ImPRessions - Crenshaw Communications

JULY 17, 2017

Last month Mary Meeker of Kleiner, Perkins, Caulfield, Byers released her Internet Trends report for 2017 , and all 355 slides are well worth a read for anyone in tech public relations or digital marketing. Public relations and content creation are positioned to gain their share of a fattening digital spend as well.

Trends 159

Trends Mobile Advertising Advertising 159

Deirdre Breakenridge

JANUARY 12, 2017

We’re kicking off #PRStudChat in 2017, and you won’t want to miss a Twitter chat focused on the nuances of media relations and lessons learned from the field. On Wednesday, January 25, 2017, at 8:30 p.m. What can we do in 2017 to promote more transparency and trust? What constitutes a real relationship today? And many more!

Media Relations 150

Media Relations Media Pitching Television 150

PRSay

MARCH 6, 2023

The following post is based on research published in the latest issue of PR Journal , the quarterly academic journal presented by PRSA and the Institute for Public Relations. As PR Daily reports , commenting on social media about a public tragedy can appear tasteless. Illustration credit: lightly stranded]

Social Media 162

Social Media Publicity Media Journalism 162

ImPRessions - Crenshaw Communications

NOVEMBER 28, 2017

It’s never too early in the holiday season to start thinking about “gifts” that would improve the public relations industry. More media respect for the public relations industry. The post A PR Wish List For Holiday 2017 appeared first on Crenshaw Communications. Sigh…it’s the age-old conflict.

SEO 200

SEO Pitching Agency Exercises 200

ImPRessions - Crenshaw Communications

DECEMBER 18, 2017

But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. But like SoFi, Uber accomplished one singularly important thing during 2017; it replaced charismatic and controversial founder and CEO Travis Kalanick with respected technology executive Dara Khosrowshahi.

Crisis Management 149

Crisis Management Crisis Airlines Viral 149

Cision

NOVEMBER 15, 2016

And that’s just one PR trend for 2017. If your bosses or clients can combine their industry with trending topics like data, analytics, artificial intelligence and/or virtual reality, their thought leadership will boom in 2017. This means, if you don’t have a strong influencer marketing program set for 2017, you will be way behind.

Trends 120

Trends Leadership Small Business Analytics 120

Stephen Waddington

JULY 6, 2022

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167

Publicity Ethics Training Education 167

Shift Communications

JANUARY 2, 2017

What does the public relations industry have to look forward to in 2017? Just in news publications alone, we saw an astonishing 72 million news stories written in 2016 according to Google News, an all-time high. In 2017, the tsunami of content will only increase. Let’s see if we’re ready for them. Content Shockwave.

Trends 83

Trends Publicity Analytics Software 83

ImPRessions - Crenshaw Communications

JANUARY 5, 2017

Like nearly any other marketing or strategic discipline, public relations has changed in recent years. According to The Holmes Report, only 27% of agency leaders responding to the survey think the term “public relations” will clearly and adequately describe the work they do by the year 2020. billion over the next five years.

Trends 124

Trends SEO Leadership Print 124

Onclusive

DECEMBER 14, 2016

If you’re in search of PR and marketing conferences to attend in 2017, you’re in luck because this is the definitive list! Whether you’re looking to submit a proposal to speak, nominate a colleague’s work for an award, or attend a communications conference to sharpen your skills, this curated round-up of events will help.

Conference 150

Conference Marketing Communications Education 150

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2016

From the mobile video explosion to emerging social platforms, 2016 has brought many content-related developments that affect the public relations industry and the work PR people do every day. A look at the year in review offers some clues as to what 2017 year has in store. Video goes vertical. Mo’ mobile!

Trends 120

Trends Mobile Video Film 120

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

As almost 200,000 folks get ready for their annual excursion to Las Vegas for CES (Consumer Electronics Show) , those of us who toil in B2B tech public relations will be looking for 2017 trends to better take advantage of industry moves and stake out positions for clients. What’s next?

B2B 120

B2B Customer Service Software Technology 120

The Proactive Report

APRIL 3, 2017

It should come as no surprise that the Cision 2017 State of the Media report highlights the erosion of trust in the mainstream media. Cision State of the Media 2017. The post State of the Media 2017 | PR & Earned Media appeared first on Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

Media 100

Media Video Mobile Report 100

Cision

FEBRUARY 3, 2017

It continues a thought leading series based on Agency and Client-side workplace issues, and is the basis of a forthcoming coaching and mentoring book to be published in 2017 alongside the 15th anniversary of the agency. Creating such community in 2017 is now of the highest significance as journalism returns to its roots.

