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The 1st Winner of the PR Expanded Student Video Contest is …

Deirdre Breakenridge

” In the spirit of students and professionals being PR Tech Testers , we thought it would be a much more interesting assignment for students to create videos based on what they learned in class. Here is Wei’s winning video. Let’s congratulate and support Wei by sharing his video on social media!

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The Future Of Video On Social Media: Five Predictions You Should Look Out For

Prohibition

Video has become an integral part of social media content and now comfortably leads still imagery across multiple platforms. From short-form content on social media platforms like TikTok and Instagram Reels, to live streaming on Facebook and YouTube, video content has revolutionised the way we connect, share, and engage with others online.

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4 in 5 consumers want more videos from brands—but they now expect personalized, interactive, AI-enabled video delivered to them

Agility PR Solutions

Brand and product videos have been one of the best ways to engage consumers—particularly younger generations—for years. It’s time for brands to take it up a notch with their video technology and outreach, according to new research from next-gen video platform Idomoo.

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5 effective ways to improve PR with technology

Agility PR Solutions

PR professionals use many new technologies to improve their work, including social media, live video streaming, and digital marketing. The best way to improve your public relations is to keep up with the latest trends in technology. […].

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Using Explainer Videos to Nurture Brand Recognition and Permanence

Burrelles Fresh Ideas

Often, short and snappy, engaging explainer videos have all the core attributes you need in a piece of content to help make your brand more memorable — but for that to be the case, these videos need to be more than just ‘explanatory.’ In general, explainer videos often need to convey a lot of information in a short amount of time.

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Meet the Media: Dennis Scimeca, Technology Editor at IndustryWeek

Bianchi Biz Blog

I’m the Technology Editor at IndustryWeek magazine. I write for the C-suite and technology leaders in the manufacturing industry about technologies and their practical benefits. I think it’s essential to make clear that technology initiatives are not the exclusive purview of huge companies with matching budgets.

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How PR Can Elevate Your Video Marketing Campaigns

Burrelles Fresh Ideas

For the past few years, video marketing has become a dominant tool for captivating audiences and expanding brand awareness. Public relations (PR) can be one of the solutions available for marketers and business owners to support their video marketing campaigns. We’ll delve more in-depth into PR and marketing.

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