3 ways to drive better SEO results for any website

PR Daily

That’s where great content and a solid SEO strategy come into play. The domain authority score is based on things like page speed, overall SEO performance, quality content, backlinks and more. 5 tips for improving website SEO.

SEO 110

16 common mistakes bloggers make about SEO

PR Daily

Before you start blogging for SEO, you need to create a strategy. This will affect your SEO rank. Your writing lacks a consistent voice. Before you write anything for your company, you need to establish key branding elements – including the type of language you will use.

SEO 154

10 SEO Strategies for 2019

Critical Mention

Using SEO to court Google’s algorithm should be at the top of the list for your 2019 marketing strategy. According to HubSpot, in 2018, 61 percent of marketers say improving SEO and growing their organic presence was their top inbound marketing priority.

SEO 106

5 tips to dominate local SEO

PR Daily

Here are five SEO tips to keep in mind: 1. Write a thorough, detailed, catchy description of products or services your company offers. Write about topics that locals will be searching for. Write about local events on social media sites, too.

Local 154

Five Easy SEO Tricks to Improve Your Next Press Release

Cision

What you may not know is that practicing good SEO is just as essential for your press releases as it is for the rest of your online communications. In other words: neglect SEO at your own risk. This might seem like an essential point, but it is central to modern SEO.

SEO 176

Infographic: 21 writing tips to add juice to your content

PR Daily

Brand managers keep churning out content seeking better SEO and more sales leads, but lackluster efforts will produce meager results. FREE GUIDE: 10 ways to improve your writing today ]. Write a compelling introduction to engage your readers.

5 SEO Strategies You Can Use Right Now

Critical Mention

To increase their search engine rankings, a lot of businesses try black hat SEO tactics, like stuffing keywords into their content or misleading consumers to visit their site. It is essential for SEO to work. So, think from a searcher’s perspective before devising an SEO plan.

SEO 117

20+ SEO Words You Should Delete From Your Vocabulary Immediately

Social PR Chat

Are you still using any of these outdated PR SEO terms? Are you still using any of these outdated PR SEO terms? SEO: The Most Overused SEO Word Ever? SEO is not magic and it’s not a catchall. SEO was quite simple in the early years. And so the SEO goes.

SEO 78

15 tips to improve your SEO

PR Daily

FREE GUIDE: 10 ways to improve your writing today ]. Search engine optimization (SEO) has the greatest influence on organic traffic, generated when users type a search term in Google and click on your organic listing in the search results (SERPs). Write for your audience.

SEO 135

Google, Trust and SEO

The Proactive Report

Verify who you are and what sites you write for. Trust is vital to your search visibility and your news content can provide that trust if you learn how to write and optimize it correctly.

SEO 194

4 SEO trends communicators should track

PR Daily

To optimize organic search rankings: Integrate a multichannel SEO strategy. For this reason, you need to ensure that you consider mobile web browsers when looking at SEO. Write conversational content that's shareable and compatible on various devices.

SEO 143

How to write blogs humans want to read

PR Daily

Just start writing (or recording). The first thing you want to do is sit down and write. If you have a topic in mind, just write (or record, depending on your format). It can be overwhelming to think about everything that comes after the writing part. Write in active voice. We all tend to write in passive voice. It’s because we write like we speak. If you need help with active versus passive, the Purdue Online Writing Lab can help.

SEO for Business: How to Strengthen Your PR with Links

B2B PR Sense

When people first started to use SEO for business , it was viewed as a completely separate tactic from public relations. Now businesses are seeing the benefit of using PR in SEO to get better results. In turn, better SEO leads to more website traffic and brand recognition.

SEO 215

Surviving Penguin and Panda Attacks: SEO Basics

Shift Communications

On Friday, October 17, Google released it’s third Penguin update to it’s search algorithm chock full of new penalties and created some additional rules of thumb for creating content on the web that you want to rank well within Google’s search results with a few SEO basics.

