Bianchi Biz Blog

MAY 30, 2024

The fast-paced changes in the world are also affecting today’s traditional public relations and media environment … and the ability to generate coverage, especially for automotive and mobility technology suppliers.

Automotive 76

Automotive Engineering Mobile SEO 76

ImPRessions - Crenshaw Communications

MARCH 22, 2023

With the rise in popularity of ChatGPT and other generative AI tools, there is debate about the use of AI in public relations , journalism, and everyday life. Meta, Google, and Snap are using generative AI to power augmented reality features, to create images and videos, and helping to jumpstart their marketing campaign plans.

Advertising 170

Advertising Advertising Analytics Data 170

ImPRessions - Crenshaw Communications

MAY 15, 2020

Did you just spend weeks on a huge Wall Street Journal feature article for a new launch and want everyone to see it? We can’t show their actual technology but can share a glimpse of their thinking about the category. . A recent post featured a short animated video on new product updates for Slack’s mobile app.

Instagram 333

Instagram B2B B2C Case Study 333

Bianchi Biz Blog

MARCH 11, 2024

I’m excited to see where we grow with technology across the board and how electrifying America will continue to take shape. In my journalism career, the story I’m most proud of is a documentary short video I did on PTSD. How long have you been in journalism and how did you get started?

Automotive 94

Automotive Meeting Report Journalism 94

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

Today, the range is much broader, encompassing blog content, confessional-style social updates, and, of course, video. Most PR teams rely on short videos, vlogs, explainer videos, and even rawer video updates for social channels as part of their toolbox. Post-ChatGPT, our jobs may get easier. Just ask Google.

Analytics 170

Analytics Tools Social Media Trends 170

Buchanan PR

SEPTEMBER 19, 2022

As I began pumping, the video monitor at the pump sprang to life. When I started my career in corporate communications three decades ago, there was a long-running joke that every CEO or client wanted only one thing from their communications team: “Get me in The Wall Street Journal.”. First, it’s great journalism. ProPublica.

Journalism 52

Journalism Media Financial Local 52

Shift Communications

MARCH 15, 2022

By Justin Finnegan, Vice President, Technology. Earlier this year, Oxford’s Reuters Institute for the Study of Journalism issued its annual Journalism, Media and Technology Trends and Predictions report. They’re investing in audio (ex: podcasts) and video (especially short form) to help fill in their content model.

Strategy 103

Strategy Media Journalism Banking 103

PRSay

APRIL 2, 2020

But it’s the new reality as the journalism industry is sending reporters, producers, anchors and editors home to report on the COVID-19 pandemic in real-time. Now, more than ever, journalists are relying on every type of video chat technology to get interviews, including Skype, FaceTime, Google Meet, Zoom and more.

Skype 206

Skype How To Crisis Pitching 206

Remote PR Jobs

SEPTEMBER 25, 2023

Skilled practitioners can seize the moment, with help from technology for metrics and scale. The public values journalism, and people are moving to media channels they trust. A glowing review (or unfortunate video interview) can blow up on social platforms in the time it takes to say, “Call the PR firm.”

Mobile 100

Mobile SEO Reputation Web 100

Bianchi Biz Blog

OCTOBER 9, 2023

I also produce audio and video content for our online and multimedia channels. I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks.

Transportation 101

Transportation Meeting Newspapers Media 101

Shift Communications

JUNE 29, 2015

Google announced a new experiment to assist journalism in stepping up its game, the News Lab. In this short 10-minute video tour, learn what’s inside Google News Lab and how it applies to marketers and communicators. Vice President, Marketing Technology. Let us know in the comments. Christopher S.

Google 60

Google Video Marketing Storytelling 60

Bianchi Biz Blog

MAY 6, 2024

I regularly write articles on market reports, industry regulations, information management technology, and operations. How long have you been in journalism and how did you get started? I love poetry and video games. Can you tell us what types of stories, trends or issues are on your radar now? I play guitar!

Meeting 89

Meeting Media Pitching Newspapers 89

Stern + Associates

JANUARY 29, 2024

For the big business publications like the Financial Times or Wall Street Journal, industry- and topic-specific newsletters and sections (whether industry-focused or topical) have become more important, catering to those readers – typically business leaders or other professionals – with particular interests.

