Flack's Revenge

DECEMBER 5, 2018

Drew also hosts Renegade Thinkers Unite , the #2 podcast for CMOs and writes the CMO Spotlight column for AdAge; is the author of The CMOs Periodic Table: A Renegade’s Guide to Marketing and serves on the boards of the Urban Green Council and Duke Alumni Association. And LinkedIn is a powerhouse for B2B lead generation and recruiting.

Social Media 149

Social Media Marketing Media B2B 149

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year’s main events. The writing is brilliant. About the Author: Barbara is an inspiring keynote speaker , social media LinkedIn sales trainer , and a business development coach. 2011 Update.

Communications 105

Communications Community Crisis Film 105

Sword and the Script

OCTOBER 5, 2021

However, he’s removed any mention of SocialChorus from his LinkedIn profile. Muck Rack adds print monitoring through LexisNexis. Muck Rack added print media to its monitoring package. The press release – published on the SocialChorus newsroom – quotes Gary Nakamura, CEO of Firstup, who is the current CEO of SocialChorus.

Software 154

Software Tools Print Technology 154

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Whereas it was once important for a book to be printed and distributed by a traditional publisher, today self-publishing is a perfectly acceptable route. Authoring a weekly blog allows a leader to write in her own voice – which becomes part of the voice of the brand. Content shapes a personal brand.

Case Study 178

Case Study SEO Film Video 178

ImPRessions - Crenshaw Communications

MAY 4, 2017

How hard is it to write some short articles on a subject you know well? Understanding what the decision-makers want before you begin writing is a major timesaver. Write for the audience. Because every industry has its own language and terminology, to write like an insider may require the inclusion of certain terms.

B2B 136

B2B Guidelines Writing Pitching 136

Reputation Us

APRIL 18, 2017

I’m not here to say stop writing news releases. I am here to say write fewer, better ones and spend more time leveraging your best kept secrets – your thought leaders. Basically, will TV/radio work, or should they mostly respond via email to online/print queries? Are they articulate? How available or responsive are they?

Leadership 83

Leadership Print Training Radio 83

wiredPRworks

SEPTEMBER 11, 2021

Producing a letter took time to write, print or copy and mail. Each year, I write a brief reflection on the year’s main events. The writing is brilliant. About the Author: Barbara is an inspiring keynote speaker , social media LinkedIn sales trainer , and a business development coach. 2011 Update.

Communications 81

Communications Community Crisis Film 81

Bianchi Biz Blog

JULY 25, 2022

As lead editor for Work Truck , I am responsible for content planning for both print and digital, feature writing, news reporting, manage our brand’s social media efforts, eNewsletters, event planning, and am also the content technical lead, helping with editorial technical and SEO efforts. Work Truck magazine.

Meeting 93

Meeting Media Journalism Education 93

ImPRessions - Crenshaw Communications

OCTOBER 19, 2017

For public events, this usually begins with creating and deploying calendar listings for print, online and broadcast media. Today’s PR pros are tweeting, posting to Facebook and LinkedIn, uploading video to YouTube and slides to Slideshare before an event has even ended. Write a thorough post-event report. .

Pitching 185

Pitching Survey Video Examples 185

Bianchi Biz Blog

SEPTEMBER 7, 2021

As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. I do love cooking, though, and someday I’ll get around to writing all those fictional stories rolling around in my head. You can follow John on Twitter and LinkedIn.

Meeting 90

Meeting Transportation Media Journalism 90

Cision

NOVEMBER 30, 2015

In their book, “Think Like a Freak,” Stephen Dubner and Steven Levitt describe an group of marketers who assert that video advertising is four times as effective as their print advertising. LinkedIn demonstrated this last month when they revealed that only one of four LinkedIn users is an active user.

Social Media 120

Social Media Facebook Print Advertising 120

Deirdre Breakenridge

MARCH 25, 2015

When I started out in PR, my focus was building relationships with the media who were mostly print journalists at newspapers and trade publications. Yes, there is still print and broadcast media. I tend to be more receptive to the PR folks who I see following me on Twitter and connecting on LinkedIn. Be flexible in your pitch.

