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Impact of COVID-19 on NHS comms

Stephen Waddington

The book describes how internal communications has become a primary function for communications teams working round the clock to keep staff updated and safe. Virtual technology has been used to deliver services directly to patients and messaging and social platforms for internal communication.

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Met the Media: Ryan Gehm, Editor-in-chief at Truck & Off-Highway Engineering

Bianchi Biz Blog

We report on key engineering topics impacting medium- and heavy-duty trucks and buses, as well as the construction, agricultural, mining and other off-highway mobility sectors. A local newspaper for which I interned, The North Baltimore News (Ohio), assigned me to cover the Dayton Air Show. Any pet peeves with PR people?

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Understanding the Automotive News PACE Awards Process

Bianchi Biz Blog

PRO TIP #1: The key here is to provide all the pertinent details while emphasizing the big picture on what your innovation means in terms of changing the future of the mobility industry. Four top reasons include: 1.

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The Present & Future Tech Trends PRs Should Prepare For

Cision

For example, the ongoing globalization of the Internet and expansion to more rural audiences is already emerged for organizations with international operations, but barely emerging and not very important for a restaurant that does only local business. Content optimization for the mobile and semantic web. Emerged Trends.

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6 Benchmarks from Viewing a Survey of CMO Lenses of B2B Marketing

Sword and the Script

Companies prioritize print, search engine optimization, and other paid digital media (including trade shows and partnerships) among all paid media options,” according to the report. of the marketing budget on print. How are they spending that budget today? Indeed, the survey says marketing spends 15.9%

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The Secret Weapon of B2B Marketing: How Influencers Drive Growth

Burrelles Fresh Ideas

Effective B2B influence often involves a blend of professional influencers, industry experts, internal advocates, and trusted experts such as your customers. Do you find it challenging to stay on top of mentions from all media – print, online, broadcast, and social? Authenticity is the currency that builds and sustains trust.

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Cision’s New CMO Lands In Perfect Storm of Media and Software Worlds

Cision

After graduating college many moons ago, I moved to California as a journalist working for International Data Group (IDG). Although editorial rooms were being gutted and print revenue was dropping, it was an opportune time to be young and cheap labor. The following is a post from Cision’s new Chief Marketing Officer, Chris Lynch.