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Do I Need a Social Media Marketing Manager?

Landis PR

Merriam-Webster defines social media as “forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages and other content (such as videos).” In 2005, the year after Facebook went live, that number was 5 percent.

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Earned Media vs. Media Relations [PR Tech Sum]

Sword and the Script

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Earned media is sexy.

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PR 2020: What will it be like?

Marketwired

If you had asked public relations professionals in 2005 what their daily routine would look like, there’s a good chance none would have predicted the landscape of 2016. Social media has helped to break down the siloed thinking of the past and we are seeing a much more communicative industry. Now, or in 2020.

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PR Heroes Of The Hurricanes

ImPRessions - Crenshaw Communications

Back-to-back hurricanes Harvey and Irma were unprecedented in their impact, destroying lives and homes, wreaking billions in damage, and knocking other news out of the headlines (a minor challenge for the media and public relations professions.) But the storms of September also brought some good news. Experts tell us that the U.S.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. I created the PR 20/20 tagline, “Look Beyond,” in 2005 when I launched the agency. iPhone, Alexa, Netflix, Spotify, Facebook, Amazon, Gmail).

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Google’s Decision Five Years Ago to Communicate Changes in China on Its Corporate Blog Signaled the Arrival of Owned Media.

Ishmael's Corner

The action gave street cred to corporate blogging and owned media as a whole. As far back as 2005, BusinessWeek devoted a cover feature to blogs that included the words: “Your customers and rivals are figuring blogs out. Google’s decision on January 12, 2005 forever altered this perception. Not at a press event.

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7 of the best PR podcasts for 2018

The Resolution Blog

For Immediate Release (FIR) Originally started in 2005 these guys know what they are talking about. Now led by Shel Holtz, the show analyses the week’s news in digital and social media for communications professionals. from tools to use, to Facebook for business, local SEO, GDPR and using data to create data-driven personas.

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