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The Great Rebuilding: Post-COVID ignites community engagement for brands and marketers

Agility PR Solutions

If 2008 gave us the Great Recession, 2021 is bringing about a Great Rebuilding, according to new research and […]. The post The Great Rebuilding: Post-COVID ignites community engagement for brands and marketers appeared first on Agility PR Solutions.

Community 147
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Is Your Brand Messaging Recession-Ready?

Shift Communications

During the “Great Recession” of 2008, nearly eight million people lost their jobs. And that includes adapting their external communications strategy. Should a recession hit, the narrative around the labor market and the impact it has on businesses, the workforce and our communities will undoubtedly change.

Brand 78
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15 years after: the collective “grilling” of Jim Grunig still delivers visionary insights on the future of PR

PR Conversations

Let’s look at some of the main statements made by Jim during the 2008 interview and ask ourselves some questions: I dislike the term “targeted” publics. Jim Grunig (2008) Powerful and meaningful statement on the fact that we need to see the reality (also or mostly) through the publics’ eyes. “I

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Podcasting 2.0 & Web 3.0 with Jennifer Navarrete on Growing Social Now

wiredPRworks

Meet Jennifer Navarrette, Podcast Producer, Virtual Event Producer, Content Strategist, Community Builder, Speaker, and Blockchain Enthusiast – one of the top Women on Twitter Spaces. Jennifer launched a 30-part series, Social Media and the Blockchain, and the Blockchain Creatis community where she hosts weekly Spaces on Twitter.

Web 119
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Out-of-Work Writing Talent Means Huge Opportunity for Brands

PR 20/20

In 2008, the financial climate started to take a turn for the worse in the United States and around the globe. Once the news gets out, you’ll be able to check individual LinkedIn pages, where generally the writers and journalists will have notified their community that they are actively looking for work. Download it free today.

Writing 72
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Why Advertising Isn’t Dead

Cision

Kennedy’s and Mcquivey’s argument is that the shift will be toward storytelling, and brands should focus on video to entrap audiences to brand messaging. Broadcasters incentivized brands to sponsor daytime programming which targeted this audience by halving rates for advertisements during those hours. million albums.

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Behind the Headlines With Kim Spear

Cision

But if you don’t understand how your brand fits into its specific market, you won’t be able to stand out. Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. You’ve worked in China, Hong Kong, Singapore and more.

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