PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. Because of this, there is an opportunity for you and your brands to take an active stance in supporting journalism.

Communications 189

Communications Journalism Advertising Advertising 189

ImPRessions - Crenshaw Communications

JANUARY 24, 2018

According to PageFair , use of ad blockers grew by 30 percent in 2016, accounting for 11 percent of web users and more than 600 million devices. The public is increasingly skeptical of our institutions, but despite the disruption of traditional media business, journalism still matters. Earned coverage can’t be blocked.

Journalism 185

Journalism Advertising Advertising SEO 185

NewsWhip

OCTOBER 24, 2022

Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. Condé Nast is a global media company that produces some of the world’s leading print, digital, video and social brands. Trend spotting in journalism. and the U.S., and the U.S., Roberta explains.

Data 68

Data Trends Journalism Print 68

NewsWhip

OCTOBER 19, 2023

The way the public consumes its news in today’s world is continuously evolving, and short-form video platforms are largely responsible for the change in news consumption habits. Either way, the Daily Mail is leading the way for many publishers trying their hand at short-form video content.

Instagram 78

Instagram Report Video Financial 78

PRSay

DECEMBER 27, 2022

Today, it’s hard to find a journalist who’s not simultaneously drafting a story, recording clips for the audio version and shooting video or photos for Facebook. If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage). Illustration credit: topper ].

Trends 127

Trends Pitching Twitter Nonprofit 127

NewsWhip

OCTOBER 23, 2019

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. The top websites in September 2019. That website received more than 3.5

Facebook 106

Facebook Web Analysis Film 106

Communications Conversations

OCTOBER 19, 2022

They’re littered across the web. 2 – Video attention spans are waning even more. seconds with a piece of video content on Facebook in 2022. People are still spending oodles of time watching video on TikTok. 7 – Maybe video quality does matter, after all. People are spending just 1.7

Social Media 68

Social Media Media Video Facebook 68

Business Wire

JUNE 28, 2017

By Agnes Deleuse, Senior Marketing & Communications Manager Recent studies published coincidentally by The New York Times , Reuters Institute and Business Wire Media Survey are highlighting how journalism is changing in order to survive. 2/ Forget the text only release – A NYT report says that 800 words articles don’t do great on the web.

Mobile 152

Mobile SEO Web Training 152

Cision

AUGUST 11, 2016

Search Engine Journal. Using new platforms and features such as Snapchat, Instagram Stories and Twitter Moments will be part of this, along with learning about and embracing (live) video content, virtual reality, brand journalism and other storytelling tactics.” – Mark Ragan, CEO, Ragan Communications (Ragan.com, PR Daily).

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Flatiron Communications

MAY 7, 2015

.” Yet at a more recent PCNY luncheon, even fixed broadcast and cable TV programs took it on the chin when compared to the surging digital video ecosystem. The panel titled “The Rise of Digital Video,” featured a handful of veteran video producers from some of the most esteemed journalistic institutions.

Video 28

Video Print Television Journalism 28

NewsWhip

FEBRUARY 8, 2022

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. . Here are some of the key takeaways for this month: .

Facebook 145

Facebook Web Viral Sports 145

Prohibition

DECEMBER 19, 2022

After the US congress were presented with the Journalism Competition and Preservation Act, Meta is threatening to remove news from the platform entirely if the legislation passes into law. Step by step guide to create a corporate video for your marketing needs. Facebook threatens to pull news. TikTok dominates news.

Instagram 62

Instagram LinkedIn Social Media Media 62

Buzzstream

MARCH 12, 2020

We click through to a website we know will interest us — whether it be a news article, a video, or a blog post — and we’re immediately confronted with some kind of marketing tactic. It could be a pop-up prompting us to subscribe to a newsletter or an ad playing before a video. 40% of people say they won’t pay for ad-free journalism.

Advertising 131

Advertising Advertising Marketing Privacy 131

Business Wire

JANUARY 19, 2017

Pushed to media and investors, and SEO friendly on the web, virtually anyone can easily find Business Wire content and move on it, from reporter to consumer, from investor to blogger. Each news release that crosses our wire triggers activity across the web, views, shares, social engagement, mentions and more specifically, sentiment.

Financial 164

Financial Video Consumer Data 164

Cision

AUGUST 16, 2016

He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched. How has your background in journalism influenced your abilities in PR? What has been most helpful?

Television 120

Television Pitching Journalism Interviews 120

Communications Conversations

OCTOBER 10, 2019

Among the areas where PRs said they would spend more: Video and visual comms. Those are two huge needs in the year ahead–especially given the burgeoning needs of the storification of the social web. Yes, video storytelling is at an all-time high in terms of interest. .” Social media. Additional writers. Marketing.

Brand 79

Brand Branding Survey Conference 79

NewsWhip

MAY 21, 2020

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. Here are some of the key takeaways: . Benedict Nicholson.

Facebook 128

Facebook Journalism Newspapers Analysis 128

Sword and the Script

AUGUST 14, 2018

For all those still complaining about search and social, now a decade beyond the advent of the so-called Web 2.0, 4) Emphasis on professional journalism. 26% said “better and cheaper video production technology;”. what is unstated is 75% of reporters may see these as a fact of life.

Survey 102

Survey Report Media B2B 102

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. Post-factual “news” isn’t merely annoying or even just a threat to journalism – it’s a magnet for the mentally unstable.

