Cision

JANUARY 8, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. They can also be used as a platform for the largest company announcements. Timing is everything.

Company 222

Company Trade Shows How To Product Launch 222

Onclusive

NOVEMBER 8, 2023

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Corporate Communications As companies grow, corporate communications become more important. Companies often hire specialized agencies on a project basis to assist with specific repositioning or market research.

Training 195

Training Media Training Reputation Crisis Communications 195

Barokas

NOVEMBER 28, 2017

The rapid rate at which information is flows via social is probably why 2017 had some of the most epic PR fails of all time. So, let’s take a look at the top PR fails this year and what their internal PR tactic was for handling the situation – I think we all know where this is going to start…. PR Fail Level: No comment.

Crisis 76

Crisis Crisis Communications Corporate Employee 76

Remote PR Jobs

SEPTEMBER 25, 2023

Opportunities in public relations are likely to increase as newer specialties that target social media gain even more importance and companies boost staff to help control their message and defend their image. Companies tend to hire either internal or external PR specialists to help shape and manage their image.

Newspapers 100

Newspapers Publicity Journalism Report 100

Shift Communications

FEBRUARY 9, 2018

The statistic that alarmed investors was Twitter’s flat user growth, which was a repeat of the year before: Twitter now addresses 330 million users around the world; their presence is largely international. Only 69 million of those users are in the United States. When we look at comparable quarters from years past, we see a 0.9%

Twitter 74

Twitter Conference Advertising Advertising 74

ImPRessions - Crenshaw Communications

OCTOBER 4, 2019

Few corporate CEOs will deny that a company’s reputation colors every aspect of business, including marketing, talent recruitment, employee relations, shareholder relations, and the customer experience. In fact, the 2017 U.S. And reputation’s value seems to grow as a company scales. C-level access is critical.

Reputation 203

Reputation Crisis Management Airlines Corporate 203

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. As companies grow, corporate communications become more important. Internal Communications. The truth is that internal communications are really important to how things get done in any organization. PR is always evolving. Corporate Communications.

Training 370

Training Media Training Reputation Crisis Communications 370

Sword and the Script

JANUARY 9, 2024

In this edition: Cision silently rebrands HARO; Meltwater’s dealmaking continues; PR tech briefs and mentions content picks There have been so many private equity (PE) deals among PR technology companies, that it’s easy to lose track of who owns what. Innovation tends to grind to a halt as acquiring companies try to figure out integration.

Brand 149

Brand Branding Reddit Pitching 149

Onclusive

AUGUST 22, 2017

Depending on the stage of the business, communications professionals are often tasked with creating messaging cards and positioning statements for the companies they represent. Internal Communications. Internal communications, which also falls under corporate communications, is more nuanced than simply casting out an email.

Media Training 397

Media Training Crisis Communications Conference Training 397

Waxing UnLyrical

MARCH 28, 2017

The March #measurePR chat was the day following the 2017 recognition of International Women’s Day , so Shonali had some of the PR measurement world’s female superstars as her guests on the chat this month. Heidi Sullivan (@hksully) March 9, 2017. Angela Sinickas (@sinickasa) March 9, 2017. measurePR. — Perfect #measurePR.

Measurement 40

Measurement Financial Internal International 40

Stern + Associates

OCTOBER 17, 2023

“Distributed quantum computing and connected quantum devices are starting to arrive on the market, and even companies that are traditionally viewed as risk-averse will say they have a team looking at quantum technologies. Organizations need to disrupt or be disrupted.” Named a 2023 U.S. Through the Science Envoy Program, eminent U.S.

Technology 120

Technology System Government Groups 120

Sword and the Script

SEPTEMBER 5, 2023

The largest PR and comms tech companies, along with many startups, are now controlled by PE firms; is this good for the PR community? This adds to a growing collection of private equity firms (PE) that have taken an ownership stake in software companies that provide tools to PR and communications professionals.

Software 165

Software Marketing Leadership B2B 165

Sword and the Script

MARCH 26, 2024

There’s one in particular they publish on thought leadership that I’ve followed since 2017. This year the two companies polled 3,484 business executives globally. Further another 23% began working with the very company they hadn’t previously considered. Comment: This finding has shown up in the study in prior years as well.

