Solo PR Pro

MARCH 1, 2022

I use a five-step process to gather information that lets me craft stories that stand out in internal communications and media pitches. Before interviewing an executive or other subject matter expert, look for clues that will help you formulate your questions. Prepare an interview agenda. Conduct the interview.

Interviews 99

Interviews Writing Internal International 99

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

Because trade and business media typically cover the conferences and trade shows in their categories, a speaking slot can drive exposure to media and thus, interviews and features. A speaking gig can easily turn into a media story, with the PR team offering commentary to media or using a presentation to weigh in on a relevant issue.

Leadership 170

Leadership Industry Conference Trade Shows 170

Critical Mention

JANUARY 3, 2019

I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. So, my relationship with the media started changing based on what I was focusing on, the ‘what actually happens,’ in the field of international business. Most of this happened in the U.S.

Interviews 105

Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Our goal is to work with companies as an extension of their internal marketing team, and hitting those milestones together makes all the difference. . Holidays like Black Friday, Cyber Monday and holiday shopping (for example) present both B2B and B2C PR teams with strong earned media opportunities. A strong news cycle.

Agency 310

Agency B2B B2C Pitching 310

ImPRessions - Crenshaw Communications

MARCH 23, 2022

And the search process itself, from initial conversations to building the presentation, offers opportunities for agencies to gain insight about a company, its sector, and idea of success. Its style, tone, and length will reflect the organization’s culture, whether it’s highly detailed and jargon-y or light and breezy. Do a deep dive.

Agency 310

Agency Meeting B2B Conference 310

The Hoffman Agency

APRIL 19, 2024

The offer to intern at The Hoffman Agency came at the perfect time. I was struggling to land interviews, and the few that I did get ended in rejection or radio silence. Hoffman’s reputation in the Pacific Northwest was very present within the walls of the University of Oregon School of Journalism and Communication (SOJC).

Internal 36

Internal International Radio Sports 36

5W PR

FEBRUARY 28, 2024

Content goldmine Capture unique experiences, insightful interviews, and captivating footage, fueling both social media and marketing channels. Bringing the A-game Design a visually stunning and functional booth, train the internal team to be brand ambassadors, and prepare eye-catching promotional materials because presentation matters.

Brand 78

Brand Branding How To Film 78

Ishmael's Corner

MAY 5, 2015

Instead, the root cause can lie in the interviewing process for sourcing the content. I think it’s fair to say that interviewing tends to be an undervalued expertise in the communications industry. Good luck finding a webinar for PR that addresses the art of the interview. The interview starts before the interview itself.

Interviews 60

Interviews Storytelling Software Engineering 60

Reputation Us

JUNE 15, 2022

On a larger scale, the pandemic and Russia’s invasion of Ukraine have presented the world with significant set-backs. RepUs methodically takes a “fresh eye” and unbiased assessment of your reputation both internally (e.g., Plan Carefully and Set Priorities. Pervading uncertainty. Fear of failure.

Reputation 146

Reputation Crisis Nonprofit Training 146

Landis PR

JANUARY 16, 2024

PRGN is represented in more than 30 countries and is present in more than 70 cities and locations. As I discuss on this week’s PRGN Presents podcast , another aspect that I really like about PRGN is that we put a big emphasis on bringing people together. It’s more of a journey. Frankly, PR people tend to talk more than they listen.

Agency 59

Agency Internal International Meeting 59

Waxing UnLyrical

MARCH 9, 2015

Yesterday was International Women’s Day ( marked for the first time in 1911 , and for the first time on March 8 in 1914… the more you know …). Six marketing lessons for International Women’s Day. International Women’s Day: This Is What It Really Means To Act #LikeAGirl.

Internal 40

Internal International Case Study Web 40

PR for Anyone

FEBRUARY 21, 2024

Despite understanding that social media presents curated images, individuals still internalize these visuals, leading to feelings of inadequacy and comparison. A growing trend on social media is to filter or adjust images to present a more “perfect” version of oneself.

Exercises 130

Exercises Social Media Television Comparison 130

ImPRessions - Crenshaw Communications

AUGUST 25, 2021

Guest post by Crenshaw Communications intern, Murphy Pressley. As an intern, I’m able to build my confidence and my resume at the same time, while also cultivating real-life networking opportunities. Here are key ways interning can benefit any student during their time in college. College is a transformation for students.

