5W PR

OCTOBER 18, 2018

This has provided massive opportunities for data and measurement at scale, but has also brought privacy and regulation to the forefront. When GDPR regulations (data protection law across 28 EU countries) came into effect in back in May 2018, it sent the advertising world into a frenzy. Transparency Post GDPR.

Advertising 89

Advertising Advertising B2B Creativity 89

Solo PR Pro

JUNE 12, 2018

Data has always informed the work of public relations professionals, but the sheer volume of information available today raises a new set of ethical and moral questions about what we collect, curate, share, and use. In recent weeks, we have been flooded with notices regarding new privacy policies and information about how our data is used.

Privacy 40

Privacy Data Ethics Policies 40

Stephen Waddington

JUNE 2, 2018

Mary Meeker, an analyst turned venture capitalist at Kleiner Perkins Caufield Byers (KPCB), has published her annual Internet Trends report for 2018. Internet Trends Report 2018 from Kleiner Perkins Caufield & Byers I’ve worked my way through the 300 page report this weekend. It plans to hire 10,000 moderators in 2018.

Report 92

Report Trends Retail Marketing 92

Ronn Torossian

JUNE 1, 2018

This comes after scandals about privacy and changes to the Facebook algorithm pushed a lot of digital marketers away from the channel in the first place. In May 2018, the company announced that they are now working on an influencer marketing platform.

Engineering 150

Engineering Facebook Privacy Marketing 150

ImPRessions - Crenshaw Communications

MAY 15, 2019

With the release of audio from a tense November 2018 meeting between the American Airlines pilots’ union and Boeing executives – after the Lion Air crash but before the Ethiopian Airlines accident – the scope of the company’s miscalculation is apparent. carriers canceled flights through August of this year.

Reputation 245

Reputation Airlines Automotive Software 245

Stephen Waddington

NOVEMBER 27, 2020

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. He used the organisation’s 216-strong membership to share stories and intelligence with the public via the media. Patient care and privacy needed to be balanced with public health.

Healthcare 131

Healthcare Privacy Print Community 131

PRSay

AUGUST 17, 2023

The EU enforces rigorous data and privacy rules that don’t jive with Meta’s modus operandi of collecting a wide range of personal information, including health, financial, contacts, browsing and search history, location data, purchases and “sensitive” info.

Pharmaceuticals 141

Pharmaceuticals Twitter Instagram Social Media 141

ImPRessions - Crenshaw Communications

JANUARY 9, 2020

Lauren joined Business Insider as a Senior advertising reporter in 2018, coming off a four-year stint at Adweek. After stints at MarketingLand, AdAge and Adweek, Tim joined Digiday in 2018 and has become a go-to advertising reporter. Sahil is a very funny and smart guy, so you’re sure to love his tweets. Jason Lynch | @jasonlynch.

Twitter 177

Twitter Advertising Advertising Report 177

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. ’s CEO Aaron Levie has been speaking out on issues of trust in tech and privacy regulations in the last few months, taking a strong point of view in reaction to the reputation struggles of big tech.

Brand 196

Brand Branding Reddit B2B 196

PRSay

MARCH 29, 2018

These questions were answered by Michael Hemmesch , director of public relations at the College of Saint Benedict and Saint John’s University and a member of the Senior Summit Planning Committee: What are the biggest challenges that communications leaders in higher education face today? for their annual Senior Summit.

Education 63

Education Communications Privacy Construction 63

ImPRessions - Crenshaw Communications

MAY 4, 2018

But it’s time to add, update, and amplify for the 2018 season. Most significantly, you’ll learn what you love, what you don’t, and how public relations works from A to Z. This year’s graduates are entering the job market at a time of low unemployment and high demand for smart, industry-focused PR talent.

How To 189

How To Nonprofit Privacy Interviews 189

5W PR

MARCH 15, 2021

That data just released this February by Statista only covers up to June 2018 and must be even higher today. These can be hidden by tapping on “menu” and “settings” and then hitting “privacy” and “comments.”. The post Getting the Most Out of Instagram appeared first on NY PR Agency 5W Public Relations Blog - 5WPR.

Instagram 88

Instagram Privacy Agency Facebook 88

5W PR

FEBRUARY 11, 2019

Here are some of the major challenges that marketers had to deal with in 2018: The role of influencers. In 2018, marketing professionals had to work with influencers. GDPR is one of the most important changes in data privacy regulations in recent years and it definitely presented itself as an added challenge to marketing teams.

Marketing 68

Marketing Policies Privacy Education 68

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2018

Once held up as the embodiment of American innovation, Big Tech is now seen as partly responsible for a host of ills — from income inequality to the erosion of personal privacy. Forecasts, preparation, and anticipation of changes to come should be a staple of every technology CEO’s public script. Master the message.

Technology 165

Technology Leadership Privacy Trends 165

Solo PR Pro

JULY 3, 2019

2018 saw a decline in smartphone shipments. Privacy and overuse are causing Internet and social media users to actively consider their usage. Privacy Concerns and Their Impact on Advertising. hours in 2018 (slide 41 ). There are currently 3.8 billion internet users (just over half the earth’s population).

Report 45

Report Privacy Pinterest Retail 45

Stephen Waddington

JUNE 23, 2019

4 Auto advertising The use of programmatic ad buying has grown from 10% of digital display advertising revenue in 2012 to 62% in 2018. The conversation about user privacy is growing louder. Platforms are attempting to get ahead of the issue by improving privacy management. Extreme views polarise public discourse.

Report 81

Report YouTube Privacy Web 81

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Yes, 2017 feels like a lifetime ago, given our breakneck news cycle, but there were plenty of public relations lessons over the year for big brands and business categories. The media has been aggressively criticized by the president, and public trust in the press hovers at 41%, according to Gallup. The Winners. Mainstream media.