Pitching 150

Pitching Radio Newspapers Print 150

Critical Mention

FEBRUARY 5, 2019

LinkedIn Content Suggestions. All-in-one platforms like Critical Mention allow you to get instant updates for the trending topics that matter to your industry on TV, radio, online news, print, licensed content and social media. When she’s not writing, you can find her at music festivals, hiking or snowboarding. Twitter trends.

Trends 61

Trends Viral Analysis Crisis 61

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

The same opportunities – and challenges – exist for B2B services and products on LinkedIn, Twitter, or other, more niched social platforms. Ad tech clients want to speak to marketing decision-makers, 3D printing clients target prospective partners in medical or architectural sectors, and so on. Organize before you write.

B2B 120

B2B Customer Service Software Technology 120

OnePitch

NOVEMBER 29, 2022

Click to the right to follow Bailey Schulz on Twitter and LinkedIn. Whether that’s trying to find something, trying to find a person I’ve spoken to in the past or I have used to where if I’m writing a new topic to myself, and I’m like, “Oh, I think I got a pitch on this at some point in the past.” This is good.

Pitching 76

Pitching Travel Writing Report 76

Sword and the Script

SEPTEMBER 8, 2020

Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. B2B thought leadership drives perceptions, trust and sales A survey of 3,000+ business executives by Edelman and LinkedIn connected B2B thought leadership to trust and sales.

Survey 95

Survey Industry Leadership Study 95

Sword and the Script

OCTOBER 25, 2022

I’ve found that employers expect not just one skill like writing, but design skills as well.”. From print to digital. Managing LinkedIn for executives. Much more posts on social and creating thought-leader pieces for LinkedIn.”. More internal comms. Higher demand for internal coms due to max telework schedules.”.

Communications 122

Communications Crisis Internal International 122

Bianchi Biz Blog

OCTOBER 24, 2022

As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. In my role today, the most fun stories I get to write come from test-driving trucks. FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers.

Meeting 59

Meeting Automotive Transportation Newspapers 59

Scott Public Relations

AUGUST 20, 2019

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Like what you’ve read?

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Newsfile

FEBRUARY 28, 2024

Media monitoring tools scan various sources (print, online, social media, TV, radio) for mentions of specific keywords or brands. Social media monitoring involves tracking brand mentions, conversations, and sentiment across social platforms (Twitter, Facebook, LinkedIn etc.). What is Social Media Monitoring? Technical Aspects of PR 15.

Viral 52

Viral Crisis Communications SEO Reputation 52

Communications Conversations

OCTOBER 15, 2019

See this recent Jason DeRusha (anchor at WCCO-TV here in MSP) comment on my LinkedIn post on this same topic a few weeks ago for proof. Treat subject lines like you’re a copywriter at a big ad agency and you have to write a killer headline for a new ad. My pro tip: Write 10 subject lines for each pitch. And honest!

Media Relations 100

Media Relations Pitching Media Report 100

Stephen Waddington

MARCH 17, 2019

It was a lively session that covered the craft of writing, confidence, learning on a budget, networking and lots more. Both articles are so good you’ll want to print them out. ?? You’ll be very welcome. Thanks to Ella Minty for hosting us on a Back to School #PowerAndInfluence Twitter chat this week. If not watch out for the replay. ??

Communications 68

Communications Instagram Internal International 68

Sword and the Script

JANUARY 31, 2023

The product name and press release position the tool as a writing assistant of sorts, “to create initial draft frameworks for press releases and outreach communications.” Social media tools offer AI to write social media posts. Email tools will offer AI to help write emails. We’re going to see a lot more tools like this in 2023.

Software 78

Software Case Study Technology Tools 78

Cision

APRIL 12, 2016

I’ve always been an avid consumer of journalism and loved writing. In a fragmented media environment, the segmentation between print, online and broadcast is disappearing. Focus on developing your writing skills. What drew you to the field of public relations? How do you think media relations has evolved in recent years?

Fashion 120

Fashion Pitching Journalism Social Media 120

Waxing UnLyrical

JULY 3, 2013

BTW, (something about LinkedIn). My pitch if it helps: “ RedShift Writers is the only Houston, Texas content writing company specializing in crafting content that is compelling for customers and effective for search engines.”. Believe me: saying I specialize in writing doesn’t hurt me one bit.

