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Cision Moves to Accelerate Pace of Innovation

Cision

By doing this, Cision will gain a few important things: an influx of capital, a publicly traded stock as a currency, and material financial flexibility needed to make the investments we need to be the change agent and data/tech/measurement platform partner the industry needs.

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A thank you letter to Richard Bagnall

Wadds Inc.

Richard Bagnall, Co-managing partner of CARMA and Chair of AMEC 2016-2022. He’s spent more than 30 years lobbying practitioners to recognise the value of their work through measurement and planning. Every profession has its heroes: In football you think Pele, in measurement you think Richard Bagnall.

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10 Must-See Presentations at #CMWorld 2016

Beyond PR

Moreover, a documented content strategy has become a major differentiator between content programs that work and those that don’t. Tell your teams who your target audience is, what they are creating, and your measure of success. The reason for this is simple. ” — The Role of Earned Media in Inbound Strategy.

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Private equity firm backs PR tool platform Cision in $2.74 billion deal

Stephen Waddington

The Cision Cloud platform includes listening, influencer identification, content planning, channel distribution and measurement. Cision’s media attribution model provides a means of quantative digital measurement but requires a cookie to be dropped on an earned media website. We’ve got communications in our sights,” he said.

Tools 60
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State of Social Media, 3Q 2017: Twitter Restates

Shift Communications

Twitter, the 140-character stream of what’s happening now, surprised everyone with a measurement disclosure. increase in Q3 growth from Q3 of 2016. While Twitter data has well-known, well-documented biases , it’s still far more open for analysis than other social networks. Let’s dig into everything they announced. Ad Revenue.

Twitter 87
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New Tech Products and New Features for PR Pros; PR Tech Sum: Agility, Meltwater, Prezly, Business Wire, Onclusive, Intrado, Cision and TVEyes

Sword and the Script

The Agility platform was originally part of PR Newswire but was divested to Innodata as part of a ruling by the DoJ, when Cision acquired PR Newswire for $841 million in 2016. Here’s the problem: “We traditionally used an algorithm that takes a document and applies sentiment for the entire text. Notified (monitoring and measurement).”.

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Study: Automotive Manufacturers Still Missing Out on ESG Opportunities

Bianchi Biz Blog

Members of the UNGC are required to submit an annual report, for companies a so-called Communication on Progress (COP), in which they document the progress made in implementing the various goals (e.g., As a result of the scandal, the UNGC removed the automotive group from its membership list. But VW was not deterred by this.