Stephen Waddington

JUNE 25, 2020

Print is down but digital is booming. COVID-19 boosts news consumption across all mainstream media (except print) The COVIDA-19 crisis has substantially increased news consumption for mainstream media. Consumption of printed newspapers has fallen as lockdowns undermine physical distribution. The future of news is complicated.

Newspapers 103

Newspapers Print Local Television 103

Flatiron Communications

MAY 7, 2015

At a recent Publicity Club of New York luncheon , Recode’s Peter Kafka , one of the more astute chroniclers of all things media, told the sold-out audience of 130 publicists that a print-only media story no longer has the market-moving punch it once enjoyed. Get your clients on a morning show and charge them a ton of money to do it.”

Video 28

Video Print Television Journalism 28

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52

Ethics Communications Print Television 52

Beyond PR

MAY 17, 2018

With print becoming less important to audiences, telling stories in more visual ways is critical – and public relations professionals can help. In 2004, Jon Forsythe was one of just a handful of Washington Post journalists who were given a video camera and told to go report on the news. It was awesome,” he says. “I

Infographics 54

Infographics Print Video Real Estate 54

Communications Conversations

OCTOBER 29, 2014

Those that poo-poo print newspapers claim they can get their news elsewhere on the web. People who are trained in journalism. Now, I know the print newspaper has its downsides. Here’s another millennial slam on print newspapers–no “interactive” content. People with ethics.

Newspapers 152

Newspapers Print Local Instagram 152

Stephen Waddington

DECEMBER 30, 2019

has been exploring in her work on women in journalism. Tackling fake news and disinformation: an ethical issue that strikes at the heart of practice The great hope of the web was that it would democratise the publication and sharing of information. The web has overhauled organisational communication and marketing. What we do 5.

Government 103

Government Education Print Ethics 103

Stephen Waddington

DECEMBER 5, 2018

The rise of mass media, namely print newspapers, magazines, radio and television, provided a shortcut to large audiences and it enabled the business to operate at scale. At the same time, the ability to print fast and cheaply bought about a concurrent revolution. As a result print circulation has fallen dramatically.

Media Relations 115

Media Relations Media Print Newspapers 115

Rock the Status Quo

MARCH 30, 2015

Facebook native video. The same way YouTube videos are uploaded then embedded or shared, this me-too gesture of Facebook expects users to upload a video to Facebook, which will then host the original video, then share it on other platforms. It could be used for customer service, sure, but how about journalism?

Facebook 100

Facebook Customer Service YouTube Crisis Management 100

Beyond PR

MARCH 6, 2018

Coined the “ future of marketing ” by CMOs, content has the power to solve marketing’s pristine challenges — growing web traffic, converting leads, upselling and retaining existing customers. According to Search Engine Journal, SEO leads have a 14.6 Or simply put — driving revenue. How to Overcome These Hurdles .

Strategy 67

Strategy How To B2C Content Marketing 67

Cision

MAY 21, 2015

” Plus, if you haven’t got the time to read articles or watch videos during your busy day, podcasts are extremely accessible – listen during your commute, or even on the treadmill. A show about communicating with clients, prospects and employees – in person, in print and online. Smart Time Online. 40) Danny Ivy.

Social Media 120

Social Media Marketing Pinterest Media 120

Cision

AUGUST 26, 2015

Founded The Social Media Monthly, in 2011 as the first and only print magazine devoted exclusively to unlocking the power of social media for its readers. Acclaimed college educator, author, speaker, and social media strategy consultant who has been featured in the Wall Street Journal, The New York Times, and the CBS NEWS.

Social Media 120

Social Media Twitter Media Nonprofit 120

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). And guess what? Tip #2: Make Your Story Mobile-Friendly.

Media Relations 40

Media Relations Media Mobile Pitching 40

Journalistics

APRIL 5, 2016

According to the Cision’s report, a multimedia journalist is a skillful storyteller, capable of communicating not only in words, but also in images, video, and emerging multimedia formats (GIFs and 360-degree video come to mind). And guess what? Tip #2: Make Your Story Mobile-Friendly.

Media Relations 40

Media Relations Media Mobile Pitching 40

Sword and the Script

AUGUST 2, 2016

My degree and early work was in broadcast journalism. Text, graphics, infographics, videos, photos, etc. People have trained their eyes to avoid border ads or click “Skip to Video” without watching the ad. Know a PR, marketing or sales leader with compelling ideas fit for print? 1) How did you get started in PR? “I’m

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Sword and the Script

DECEMBER 8, 2015

In a 5-minute webinar titled Why Podcasting Might be Bigger than you Think (video embedded nearby), the research firm says podcast listeners consume upwards of 5.5 This program does for podcasts, what native ads have done for online print. In other words, these people listen to a lot of podcasts. hours of podcasts a day.

Radio 60

Radio Content Marketing Marketing Education 60