Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” ” You know, the stock that was worth $38 in 2012 and is (as of this writing) worth $107. Writing recently in Public Relations Tactics, John J.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. Others question if it should be called a profession at all.

Ethics 60

Ethics Journalism Banking Media 60

Cision

MARCH 29, 2016

According to a survey of the releases distributed by (a certain PR firm) on one day: 78% of public relations people spend extra money to dress up their releases with printed letterheads and color…the 78% broke down into 34% on a simple black letterhead, 16% on a one-color letterhead, and 28% on a letterhead with two or more colors.

Retail 120

Retail Pitching Print Writing 120

PRSay

SEPTEMBER 1, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 145

Ethics Public Affairs Journalism Leadership 145

PR Conversations

JANUARY 20, 2015

As media scandals go, it was a big one for Canada: The revelation that for the past two years one of the nation’s better-known TV news anchors was a part owner of a small public relations firm. For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock.

Journalism 40

Journalism Reputation Ethics Corporate 40

PR Conversations

JANUARY 20, 2015

As media scandals go, it was a big one for Canada: The revelation that for the past two years one of the nation’s better-known TV news anchors was a part owner of a small public relations firm. For public relations practitioners committed to ethics and professionalism, the natural first instinct was self-righteous shock.

Journalism 40

Journalism Reputation Ethics Corporate 40

Stephen Waddington

DECEMBER 10, 2018

It provides access to a wealth of evidence from the landmark inquiry, which examined the central role of news and journalism in modern society. It heard evidence for more than eight months exploring the media's relationship with the public, politicians and the police. It's easy to forget how big the Leveson Inquiry was.

Education 60

Education Ethics Journalism Media 60

PRSay

SEPTEMBER 7, 2016

New research published in the journal, Public Relations Review , supports the value of the Accredited in Public Relations (APR) credential when it comes to preparedness and likelihood to offer ethics counsel. The findings are based on survey research conducted with PRSA members during ethics month in 2015. Page Center.

Ethics 60

Ethics Training Education Journalism 60

Bianchi Biz Blog

OCTOBER 24, 2022

I covered Hurricane Sandy in Connecticut in 2012. That was my first experience really using social media and the publication’s website to break news and keep residents in the community informed. How long have you been in journalism and how did you get started? Describe the craziest or most fun story you have written.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Bianchi Biz Blog

NOVEMBER 16, 2020

How long have you been in journalism and how did you get started? I completed six internships at various outlets in Michigan and Ohio before getting hired at Automotive News in 2012, my first full-time gig. The biggest thing for me is timeliness.

Automotive 92

Automotive Meeting Report Media 92

Cision

APRIL 4, 2016

Journal Of Marketing Research (JMR) , 49 (2), 192-205. Journal Of Public Affairs (14723891) , 13 (2), 160-171. Journal Of Interactive Advertising , 6 (2), 30-38. Journal Of Marketing , 78 (1), 1-19. Berger, J., & Milkman, K. What Makes Online Content Viral? doi:10.1509/jmr.10.0353. Botha, E., & Reyneke, M.

Viral 120

Viral Journalism Advertising Advertising 120

Stephen Waddington

MAY 4, 2019

While that may be good for personal privacy, it’s a threat to public conversation. It erodes the ability to share stories, participate in public conversations, form communities and develop knowledge. Both Black Live Matters and Me Too emerged from public conversations on the internet. It’s a bad thing for democracy and society.

Privacy 72

Privacy Web Facebook Film 72

Sword and the Script

MAY 11, 2019

The authority of the publication, prominence of the mention, messaging that comes through and the volume of people who actually read it (which is why impressions are so problematic) all have a conclusive impact. Why Content Marketing and Public Relations Need Each Other. In reading through it, I had several points worth making here.

Study 139

Study Media Relations Media Measurement 139

Bianchi Biz Blog

FEBRUARY 21, 2022

Covering Hurricane Sandy in 2012 was an adventure that included a lot of adrenaline and little sleep in the “early days” of using social media for good. How long have you been in journalism and how did you get started? Describe the craziest or most fun story you have written. I always love providing a valuable service to readers.

