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The Importance of Social Media in Crisis Management

Prohibition

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

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Social Media and PR – Go Together Like Peanut Butter & Jelly

Cision

It’s the same thing with social media and PR. Social Media = Peanut Butter. Think of social media as the peanut butter. As a business owner, you must be on social media. If you don’t think you need to be on social media, consider the fact that there are over 2.7 Start locally.

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Purdah communication and resource rules

Stephen Waddington

There have already been two claims over the misuse of communication and resources. Complaints of misuse of government resources Although restrictions only began today claims of the misuse of government resources began before the purdah period. A similar approach applies to blogs and social media. What is purdah?

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7 brands experimenting with new social media marketing approaches during COVID-19

Communications Conversations

It’s something Microsoft CEO Satya Nadella is famous for–sharing employee-only memos on Microsoft’s social media channels. Nice to see a local company doing that here in Minnesota. Their resources are vast and deep. Walmart uses employee-generated content to thank front-line workers.

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Poll: Americans Wary of News Coverage on 2024 Elections

PRSay

Comms pros can find more resources on the topic from PRSA here. About half also say they have at least moderate confidence in the election information they will receive this year from either national or local news organizations. You can download a copy of “Tackling Misinformation: The Communications Industry Unites” here.

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15 Up-and-Coming PR and Social Media Marketers to Watch

Communications Conversations

Last week, I shared my news that I’ll be teaching social media at the University of St. Now, she’s crushing it at Best Buy in social media marketing. So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. They had to be younger than 30.

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LinkedIn: The rise of B2B Social media Marketing

5W PR

For many companies, social media marketing initially seems to belong exclusively to the business-to-consumer marketplace. However, research into B2B advertising suggests that companies can actually benefit more from social media advertising than they think – particularly if they choose the right platform.