Deirdre Breakenridge

DECEMBER 11, 2015

Can you believe it’s December and 2015 is coming to a close? Maybe there are relationships that have popped up in 2015 that are serving an important purpose, but, at the same time, are there those relationships that you need to let go, for all parties to move onward. I accomplished my 2015 show goals. … Read more.

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Reputation Us

DECEMBER 23, 2014

The post Start 2015 Off Right…With a PR Plan! The end of one year and the beginning of the next is an ideal time to take a step back and review the current state of your company’s PR efforts and prepare for the next 12 […]. appeared first on LTPR.

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The Proactive Report

DECEMBER 22, 2014

As the year draws to a close we’re all thinking about 2015. Mastering Social Media Online PR digital pr training images social media strategy training videos visual content' How much of your content plan is visual? Adding a photo to your to tweets can boost re-tweets by 35%.

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Training Video Digital PR Social Media 157

Polaris

DECEMBER 18, 2014

‘Tis the season when brands release heart-warming Christmas videos and marketing bloggers write about the best holiday gift ideas , new year’s resolutions and marketing trends for 2015. In the latter category, they’re talking about the conversion of paid, owned, earned and shared media, content amplification and visual story telling.

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Polaris

JANUARY 9, 2015

There’s a lot of social media advice floating around these days. Here are 3 social media myths in the latter category. Social Media Myth #1: Your brand must be on Twitter. This myth isn’t just about Twitter—it can apply to any social media platform: Facebook, Pinterest, LinkedIn, Instagram, you name it.

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Cision

JULY 22, 2015

The state of the media continues to shift as social media networks expand their offerings and features. Our 2015 Social Journalism Study explores how media professionals use social media in their daily lives. In which countries are journalists engaging with their audiences the most?

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Cision

AUGUST 7, 2015

With so much information available to the public with just the click of a mouse, how do media professionals maintain their authority over the news? Social media has transformed the way journalists work, share their stories and interact with PR professionals and the public. Social media is a necessary evil.

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Social Media Journalism Media Study 120

Polaris

DECEMBER 9, 2014

The Content Marketing Institute (CMI) and MarketingProfs recently released their latest joint study on the use of content in the marketing mix: B2C Content Marketing, 2015 Benchmarks, Budgets and Trends—North America. even more effective than in-person meetings (63%), social media content (58%) and blogs (54%). I certainly was.

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Shift Communications

JULY 29, 2015

The 140 character social network released its Q2 2015 earnings. This has caused quite a bit of consternation in the mainstream media; terms such as “turnaround” and comparisons to MySpace, Friendster, and Bebo have been alleged. Let’s take a look at where the bird has landed this quarter. Christopher S.

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Cision

SEPTEMBER 15, 2016

Another study by Statista found that as many as 43 percent of Canadians relied on traditional media to research Black Friday and Cyber Monday deals in November 2015. While social media is increasingly gaining prominence, it shouldn’t be treated as isolated from the “offline” world; this is is because out of the 7.4

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Cision

AUGUST 13, 2015

Social media has shifted the state of the media , especially in regards to how journalists source, write and promote their stories. While many were hesitant to accept these new communication channels when they debuted, journalists are now starting to embrace social media.

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Social Media Journalism Media Study 120

Communications Conversations

OCTOBER 19, 2022

If you spend any time reading about the digital marketing industry online, you’ve undoubtedly seen those “X social media statistics that might surprise you” posts. teens said they ever used Snapchat in 2022–up from 41% in 2014-2015. 9 – Brands not as responsive on social as we may think.

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Social Media Media Video Facebook 68

Shift Communications

OCTOBER 30, 2015

LinkedIn, the former dark horse of social media, has not only grown past Twitter, but is a serious publishing platform in its own right. Further simplification is expected to roll out broadly in November 2015. Let’s see what LinkedIn reported for its Q3 earnings. Christopher S. Vice President, Marketing Technology.

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Cision

MARCH 31, 2016

Until mid-2015, each MGM Resorts International property managed its own social media and content. Then, they brought all social media and content together under the direction of their new Vice President, Social Media and Content, Beverly Jackson. Where on social media do your customers hang out?

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The Proactive Report

APRIL 1, 2015

The 2015 PRESSfeed/SNCR Media Trends report shows that almost 100% of companies – large and small – are using some form of social media marketing. Probably the biggest, and most costly, mistake is to just jump in and start posting content on social sites without a plan. LACK OF STRATEGY. PR 101 RULES.

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Social Media Media Pinterest Education 100

Axia PR

AUGUST 9, 2021

She has used her social media platform in a smart way to interact with fans, help those in need, and spread awareness for important causes. Taylor Swift is known for creating once-in-a-lifetime experiences for her fans and being accessible to them. The post instantly went viral and OK! Magazine took down all their tweets.

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Shift Communications

JULY 31, 2015

Of the many social media ad platforms, LinkedIn’s has traditionally been one of the most expensive on a CPM basis. This concludes our Q2 State of Social Media report; if there are other publicly traded social media companies you’d like us to review in upcoming earnings cycles, let us know in the comments!

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The Proactive Report

MARCH 13, 2015

As the digital world continues its headlong rush into the future, with new tools and toys popping up all the time, managing a brand’s social media program has become a very time-intensive activity. Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK.

Technology 100

Technology Social Media Media Digital PR 100

The Proactive Report

MARCH 13, 2015

As the digital world continues its headlong rush into the future, with new tools and toys popping up all the time, managing a brand’s social media program has become a very time-intensive activity. Join me on March 19th, 2015 for a free webinar hosted by Sendible – a social media management dashboard from the UK.