Meeting 94

Meeting Transportation Media Sports 94

Presspage

APRIL 12, 2018

It serves an important social need and legacy media like the Washington Post are showing that really good journalism can make a publication viable even in today’s fragmented market. Brand journalism is the key to a killer digital newsroom. Bart : “Demise is probably a little too strong.

Company 111

Company Media Journalism Report 111

David PR Group

OCTOBER 17, 2014

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. Remember, journalism was created to educate, inform, and persuade people, and our nation’s first journalists were not writing to please advertisers.

Journalism 84

Journalism Print Newspapers Advertising 84

The Resolution Blog

JUNE 25, 2015

Overall, Google aims to "promote innovation in digital journalism" and invest in improving journalist's digital skills. Splendid Communications worked with Smirnoff on a fantastic PR campaign called 'Smirnoff Nightlife Exchange' from 2010 to 2012. We can be sure of seeing a change in how the media operate.

Google 120

Google Analytics SEO Comparison 120

Communications Conversations

SEPTEMBER 8, 2016

I’ve always been somewhat of a skeptic when it comes to Coca-Cola’s brand journalism initiative: Coke Journey, which launched back in 2012. I get the brand journalism thing when you’re a company that’s built on thought leadership–GE and GE Reports comes to mind. The big reason for my skepticism?

Content Marketing 60

Content Marketing Case Study Journalism Marketing 60

Bianchi Biz Blog

MARCH 7, 2022

How long have you been in journalism and how did you get started? I’ve written a story at least once a week since 2012 when I walked into the University of Wisconsin-Whitewater’s independent, student-run newsroom unannounced asking for an assignment. In 2021, at the Women in Trucking annual conference as managing editor of HDT.

Meeting 81

Meeting Automotive Media Transportation 81

Sword and the Script

APRIL 10, 2018

This, of course, is no mystery to anyone that’s worked in public relations for any length of time. A sure-fire way to stir up debate – or plea for attention – in public relations is to call the press release dead. [Buried on WCAX]. Similarly, I read the Wall Street Journal, and there are plenty of people that do not.

Engineering 71

Engineering Content Marketing Analysis B2B 71

Bad Pitch Blog

OCTOBER 23, 2012

The top tier of rewards focus on print publications. USA Today: $25,000 Associated Press: $20,000 Wall Street Journal: $20,000 The rest of the bounties are broken out on the "PR Bounty" site. Startup founders would have stepped over their mother back in the day for an article in the Wall Street Journal. What Do You Think?

Media 68

Media Journalism Print Pitching 68

Bianchi Biz Blog

AUGUST 7, 2023

I’m the Chief Editor of Commercial Carrier Journal (CCJ). CCJ has been the preeminent publication for trucking fleet managers and executives for more than 112 years. How long have you been in journalism and how did you get started? My route to journalism was unconventional. Metro weekly newspaper that no longer exists.

Journalism 79

Journalism Meeting Newspapers Automotive 79

The Hoffman Agency

DECEMBER 5, 2022

The bustling world of public relations and communications is filled with people from all walks of life. While some of us pursued degrees in PR or journalism, many stumbled upon the industry from something vastly different: from accounting, history, law, to other creative backgrounds. By Hoffman Europe.

B2B 36

B2B Tourism Creativity Technology 36

Flatiron Communications

OCTOBER 29, 2014

The topic revolved around the future of public relations (don’t they all ?). He simply felt that a company’s behavior, versus what it communicates, will dictate the quality of its relations to its many publics. Their conclusion: “Red Cross officials at national headquarters in Washington, D.C.

Enterprise 44

Enterprise Financial Journalism Report 44

Waxing UnLyrical

SEPTEMBER 13, 2012

The discussion progressed on to a long and detailed post on Nieman Labs , which examines what the potential is for news organizations to begin to measure the impact of journalism. 21, 2012 is available (just follow that link!). It’s a complex discussion topic, but an important one. The chat recap of #measurePR on Aug.

Measurement 73

Measurement Print Analysis Journalism 73

Beyond PR

APRIL 18, 2016

To keep up with today’s media landscape, public relations professionals need to know not only who is going where, but also how to communicate more effectively with those journalists, bloggers, and influencers making moves. Before that he was a sales director at T&L in 2012 and worked at Bicycling Magazine early on in his career.

