ImPRessions - Crenshaw Communications

FEBRUARY 6, 2024

The more we “feed” the technology, the smarter it becomes and the more it understands our voice and style. A co-dependent relationship with media tools Media relations tools like Muck Rack and Qwoted have become indispensable to PR teams as technology evolves. We like to think our devotion is reciprocated as well.

Data-Driven PR 212

Data-Driven PR Tools Training Data 212

Bianchi Biz Blog

APRIL 11, 2024

Photo: Consumer Technology Association (CTA)® CES continues to be an important venue for many automotive and vehicle technology suppliers and decision makers, according to data recently released by the Consumer Technology Association (CTA), which produces CES.

Automotive 99

Automotive Mobile Government Technology 99

ImPRessions - Crenshaw Communications

NOVEMBER 23, 2021

Our goal is to work with companies as an extension of their internal marketing team, and hitting those milestones together makes all the difference. . But we should also be thankful for technology that connects us to breaking news. Working to elevate their visibility feels meaningful and significant. A strong news cycle.

Agency 310

Agency B2B B2C Pitching 310

Onclusive

JANUARY 25, 2019

Staying on top of the latest trends, technologies and strategies is paramount. International Association of Business Communicators (IABC) World Conference. Public Relations Society of America (PRSA) International Conference. and the Social Shake-up in May in Atlanta. Dates: June 9-12, 2019. Hashtag: #IABC19.

Conference 256

Conference Content Marketing Marketing Internal 256

Sword and the Script

JANUARY 3, 2023

PR can also involve managing events, speaking at conferences, and developing social media campaigns. PR practitioners use a variety of methods to get their message out, including press releases, media relations, social media, and more. What are some examples of public relations?

Interviews 99

Interviews Publicity Technology Social Media 99

ImPRessions - Crenshaw Communications

JULY 6, 2022

Digital technologies have disrupted both journalism and PR, in ways that often help us work together. Take the case of social media; what was once a creative space for brands to engage with customers is now so cluttered that making connections is difficult, and paid media strategies are often necessary.

SEO 333

SEO Analysis Meeting Travel 333

wiredPRworks

FEBRUARY 14, 2022

What’s hot – and what’s not in social media right now? On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Will TikTok REALLY take over everything?

Social Media 52

Social Media Trends B2C Media 52

Business Wire

AUGUST 9, 2017

Always at the technological forefront, and keeping a strong connection with the audience that helped transform what the conference/festival is today, SXSW continues to place the keys to the kingdom in the public’s hands. We’ll also tackle how both sides, are harnessing this technology to feed seemingly insatiable news appetites.

Conference 164

Conference Technology Mobile Analytics 164

Landis PR

APRIL 29, 2024

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. The blog covers Finland’s history of innovation and current investment opportunities, particularly in sectors like bio & circular economy and sustainable technology.

Radio 64

Radio Pinterest Television Government 64

Stern + Associates

JANUARY 29, 2024

Ad spending – the historic lifeblood of mainstream media – has plummeted as people spend more time on social media platforms where advertisers can reach them directly. Local media has been eviscerated, and now many iconic national and global outlets are hurting badly. adults get their daily news : social media.

Strategy 96

Strategy Publicity Media Video 96

Flack's Revenge

DECEMBER 20, 2018

Today I share Deborah Weinstein’s answers to questions about the challenges confronting social media marketing and digital communications. Are the social media waters still safe for marketing? Have you been recommending a change in strategy regarding social media? What comes after social media?

Marketing 244

Marketing Facebook Social Media Community 244

Sword and the Script

JUNE 6, 2023

The survey found: 57% are crafting pitches; 48% are writing copy for social media; 48% are writing press releases; 44% are using it for research; and 25% say they are using it for strategy and planning. As I wrote this time last month , Notified, Muck Rack, and PRophet both offer gAI based on OpenAI technology. Internal comms.

