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Riding The Mobile Wave: What’s In It For PR?

ImPRessions - Crenshaw Communications

One game-changer is the surging use of mobile phones, thanks to conveniences like mobile streaming and online shopping right in the palm of our hand. The mobile craze, including a rise in mobile commerce (m-commerce), has advertisers and publishers trying to capitalize on consumerism.

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Unlocking the strategic potential of internal communications

Wadds Inc.

As organisations manage a complex business landscape, the internal communications function can demonstrate its value as a strategic management function. My focus as a public relations practitioner and management researcher is on elevating the internal communications function's role in management. At Wadds Inc.

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Companies still struggle to optimize mobile app experiences—what marketers must know

Agility PR Solutions

New research from app experience platform Airship spotlights key internal challenges companies of all sizes face in deploying and improving app experiences for their customers, revealing that the mobile app experience (MAX)—as a concept and set of best practices—is still very much a frontier.

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2023 Detroit Auto Show Offers New Engagement Opportunities for Automotive & Mobility Suppliers

Bianchi Biz Blog

Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept. New Mobility Forum One opportunity for suppliers to engage in the event is through sponsorship of the inaugural Mobility Global Forum , which will be held concurrently with Media and Technology Days at the 2023 Detroit Auto Show.

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CES 2023: PR Facts That Every Vehicle Technology & Mobility Supplier Should Know

Bianchi Biz Blog

As such, it’s important for exhibitors – especially the vehicle technology providers and automotive mobility suppliers we serve – to fully understand the media landscape of this massive event to ensure success, set realistic targets and appropriately manage executive expectations about media attention you may or may not garner at the show.

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5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers

Bianchi Biz Blog

But early indications look to be positive, especially for automotive and mobility companies, as travel begins to return to more normal levels. The audited data from the CES 2022 show is one source of information that can provide some useful data points to the automotive and mobility technology companies looking to engage in CES 2023.

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2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers

Bianchi Biz Blog

With more than 2 million podcasts being produced today, including hundreds with an automotive and mobility focus, finding the best resources to keep an auto supplier executive up to date is not quite as easy as a quick Google search. Disclosure: SAE International is a Bianchi PR client.). But don’t worry. Top 10 PR Blog Posts of 2021.