SEO 160

15 tips to improve your SEO

PR Daily

Search engine optimization (SEO) has the greatest influence on organic traffic, generated when users type a search term in Google and click on your organic listing in the search results (SERPs). Here are 15 SEO tips to increase organic traffic to your website: 1.

SEO 129

5 tips to dominate local SEO

PR Daily

Here are five SEO tips to keep in mind: 1. Write a thorough, detailed, catchy description of products or services your company offers. Write about topics that locals will be searching for. Write about local events on social media sites, too.

Local 123

Blogging for SEO: 7 tips

PR Daily

Blogging for search engine optimization (SEO) is one way to increase your visibility, but it takes more than just posting an article now and then. The best way to increase SEO for blogs is to be strategic. In addition to looking better for visitors, it’s important when blogging for SEO.

SEO 171

Easy essentials of SEO

PR Daily

Google’s algorithms are constantly shifting, the technical rules of search engine optimization (SEO) regularly changing. Specifically, three basic SEO principles will guide you toward a smart approach, and they don’t require extensive technical know-how.

SEO 81

Facebook Notes and the Lazappalinari Cocktail: An SEO Test

Shift Communications

We set up a few tests on Friday as soon as the feature became available to determine if there was any SEO benefit. The short answer: no SEO benefit yet. As of this writing, brand Pages are unable to create Notes. Content Marketing Facebook Search SEO Social Media

SEO 163

Monday Roundup: SEO Tips

Waxing UnLyrical

On today’s roundup, we’re talking SEO (search engine optimization). Enduring Questions on Press Releases and SEO. Why: In this guest post for WUL, Jessica Torres shares how she made her blog Cavy Savvy a success using smart SEO. vs. Black Hat SEO.

SEO 87

7 swift steps to master SEO

PR Daily

writing for a living today should know the basics of search engine optimization (SEO). Increasing your search engine ranking is a labyrinth contingent upon a multitude of fickle factors , but writing great content still plays an important role. Anyone.

SEO 122

6 tips for writing a great headline

Axia PR

Learn how to write headlines that will attract more readers. SEO PR Tips Earned media Owned media

3 easy tips for writing the best blog post ever

Axia PR

When you write new blog posts, you update your company’s website. SEO Blog Owned mediaHow to get more leads and increase conversion through blogging. Blogging is one of the best ways to attract more traffic to your website.

Goodbye, SEO: PR is the new king

PR Daily

Those Wild-West days of SEO are now recalled with a chuckle and an eye roll. Gone are the days of SEO kings. It’s so intense that many online are crying over the death of SEO and PR as an industry. Did your campaign heavily rely on SEO? New SEO.

SEO 171

PR and SEO. No Longer a Match Made in Hell.

Ishmael's Corner

The pulpit gave me an opportunity to evangelize one of my favorite causes, the opportunity for PR to jump into the SEO game. Yet, SEO consultancies have handled both paid search and organic search (the non-paid results served up by Google for a search) forever. SEO scares PR.

SEO 135

Blogger Pitch Smackdown: SEO Linkbuilders vs. PR Pros

Rock the Status Quo

The Differences in Pitch Style & Purpose Are Helpful to Understand I love PR, I love SEO and I really love how well they intersect to grow client reach and conversion. Why do I write about backlink pitches in a PR blog? Public Relations Rock The Pitch SEO

SEO 186

Calling B t on SEO “Experts” Who Say Meta Tags Don’t Work

Rock the Status Quo

The trouble with reading blog posts about SEO is that everyone believes they know what they’re doing. But like many things in life – which we conveniently forget – everyone’s truth is different, especially when it comes to SEO.

SEO 235

The Perfect Tool to Ease PR and Other Marketing Types into the World of SEO

Ishmael's Corner

Teaming with your browser, the MozBar automatically pulls in key SEO metrics that reduce the time you would otherwise spend on manual research for SEO planning. For those interested in coming up the curve in SEO, the MozBar makes for a good starting point.