Marketing 100

Marketing SEO Writing Engineering 100

Critical Mention

FEBRUARY 27, 2020

I also remind clients it isn’t always about the number of viewers or subscribers but being in the correct outlets can that lead to keynote speaking engagements and becoming a regular TV and/or print contributor or having your own TV talk show. Where do you see PR going in the next five years? SCHEDULE A DEMO. Priscilla Osorio.

Journalism 78

Journalism Social Media Radio Fashion 78

Sword and the Script

NOVEMBER 20, 2018

Everyone hits up the same list and the glamour of it has long since worn off unless you are writing them a check. It’s worthwhile to print off some copies of your high performing pieces and have them available. On and on the lists go…. I’d also encourage you to think beyond influencers. 6) It’s important to build internal links.

Content Marketing 110

Content Marketing Pitching Social Media Internal 110

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. To optimize content writing for both people and search engines, focus on producing high-quality, valuable, and engaging content that meets the needs of your target audience.

Engineering 99

Engineering Writing Mobile SEO 99

Critical Mention

DECEMBER 10, 2021

Early on in her career, she developed a passion for marketing, writing and anything within the communication field. Priscilla Osorio. Senior Marketing Manager, Critical Mention. Priscilla is the marketing coordinator for Critical Mention. SCHEDULE A DEMO.

Radio 116

Radio Instagram Analytics Mobile 116

Bad Pitch Blog

FEBRUARY 21, 2013

Since I pitch Ad Age , his email caught my attention when it landed in my LinkedIn inbox. Friends, colleagues and the rest of you, Forgive the mass email (believe me, there are a lot of you), but I just wanted to announce that "Bacon and Egg Man," my second novel, is now on sale in print and as an ebook. He''s also an author.

Pitching 64

Pitching eBook How To Pinterest 64

The Resolution Blog

OCTOBER 15, 2019

We were inspired to write this post after hearing about Hectare’s brilliant B2B Tinder for cows campaign mentioned in our recent podcast. They leveraged the power of YouTube, LinkedIn, Facebook, Twitter, and?—?for It resulted in 1,037 global print media mentions and it was featured in more than 30 global broadcast segments.

B2B 120

B2B B2C Facebook Storytelling 120

Waxing UnLyrical

NOVEMBER 4, 2015

PR school taught people why great writing is an essential part of the profession. As we all know, we’ve moved from a print-focused world, to desktop and now to mobile and it’s up to us to get better at showing, not just telling. Use brevity in your writing and try to think of images that can better convey your points.

Mobile 40

Mobile Film Media Training Video 40

Scott Public Relations

JUNE 26, 2020

Since 1987, when the FCC (Federal Communications Commission) Fairness Doctrine was repealed that required broadcast, network, and print media to present news in a balanced and factual way, the path has been cleared for one-sided, fantastical, and controversial broadcasts and articles. What Does the Law Say? The post Mark Zuckerberg, Wake Up!

Healthcare 52

Healthcare Insurance Insurance Social Media 52

Stephen Waddington

DECEMBER 30, 2019

The web was the most significant shift in publishing since the invention of the printing press in the 15th Century. This is followed by LinkedIn (76%), YouTube (69%), and Instagram (63%). In junior roles media relations (58%) and social media relations (45%) make up the top three most commonly undertaken tasks after writing.

Government 103

Government Education Print Ethics 103

Sword and the Script

SEPTEMBER 19, 2017

– print advertising. The best way to spend an additional 10% is identifying the practice area that generates the most revenue, and hiring a content writing company to compose 10,000 to 15,000 words of online content about it. You can connect with Larry on Twitter , LinkedIn and his blog. I would cut: – Social media.

Marketing 62

Marketing SEO Pharmaceuticals Google 62

MaccaPR

DECEMBER 10, 2014

Marketers now manage multiple online destinations – websites, Facebook pages, LinkedIn profiles, Twitter channels, YouTube pages, mico-sites, company blogs, Instagram and Pinterest pages, SlideShare and more. Another big mistake is writing content for search engines, rather than writing for your audience.

SEO 98

SEO Interviews Blogging Engineering 98