Publicity 120

Publicity Storytelling Journalism Viral 120

The Proactive Report

FEBRUARY 22, 2016

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. Audio and video also increase engagement by 36%, which translates to 81% more views and 84% more shares.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

The Proactive Report

FEBRUARY 22, 2016

He points out the difficulties with counting unique visitors and page views and says that for journalism to understand and extract usable insights from the data it must learn how to turn bad data into good. Audio and video also increase engagement by 36%, which translates to 81% more views and 84% more shares.

Analytics 100

Analytics Digital PR Measurement Enterprise 100

Sword and the Script

APRIL 6, 2021

The two-minute video nearby is a solid case study that provides a quick overview of Linkfluence. This allows users to review “Google Analytics website metrics alongside mentions in reports to understand the impact of earned media on web traffic and conversions.”. G2 names best media monitoring solutions for 2021. PR tech mentions.

Media 106

Media SEO Analytics Analysis 106

ImPRessions - Crenshaw Communications

AUGUST 28, 2017

Every journalist is scouring the web for stories, and more power to the outlets that scoop a news announcement when they can. When you can’t travel to meet, a video conference shrinks the size of the world and brings partners together with ease. This doesn’t have to mean a loss of coverage, though.

Internal 147

Internal International Skype Meeting 147

Sword and the Script

DECEMBER 21, 2021

Video gets even bigger. Growth of independent journalism. “We The metaverse, Web 3.0, Those who focus on what’s real and relevant rather than trying to turn everything into a Web 3 story will find a welcome reception from journalists dying for a break from the blockchain-backed deluge.”. Backlash to the blockchain deluge.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Communications Conversations

SEPTEMBER 10, 2019

I want to be in the Wall Street Journal. ” And yes, Cheddar is that media outlet that posts those crazy videos on LinkedIn (see below–robot gardens are a thing!). The network sees more than 400 million video views a month and draws in a young millennial audience from ages 25 to 34. I want to be in Forbes.

How To 79

How To Media YouTube Twitter 79

NewsWhip

NOVEMBER 20, 2019

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. million engagements. The top 25 publishers on Facebook in October.

Facebook 131

Facebook Viral Web Analysis 131

Newsfile

FEBRUARY 27, 2024

Its portfolio includes high-profile brands like The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch, and Financial News. Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis.

Financial 52

Financial Media Analytics Data 52

NewsWhip

JUNE 20, 2022

In 2021, Reuter’s Digital News Report showed that our European neighbors were increasingly active online, with 69% of Germans , 76% of Italians , and 78% of Spaniards sourcing their news from the web and social media. Spain’s top Facebook Pages. PlayGroundMag narrowly missed the top spot with 16M page likes respectfully. .

Facebook 78

Facebook Newspapers Sports Television 78

Sword and the Script

MAY 27, 2017

Given how intertwined marketing has become on the web, I believe there’s good reason to believe this will fundamentally change the economics of marketing and digital marketing. Essentially, when you get access to the web, you get access to it equally. His entire video is just 12 minutes and well worth watching it.

Marketing 61

Marketing Web Writing Video 61

Doctor Spin

JANUARY 16, 2024

This web series is directly inspired by the popular game “Among Us.” A film adaptation of the video game of the same name, which in turn is inspired by the social deduction game Werewolf. Source: Journal of Professional Communication 9 Grunig, J. Journal of Professional Communication, 1. Werewolves Within (2021).

Wikipedia 52

Wikipedia Film Groups Journalism 52

Business Wire

MARCH 20, 2018

Each panelist shared their experiences in the evolving industry of journalism as well as pitched tips for public relations professionals in a panel moderated by Stefan Pollack , President of The Pollack PR Marketing Group. You can see the discussion on Twitter via #BWChat. You can see the discussion on Twitter via #BWChat.

Reddit 159

Reddit Media Analytics Trends 159

NewsWhip

MARCH 2, 2020

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. Here are some of the highlights: .

Facebook 166

Facebook Viral Analysis Web 166

Communications Conversations

SEPTEMBER 8, 2016

I’ve always been somewhat of a skeptic when it comes to Coca-Cola’s brand journalism initiative: Coke Journey, which launched back in 2012. Why would anyone visit the Coke web site for “news and information”–even if that “news and information” was related to Coke? ” C’mon now.

Content Marketing 60

Content Marketing Case Study Journalism Marketing 60

Cision

FEBRUARY 22, 2016

In the Journal of Consumer Research , researchers examined people’s reaction to the pronouns “you” and “we” in brand communication. ” One study in the Journal of Consumer Research offers a strategy to mitigate this: consistency. “you and brand X”). This is known as “satiation.”

Writing 144

Writing Study Viral Consumer 144

Flack's Revenge

NOVEMBER 12, 2015

This latest in our PR in Asia series was contributed by guest blogger Eiffy Luo , a multimedia story teller who discovered her passion for business and journalism through work at TheStreet.com , Reuters and the New York Times. They post “Moments” like text, photo, and video. Underwood (played by actor Kevin Spacey at House of Cards ).

Social Media 120

Social Media Media Apparel Retail 120

Flatiron Communications

JULY 5, 2022

It’s been three years since Web Summit’s sister tech conference, Collision was physically held at Toronto’s Enercare Centre. Here’s a 9-minute overview: If you’ve attended Collision or Web Summit in Lisbon, you’ll know that the marquee speakers hold court on Centre Stage. They don’t care. They’re lying on purpose.

Conference 36

Conference Journalism Web Comparison 36

NewsWhip

APRIL 6, 2022

This analysis includes English-language content from publishers, ranked by Facebook likes, shares, and comments to their web content, ranked by domain. Additionally, these rankings do not include media natively uploaded to a Facebook Page, such as a Facebook video. .

Facebook 88

Facebook Viral Sports Analysis 88