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Social Media Overtakes Print Newspapers as News Source

PRSay

For the first time, social media has surpassed print newspapers as a news source for Americans, Pew Research Center finds. adults said they often get news from social media, compared to 16 percent from print newspapers. Television remains the most popular way Americans receive news, though its use has fallen since 2016.

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Faking an owned or social media account is wrong

Stephen Waddington

It coincided with the televised Leader’s debate on ITV between Jeremy Corbyn and Boris Johnson. Several organisations have been established since the EU Referendum in 2016 to debunk disinformation. Faking or impersonating an owner or social media account is plainly wrong. FullFact is an independent fact checking charity.

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Dreaming of Christmas 2016

Mark My Words

You could power much of the national grid on the hype that’s been fissioning on social media. It’s November 2016 and we’re watching the latest John Lewis Christmas ad. Could it possibly top the previous year’s much lauded television event? We’ve been drip fed on teasers and speculation has been rife.

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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

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Pearson Podcasting: How ‘This Is Us’ Can Help Us Become Better Podcasters

Deirdre Breakenridge

The show has become a pop-culture juggernaut since its debut in 2016, winning the hearts of both Hollywood and millions of viewers. And the same way Kevin studies his lines for television and film on the show, your hosts must know their material ! And I promise, there will be no Season 4 spoilers in this post!) Have a Supportive Cast.

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The Top 50 #GoldenGlobes Social Influencers on Twitter

Cision

The following list was pulled during the 73rd Annual Golden Globes on January 10, 2016. BBC Breaking News (@BBCBreaking) January 11, 2016. Perez Hilton (@PerezHilton) January 11, 2016. VOGUE.CO.UK (@BritishVogue) January 11, 2016. Nina Garcia (@ninagarcia) January 11, 2016. American television host and actor.

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Why Brands Need to Get Emotional

Cision

Far from a secret pheromone added to the air in a clothing retailer — or subliminal cues placed in television advertising — emotional, truth-based storytelling plays on a consumer’s state of mind and makes them want to believe. Media intelligence collected through social media monitoring is a secret weapon for understanding any audience.

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