Survey 146

Survey Software B2B Pitching 146

Deirdre Breakenridge

SEPTEMBER 26, 2016

For years, I’ve been discussing the changing roles of PR professionals as a result of social media. Their study, “ Roles in Social Media: How the Practice of Public Relations is Evolving ” was published by PR Journal in Summer / Fall 2016. Q: What made you pursue your research study on “Roles in Social Media?”

Publicity 150

Publicity Policies Social Media Study 150

Sword and the Script

JULY 30, 2016

First, because the first draft is usually written like a news report and based on an interview with an internal expert with a big idea. It’s one of my media relations best practices, which is the theme for this week’s Unscripted Marketing links. Don’t dilute your social media accounts with off-subject messaging.

Media Relations 60

Media Relations Media Pitching Writing 60

Critical Mention

JULY 13, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. The new release adds to the platform’s already robust Social Media Monitoring offering, which also includes Facebook, Twitter and YouTube.

Instagram 156

Instagram Industry Media Analytics 156

Stephen Waddington

SEPTEMBER 7, 2021

The Institute for Public Relations and PR NEWS have published a study of corporate communication teams and their contribution to organisations. The Evolving Communication Function reports that the strength of internal relationships and reporting lines are the greatest indicator of the performance of a corporate communication team.

Corporate 135

Corporate Communications Public Affairs Resources 135

Onclusive

FEBRUARY 9, 2021

A PR agency is a communications consultancy that serves as an external resource, and ideally, an extension of your internal communications function. technology, CPG, financial services, etc.)—make Why work with a PR agency, and is it right for your organization? That said, not every organization should hire a PR agency.

Agency 195

Agency Strategy Communications How To 195

Scott Public Relations

NOVEMBER 30, 2018

Social media has become an incredibly effective tool in a brand marketer’s toolbox. But if managed poorly, a social media presence can be as harmful as it is helpful for a brand’s identity. Don’t just jump right into social media without having a consistent plan in mind for how you will use it.

Social Media 40

Social Media Insurance Insurance Healthcare 40

Deirdre Breakenridge

MAY 8, 2017

Content and social media capabilities followed close behind. Over time, these channels have become increasingly blurred with success coming from outreach across the multiple platforms where audiences are interacting, e.g. we reach journalists through emailed press releases, Social Media, websites, and newsrooms.

Agency 223

Agency Survey SEO Social Media 223

ImPRessions - Crenshaw Communications

JANUARY 12, 2018

A PR program operates best when the client has tasked an internal manager for the work, and all parties agree on what the agency needs to succeed. It may include a problem to be solved and a “hero” of sorts – humans (like a founder, customers or employees), or possibly a differentiating technology.

Publicity 256

Publicity Brand Branding Storytelling 256

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Once upon a time, many moons ago, I worked at a large PR agency as part of the consumer technology team. I didn’t get into the public relations and communications industry through a traditional career route. Skill Development — learn valuable skills in media relations , content creation, event planning, crisis management, etc.

Agency 88

Agency Energy Crisis Management Industry 88

Sword and the Script

JUNE 30, 2021

That’s according to the 2021 JOTW Strategic Communications Survey – by Ned’s Job of the Week , an email newsletter and Sword and the Script Media, a PR and marketing consultancy for B2B technology. The media relations struggle. Communications technology. Michelle Garrett , PR consultant, Garrett Public Relations.

Survey 120

Survey Communications Ethics Measurement 120

Barokas

JANUARY 19, 2018

We’ll be managing their social media, internal communications, media relations and content development programming as they scale their dually-headquartered team in both Seattle and Detroit. Hosting the PlanetM Awards at AutoMobili-D at the North American International Auto Show.

Automotive 109

Automotive Mobile Transportation Enterprise 109

Sword and the Script

SEPTEMBER 19, 2022

Other interesting statistics: Social media is material. 54% of respondents say social media has “a material impact on investment decisions” and investors (66%) are more likely to say this is true than comms people (49%); Effective social channels. Goals, channels and metrics for internal comms. Yes and yes.