Strategy 96

Strategy Publicity Media Video 96

Sword and the Script

JUNE 6, 2023

PR has a reputation for being notoriously slow to adopt technology – so if you want an easy way to get ahead of your peers – try experimenting with this stuff a little bit. Like other vendors that have already released features or products, the Meltwater gAI feature is based on OpenAI technology, which is the company behind ChatGPT.

Survey 152

Survey Software B2B Pitching 152

PRSay

DECEMBER 14, 2021

Funded by investors and exchange-traded funds (ETFs), video game developers and programmers are working full-time to construct this brave new world. a technology company that had its initial public offering of stock in March, says it intends to build a human “co-experience” platform that will be shared among billions of users.

Real Estate 157

Real Estate Journalism Construction Newspapers 157

Bianchi Biz Blog

MAY 22, 2023

Out of journalism school, I worked at the Galveston County Daily News , near Houston. My journalism stops include S&P Global Market Intelligence, where I covered single-family housing, apartment, student housing, manufactured housing, office and industrial real estate investment trusts. Some of them were armed forces vets.

Automotive 76

Automotive Meeting Report Real Estate 76

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 96

Technology Ethics Tools Creativity 96

ImPRessions - Crenshaw Communications

APRIL 6, 2018

has radically changed journalism and public relations , two industries that rely on the free exchange of information and ideas. Another dilemma for the platforms is that both human intervention and technology algorithms have disadvantages, so in a way, they ‘re in a trial-and-error phase. The tech giants. Facebook & Twitter.

Government 149

Government YouTube Wikipedia Google 149

Bianchi Biz Blog

MARCH 6, 2023

I’m Craig Cole, senior editor at EV Pulse, a site dedicated to covering electric and electrified vehicles as well as alternative fuels and future automotive technology. Probably the most fun thing I’ve worked on at EV Pulse is my video review of the Kia EV6. I think these videos are beautifully produced, informative and entertaining.

Meeting 79

Meeting Automotive Media YouTube 79

Cision

JUNE 29, 2017

Advances in technology will revolutionize your business, but what if your job is more than just a business to you? While technology continues changing every industry I can think of, many communications and public relations professionals hold tight to the more poetic side of storytelling. Who saw it? What did they do after they read it?

Storytelling 0

Storytelling Data Communications Technology 0

Onclusive

JUNE 2, 2021

If you have a media monitoring solution , such as Onclusive, you’ll discover a wealth of information in the big data analytics provided by these advanced technologies—from the current trends to the most impactful stories, authors, publications and messages that drove desired actions. Where will you find these insights?

Data-Driven PR 369

Data-Driven PR Data Analytics Product Launch 369

Cision

JULY 25, 2017

A great way to encourage journalists to link back to your website is by providing them with supplemental information that can help bolster the story (for example: photos, video, quotes from executives, or data/research). Bell holds a degree in journalism from the University of Missouri School of Journalism.

Strategy 257

Strategy How To SEO Engineering 257

The Proactive Report

NOVEMBER 21, 2022

There is a ton of information available in the social networks and conversations, but it takes technology, commitment, and work to find all the threads. A short video about the work he had been doing building rally cars featured a track day he had held. The track day video got close to 20,000 views and more than 8000 engagements.

Social Media 162

Social Media Media Analysis Data 162

Bianchi Biz Blog

AUGUST 31, 2023

These podcasts range widely in length and topic focus, but together, they can keep supplier executives informed on the latest industry news, technologies and trends. Fuller Speed Ahead: FreightWaves CEO Craig Fuller’s deep dive interview show features top thought leaders in trucking, freight, supply chain and technology.

Transportation 89

Transportation Automotive Mobile Interviews 89

Deirdre Breakenridge

APRIL 25, 2016

Snapchat turns moments into one-time secrets, Vine has evolved videos into mini versions of themselves, and Periscope (Twitter’s live video-streaming platform that lets you view “transmissions” for up to 24 hours after the live broadcast) all help to facilitate a digital conversation that’s meant to fade with time. What Jane said.