SEO 120

SEO Creativity Mobile Journalism 120

PRSay

DECEMBER 27, 2017

A highlight of the year was serving as host at the PRSA 2017 International Conference in Boston. As this 70th-anniversary year ends, I hope the new year brings you opportunities to challenge your mind and to further your passion for public relations and PRSA. Suffice it to say, we learned a lot and had a lot of fun in the process.

Leadership 131

Leadership Government Conference Energy 131

ImPRessions - Crenshaw Communications

OCTOBER 27, 2017

Whether you’re working in public relations or another service business today, things can occasionally get.well, scary. The post 2017 PR Horror Stories And Lessons Learned appeared first on Crenshaw Communications. The ones below apply mainly to us in the PR trade, but as readers may see, some could apply to anyone.

Agency 136

Agency Pitching Construction Print 136

Onclusive

JANUARY 4, 2017

Public relations is undoubtedly an art, a careful craft that requires both finesse and creativity. But along with the art comes science: the systematic knowledge gained through observation and experimentation.

How To 285

How To Creativity Publicity Report 285

Shift Communications

MAY 22, 2017

I had the pleasure and privilege of attending IBM Vision 2017 as a guest of IBM Analytics. Christopher Penn (@cspenn) May 17, 2017. Legacy publications find themselves more under the gun every day, with declining subscribers and decreasing advertising revenues. Christopher Penn (@cspenn) May 17, 2017. Airbnb has no rooms.

Publicity 166

Publicity Data Analytics Advertising 166

Stephen Waddington

AUGUST 3, 2017

It should be part of your marketing, media or public relations planning toolkit. The Ofcom Communication Report 2017 tells the story of changing media consumption and behaviours in the UK. The proportion of households with fixed telephony (82%) and mobile telephony (96%) remained relatively stable in 2017. #2

Report 100

Report Communications Analysis Television 100

Cision

DECEMBER 13, 2016

Not having a PR strategy is recipe for disaster — especially in 2017. Not having a shareworthy story can kill your PR efforts in 2017. In 2017, revise your strategy to include outreach to up and coming journalists — you know, the greenhorns that do not really have a name yet. You work on your PR game.

Strategy 72

Strategy Blogging Pitching Engineering 72

Prowly

DECEMBER 30, 2017

First and foremost, […] The post A Year of Great Content in Review: 19 Best Pieces by Prowly Magazine Contributors in 2017 appeared first on Prowly Magazine.

Education 0

Education Blogging Content Marketing Marketing 0

Presspage

MARCH 2, 2017

What we have learned is that most people in public relations are not yet satisfied with their real-time PR efforts, and feel that they can do a much better job. To learn more about practical ways to effectively work on real-time PR, we would like to invite you to PR is Key 2017! We hope to see you at PR is Key 2017!

Crisis Communications 60

Crisis Communications Crisis Trends Technology 60

Deirdre Breakenridge

JANUARY 30, 2017

Not too long ago, I shared the three areas of focus I think all Social PR Superheroes need to zero in on in 2017. That’s what people are used to, and that’s what we need to incorporate in our work, as we focus on building mutually beneficial relationships for our organizations and their publics. They were: Integration. Influencers.

Measurement 150

Measurement Instagram Twitter Training 150

Shift Communications

OCTOBER 27, 2017

Based on our own research, the variance is not significant; for 2017, we’ve adjusted Twitter’s data by 0.6% Their focus on data sales in Q2 and Q3 has not caused a strategic change in the data they make available to the public. The disclosure in Twitter’s Q3 earnings announcement was a restatement of numbers. downwards on average.

Twitter 87

Twitter Social Media Media Analysis 87

Barokas

NOVEMBER 28, 2017

The rapid rate at which information is flows via social is probably why 2017 had some of the most epic PR fails of all time. No brand is safe anymore; it doesn’t matter if you’re a 10-person startup or a billion-dollar corporation, everyone can learn a lesson or two of what not to do in a public relations fiasco. – Aubrey.