Travel 40

Travel Media Sports Journalism 40

Flatiron Communications

OCTOBER 29, 2014

The topic revolved around the future of public relations (don’t they all ?). He simply felt that a company’s behavior, versus what it communicates, will dictate the quality of its relations to its many publics. compounded the charity’s inability to provide relief by “diverting assets for public relations purposes,â€?

Enterprise 28

Enterprise Financial Journalism Report 28

Mindful Marketing

JUNE 15, 2015

Drew launched the AMI blog in 2012 as a resource to agency leaders. The Wall Street Journal calls him “one of 10 bloggers every entrepreneur should read.” Publications like The Washington Post, Forbes, Entrepreneur and others have invited Drew to write for them as well.

Interviews 50

Interviews Marketing Financial Insurance 50

Ishmael's Corner

MAY 5, 2015

operation back in the 2011/2012 timeframe. With this in mind, we retooled our corporate identity baking the classic story arc into our logo: And we bulldozed www.Hoffman.com , creating a new public face to the outside world that showcases the our approach to storytelling — conversational language, anecdotes, visual storytelling, etc. —

Storytelling 60

Storytelling SEO Agency Leadership 60

Waxing UnLyrical

DECEMBER 11, 2013

Apart from the usual layoffs, cost reduction, and restructuring, we have seen newspapers and magazines getting thinner, TV stations cutting back on programming, and several publications and channels are on the block. It is rightly said that PR and journalism are interdependent. 94 crore (~ $15.1M) in FY 2012 to Rs.300

Digital PR 79

Digital PR Newspapers Advertising Advertising 79

ISEBOX

APRIL 13, 2016

As Finch Sells says in this 2012 article , appeal to one of the 8 areas of a person’s life they’re looking to improve. No one likes reading business journals, and white papers are not fun. Provide the information necessary and downloadable media that they can use on their own publications. Talk/Write like a real live human.

Marketing 70

Marketing Pinterest Insurance Insurance 70

Critical Mention

JANUARY 3, 2019

Over time, I ended up being quoted in the Wall Street Journal, Huffington Post, and have been on CNBC as a subject matter expert, among other media engagements. In 2012, Richard was sentenced as part of his own plea agreement for violating the FCPA and served over fourteen months at a federal prison. Until next time! Critical Mention.

Interviews 105

Interviews Ethics Government Internal 105

Journalistics

JANUARY 24, 2016

Don’t get me wrong, I’m a huge fan of HubSpot – and content marketing, brand journalism, inbound marketing, demand generation and marketing automation. This was the stuff people tuned in to read, and the posts that made Journalistics popular with the public relations and journalist crowds early on.

Blogging 69

Blogging Strategy How To Writing 69

Cision

JUNE 29, 2015

. “Talking about ourselves—whether in a personal conversation or through social media sites like Facebook and Twitter—triggers the same sensation of pleasure in the brain as food or money” – Robert Lee Holz, “Science Reveals Why We Brag So Much,” Wall Street Journal, 2012. What do you think of me ?”

Study 120

Study Writing Facebook Groups 120

The Hoffman Agency

NOVEMBER 14, 2019

Senior Account Executive Sarah Collins highly recommends this title for those interested in true crime, “This story seems like something that could have taken place in the 1950’s maybe, but not 2012! Amusing Ourselves to Death: Public Discourse in the Age of Show Business , by Neil Postman.

Storytelling 28

Storytelling Education Television Government 28

Sword and the Script

AUGUST 13, 2019

And so, for reasons that are equal parts public service and personal interest, I’ve combed through countless articles and announcements, and put together a chronological listing of the M&A transactions that have transformed Cision into the publicly traded entity it is in 2019. 1) February 18, 2014: Enter GTCR . 2) April 7, 2014: Vocus.

Technology 12

Technology Software Company Marketing 12

PR Conversations

SEPTEMBER 22, 2015

stereotypes that persist about women in public relations. For the Italian women I surveyed, a career in public relations was their first choice of occupation. Interview subjects believe an ongoing exploration of the subject remains useful to them, especially in regards to: key (formal and informal) roles held by Italian women in PR.

Interviews 40

Interviews Enterprise Corporate Internal 40