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Barry Moltz on ChangeMasters, Small Business and Social Media

wiredPRworks

Why do so many small business owners pay for expensive advice, agree to take action. ” In the latest episode of “ Growing Social Now ,” I interviewed Barry about his book, social media, and the challenges small businesses are facing. .” Barry Moltz gets small businesses unstuck.

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How Executives From Lyft, Postmates and Microsoft See the Future of Tech and Small Business

PRSay

A recurring discussion at the annual Smart Cities New York conference was how tech innovations have the capacity to improve both the lives of urban citizens and the work small businesses do — if people are ready to adopt them. “If local businesses are plugged into new technologies, it can help them grow,” he said.

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Suppliers Can Rev Up Auto’s Future at CAR MBS

Bianchi Biz Blog

Visibility, branding, PR and networking opportunities abound for automotive and mobility suppliers from July 31-August 3 at one of the North American auto industry’s top thought leadership events, the 58 th annual Center for Automotive Research’s Management Briefing Seminars. Click here for sponsorship/exhibit details.

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B2B Customers Want Thought Leadership

Sword and the Script

Thought leadership is usually associated with top-of-the-funnel as far as marketing outcomes are concerned, but there’s evidence to suggest it meets the needs of existing customers. Brands shell out big bucks for loyalty programs, which generally center on additional transactions and repeat business. . Build loyalty.

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4 PR Trends for 2017

Cision

When tech expert Katie Linendoll dishes on her favorite trends in technology, people pay attention. More and more small businesses and startups are joining what’s been dubbed the “Not-Com Revolution.” Here are three others: Executive thought leadership; Influencer marketing; and. Yep, hundreds.

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5 Solos Share Their No. 1 Business Goal for 2023

Solo PR Pro

We asked our panel of solo PR pros to share one of their business goals for the year ahead. My #1 goal for 2023 is to introduce some new resources for founders and small business owners who are just starting out in their PR journey: namely an email newsletter and a course. Kathy Casciani, Azul Communications.

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How to Speed Up Your Content Review Process & Master Marketing Compliance

Contently - Strategy

Change happens a lot faster once leadership gets involved. When RBC (another Contently client) wanted to launch a new strategy for small business owners during the pandemic, the first thing the content team did was secure executive sponsorship so others would be committed. Start with executive support.

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