Happy Birthday World Wide Web

PR in High Definition

The following year I get a Gmail account – it’s invite-only, but a guy on my PR postgrad has access.That wasn’t my first experience of the internet , which involves murky IRC chatrooms, but it marks a point when I started to realise the potential of the web.

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How Alexa Skills can improve your writing and stoke your motivation

PR Daily

You can enable and disable skills using the Alexa app or a web browser. If you want to get better at writing in English (or if you’re a strong writer but want to get more writing done), there are plenty of Alexa skills out there that can help you. Writing Motivation.

How to write blogs humans want to read

PR Daily

Just start writing (or recording). The first thing you want to do is sit down and write. If you have a topic in mind, just write (or record, depending on your format). It can be overwhelming to think about everything that comes after the writing part. Write in active voice. We all tend to write in passive voice. It’s because we write like we speak. If you need help with active versus passive, the Purdue Online Writing Lab can help.

Writing Hacks to 10X Your PR Success

Social PR Chat

Imagine how much more productive and rewarding your writing time could be if, when you made time to write and sat down and opened that laptop, you could get right to it? In a recent Office Hours Live Chat, I got to pick the brain of a business writer and writing coach Miranda Miller. She’s been writing for brands and other organizations for over 15 years and now teaches other writers tricks and tips to dramatically improve the quality and value of their writing.

A Quick Guide to Writing Enticing ‘Benefits Headlines’

PRSay

Call out to readers, especially if you’re writing to a subset to your audience. Remember to write a one sentence summary under the headline. Learn more about her training, consulting or writing and editing services at WylieComm.com. If so, please join PRSA and Ann Wylie at Reach Readers Online — a three-day email-, blog- and mobile web-writing Master Class on July 24-26 in Portland, Ore. PR Training email headlines newsletters writing

Will 'sponsored comments' make the Web uglier?

PR Daily

RELATED: Revive your writing chops, grab the attention of a distracted audience, and tell great stories across media channels. ]. I worked with a client several years ago on building a presence through what we called the “response campaign.”

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Will robots automate writing?

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. This week, the army of robot writers gets a little closer, writing is like a fantasy game and Stephen King thinks you should write more. Don't be hasty, he writes.

9 differentiating tips for writing persuasive website content

Agility PR Solutions

It’s easy to create a website and landing pages, but it is very complicated to draw traffic through the web. Web content is far trickier than print content—there’s a lot of fierce competition and your site’s appeal is based only on current content.

10 corporate writing crimes

PR Daily

Corporate communicators with years in the trenches are all too familiar with seeing writing transgressions every day. Writing for your boss rather than your audience. A common problem with corporate writing is that it’s full of lazy, meaningless verbs.

5 writing tips for marketers

PR Daily

Cut through the clutter with creative corporate writing.]. Here are five tips to remember as you write and publish content: 1. Web content should be easy to read and have a conversational tone. Use the return button often, and write in short sentences.

Writing a Press Release? 8 Awesome Tools That Will Help

B2B PR Sense

Writing a press release isn't rocket science -- but when you don't do it on a regular basis, it can be a bit challenging. But with the right tools, you can avoid any pitfalls and make your press release writing a lot easier. The 4 Culprits of Sucky Press Release Writing.

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Improve your writing style with help from a machine

Stephen Waddington

It helps simplify and improve the comprehension of your writing. Good, concise writing uses a set of rules that we learn at school. The software helps simplify writing and improves its comprehension. It’s available as a desktop app or for free as a web app.

Microsoft Stories: Best brand storytelling site on the web?

Communications Conversations

The writing is fantastic. And it’s clear, the author (Jennifer Warnick, who writes many of the Microsoft “stories”) has spent a great deal of time in the Garage as preparation for writing the story.

Convert your Web traffic with these 6 tips

PR Daily

If you’ve developed your content marketing strategy , planned your publishing schedule and honed your writing skills, you’re probably driving relevant traffic to your website. Write a compelling call to action.

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10 Research-Based Tips for Writing Better Content

Cision

When I looked into what actual research has been done into words that work well to convert customers, what I found was that linguistic research isn’t focused as much on what you say or write as much as the context and framing of your words. Don’t Write Like a (Corporate) Robot.

Should you write for free?

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. Should you write for free? Write for free : There''s never been a better time to find writing gigs. Write it the same way you write for pay.

Web Ad Blocking – is it Ethical?

PRSay

The Web is not free, it never was. Those that favor ad blocking say that Web ads are abusive, annoying, distracting and time-consuming and therefore ad blocking is a legitimate defensive measure. Tchividjian writes weekly ethics blog. .

Infographic: Résumé writing tips from ‘The Avengers’

PR Daily

With great power comes great responsibility, however, so be judicious as you sling your credentials around the web. Securing a new gig often seems like it will take a superhuman effort of intergalactic proportions.

18 ways to write better business copy

PR Daily

It’s tough to differentiate between a wise investment and a wasteful rabbit hole, but one thing you should not skimp on is writing. Here are 18 tips to write copy that convinces, influences and converts: 1. Write conversationally. Learn how to write a great headline.