Print 150

Print Video Technology Software 150

Bianchi Biz Blog

MAY 16, 2022

As technical editor of Power & Motion I work with my fellow editors to create content – whether that be written, video or otherwise – focused on modern motion systems and their power sources including pneumatic, hydraulic, electric and hybrid. Note: Power & Motion was previously known as Pneumatics & Hydraulics.

Meeting 75

Meeting Media Engineering Journalism 75

Norton's Notes

JULY 17, 2014

Today the BBC announced that it is cutting almost 500 jobs but reinvesting in a further 195 posts to back what it calls ‘digital journalism’. So I think we can safely say that digital journalism is where the BBC believes the future of that industry is headed. So the future of journalism is creative clever digital journalism.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Onclusive

SEPTEMBER 13, 2023

This will primarily be through multimedia as the Journalism, Media, and Technology Trends and Predictions 2023 explains, there will be “[…] an explosion of creativity in short-form video storytelling in youth-based social networks.

How To 195

How To Resources Pitching Tools 195

Bianchi Biz Blog

JUNE 6, 2022

Sure, there are short terms issues like strained supply chains and parts shortages that we talk about today, but the on-going conversation continues to focus on truck equipment, technology and services that bolster sustainability efforts. The ones I’m most excited about right now are our studio-based news videos.

Meeting 80

Meeting Media Interviews B2B 80

Bianchi Biz Blog

MAY 8, 2023

Our team covers transportation and mobility, including electric vehicles, driver-assist technology and connectivity. I had a great time filming a piece with our video team in which we charged an EV at a regional supermarket and bought the ingredients for a Boston Cooler, an ice cream float that is famous in Detroit.

Automotive 86

Automotive Report Meeting Radio 86

Flack's Revenge

JANUARY 30, 2019

A viral video seemed to show high school kids in MAGA hats at an event, crowding and menacing a Native American. Covington was fueled by a dramatic video, which seemed to tell a clear and concise story. The Dangers of Twitter journalism. Journalism is that conversation. Then, Covington. Democracy is that conversation.

Media 120

Media Journalism Viral Twitter 120

Bianchi Biz Blog

AUGUST 9, 2021

I’m most interested in the people and places and technologies – well-known or not – that are going to be critical in the push toward EVs. How long have you been in journalism and how did you get started? About a decade – my interest in journalism started in high school.

Transportation 96

Transportation Meeting Automotive Report 96

Burrelles Fresh Ideas

APRIL 2, 2024

More than half of US adults (55%) found nine major news outlets (ABC News, CBS News, NBC News, CNN, Fox News, MSNBC, The New York Times, The Wall Street Journal and NPR) to be credible. And 40% of social media news consumers expressed concerns about getting news on social media that is inaccurate, low quality and politically biased.

Media 103

Media Radio Print Newspapers 103

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

For the once-promising biotech startup, 2016 was the year that things fell apart, following fresh repercussions from revelations that started late last year with an investigative report in The Wall Street Journal that questioned its claims. The fall of Theranos was particularly dramatic because it was in many ways a victim of its own hype.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202

Cision

AUGUST 13, 2015

By analyzing the perceptions and attitudes of over 3,000 journalists from 11 countries, Cision’s “ 2015 Global Social Journalism Study ” emphasizes the change in journalists’ opinion. While 78 percent of users don’t go to Facebook to get their news, they often end up sharing, reposting or liking news stories, images or videos.

Social Media 120

Social Media Journalism Media Study 120

PRSay

DECEMBER 27, 2022

Today, it’s hard to find a journalist who’s not simultaneously drafting a story, recording clips for the audio version and shooting video or photos for Facebook. If possible, link your pitch to audio soundbites of the written quotes or to video of the interview (including B-roll footage). ESG and your agency.

Trends 126

Trends Pitching Twitter Nonprofit 126

Bianchi Biz Blog

JULY 25, 2022

I also lead several video series under Truck Chat, which is also available in podcast format. In this video series, I help people tell their stories, provide advice for others in the industry, and show how we handle our jobs, pressure, and so much more as the result of our hobbies, interests, and past life experiences.

Meeting 93

Meeting Media Journalism Education 93