SEO 137

How PR can Put the Search Back in SEO [UML]

Sword and the Script

It seems to me that no single on-page SEO technique matters insolation. However, that’s not to say SEO isn’t important. Adhering to SEO principles, in aggregate over time, makes an enormous difference. Corporate Blogging and SEO. But isn’t SEO Dead?

SEO 84

4 SEO tactics for content creators

PR Daily

Write naturally, using a mix of keywords, key phrases and related acronyms. This article was originally published on PR Daily in October 2014. According to the annual Ranking Factors Study from Searchmetrics , Google has made some big changes in how its algorithm evaluates content.

SEO 171

How to Use B2B PR in SEO to Boost Your Results

B2B PR Sense

Have you thought about using tactics typically reserved for PR in SEO ? For years now, people have focused on the differences between PR and SEO -- you’re either an expert in one or the other. When SEO PR service professionals incorporate PR tactics into their SEO strategy, we see an uptick in positive results. This should come as no huge surprise -- after all, SEO and PR work toward many of the same goals, including brand awareness and credibility.

B2B 163

Predictions, PR and Pressing Questions on SEO [UML]

Sword and the Script

I made three marketing predictions for 2017 but if I could go back in time, I might add a fourth: The decline in traffic from organic social media will renew interest in SEO and organic search. You work for a savvy organization that values PR and SEO and has them working together.

SEO 93

9 hallmarks of outstanding website copy

PR Daily

It should be easy to navigate, audience-centric, succinct and optimized for SEO. Writing web content should be an exercise in selectivity and restraint. Writing effective web copy is about knowing where you want people to go and what you want them to see along the way.

Mobile 163

5 tips for SEO-savvy news releases

PR Daily

However, if exposure, disclosure or page views are your goals, you must heed content discoverability and make your release SEO-friendly. They’re written with healthy SEO features. Writing for the web is much harder than writing for other mediums.

SEO 124

5 commonly held SEO misconceptions—and the truth behind them

PR Daily

I’ve talked with hundreds of business owners, entrepreneurs and marketing managers prior to launching SEO campaigns for their businesses. 1: Blogs will help your SEO. Related: Your SEO Checklist: 4 Steps to Optimizing Your Website. There are a lot of lies in the SEO industry.

SEO 122

How Google’s Medic update affects health care SEO—and what you can do

PR Daily

Changing algorithms can wreak havoc for your SEO results. Of the 300 websites affected by the update in recent months, more than 41 percent were health, fitness and medical pages, writes Barry Schwartz. For many websites, SEO rankings affect business directly.

SEO 127

The Well Written Press Release #4: Write for SEO (Search Engine Optimization)

ISEBOX

When you write anything in this digital age, it’s important for it to be findable on the internet, and that’s why we hear so much about SEO, or as the nerds like to call it: Search Engine Optimization. We said both SEO and Search Engine Optimization in a single sentence. By definition, SEO is the art of including the keywords that humans search for when looking for content like yours, in key places in your content. Structure with Headings that include SEO Keywords. .

How PR pros can conquer SEO strategies in 2018

PR Daily

Ask yourself if your writing addresses your audience’s needs, and make sure to include plenty of data and facts. Securing relevant links to your website is an important SEO strategy, but as with your content, make sure each link request is relevant.

SEO 125

6 ways to boost your SEO for Google’s new algorithms

PR Daily

There’s good news for all you wordsmiths—former journalists, ex-English majors and wannabe poets who got into the communication business because of their love of writing. SEO isn’t like a test you cram for and move on. SEO success can’t be left just to our beloved pals in IT.

SEO 143

New England Patriots Forget to Run SEO Play for Deflategate Microsite

Ishmael's Corner

Why the Pats forgot the SEO part of content marketing is baffling. Because our society revolves around the NFL, the media has been quick to write about the microsite with the requisite backlink as a traffic source.

SEO 155