Survey 81

Survey Corporate Communications Financial 81

Stephen Waddington

JULY 29, 2020

There is an important ongoing conversation in public relations about the speed of innovation, the adoption of tools and artificial intelligence, enabling people to work smarter or replacing roles. Technology is impacting practice in a variety of ways, including the simplification of tasks; listening and monitoring; and automation.

Tools 100

Tools Analysis Technology Internal 100

Bianchi Biz Blog

JUNE 15, 2023

With three months until the show opens, organizers report there are ample opportunities for suppliers of all sizes to engage with customers, automakers, media, analysts, investors and potential employees at one of the industry’s premier events. Technology Days/AutoMobili-D and the Mobility Global Forum are slated for Wednesday, Sept.

Automotive 78

Automotive Mobile Technology Transportation 78

Sword and the Script

MAY 4, 2021

Meltwater acquires social media influencer platform. In a video review of the product, (embedded nearby) the Influencer Marketing Hub called Klear a “ hybrid social listening and analytics tool.” Social Chorus said it’s redesigning its employee engagement platform FirstUp Studio. Give our services a try. Content picks.

Tools 100

Tools Survey Pitching Analytics 100

ImPRessions - Crenshaw Communications

FEBRUARY 10, 2021

But we do have those days where it may be after hours and we need to be connected in case of an emergency, especially working with international media or companies. Tech PR teams keep key dates on our radar to see if we can newsjack technology announcements or breaking stories for our clients.

Product Launch 296

Product Launch Training Interviews Software 296

Cision

DECEMBER 12, 2017

News is everywhere, and with email and social media so prevalent these days that statement is truer now than ever. You can start with a site like HARO , which sends out several earned media opportunities each day. What you need to be successful is a guidebook to improve your media relations efforts.

How To 279

How To Media Pitching Creativity 279

Doctor Spin

MARCH 1, 2024

Digital marketing- and social media agencies. With the rise of digital PR and social media marketing, agencies specializing in these areas often hire entry-level PR professionals. Event planning firms may hire entry-level PR professionals to assist with public relations efforts for events and promotions.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Sword and the Script

MARCH 22, 2022

She continued, “Given communicators’ unique talents in stakeholder relationship management, it would make sense that CCOs and their teams are being asked to play a central role in efforts to improve collaboration and other employee-related outcomes across the organization.”. Size and turnover on comms teams also rise.

Survey 96

Survey Communications Employee Technology 96

Sword and the Script

AUGUST 14, 2018

If you work in PR and engage in media relations , it’s a good idea to keep an ear out as to what is on the minds of those that work in the media. The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. 6) Technology that will change reporting.

Survey 102

Survey Report Media B2B 102

Presspage

MAY 31, 2023

With the advent of social media, instant communication and the scattered media landscape, companies face the challenge of maintaining control over their brand narrative. Traditional methods of storytelling, such as press releases and media relations, are no longer sufficient in engaging with the audience.

Brand 78

Brand Branding Storytelling Software 78

Burrelles Fresh Ideas

JANUARY 30, 2024

In another incident, an Atlas Air Boeing 747 cargo plane caught fire moments into its flight from Miami International Airport on January 18. And on January 20, a Delta Air Lines Boeing 757 plane lost a nose wheel as it was taxiing for take-off from Hartsfield-Jackson Atlanta International Airport.

Ethics 96

Ethics Crisis Transportation Airlines 96

ImPRessions - Crenshaw Communications

JUNE 7, 2017

A PR firm may also think that doing media relations for well known brands can be easier than work for unknowns, because journalists are eager to cover them. Small businesses today are empowered through digital technology. Technology is a great equalizer for a business. Smaller companies can seize sudden PR opportunities.

Small Business 168

Small Business SMB Local Viral 168

Prohibition

FEBRUARY 14, 2023

Overview of Tech PR Tech PR is the strategic use of communications and relationships to build the reputation of a brand or business in the technology industry. It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms.

Strategy 62

Strategy Brand Branding Technology 62

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78