5W PR

MARCH 27, 2024

From cutting-edge technology to whimsical designs, this event never fails to surprise and delight pet owners and industry professionals alike. As we reflect on the highlights of this year’s expo, several trends stand out as indicative of where the pet industry is headed in 2024 and beyond.

Trends 78

Trends Apparel Fashion Industry 78

5W PR

MARCH 27, 2024

From cutting-edge technology to whimsical designs, this event never fails to surprise and delight pet owners and industry professionals alike. As we reflect on the highlights of this year’s expo, several trends stand out as indicative of where the pet industry is headed in 2024 and beyond.

Trends 78

Trends Apparel Fashion Industry 78

Bianchi Biz Blog

FEBRUARY 16, 2023

With the wealth of information available out there, it’s sometimes hard to narrow down the best resources to help keep automotive and mobility technology supplier executives informed. Smith Show.

Automotive 98

Automotive Mobile Technology Transportation 98

Prohibition

MARCH 21, 2024

Social media analysis and trend identification is an important aspect to any social media strategy. Automating the process of data collection and processing from a range of social platforms, AI can leverage a range of data sources for a deeper understanding of consumer preferences, emerging trends, and competitor activity.

Social Media 62

Social Media Trends Analysis Media 62

Wadds Inc.

MARCH 15, 2023

A review of PR, Technology, Data & Insights: Igniting a Positive Return on Your Communications Investment by Mark Weiner. He seeks to enable help public relations and communications teams to get better results and demonstrate value to senior leaders, with the unequivocal advice to get to grips with data and technology.

Technology 98

Technology Data Analysis Internal 98

Burrelles Fresh Ideas

FEBRUARY 6, 2024

The convergence of sport and fashion has emerged as a fascinating space where innovation, trendsetting, and technological advancements collide. Cutting-edge technologies have revolutionized how sportswear is designed, manufactured, and perceived. Here are some ways they incorporate technology into their PR and marketing efforts.

Fashion 85

Fashion Sports Technology Apparel 85

ImPRessions - Crenshaw Communications

DECEMBER 18, 2018

Every year, we see new trends in technology emerge that can inform our programs, content, or even real-time newsjacking. To make way for the new trends, others that have had their time in the spotlight may fall out of favor. But note this — crypto as a tech trend, like Bitcoin’s value, is cratering. Am I wrong?

Trends 186

Trends Media Privacy Technology 186

Sword and the Script

JANUARY 19, 2021

Vendors are giving us reason to be optimistic about public relations technology – from AI that will predict your pitching success to more tangible PR measurement and attribution. About two years ago, I saw an opportunity to use that experience to fill an information void in PR technology. Podcast monitoring.

Technology 169

Technology Publicity Software Pitching 169

PRSay

DECEMBER 27, 2022

From the obvious to the subtle, here are some trends for PR practitioners to watch in the months ahead. New revelations show that pre-Musk Twitter “shadow banned” conservatives by hiding their posts from other users and placed political and COVID dissenters on a “trends blacklist.” Reevaluating Twitter.

Trends 127

Trends Pitching Twitter Nonprofit 127

ImPRessions - Crenshaw Communications

MARCH 11, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. Here are some of the key trends all businesses should be #following this year. Technologies like augmented reality (AR) and virtual reality (VR) have made a big splash, especially over the past year.

Social Media 272

Social Media Trends Media Instagram 272

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2023

The best are succinct, informed, and tailored to deliver the freshest content. They’re in a digestible format for offering ideas for media approaches, or insights that can inform a program or sales pitch. From business to technology to media, Axios delivers the news in a way that’s quick and painless for PR pros to take in.

Company 203

Company Trends Case Study Crisis Management 203

Konnect Agency

NOVEMBER 20, 2023

2024 is just around the corner, and it promises to be a year brimming with exciting opportunities and fascinating marketing trends that will shape the strategies of brands in the coming year and beyond. Shrinkflation” refers to the idea that brands are offering lesser quality products but for the same price without informing the customer.

Trends 52

Trends Strategy Crisis Management Technology 52

ImPRessions - Crenshaw Communications

AUGUST 21, 2018

At times, technology PR can feel like a shape-shifting beast — large, fast-moving, and even a little intimidating. Now we explore some 2018 trends and issues that continue to affect the tech PR sector. Of course, by the time this is posted, a new trend will have arrived to nudge the paradigm. 5 tech PR trends.

