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3 Major PR Misfires in 2017

Ronn Torossian

Some companies had an incredible 2017. Several big retail and service brands suffered huge embarrassments in 2017, others were buffeted by PR disasters that spilled over from last year and continued to get worse. The post 3 Major PR Misfires in 2017 appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

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Top 10 Marketing & Communications Posts of 2017

Cision

2017 was quite a year for marketing and PR professionals. As we reflect on the previous year and continue to head into 2018, we’ve rounded up our top 10 posts from 2017 for your reading pleasure. The post Top 10 Marketing & Communications Posts of 2017 appeared first on Cision. Top 10 U.S. Radio Stations.

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Who Were The PR Winners And Losers of 2017?

ImPRessions - Crenshaw Communications

Yes, 2017 feels like a lifetime ago, given our breakneck news cycle, but there were plenty of public relations lessons over the year for big brands and business categories. 2017 was like a charmed year for the digital commerce giant. For the MSM, 2017 was filled with ups and downs. The Winners. Mainstream media. The Losers.

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#PRGoals For 2017

ImPRessions - Crenshaw Communications

Besides tuning into Lee Daniels’ new series “Star” and getting the story on all the Golden Globes nominees, it’s time to set important, yet achievable, #PRGoals for 2017. In 2017, the competition for earned media coverage and share of social voice is only going to grow.

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2017 Crisis Management That (Mostly) Worked

ImPRessions - Crenshaw Communications

But in the spirit of fair play, here are some examples of reputation management that succeeded in 2017. But like SoFi, Uber accomplished one singularly important thing during 2017; it replaced charismatic and controversial founder and CEO Travis Kalanick with respected technology executive Dara Khosrowshahi.

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5 Media Lessons to Guide You in 2017

Deirdre Breakenridge

media when it’s published in 2017. Where does this leave us in 2017? The United States saw the biggest gains of 16 points followed by Canada and the UK, both up 14 points. However, it’s hard to say what the report will show for U.S. At the same time, unverified and inaccurate sources were proliferated.

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The Best PR Conferences to Attend in 2017

Onclusive

If you’re in search of PR and marketing conferences to attend in 2017, you’re in luck because this is the definitive list! Whether you’re looking to submit a proposal to speak, nominate a colleague’s work for an award, or attend a communications conference to sharpen your skills, this curated round-up of events will help.