Internal 398

Internal International B2B Construction 398

Stern + Associates

JANUARY 29, 2024

But social platforms are totally different from newspapers or websites: they require small, bite-sized presentations of news, increasingly in video rather than text form (though they will usually link text-based articles on the media outlet’s website).

Strategy 95

Strategy Publicity Media Video 95

Maxim Behar

JULY 5, 2023

To be able to present the cuisine and through it tell interesting things about Seychelles, I have been working for Seychelles for 20 years. Host: I listened to an interview of yours in which you say that Seychellois cuisine is very different. To my great surprise, the show had such a strong response.

Radio 52

Radio Hotels Course Social Media 52

Shift Communications

SEPTEMBER 23, 2016

Whether that be as simple as going to Google or looking at all the internal resources that your company has to offer. It’s our job to present stories in the most unique and interesting ways, and sometimes you have to do a lot with a little. What I always try to advise people is to exhaust every resource they possibly can. Emily Mong.

Interviews 60

Interviews Resources Writing Course 60

PRSay

DECEMBER 7, 2017

This latest project was completed in collaboration with the members of PRSA’s College of Fellows , who participated in in-depth interviews and survey research. Chapter 3 Don’t Overlook Your Office Neighbors: Why You Need to Focus on Building Internal Relationships. The study was supported through two grants from the Arthur W.

Ethics 114

Ethics Journalism Conference Study 114

ImPRessions - Crenshaw Communications

JUNE 13, 2017

The client and agency contacts have happily bonded at a new business presentation, with great chemistry all around. With little reason to believe otherwise, a PR team will sometimes book an interview with a journalist, only to see it go poorly. Can a post or two in the comments section present another point of view?

Media Training 249

Media Training Policies Agency Interviews 249

Maxim Behar

FEBRUARY 15, 2024

In 1999, in an interview with Bulgarian online media expert Justin Toms, I declared that print newspapers would be gone by 2025. A case demonstrating that mindset was the 2010 meeting of the International Press Institute in Bratislava, Slovakia. I gave my presentation and showed my slides with all my charts, graphs, and short videos.

Newspapers 59

Newspapers Print Media Social Media 59

wiredPRworks

JANUARY 13, 2022

Scott Love, host of The Rainmaking Podcast, interviews Barbara Rozgonyi, host of Growing Social Now. Barbara Rozgonyi is a recognized international digital thought leader and sales performance expert whose crush your sales quota training programs accelerate success for companies and customers. Sales is changing. Give it a listen!!

Strategy 52

Strategy Training Insurance Insurance 52

Deirdre Breakenridge

SEPTEMBER 26, 2016

We were able to identify 6 management oriented roles associated with social media (social listening and analytics, online media relations, policy maker, employee recruiter, internal social media manager, and policing) and the specific duties those roles involve. My current research is focused on ethics and internal communication.

Publicity 150

Publicity Policies Social Media Study 150

Cision

SEPTEMBER 29, 2016

In this interview, Mark discusses why brands need to focus on delivering a consistent message, how to best approach the media and the role social media plays for PR. I quickly realized I loved the work and was continuously presented with opportunities to partner with interesting brands and great people. How can they overcome them?

Pitching 120

Pitching Interviews Creativity Internal 120

Cision

SEPTEMBER 1, 2015

They’re Too Focused on Internal Structure. In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? Executives are usually keenly aware of the internal and external criticisms of their company or organization. They Forget To Sell The Positives.

Media Training 120

Media Training Media Training Interviews 120

PRSay

JUNE 9, 2021

When announcing the suit, Healy said in a statement that “Publicis convinced doctors to prescribe more OxyContin [an addictive, opioid pain reliever that presents a high risk of overdose and death] to more patients as the opioid epidemic was raging. Custin said. The answer, in my opinion, is ‘yes’. A labyrinth of lawsuits.

Crisis 164

Crisis Ethics Publicity Marketing 164

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! I interviewed our CEO Bahram Akradi a couple times as a reporter and really admired his vision for Life Time. I think that speaks to the culture that’s present here.

