ImPRessions - Crenshaw Communications

JANUARY 27, 2022

PR agency teams , especially those in tech PR, LOVE to speak in jargon. We have shorthand for nearly everything and sometimes forget that people outside our organization or industry might not know what we’re talking about. PR pros are accustomed to hype. Groundbreaking/unique/one-of-a-kind . Disruptive.

Course 418

Course Meeting Industry Corporate 418

ImPRessions - Crenshaw Communications

MAY 12, 2021

Starting an internship at a top PR agency can be a little nerve-wracking even under ordinary circumstances. Loungewear has been the craze since we entered WFH life, but changing into a real outfit makes me feel productive. . Make sure you’re clear on what’s expected of you. Here’s how I’ve done it. Ask questions.

Internal 296

Internal International Agency Meeting 296

The Hoffman Agency

APRIL 24, 2024

I knew nothing about her other than that I liked her, and her job title was “PR Maven.” At age 10, I did not know what PR was or even what the word “maven” meant, but I decided that it was my dream job. Years later, being a PR maven stuck with me. What will the team be like? It seemed like the perfect fit.

Newspapers 36

Newspapers Agency Study Internal 36

ImPRessions - Crenshaw Communications

JUNE 12, 2019

For Mother’s Day 2018, we reported how mom’s wisdom makes great PR advice. 7 Dadisms that make great PR advice. 7 Dadisms that make great PR advice. For PR tips on successful media training , see our earlier post. It’s not ER, it’s PR. There’s no crying in PR. Dads clamored for their say.

Media Training 256

Media Training Training Agency Crisis 256

5W PR

JANUARY 17, 2024

As expected, AI was EVERYWHERE this year. Determining what’s truly innovating on AI in 2024 and what is leveraging this new trend to break through. We also saw solar charging tents that attach to your truck, taking “van life” to a new level, custom interactive lighting, and of course, many concept cars. They exist!

Trends 78

Trends Healthcare Technology Consumer 78

PRSay

OCTOBER 5, 2020

With Google announcing work-from-home plans through 2021 and other giants like Facebook, Twitter and Slack telling employees they can work from home permanently — not to mention the many PR agencies shuttering their own offices for permanent work-from-home plans — it’s clear that remote work is not a passing trend. percent to 5.4

How To 182

How To Employee Survey Exercises 182

ImPRessions - Crenshaw Communications

APRIL 7, 2021

Many businesses, especially PR agencies, are looking to expand their teams to accommodate a resurging economy and recovering business sector. While things are heading in the right direction, most orientations will have to be done online, not in real life. What are some new and engaging ways to onboard new team members online?

How To 218

How To Employee Meeting Training 218

Stern + Associates

AUGUST 25, 2023

Public relations (PR) agencies can help you do this by improving your messaging strategy. However, finding the right PR agency to partner with is rarely a cut-and-dry task. Considering the following tips will help you find the public relations agency that fits your business.

Agency 62

Agency Publicity Measurement Strategy 62

ImPRessions - Crenshaw Communications

APRIL 1, 2021

People in PR and media circles have been excited about Clubhouse for at least six months. There was a healthy amount of FOMO among influencers as well as marketing and PR folks. Just like real life. ” Clubhouse can drive PR thought leadership potential for PR. Its pedigree, too, generated buzz.

Leadership 321

Leadership Conference Sports Meeting 321

PRSay

JUNE 15, 2021

And we’ve experienced a year of attention to the realities of life for people of color and LGBTQ people like no other in recent history. We expect more now, and in the future. Despite what you may think from commonly used photography, the LGBTQ community is at least as diverse as America. Well, COVID-19 of course.

Employee 201

Employee Community Leadership Enterprise 201

PR in High Definition

JANUARY 30, 2024

As individuals, we’re taught that failure is an expected and unavoidable part of life, and that it’s how you deal with failing that really matters. This could include approval processes for statements, timelines, at what point to involve legal, and hierarchies of responsibilities with who owns what clearly demarcated.

Handbook 62

Handbook Crisis Company Reputation 62

5W PR

JULY 31, 2023

Visitors can expect to see action figures, dolls, board games, puzzles, STEM toys, outdoor toys, and more. It creates a dynamic and immersive environment that brings the toys to life, enhancing the overall Toy Fair experience. Innovative and exciting toy reveals The New York Toy Fair reveals new and innovative toys and games.

