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AI and Journalism: What’s Next?

PRSay

The intersection of journalism and AI is the most important media issue of our time. But if you must continue, then let’s consider the explosive growth of generative AI technologies like ChatGPT and Google Bard. With every new technology, there’s concern that reporters will become obsolete. You can stop reading there.

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Exploring the modern corporate communication function

Stephen Waddington

Role of corporate communication function The most frequently mentioned responsibilities of the communication function included media relations (86%), social media (80%), and crisis/risk communication (75%). The communication function is commonly combined with marketing, followed by public affairs, and advertising.

Corporate 135
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Leading With Ethics During COVID-19

PRSay

The primary goal of the operations plan (which is still active) is to protect veterans and staff from acquiring COVID-19 infection by leveraging technology, communications and health care. We provided weekly training sessions to ensure that public affairs officers could hone their skills.

Ethics 203
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The “data-led approach” of MHP + Mischief: Q&A with Digital Director, Darika Ahrens

NewsWhip

Paul: Do you find that data from your tech stack makes it easier to predict which stories the public will engage with, and how to frame stories to win engagement? . For example, within the business, we have a media unit staffed with former national news journalists. Darika: Definitely. Darika: It’s hard.

Data 176
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Q&A with Kivvit CIO Zach Silber on distilling data for their clients

NewsWhip

Zach is the Chief Innovation Officer at Kivvit, a national data-driven public affairs & strategic communications agency. Prior to Kivvit, Zach ran the business side of political media properties at the Observer. Kivvit specializes in data-driven public affairs work, reputation management, and crisis communications.

Data 148
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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Media outlets. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Digital marketing- and social media agencies. Digital marketing- and social media agencies. Technology companies. Public affairs firms.

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Behind the Headlines With Connie Partoyan

Cision

A lot has changed in that time, especially in how companies, associations and organizations approach public affairs and government affairs. Our history is grounded in public affairs – helping to influence some of the most challenging public policy debates in the country. and in local communities.