Airlines 180

Airlines Reputation Journalism Crisis 180

Stephen Waddington

AUGUST 13, 2019

In the public relations sector AI is transforming media and workflow. In 2018 AI companies raised almost twice the investment of counterparts in France and Germany. The Council brings together academia, industry and public sector. An AI Council and Centre for Data Ethics and Innovation have also been established.

Internal 84

Internal International Ethics Communications 84

Stephen Waddington

DECEMBER 10, 2018

It heard evidence for more than eight months exploring the media's relationship with the public, politicians and the police. A second part of the inquiry was to be delayed until after a criminal prosecution against the News of the World for phone tapping but was dropped in March 2018.

Education 60

Education Ethics Journalism Media 60

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”.

Technology 126

Technology Study Communications Survey 126

Presspage

MAY 2, 2018

However it is interesting to see what effect it has on public relations. PressPage & GDPR As of May 25, 2018, every company doing business in Europe will need to be GDPR compliant. ” Christa’s view is concluded by the social impact GDPR will hopefully have in light of recent data and privacy breaches.

Privacy 103

Privacy Data System Tools 103

PR in High Definition

SEPTEMBER 25, 2017

Facilitated by Firefly CEO Claire Walker, our team of experts included Simon Morrissey, Head of Data and Privacy at law firm Lewis Silkin, Nicholas Dunn-McAfee, Head of Policy and Research at the PRCA and Simon Loopuit, CEO and founder of trust-hub. Therefore it needs to be a marketer’s number one priority between now and May 2018.

Marketing 69

Marketing Data Privacy Policies 69

Practical Law Construction

APRIL 20, 2022

The government estimates that there will be a need for around 300,000 public charging points (as a minimum) by 2030 (although the Competition and Markets Authority (CMA) report suggests forecasts of between 280,000 – 480,000 public charging points will be required). Key new measures to increase chargepoint roll out.

Government 52

Government Mobile Data Local 52

Practical Law Construction

DECEMBER 8, 2020

I wrote about the Court of Appeal’s judgment back in May 2018, and had forgotten that we were still awaiting the Supreme Court’s judgment until I saw various excited posts on LinkedIn. Relationship between disclosure and privacy and confidentiality. ” So does the same principle apply in adjudication?

Construction 52

Construction Insurance Insurance Privacy 52

Sword and the Script

DECEMBER 26, 2023

Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. ” ~ Megan Paquin , APR, CPRC, Managing Director, Paquin Public Relations 10. Audiences know the difference. AI loss of luster “Two-fold: AI fatigue is real.

Writing 190

Writing Communications Marketing B2B 190

The Hoffman Agency

MARCH 11, 2019

In a similar fashion, even with the regulation coming into force on May 25 th , 2018, 12 months ago many people were still largely unaware of the potential impact on their businesses, and how they needed to effectively prepare for GDPR. It’s also useful and interesting to read its data privacy notice for journalists and influencers.

Data 28

Data Agency Industry Privacy 28

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. More show and less tell.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

DECEMBER 10, 2019

This may be complementary product or service vendors, editors at niche publications, bloggers, or others. Microenterprises increasingly rely on public relations. 11) Privacy regs bring back the basics. The consumer privacy battle will rage on, and marketers will be affected by new data privacy regulations.

Marketing 99

Marketing Content Marketing Advertising Advertising 99

Stephen Waddington

JANUARY 12, 2021

Listening to an audience or publics is a critical of element of marketing and public relations practice. Even when asked for data anonymously in the privacy of our own home we modify our response to present the best version of ourselves, or at least the version we think that others expect. It informs strategy, media and content.

Big Data 96

Big Data Google Privacy Data 96

Deirdre Breakenridge

JUNE 27, 2018

For instance, global brands who do business in Europe are leading the way as they work to comply this year with GDPR’s requirements for greater consumer privacy and transparency. According to Peter Weingard, CMO of New York Public Radio, many people can no longer discern the sources of news and if they are fake or real.

Marketing 164

Marketing Ethics Local Technology 164

Newsfile

OCTOBER 10, 2023

Boeing’s 737 Max Crisis (2019-2020) : Boeing faced a major public relations crisis after two crashes involving its 737 Max aircrafts in 2018 and 2019. Facebook’s Data Privacy Concerns (2015-2021) : Facebook’s first impactful data privacy concerns started in 2015 during the Cambridge Analytica scandal.

Privacy 52

Privacy Ethics Data Airlines 52

ImPRessions - Crenshaw Communications

FEBRUARY 15, 2019

Facebook’s clumsy handling of its data privacy scandals has been a PR and government relations disaster. Google, too, faces data privacy challenges, as well as periodic revolts by its own workforce. Take data privacy, for example. The privacy implications are clear, but no one’s really pressing the case.

Privacy 165

Privacy Retail Government Google 165

Mark My Words

JANUARY 14, 2021

Prince Harry and Meghan Markle have featured their 19-month-old son Archie in their first Spotify podcast and got him to say his first four words in public – wishing people a ‘Happy New Year’ in his American accent and saying it was ‘fun’ to speak into a microphone.

Privacy 60

Privacy Healthcare Instagram Banking 60

Sword and the Script

DECEMBER 11, 2018

Creativity over productivity: The volume of noise in the digital realm is beyond bearable and the public relations professionals that stand a chance must ditch their multi-pitch phone and email productivity for remarkable, creative campaigns on behalf of the brands they represent. “I Chawla | Adfactors Public Relations | India.

Social Media 90

Social Media Marketing Media Creativity 90