Technology 100

Technology Social Media Media Digital PR 100

Rock the Status Quo

OCTOBER 2, 2014

But even better… fall’s arrival means it’s time to start collecting 2015 editorial calendars , if you haven’t started yet! If you handle PR for a hospital, for example, then knowing in advance that November is National Diabetes Awareness Month can be helpful in planning your PR outreach and social media posts.

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The Proactive Report

SEPTEMBER 4, 2015

These are the Top 15 News sites for September 2015 (Source www.ebizmba.com). The fact that Yahoo News and Google News are so far ahead of the individual news sites supports that 2015 Edelman Trust Barometer findings that search is now the most used and most trusted source for news. BBC – 35,000,000. USA Today – 34,000,000.

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Communications Conversations

FEBRUARY 25, 2021

But mostly because of his position in the industry–he’s become one of THE lightning rods in our social media marketing world. I’ve seen Gary multiple times early in his social media career when I was helping with a conference called BlogWorld. Gary V is a fascinating personality to me. Not too many.

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Communications Conversations

JANUARY 5, 2015

Last week, blogger, author and consultant Jay Baer wrote a post about how he thinks social media jobs may be about to disappear. However, it does play into what I see to be a more plausible trend in 2015 (and subsequent years): Burnout for early adopter social media marketers. Good read, if you have the time.

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Cision

JULY 27, 2015

Social media has turned the journalism world upside down, changing the way media outlets reach their audiences, PR professionals pitch their clients and journalists source their stories. Here are five of the report’s findings on social media’s role in journalism: 1. Less Journalists Skeptical of Social Media.

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Social Media Privacy Journalism Media 120

Melissa Agnes

JANUARY 5, 2015

So why not lead into 2015 on a crisis-intelligent note? 3 absolute must-do’s to help make your 2015 crisis-free. 3 absolute must-do’s to help make your 2015 crisis-free. If not, here’s how you can make successful issue management an accomplished goal in 2015: Your next steps.

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Crisis Crisis Management Exercises Customer Service 133

Shift Communications

NOVEMBER 5, 2015

CEO Mark Zuckerberg reiterated that VR will be the firm’s focus in 2016 with the launch of its Oculus VR headset and technology in Q1; Samsung’s VR technology will integrate with Oculus by the 2015 holiday season. Who will be the first marketers to try the newly speculated Oculus Social Network? The clock is ticking.

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Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

CEO Mark Zuckerberg reiterated that VR will be the firm’s focus in 2016 with the launch of its Oculus VR headset and technology in Q1; Samsung’s VR technology will integrate with Oculus by the 2015 holiday season. Who will be the first marketers to try the newly speculated Oculus Social Network? The clock is ticking.

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

NOVEMBER 5, 2015

CEO Mark Zuckerberg reiterated that VR will be the firm’s focus in 2016 with the launch of its Oculus VR headset and technology in Q1; Samsung’s VR technology will integrate with Oculus by the 2015 holiday season. Who will be the first marketers to try the newly speculated Oculus Social Network? The clock is ticking.

Facebook 60

Facebook Social Media Mobile Video 60

Shift Communications

JANUARY 28, 2016

The largest social network in the world – practically a planet unto itself – released its Q4 and 2015 calendar earnings. Let’s see how Facebook closed out 2015. One change from previous State of Social reports: our charts are now interactive and embeddable. Hover over any data point to see exact numbers.

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Mobile Facebook Social Media Instagram 60

Shift Communications

FEBRUARY 5, 2016

LinkedIn, the former dark horse of social media, has not only grown past Twitter, but is a serious publishing platform in its own right. LinkedIn’s membership continues to grow, passing 400 million registered users: Above, we see sustained 4% quarter over quarter growth, indicating a still-healthy social network.

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LinkedIn Social Media Mobile Media 60

Shift Communications

FEBRUARY 11, 2016

The 140 character social network released its Q4 2015 earnings. The growth story is the headline: for the first time in recent memory, a major publicly traded social network experienced negative monthly average user growth, quarter-over-quarter: As shown above by the green bars, growth fell to -0.65%, or 2 million users.

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Twitter Social Media Analytics Mobile 60

Ronn Torossian

MAY 17, 2021

There couldn’t be a better way to reach and engage an audience in these socially distanced times than via Livestream. According to recent social media research, live video and audio events have dominated the top content types from 2015 to date on most media platforms. And […].

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Communications Conversations

JANUARY 2, 2020

That post represented the start of my social media journey. That was my social media “ground zero” moment. I was a social media addict. I had heard of him earlier as he essentially started social media at Thomson Reuters (at least here in MSP). I still remember my first blog post.

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Social Media Media LinkedIn Instagram 78

Cision

APRIL 1, 2015

Social Media Marketing World ended March 27, and social networks are likely still panting in exhaustion after handling the surge of tweets and posts from the 2,500 attendees. Social Media Marketing World was no different as attendees tweeted and tweeted…and tweeted. percent) and “world 2015” (5.51

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Social Media Marketing Media Conference 120

Mark My Words

JULY 25, 2022

Sunak’s social media strategy is masterminded by Cass Horowitz, son of best-selling novelist Anthony Horowitz. ” Mr Sunak has also attracted derision on social media, with Labour supporters and others sharing a clip of him as a teenager talking about how he has no working class friends. .”

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Social Media Media Film Leadership 60

Karen Freberg

OCTOBER 13, 2019

One of the areas that is gaining of course a lot of focus in the social media space is the area of certifications and additional training. Incorporating social media certifications is a constant element in all social media classes – but the question always is – which one(s) do you assign?

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Social Media Media Pinterest Education 72

The Proactive Report

JANUARY 5, 2015

Figure out where they’re active on social media. Take advantage of this perception in 2015 and become even more connected and responsive – put the feedback loop in place and use it to innovate and improve, based on your customers’ comments. Connect with your customers and other stakeholders online.

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Reputation System Employee Airlines 100