Leadership 129

Leadership B2B Study Survey 129

Business Wire

JULY 28, 2017

In 2017, PR is no longer about relying on one’s gut. The data gleaned from companies like Agility PR Solutions creates a roadmap for content – from creation to launch to follow up. By utilizing internal and external data, PR pros can create content that resonates with their desired audiences and generates more coverage pieces.

Data 159

Data How To Internal International 159

Cision

NOVEMBER 2, 2017

There’s a new trend in the creative world — more companies are building their own in-house teams for a range of creative work that used to be assigned to external agencies. There’s also less of a learning curve involved in working with internal team members. In the early years at AOL, we mostly did everything ourselves.

Agency 189

Agency Creativity Internal International 189

Sword and the Script

NOVEMBER 5, 2019

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. Internal data such as survey responses, call center data or customer service email data according to a company representative. What sort of data? Why would you do this?

Internal 63

Internal International Data Media 63

PRSay

OCTOBER 24, 2018

In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. In 2010, Nissan Motor Company had contracted with Mitsubishi in a joint venture to design and produce minicars. to $3.97) per share.

Ethics 261

Ethics Automotive Technology Conference 261

Deirdre Breakenridge

MAY 8, 2017

Almost four in 10 respondents to a survey of corporate communications, marketing and industry leaders for CommunicationsMatch’s new PR and Communications Agency Search Report said they were looking to hire new agencies in 2017. The answers to a question about what is important to companies when it comes to engaging agencies is also telling.

Agency 223

Agency Survey SEO Social Media 223

MaccaPR

JANUARY 17, 2017

Your Top 4 Benefits of Working with Sponsored Bloggers (Part 1) Influencer marketing was a hot topic at the beginning of 2016 - and will without a doubt continue in 2017, especially among female demographics. How to Transform Your Online Newsroom Into a Media Magnet How important is your company’s online newsroom?

Crisis 48

Crisis Local Blogging Creativity 48

ImPRessions - Crenshaw Communications

NOVEMBER 20, 2017

A natural disaster tends to create its own PR appeals, and in 2017, millions responded. According to the the Millennial Impact Report , the millennial generation became more engaged in philanthropic causes in 2017 than in prior years. Enlightened companies are well aware of the giving power of millennials.

Corporate 168

Corporate How To Employee Nonprofit 168

PRSay

OCTOBER 3, 2017

9 at the PRSA 2017 International Conference in Boston. Companies all around the world are met with the difficult task of effectively communicating with and engaging their employees, customers and other constituents. 9 at this year’s PRSA 2017 International Conference in Boston.

Technology 66

Technology Communications Mobile Internal 66

PRSay

OCTOBER 25, 2017

Here are some highlights from three professional development sessions at the PRSA 2017 International Conference in Boston on Oct. Because it only takes one post to destroy a reputation, companies need to be wary of who has the power to create and share content. Companies should have strong pre-crisis and crisis plans in place.

Social Media 117

Social Media Conference Media Corporate 117

PRSay

MARCH 19, 2018

A recurring discussion at Ethisphere’s two-day Global Ethics Summit in New York City was how diversity and inclusion initiatives are changing the way businesses operate, altering everything from hiring practices and internal communications to consumer outreach. Metrics help prove internal D&I successes.

Ethics 126

Ethics Internal International Employee 126

PRSay

MAY 7, 2021

At our International Conference that year, the Committee met with the PRSA Board of Directors for lunch. Fast forward a few years to 2017 and I had the chance to do just that — serving first as a senior counselor to PRSA Chair Jane Dvorak, APR, Fellow PRSA, and later as a director-at-large. (At Photo by albert chau, 2017 ].

Education 122

Education Technology Policies Leadership 122

5W PR

JULY 11, 2018

Top Publicity Stunts of 2017-2018. It’s safe to say that PR has seen some incredible creations over the course of 2017 and 2018. In March of 2017, the Cancer Research charity blew us all away with an incredible interactive ad campaign. Cancer Research. KFC Christmas Campaign. Elon Musk’s SpaceX Launch.

