2017
While labeling this person a “data scientist” may be overblown, McKinsey estimates that by 2018 the number of data science jobs in the US will be over 490,000, yet the eligible, qualified candidates to fill these jobs will be fewer than 200,000.
PR Daily
JANUARY 26, 2016
On Monday, the organization announced that it will cut 20 percent—roughly $76 million a year—from its budget, with an aim to become solvent in 2018. The Guardian hopes its measures will enable the publication to break even by 2018.
PR Daily
OCTOBER 19, 2015
By 2018, the company expects to pull in $2.8 Those who are wondering if Pinterest is worth adding to their marketing strategies should know that the platform is growing by leaps and bounds.
PR Daily
OCTOBER 27, 2016
Digital marketing revenues are expected to outpace traditional ads by 2018, according to new research from BIA/Kelsey. The group’s US Local Advertising Forecast 2017 reports that mobile advertising for local markets in particular will jump from $44.2 billion in 2016 to $50.2 billion in 2017.
PR Daily
AUGUST 25, 2015
The coffee chain is working with a host of partners in its “ 100,000 opportunities initiative ,” which aims to employ 100,000 workers between the ages of 16 and 24 by 2018. Chipotle is planning its first National Career Day on Sept. 9, during which it plans to hire 4,000 new employees.
PR Daily
MARCH 13, 2015
that one-third of all Americans might be using Instagram by the end of 2018, according to an eMarketer study. Frustrated with Facebook’s crackdown on unpaid page posts, brands have found a new significant other on social media: Instagram.
Cision
APRIL 5, 2017
Chris Lynch: How do you think the state of the media will unfold in 2018? Reported by Wendy Glavin, CEO & Founder, Wendy Glavin Agency and powered by CommPRO. Breaking Down the State of the Media in 2017,” was a fascinating and discouraging examination of the lack of trust in the media.
PR Daily
NOVEMBER 6, 2016
Mobile ad display revenue is expected to surpass desktop ads by 2018. To succeed in 2016, marketers must have a robust mobile strategy. Can’t believe it? Consider these stats: There are currently 6.1 billion active smartphone users in the world today.
PR Daily
JULY 14, 2015
Starbucks is leading the charge among several weighty corporations for the “100,000 opportunities initiative.”.
PR Conversations
MAY 1, 2017
The other would be the 2018 GA Research Colloquium in Oslo that generally runs just before the World PR Forum.
Cision
MAY 19, 2015
Spending on native ads will reach nearly $8 billion in 2015 and will reach $21 billion in 2018. This post was inspired by our free “ Outside-The-Box Content Marketing for PR ” white paper. Not long ago, we had a blog post that described five outside-the-box content marketing ideas.
PR 20/20
DECEMBER 6, 2016
Gartner predicts that a full 20 percent of business content will be written by machines starting in 2018. Editor's Note: This post was originally published on Marketing Artificial Intelligence Institute (MAII), a new community for modern marketers created and powered by PR 20/20.
PR Daily
APRIL 20, 2015
BI Intelligence and the Interactive Advertising Bureau report that native advertising will generate $21 billion in ad spending by 2018—more than four times that of 2013.
PR Daily
FEBRUARY 27, 2017
Hasbro announced that it will manufacture Play-Doh, one of its most iconic products, in the United states starting in 2018—14 years after it last rolled off the assembly line here.
PR Daily
DECEMBER 17, 2015
forecast that brands will spend more than $21 billion on native advertising by 2018. Businesses must adapt better to customers' changing needs and desires, according to a study investigating trends in consumer behavior. A recent. TollFreeForwarding.com survey of 2,000 U.S.
PR Daily
JUNE 22, 2016
Though social media often feels like an imaginary land of “likes” and shares, its marketing benefits can be very real. This week, the digital agency Good Growth released a report highlighting a few clear connections between social media marketing and an organization’s betterment.
Waxing UnLyrical
NOVEMBER 18, 2015
Video already makes up 78 percent of Internet data, and it is set to increase to 84 percent by 2018, according to Cisco Systems. Online video marketing stats abound! Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5
Return on Reputation
NOVEMBER 14, 2014
2) Two days later, the company announced the opening of Blue World Project , a new orca environment that will nearly double the size of the current facility when it’s completed in 2018, as well as over 10 million dollars in funding for research and conservation projects.
PR Daily
DECEMBER 14, 2016
21 billion in 2018. Although many PR pros think native advertising is new, it’s actually one of the oldest forms of paid advertising. In 1895, John Deere launched a magazine called. The Furrow , which successfully offered non-intrusive tips for farmers.
5W PR
MAY 16, 2017
With so much advanced technology in 2017, think we’ll see oven mitts with SKYPE capabilities in 2018? Back soreness, achy feet, jelly legs and 30,000 FitBit steps. Ran a half marathon, you ask? Just conquered The International Home + Housewares Show. With more than 2,100 exhibitors from around the globe showcasing the latest and greatest in innovations for the home, The International Home + Housewares Show returned to McCormick Place in Chicago and this year did not disappoint.
PR Daily
OCTOBER 21, 2016
In 2018, a new American-branded premium ticket section is planned behind home plate. Sometimes all it takes is a creative concept—and a trending photo—to gain notoriety with consumers online.
PR Daily
AUGUST 18, 2016
It makes sense: Advertisers are expected to spend nearly $13 billion on digital video ads in 2018, according to research firm L2. There’s further proof that video is completely taking over internet content: Now Pinterest supports video advertising.
PR Daily
MAY 12, 2016
Completely switch to sustainable cotton usage by the end of 2018. Nike is winning praise for its corporate social responsibility efforts, which include the use of recycled materials in nearly all of its products.
PR Daily
AUGUST 4, 2016
Pyeongchang 2018. As the 2016 Rio Olympics kicks into gear, many marketing and PR pros are touting their sponsorships with the sports organization in an attempt to engage with millions worldwide. However, unless you work for or on behalf of any of the following companies, tread very cautiously if you plan on doing anything Olympics-themed in your social media content over the next few weeks: Coca-Cola. McDonald’s. Omega. Toyota. Panasonic. Bridgestone. P&G. Samsung.
PR Daily
JANUARY 7, 2016
The cost efficiencies represent more than two-thirds of our goal of annual SG&A expense reduction of $500 million, net of growth initiatives, from previously planned levels by 2018. The holiday season didn’t bring joy for Macy’s.
PR Daily
MAY 27, 2015
According to its descriptions of the people arrested, those involved with CONCACAF and CONMEBOL were also deeply involved in the 2018 and 2022 World Cup bids.
Communications Conversations
APRIL 8, 2015
And then, this one: * BI Intelligence and the Interactive Advertising Bureau report that native advertising will generate $21 billion in ad spending by 2018—more than four times that of 2013. I read some pretty damn surprising stats recently in a Content Strategist post.
PR Daily
JUNE 3, 2016
It is definitely a real organization and not something that is going to sell to an Asian telecom company for $100 in the spring of 2018. In a time when many publications are struggling, a 150-year-old media company is daring to ask consumers: Would you like some “tronc”?
PR Daily
JUNE 14, 2016
The move is expected to be completed by 2018. As part of its effort to evolve into a more progressive fast food chain, McDonald’s is moving its headquarters from the ‘burbs to a trendy location near the city’s central business district.
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