Internal 78

Internal International Retail Trade Shows 78

Shift Communications

MAY 16, 2023

Being a old long-serving PR professional means I have seen a lot of technology come and go. At the ‘get off my lawn’ stage of life, it is rare when you try something new and it blows you away. What is not hyperbolic is that everyone is talking about it. Artificial Intelligence’s impact on business can’t be contested.

Company 78

Company Technology Privacy Guidelines 78

Shift Communications

MAY 16, 2023

Being an old long-serving PR professional means I have seen a lot of technology come and go. At the ‘get off my lawn’ stage of life, it is rare when you try something new and it blows you away. What is not hyperbolic is that everyone is talking about it. Artificial Intelligence’s impact on business can’t be contested.

Company 78

Company Technology Privacy Guidelines 78

Ethical Voices

APRIL 22, 2024

So, in the fall of 2023, my business partner and I made some changes to our agency structure, and I acquired his half of the agency that we’ve been running together for 13 years. Before starting B2 Communications, I’ve always been in the agency world. What is the most difficult ethical challenge you ever confronted?

Report 90

Report How To Ethics Nonprofit 90

The Hoffman Agency

OCTOBER 27, 2023

Countless emails, a handful of briefings, hours upon hours of meetings, and a couple of pieces of content later, I have reached the final stretch of my internship with the Hoffman Agency. It’s hard to believe that within these couple of months, I have brought value and impact to not just the agency and my team but to my clients as well.

Internal 41

Internal International Agency Meeting 41

ImPRessions - Crenshaw Communications

MAY 1, 2019

There are all types of PR problems, but the one that nobody wants to deal with is the public relations program that just isn’t generating traction, or one where outcomes fall short of expectations by the client or PR agency. What happened, and what are the mid-course corrections necessary? Fuzzy goals.

How To 257

How To Interviews Measurement Storytelling 257

Shift Communications

AUGUST 15, 2022

As we move toward something that resembles life before COVID, we are starting to hear more clients declare, “Ok. Has the annual PR plan reached the end of its useful life? But in today’s era of change that comes at us faster than the produce in a game of Fruit Ninja, is the tried-and-true annual PR plan the best approach?

Energy 78

Energy Leadership Measurement Agency 78

5W PR

NOVEMBER 15, 2021

That’s why companies need to utilize their ability to tell their story to the public and build trust with the consumers by using the right PR strategies. That’s why companies need to utilize their ability to tell their story to the public and build trust with the consumers by using the right PR strategies. Sharing Content.

Publicity 88

Publicity Consumer Fashion Company 88

PRSay

NOVEMBER 30, 2021

Each spring for several decades now, members of PRSA’s Counselors Academy (CAPRSA) — the Professional Interest Section designed by agency leaders for agency leaders — gathered for an annual conference to share best practices and talk shop. The elephant doesn’t care about the mouse, but the mouse has to get a Ph.D.

Agency 87

Agency Leadership Conference Groups 87

PR 20/20

SEPTEMBER 8, 2021

This is a story about the future of PR 20/20. I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. It was the most exhilarating and exhausting time of my life. Invest in your future! The Next Phase of Growth.

Financial 98

Financial Conference Agency Resources 98

ImPRessions - Crenshaw Communications

DECEMBER 15, 2016

For anyone building a career in public relations, there’s no better environment than a PR agency. If you wind up in a specific sector, like technology or healthcare, an agency is a solid starting point. If your work takes you on a corporate or nonprofit path, the agency experience will offer a foundation.

Agency 120

Agency How To Nonprofit Healthcare 120

Sword and the Script

SEPTEMBER 19, 2022

This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you. They polled 123 respondents including people in PR, investor relations, marketing – and also security analysts and investors. What are those non-financial factors?

Survey 81

Survey Corporate Communications Financial 81

ImPRessions - Crenshaw Communications

MARCH 6, 2020

Showing appreciation for those who make things happen is important for any organization, but it’s particularly so for a services business like a PR agency. At Crenshaw, we have a great group of people who constantly go above and beyond what is expected of them. Try a WFH policy. Free lunch on the boss.

Employee 156

Employee Policies Pitching Groups 156

Deirdre Breakenridge

APRIL 10, 2017

You imagine having complete control over what clients you work with. No one telling you it’s better to just do what the client asks instead of creating an integrated communications plan. What’s your niche? You may think of yourself as a generalist who can handle any and all PR needs that come your way. agency, media and.

