Polaris

APRIL 14, 2015

Unless you happen to be a gifted writer, there is nothing simple or painless about writing blog posts. Fortunately, there are steps you can follow to enjoy the benefits and make writing blogs a little bit easier. When we write about a topic, we try to look at it through the eyes of these audiences. Before You Begin.

Writing 100

Writing Blogging eBook Google 100

Ishmael's Corner

JUNE 16, 2015

Teaming with your browser, the MozBar automatically pulls in key SEO metrics that reduce the time you would otherwise spend on manual research for SEO planning. Again, using the Endicia search phrase “FedEx vs. UPS vs. USPS,” here’s snapshot of the SEO metrics in the MozBar (you can see our client’s post in the No.

SEO 60

SEO Tools Comparison Google 60

Sword and the Script

AUGUST 29, 2020

The UML is an occasional roundup of ideas, articles, reports, or links, that I have analyzed and present here for your perusal. According to the survey: social media management (77%) content marketing (77%) influencer marketing (67%); and link building for SEO (56%) Other statistics stood out for me in the report: Measurement. “PR

Media Relations 99

Media Relations Report Industry SEO 99

The Proactive Report

JUNE 26, 2017

If you’re creating content without a knowledge of SEO frankly you’re just throwing that content out there with your fingers crossed, hoping it will get seen. Write good quality content. Create original visual content that journalists, influencers, speakers and analysts can use in their articles, posts and presentations.

Google 149

Google Guidelines SEO Digital PR 149

PR Fuel

JANUARY 24, 2021

There are a lot of online guides that can help you write a press release yourself. It has unique writing conventions when presenting facts. Press release writing services will not only improve your brand’s image. Paying for a press release service may seem to be more expensive than writing the piece yourself.

SEO 76

SEO Writing Engineering Product Launch 76

PR 20/20

JULY 12, 2016

A lot can be said about SEO for blogging, but maybe you’re just looking to brush up on the basics for your next post. If you’re already ranking for a keyword, it’s easier to boost already-present rankings. Tip: For stealthier spying, download Open SEO Stats and Web Developer extensions for your browser. Nobody’s perfect.

SEO 40

SEO Blogging Web Writing 40

PR 20/20

JULY 12, 2022

Use your industry expertise to write easy-to-understand blog posts that tie into your product line, technology, or customers. Focus on writing content that speaks to your prospective customers’ questions, wants, desires, and needs to build trust upfront. Create Blog Content. Launch an Email Newsletter.

Company 85

Company Marketing Small Business Google 85

Business Wire

JUNE 28, 2017

4/ Think like a journalist - Present your message in a journalistic format. 5/ Think social media - Write pertinent and quality content; it will drive sharing and engagement. 6/ SEO - Journalists love Google when researching data and info to write an article.

Mobile 152

Mobile SEO Web Training 152

Critical Mention

AUGUST 22, 2019

Overall, the goal is to present how valuable whatever you’re offering is so that prospects turn into long-lasting customers. Enhances SEO. Ultimately, video content is extremely effective for achieving great search engine optimization (SEO) results. Until next time! Critical Mention. SCHEDULE A DEMO.

Video 95

Video SEO Engineering Radio 95

David PR Group

OCTOBER 9, 2014

For example, when writing for the general “newspaper-reading” public, you need to make sure your text is crafted at no more than an eleventh-grade reading level. And while writing an article in a journalism class, if you throw-in a bunch of heavy-duty words, you’ll get crucified by the professor. ” Gag me!

SEO 94

SEO Google Storytelling Writing 94

5W PR

FEBRUARY 22, 2023

Always create press releases in the form of an authentic news story rather than writing it like an ad. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions for your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 88

Strategy Product Launch Brand Branding 88

PR Fuel

MAY 6, 2021

It isn’t, however, as simple as writing the first thing that comes to mind. Writing a press release is all about grabbing the reader’s attention and keeping it long enough to get your point across to them. It’s also crucial for SEO that you include keywords that your readers might search for.

Examples 105

Examples Writing Product Launch Crisis Management 105

Cision

APRIL 18, 2017

It also increases your SEO and search rankings, which brings those prospects directly to you. If not, complete the following exercise: Write down all of the questions you are asked in new business—aka sales—meetings. Write down all of the questions your customer service department is asked. I promise you can do it. Do it well.