Measurement 149

Measurement Education Social Media Film 149

PRSay

JUNE 9, 2021

As Courthouse News Service reported , the Massachusetts case continues a trend of targeting not just drugmakers but also the marketing companies that help them promote their products. Publicis Health isn’t the first company associated with Purdue to face lawsuits. Publicis Health, part of Publicis Groupe S.A., A labyrinth of lawsuits.

Crisis 164

Crisis Ethics Publicity Marketing 164

NewsWhip

MAY 3, 2023

Following behind came Las Estrellas , a sister publication website of the Mexican television network by the same name (13.6M), El Universal , which is based in Mexico City (13.2M), and Heraldo de Mexico , a daily Mexican news source which was relaunched in 2017 (11.6M). Want more international publisher rankings?

Facebook 78

Facebook Sports Television Newspapers 78

Beyond PR

JANUARY 9, 2018

When companies plan communications for the year, they tend to time out major company announcements around trade shows for fear that announcing it at a show could take away from the big news — keeping a good pairing apart. . They can also be used as a platform for the largest company announcements. . Timing is everything.

Company 68

Company Trade Shows How To Product Launch 68

Reputation Us

MARCH 16, 2022

A satirical example of the success of misinformation was born in January 2017 when 23-year-old Peter McIndoe created the ‘Birds Aren’t Real’ movement on a whim. If truth is the new lie, and trust is the new misinformation, where does this leave your company? It can mean insisting something is true despite lacking clear evidence.

Reputation 78

Reputation Government Film Viral 78

Landis PR

APRIL 19, 2022

ESG (environmental, social and governance) is becoming an increasingly important area of development for companies worldwide. In this blog, Mark Diegelmann discusses the upcoming ESG reporting standards and how they impact companies worldwide. Global ESG standards.

Report 52

Report Financial Internal International 52

PRSay

DECEMBER 21, 2017

Edelsburg, chief operating officer of Muck Rack , a PR and communications-software company based in New York, is a third-generation PR professional. Buchwald spent his entire career with the company, and served as its vice chair. Their oldest son Brendon was 2017 chair of the PRSA Health Academy , and is a sought-after consultant.

Publicity 150

Publicity Radio Technology Sports 150

Stephen Waddington

NOVEMBER 1, 2021

There’s a growing assortment of voluntary standards from the International Integrated Reporting Framework to the Sustainability Accounting Standards Board (SASB), but there is no legal requirement for businesses to account or report for their carbon usage. None of this appears on a profit and loss or balance sheet. It’s plainly wrong.

Government 131

Government System Crisis Corporate 131

Mindful Marketing

JULY 16, 2022

The company that found itself the focus of the humiliating headline was none other than Ernst & Young (EY)—one of the Big Four public accounting firms. — apparently plenty of people in one of the world’s largest accounting firms, but why? The Security and Exchange Commission (S.E.C.) the list goes on.

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Solo PR Pro

MAY 17, 2022

After wrapping up her studies, Daria worked for a labor union, then as a temp for a couple large companies — companies she eventually figured out how to turn into clients, kickstarting what would become Steigman Communications LLC. I had these two really big name companies that were leverageable,” Daria explains.

Meeting 98

Meeting Agriculture Energy Travel 98

NewsWhip

MAY 25, 2021

Can you share with us what your initial goals were in 2017 and how have they changed today? Aynat: In 2017, M Live was still a fairly new addition to Marriott International. Brett: Four years ago, we were fortunate enough to welcome Marriott and M Live as a new customer.

Travel 109

Travel Data Industry Hotels 109

Cision

APRIL 21, 2017

After the organized chaos of 2017’s first “Earnings Season,” we are all immediately thrust into what was once called “Annual Report” season. ” All public companies other than foreign private issuers must file an Annual Report on Form 10-K following the end of each fiscal year.

Financial 120

Financial Handbook Analysis Internal 120

Cision

DECEMBER 11, 2015

New legislation on how Europe protects digital work is slated to become official by 2017. This could mean big benefits for major streaming media companies like Netflix, whose services made up 37.05 In October 2015 , judges ruled it lawful to tinker with a car’s software, “jailbreak” mobile phones and modify old video games.

Telecommunications 120

Telecommunications Training Reputation Software 120