Radio 167

Radio Journalism Interviews Energy 167

Waxing UnLyrical

MARCH 2, 2016

International Women’s Day – coming up in less than a week – is a time to recognize women around the world for their achievements. For International Women’s Day, I’m sharing some of the powerful and encouraging quotes from several of the amazing women I’ve interviewed. Happy International Women’s day to you all!

Internal 40

Internal International Energy Financial 40

Waxing UnLyrical

MARCH 2, 2016

International Women’s Day – coming up in less than a week – is a time to recognize women around the world for their achievements. For International Women’s Day, I’m sharing some of the powerful and encouraging quotes from several of the amazing women I’ve interviewed. Happy International Women’s day to you all!

Internal 0

Internal International Energy Financial 0

Melissa Agnes

JUNE 10, 2014

Each week, Melissa Agnes, president and co-founder of Agnes + Day and internationally recognized crisis expert, will interview crisis management leaders from around the globe. Isaac Griberg, International Committee of the Red Cross. ?In Agnes + Day is excited to introduce The Crisis Intelligence Podcast! Jim Spicuzza, CEO of CrisisGo?.

Crisis 244

Crisis Crisis Communications Crisis Management Big Data 244

MaccaPR

JULY 13, 2017

A shift in employee attitudes from an internal campaign? I remember when we completed a two and a half hour long new business presentation in Iowa for Maytag, which is now owned by Whirlpool. What’s the biggest mistake clients make with their PR agencies? Not agreeing on what success looks like. A gain in market share?

Agency 97

Agency Interviews Film Advertising 97

Cision

SEPTEMBER 1, 2015

They’re too focused on internal structure. In our media training sessions, I usually lead off practice interviews with a seemingly simple question: Can you tell me about your company? Executives are usually keenly aware of the internal and external criticisms of their company or organization. They forget to sell the positives.

Media Training 120

Media Training Media Training Small Business 120

Maxim Behar

NOVEMBER 23, 2023

One is the communication about the international image of Bulgaria. It seems to me that the government should spend time on creating the brand of Bulgaria and think of a very serious program - logo, slogan, and presentation of the country abroad The second one is that we should focus on supporting businesses. I is not that difficult.

Government 59

Government Interviews YouTube Meeting 59

Stern + Associates

FEBRUARY 1, 2024

Last month, global thought leaders convened in Davos, Switzerland at the 54 th Annual World Economic Forum (WEF) Meeting, bringing industry, academia and government leaders together to discuss the present – and future – of business and society.

Technology 111

Technology Policies Government Community 111

Presspage

AUGUST 24, 2023

In an insightful presentation, Jasper shared his valuable learnings on the challenges faced, strategies adopted, and results achieved by the renowned automobile brand when trying to tap into new target audiences. Changing Markets: Current State and Challenges In his presentation, Jasper addressed the current state of content and marketing.

Storytelling 78

Storytelling Data YouTube Strategy 78

wiredPRworks

MAY 3, 2021

At the end of the presentation, I offered you free tuition to the WIRED PR PRIMER, a mini-course that sells for $97. At Podfest Global 2021, Barbara presented on Branding and Influence for podcasters. To interview Barbara about marketing, social media, virtual events, PR, or podcasting, email hello@ barbararozgonyi.com.

Course 52

Course Case Study Strategy Energy 52

Deirdre Breakenridge

AUGUST 26, 2014

One of the aspects I like best about being in public relations is that it presents opportunities that appeal to a wide variety of people. In that case, your journey might lead you towards a job in internal communications working for a corporation where you promote the company’s various products, services and experts.

Industry 316

Industry Fashion Travel Tourism 316

Stephen Waddington

JULY 16, 2018

In this interview recorded in 2015, scholar James Grunig explains his theories of PR and makes the case that they have never been more applicable in practice. I discovered this interview on YouTube this weekend. In 1984 Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations.

Video 60

Video YouTube Interviews Internal 60

Melissa Agnes

APRIL 11, 2018

One of the things that I love about issue management, is the opportunity that it presents to organizations. Not only is this presenting the organization with severely impactful consequences and challenges that they now have to successfully navigate, but this whole situation is a giant missed opportunity for the social media leader.

Crisis 160

Crisis Crisis Management Policies Privacy 160