Exercises 198

Exercises Google Writing Blogging 198

Cision

NOVEMBER 7, 2016

Alignment is a pretty familiar concept for anyone who has written a term paper or created a PowerPoint presentation. There’s conflicting evidence that headings impact SEO (Matt Cutts indicates that improper headings are interpreted as a syntax error, but that it’s not super important from Google’s perspective).

How To 308

How To Tools SEO System 308

Critical Mention

MARCH 27, 2019

Niche marketing is an exciting way to reach underserved markets, but it also presents a unique set of challenges. Subject lines: The way you present your email messaging matters. In short, getting good at writing email subject lines is essential to successful niche marketing. Until next time! Critical Mention.

Strategy 61

Strategy Marketing SEO Social Media 61

5W PR

DECEMBER 18, 2019

Always create press releases in the form of an authentic news story rather than writing it like an ad. Be sure to include rich media and as much context in your releases to gain the most SEO value and impressions to your information. For example, if you offer SEO services, you may want to team up with a web design firm.

Strategy 133

Strategy Marketing Trade Shows Video 133

Melissa Agnes

SEPTEMBER 4, 2020

What consequences could that present to you and your career? If you choose to do it yourself, ReputationDefender still offers you support by providing you with an extensive social media best practice guide that offers additional SEO best practice tips to help you strengthen your rankings and results on your own.

Brand 234

Brand Branding Reputation Crisis 234

Flack's Revenge

NOVEMBER 29, 2017

I first learned of Stone Temple and their great work in SEO and digital marketing through an acquaintance, and interviewed CEO Eric Enge for a post on Maximize Social Business awhile back. Eric Enge and I are the main performers/presenters, and I also write the scripts and handle social promotion. How many people are involved?

Video 153

Video B2B Film Marketing 153

Sword and the Script

SEPTEMBER 8, 2020

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. PR strong on writing, weak on tech A study by CIPR asked respondents to rank the “perceived strongest attributes” among public relations professionals. These lay out a pretty good picture of the PR landscape.

Survey 95

Survey Industry Leadership Study 95

Shift Communications

AUGUST 25, 2017

The problem might not be where, when or how content is presented, but rather the content topics themselves. Success is more than just clicks; it’s also SEO, social shares, engagement and quality of content. Daily blog posts demand large amounts of time and effort. So, if content just isn’t getting views and shares, why bother?

Data 92

Data SEO Guidelines Advertising 92

Sword and the Script

NOVEMBER 23, 2019

These are the focus for this week’s Unscripted Marketing Links (UML), where on the occasional Saturday, I examine three ideas, studies or articles, wrap them in insight and present them here for your consideration. How long does it take to write the average blog post? 1) Content marketing benchmarks. 2-4 posts per month.

Content Marketing 137

Content Marketing Study Blogging Marketing 137

Frederik Vincx

MAY 26, 2015

This new world is filled with abbreviations like SEO, SEA, SMM, PPC, Being able to write a stellar press release doesn’t cut it anymore. I made a visual presentation with an overview of many hacks that you can start implementing straight away. The full presentation. Can you keep up? Hack 6 PR areas.

Course 60

Course Software SEO Tools 60

Critical Mention

SEPTEMBER 24, 2019

Content appeals to your website visitors by presenting the validity of your organization’s knowledge within your industry. Here’s a few of our top SEO tips: Produce trending content . Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Produce Content Marketing.

Marketing 85

Marketing Engineering Content Marketing Case Study 85

Cision

SEPTEMBER 16, 2015

At his recent presentation at Content Marketing World , marketing technology expert Ian Cleary shared how the right tools can help solve your biggest content marketing problems. It can also hurt your SEO rankings. “If Ian says you should “spend more time promoting your content than writing it.”.

Content Marketing 120

Content Marketing Tools Marketing Google 120

Buzzstream

FEBRUARY 2, 2024

For example, if I write about travel and receive an email pitch, it must be immediately apparent why you are contacting me. Tailor your tone and presentation to the type of prospect that you’re reaching out to. Then, prompt them to write your email matching the target style and tone. Don’t think it’s possible?