Crisis 76

Crisis Crisis Communications Corporate Employee 76

Prohibition

DECEMBER 4, 2017

Therefore, we are thrilled to announce that we won Outstanding Public Relations Consultancy 2017 ! This is the night where all the staff get glammed up and ready to celebrate (or commiserate), with a few glasses of fizz along the way and it’s always a bonus if we win. The CIPR said: “ Prohibition was a clear winner in this category.

Publicity 48

Publicity Local Agency Social Media 48

Prohibition

DECEMBER 4, 2017

Therefore, we are thrilled to announce that we won Outstanding Public Relations Consultancy 2017 ! This is the night where all the staff get glammed up and ready to celebrate (or commiserate), with a few glasses of fizz along the way and it’s always a bonus if we win. The CIPR said: “ Prohibition was a clear winner in this category.

Publicity 0

Publicity Local Agency Social Media 0

Shift Communications

DECEMBER 29, 2017

The best of Q4 2017 focused on data conferences, PR trends and the state of social media. . Read more to see how you can incorporate data into your public relations and marketing strategy. State Of Social Media, 3Q 2017: Twitter Restates. Want to see how to analyze your own blog? Here’s how. Jordyn Danielson. Marketing Analyst

Government 60

Government Twitter Data Social Media 60

Shift Communications

DECEMBER 4, 2017

As we wind down 2017, our gaze inevitably turns to the horizon. What’s ahead for the public relations profession amidst a world of disruption? If 2017 was any indication, we will face these trends sooner rather than later. The Big Picture. If there’s one theme that unifies all the trends, it’s acceleration. Christopher S.

Trends 161

Trends Publicity SEO Advertising 161

Presspage

OCTOBER 2, 2017

This will allow you to notify other platform Users that a draft is ready for review and publication. While the second quarter of 2017 was primarily about new APIs and work on the backend of our platform, this quarter we worked on both distribution in the backend and quite a sum of updates that are visible on the frontend.

Report 68

Report Mobile Google Local 68

Communications Conversations

AUGUST 11, 2016

Earlier this week, I had the privilege at speaking at the Florida Public Relations Association Annual Conference at the Innisbrook Resort in Tampa. Specifically, 9 social content trends I think PRs and marketers should keep an eye on in 2017. ” 9 Social Content Trends to Watch in 2017 from Arik Hanson.

Trends 60

Trends Conference Marketing Publicity 60

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Whether you run a tech start-up ready to tell its story or manage an established brand wanting fresh visibility, you may be looking to bring on a top public relations firm in the coming year. The post How To Pick The Right PR Firm In 2017 appeared first on Crenshaw Communications.

How To 120

How To Case Study Product Launch Agency 120

HMA Public Relations

SEPTEMBER 8, 2017

The PRSA Phoenix chapter celebrated the 2017 Copper Anvils last night and what a time we had! The post 2017 PRSA Phoenix Copper Anvils Showcase Best in PR Past, Present and Future appeared first on HMA Public Relations. Congratulations to all of this year's Copper Anvil honorees! Click below for more].

Publicity 0

Publicity 0

HMA Public Relations

MAY 15, 2017

The post 2017 Rocky Mountain Emmy Silver Circle Inductees appeared first on HMA Public Relations. The Rocky Mountain Emmy Silver Circle inductees are here! Click below for more].

Publicity 63

Publicity 63

HMA Public Relations

DECEMBER 8, 2017

The post 2017 PRSA Phoenix Holiday Party appeared first on HMA Public Relations. A great time was had by all at the annual PRSA Phoenix Holiday Party last night. Set atop the rooftop of the Graduate Tempe, the best of […].

Publicity 49

Publicity 49

Sword and the Script

MARCH 7, 2017

Those are some of the conclusions drawn from the annual PRWeek 2017 Salary Survey which suggests salaries for skilled PR pros remain strong. Government/public service: $80,000. A useful external PR industry benchmark is the 2017 PRSA Corp Salary Snapshot which pegs an in-house communications director at $149,300, for example.

Survey 72

Survey Corporate Comparison Financial 72

Shift Communications

NOVEMBER 8, 2017

Snapchat, the shiniest new object in social media (at least as far as publicly-traded companies go), held its third earnings call since its initial public offering (IPO) recently, and the little ghost is struggling. Let’s see what the company had to report. User Growth. Christopher S. Vice President, Marketing Technology.

Instagram 84

Instagram Facebook Social Media Advertising 84