What Responsive Web Design Means for You and Your Content

Beyond PR

This is where the power of Responsive Web Design (RWD) comes in. Responsive Web Design, or RWD, is the technology behind a site’s coding that allows it to respond to whatever screen size you are viewing it on. This blog post has been formatted to fit your screen.

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Persistent Sales Calls and Walking Into Spider Webs

Sword and the Script

That meme in particular was posted without attribution or a source link, but even a cursory search demonstrates the web is cluttered with such statistics: 80% of sales require 5 follow up calls after the first meeting.

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How data can affect your writing

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. This week’s roundup includes why writers must be data analysts, writing things that are never published and perspective from Stephen King.

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Blogging is dead: just 36% of internet users write blogs

Stuart Bruce

Rather than relying on the PR and communications team to produce content you can enable real experts to write it. Content corporate communications public relations Research blogging Global Web Index GWI Blogging is dead, long live blogging.

What makes a piece of writing successful?

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. Is it better to write fast or slow? Should students be tested on writing? Does speed-writing have merit? Should writing be tested?

When relaunching a new web site actually IS news

Communications Conversations

“We’re revamping our web site–this is big news! Shouldn’t we write up a news release and alert the media?” ”): Re-launching a new web site is NOT news. Even when you relaunch a “mobile” web site.

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15 writing tips from great 20th-century authors

PR Daily

Although bloggers and novelists have different roles, we've gathered some favorite writing tips from outstanding authors of the 20th century. Use these tips to improve your blog writing skills and avoid some of the pitfalls that tend to detract from quality.

5 writing secrets to bolster your email campaigns

PR Daily

Writing great subject lines is the first step to eliciting clicks and opens. Cut through the clutterwith creative corporate writing.]. CoSchedule, the web's most popular marketing calendar and the fastest growing startup in North Dakota.

Is writing 'talking with your fingers'?

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. This week, we're introduced to a brand of ultra grammar prescriptivism, a legend of writing instruction passes away, and TV writers talk about diversity.

How to write blogs humans want to read

PR Daily

Just start writing (or recording). The first thing you want to do is sit down and write. If you have a topic in mind, just write (or record, depending on your format). It can be overwhelming to think about everything that comes after the writing part. Write Subheads.

7 writing and language sites you should know about

PR Daily

As a medical writer, I often end up spending more time researching an article than I do writing it. In this week’s post, I share some lesser-known online resources that can help make your writing, editing and researching tasks easier. Purdue Online Writing Lab (OWL).

Why writers should do work other than writing

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. If you're not writing from experience, writing about yourself or do not have an established writing space, you're doing it wrong.

Writing Earnings Releases for the Associated Press’ Robots

Cision

A very interesting question was posed by a client: “Do I need to write my earnings release in any special manner to facilitate better quality reporting by the Associated Press’ (AP) automated journalists?”. Only the writing aspect of the AP process is automated, not the data parsing. If your release is still placing prominence on non-GAAP, research can take up to 30 minutes – especially if a web disclosure model is used and researchers need to navigate to the IR website.

5 ways to write compelling content audiences want to read

PR Daily

Any time you're writing content, whether it's for your own site or for a guest post on another blog, you want to produce the best quality content you can. All the same, even excellent content can fade into obscurity if you're not writing something original.

Writing rules PR pros should know

PR Daily

In public relations, writing is everything. Whether it’s in a press release, on a blog, or social media, your writing proficiency is vital. Many professionals fear writing for a number of reasons; among them is that there are so many confusing rules.

One day. Two experts. Unlimited writing and editing practices.

PR Daily

Writers, answer these questions honestly: - Are you satisfied with your own writing? - If you answered no to any of those, then we have the perfect solution for you: Our Advanced Writing and Editing for the Corporate Communicators summit in these cities: January 22 - Charlotte, NC.

11 great writing apps for Apple devices

PR Daily

Finding an outstanding iOS writing app can be challenging. Developers have answered the call, and diehard Apple fans can find several high-quality writing apps. 1Writer , one of the best notetaking apps for iOS, can be used to write down ideas, for research or to revise past ideas.

7 writing mistakes that make PR look bad

PR Daily

Honest mistakes are bound to happen from time to time, but some writing slip-ups are too common, and they simply create bad PR for PR people. In the digital age, keyword stuffing can be a fatal flaw for PR writing that lives on the Web.

Is writing a calling or just a job?

PR Daily

Each week, Evan Peterson rounds up stories from across the Web that scribes of all stripes should check out. Are we called to write, or do we do it because it''s the thing we''re best at? This week: Is writing a calling or a job?

Benefits, Not Features: 3 Writing Tips to Appeal to Your Audience

Cision

If I could pinpoint one major mistake that tons of brands make in regards to their web copy and marketing content, it’s focusing on the features of a product rather than its benefits.

4 tips for writing better captions on Instagram

PR Daily

In case you, or people you know, ever go through this, here are four steps for writing an outstanding Instagram caption: 1. Don't include a link: You can't click a link in a caption, and no one is going to copy and paste it into the web browser in a smartphone.