Pitching 62

Pitching Mobile Examples Study 62

The Resolution Blog

JUNE 21, 2015

I thought this was a great opportunity presented by Sarah and having led multiple PESO strategies for clients it was the perfect topic for me to share my experiences and views. I feel that events like FutureComms often present some good theories, but there isn't enough 'how to' or case studies to understand how new tactics work.

Google 120

Google SEO Case Study Exercises 120

Bianchi Biz Blog

SEPTEMBER 26, 2022

Now, in addition to writing and shooting video, I have the pleasure of working with more than 40 female writers, most of them new to automotive. We had phone call to discuss how to present our awards and the question was asked, if we live stream our awards ceremony, who can help? Finish this sentence: If I am not reporting, I am ….

Meeting 74

Meeting Automotive Media Journalism 74

Prohibition

MARCH 16, 2021

If you didn’t believe it can drive sales, amplify brand awareness, build brand credibility and supercharge your SEO, then you wouldn’t be reading this would you? And it’s generally presented (if you’re doing it right) with expertise and in a compelling way. By carrying out these three steps, you will be presented with a wealth of data.

Content Marketing 62

Content Marketing Marketing Social Media Video 62

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. This article presents eight practical and effective tips to help content writers strike the perfect balance between user-friendly content and search engine optimization (SEO) strategies.

Engineering 99

Engineering Writing Mobile SEO 99

Critical Mention

NOVEMBER 5, 2019

Social media channels present opportunities for businesses to respond to praise, concerns and questions. . With that said, social media sites provide opportunities for organizations to increase customer loyalty by presenting meaningful online discussions. SCHEDULE A DEMO. Priscilla Osorio.

Social Media 105

Social Media Media Customer Service Radio 105

PR 20/20

OCTOBER 27, 2020

HubSpot began life as a marketing app in 2006, and has grown into a marketing, sales and service platform company that, as of writing, has 86,000+ customers in more than 120 countries. Source: HubSpot Investor Presentation Q2 2020. SEO recommendations to inform content strategy. The approach has served the company well.

How To 59

How To Marketing Enterprise Data 59

PR 20/20

MAY 22, 2018

It’s also present in the Party’s slogan: “War is peace. And it’s easy to doublethink our way into believing that patchwriting is good writing. Write out your value proposition if necessary. Break content creation into phases : brainstorming, outlining, writing, editing, whatever’s necessary. Read first, write later.

Content Marketing 79

Content Marketing Writing Tools eBook 79

Cision

DECEMBER 29, 2015

Ann primarily writes about social media and growth hack strategies, SEO and e-commerce. So if you’re the curious kind, we present to you the innovative, upcoming trends in the world of content marketing to help you deliver maximum value and minimize the impact of the ever-changing and demanding market.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

PeakMetrics Insights

MARCH 13, 2019

Watch other nonprofit organizations work, track brand mentions, make lists of backlinks, and more with this SEO and social media tracking tool. SE Ranking gives agencies an affordable way to measure the effectiveness of their SEO and keyword-driven campaigns. Write or Die. Google Trends. What’s hot and what’s not?

Nonprofit 40

Nonprofit Tools Strategy Google 40

Buzzstream

AUGUST 12, 2020

Does this person write on the topic you’re pitching? . Write for your own blog or company’s blog.). You don’t want a journalist writing on their public Twitter about your outreach: . Are you present on top industry lists? Let’s say that a journalist is writing a time-sensitive piece on “Best Customer Engagement” tools. .

Digital PR 62

Digital PR Pitching Interviews Writing 62

Bianchi Biz Blog

MARCH 7, 2022

As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell us what types of stories, trends or issues are on your radar now?

Meeting 81

Meeting Automotive Media Transportation 81

Buzzstream

DECEMBER 15, 2021

. – and have a piece that’s able to create the most buzz or real waves online, regardless of how big or small the campaign is, it is absolutely vital that the methodology you’ve used to research and present your campaign is as solid as a rock. More on that in the next section. Source: [link]. Here’s a great example. Bottom Line.

Digital PR 83

Digital PR Data Survey Construction 83