Travel 281

Travel Technology Conference LinkedIn 281

5W PR

JULY 10, 2023

These appliances simplify tasks and make everyday life more convenient. Efficiency also relates to durability and longevity, which consumers expect from countertop appliances. When it comes to kitchen small appliances, consumers often face a dilemma. Efficiency or style? The balance between style and efficiency is crucial.

Consumer 78

Consumer Energy Agency Examples 78

The Hoffman Agency

AUGUST 14, 2023

Going to school to become a designer was one of the most life-changing decisions of my life. When people ask me, “What do you want to do?” they are expecting me to say something like UX design, social media design, or exhibition design. My go-to answer, however, is always, “I don’t know, I just love design.”

Agency 36

Agency Study Course Meeting 36

Solo PR Pro

JANUARY 3, 2023

Top 10 blog posts published on Solo PR Pro in 2022. Here are 10 of our favorite blog posts published on the Solo PR Pro blog in 2022. How To Handle — and Avoid — Late Payments as a Solo PR Pro. The How-To Guide for Parental Leave as a Solo PR Pro. Why PR Awards Matter and How To Win Them: Best Practices From PR Pros.

Blogging 91

Blogging Small Business Tools Journalism 91

ImPRessions - Crenshaw Communications

OCTOBER 10, 2022

You might think that Attention Deficit Hyperactivity Disorder (ADHD) can be an advantage for the typical tech PR person. Through the transition into remote work I have become more aware of how my own ADHD impacts my day-to-day life (thank you, TikTok!). Tech PR is fascinating, but it comes with tight deadlines and daily stresses.

Agency 77

Agency Reputation Communications Corporate 77

Communications Conversations

MAY 5, 2020

Larger point: More people are going to attempt to try to pick up some work on the side as we get through this worldwide pandemic–no matter what you want to call it. I was excited to read a post on PR Daily last week about this exact topic. And, you think about what’s realistic. 2 – Reset expectations.

How To 171

How To Web Meeting Employee 171

Cision

MARCH 31, 2017

If you’re in an agency, leads are just new business and customer service is your account team.). You’re in PR, communications, social media or any other marketing function. Here’s what Jay had to say. They outline three ways to do this by doing the opposite of what we expect from customer service.

Customer Service 280

Customer Service Social Media Marketing Media 280

Flack's Revenge

SEPTEMBER 1, 2021

First it was gripes about the press release, and in the latest example, a report that tech PR is dead, which I just read in Inc. These kinds of “XXXX is Dead” hit jobs are perennial, evergreen stories that keep on cropping up, as sure as the calendar turns, not just about PR of course, but that is my peeve, so allow me to vent.

Writing 177

Writing Pitching Report Industry 177

Solo PR Pro

NOVEMBER 22, 2022

Picture this: You’ve set up a meeting with a prospective client, only to learn… they have never worked with a PR professional before. What do you do? In a recent episode of That Solo Life: The Solo PR Pro Podcast , Karen Swim and Michelle Kane discuss strategies for vetting clients with little or no PR exposure.

How To 52

How To Education Pitching Meeting 52

Deirdre Breakenridge

JANUARY 12, 2017

ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students and PR professionals can build better relationships with the media, from new ways to pitch to dealing with quick media cycles, journalist pressures and building trust by managing expectations and being reliable sources. And many more!

Media Relations 150

Media Relations Media Pitching Television 150

ImPRessions - Crenshaw Communications

APRIL 14, 2017

We believe negotiations between PR specialists and clients also need to avoid “deconfliction” and other problems that can thwart a successful relationship. Use these negotiating techniques to get a PR relationship off to a good start. From the outset, make sure there is mutual, agreed understanding on PR goals.

How To 136

How To Case Study Meeting Examples 136

ImPRessions - Crenshaw Communications

JUNE 12, 2018

As those of us who work in PR practice the science (and art) of the profession, we rarely think about how it evolved. 5 who shaped today’s PR business. 5 who shaped today’s PR business. Like other PR men who would follow, he started by doing propaganda work for the U.S. Edelman elevates marketing PR.

Corporate 178

Corporate Mobile Energy Public Affairs 178

ImPRessions - Crenshaw Communications

OCTOBER 24, 2017

Recently we addressed some surefire signs that a start-up or other business is ready to hire a public relations agency. A checklist to see if your company is ready for a PR agency. Here’s what to consider. You don’t know what you want. But, you thought that was the agency’s job, right?

Company 136

Company Leadership Agency Employee 136