Trends 157

Trends Privacy Data Reputation 157

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Reactively, pros will have to look for a way to position execs (CISOs, CIOs, CROs, research teams) to talk about how these trends compound a much larger issue — that most organizations aren’t equipped to mitigate cyberattacks from multiple avenues at once. Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Most of us who work at tech PR agencies stay glued to various media to track breaking news and inform reactive pitching to promote visibility for our clients. From data hacks to new ransomware, PR pros who work in the cybersec space need to stay connected to developments and track trends in the business. Dark Reading. ThreatPost.

Enterprise 296

Enterprise Trends Journalism Resources 296

ImPRessions - Crenshaw Communications

JULY 17, 2017

Last month Mary Meeker of Kleiner, Perkins, Caulfield, Byers released her Internet Trends report for 2017 , and all 355 slides are well worth a read for anyone in tech public relations or digital marketing. Here are some of the most relevant trends for PR. Internet ad spend surpasses television spend. Revenue will follow.

Trends 159

Trends Mobile Advertising Advertising 159

ImPRessions - Crenshaw Communications

JANUARY 6, 2020

Reactively, pros will have to look for a way to position execs (CISOs, CIOs, CROs, research teams) to talk about how these trends compound a much larger issue — that most organizations aren’t equipped to mitigate cyberattacks from multiple avenues at once. Today, every company is a technology company.

Trends 156

Trends Healthcare Government Leadership 156

Bianchi Biz Blog

JUNE 1, 2023

In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles.

Automotive 72

Automotive Mobile Technology Trade Shows 72

5W PR

JANUARY 16, 2020

That said, powerful trends have sparked changes in PR and communications, disrupting lives, media, and business in a few years. Three PR and Communication Trends to Watch. So what are the three powerful trends that you should keep an eye out on as a PR and Communication professional in 2020? Live Streaming.

Trends 120

Trends Communications Big Data B2C 120

ImPRessions - Crenshaw Communications

MAY 3, 2021

Moreover, given how interconnected the business world is today, international news stories, trends, and policy changes often have ripple effects that impact the U.S. It’s always great to generate coverage within top-tier technology publications like TechCrunch or VentureBeat. Don’t fear the vertical.

Retail 368

Retail Media B2B Pitching 368

ImPRessions - Crenshaw Communications

MARCH 10, 2020

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. Here are some of the key trends all businesses should be #following this year. Technologies like augmented reality (AR) and virtual reality (VR) have made a big splash, especially over the past year.

Social Media 156

Social Media Trends Media Instagram 156

Bianchi Biz Blog

DECEMBER 2, 2021

The trends of electrified, connected, autonomous and shared vehicles are rapidly changing the game … not only for automakers but also for the entire vehicle technology supply chain ecosystem. 2) We don’t need PR, because our customers and prospects get all their information from our website or portal.

Automotive 68

Automotive Technology Engineering Trade Shows 68

Critical Mention

APRIL 17, 2019

To help you create your social media marketing strategy, we have 15 of the top social media trends you need to follow in 2019! With the data privacy scandal that rocked Facebook in 2018, transparency became a critical social media trend this year. This new technology enables 24/7 availability. Transparency. Closed groups.

Social Media 156

Social Media Trends Media Instagram 156

Deirdre Breakenridge

NOVEMBER 13, 2017

Not only did we witness numerous crises and campaigns, but also several new trends emerged. While marketing is the force that drives someone to buy or engage in a product or service, PR is the force that gets the message across in an informative yet persuasive manner. A Guest Post by Emma Ingram, Student, American University.

Trends 0

Trends Storytelling Creativity Reputation 0

Bianchi Biz Blog

JULY 1, 2021

ESG (environmental, social, and governance) reporting is rapidly becoming the hottest trend for mobility, automotive and vehicle technology suppliers. ESG Reports Lack Consistency, Transparency and Important Information. Another interesting fact from our research: ESG reporting lacks consistency, transparency and even validity.

Automotive 97

Automotive Technology Communications Mobile 97

Bianchi Biz Blog

JUNE 29, 2023

9-12, 2024, CES, which has become one of the most important automotive industry shows in the world, brings together manufacturers, developers and suppliers of consumer technology, content, technology delivery systems and more to address the industry’s biggest challenges. Taking place Jan. Start planning today!

Mobile 75

Mobile Technology Automotive Trade Shows 75

Shift Communications

FEBRUARY 20, 2019

What time and resources are we committing to understanding overall cultural trends and our industry’s current relevant news? For starters, we’ll explore not only why we should be dedicating time and resources to research industry trends but also how to do it completely hassle-free. Trends on Social Media. Google Trends.

Trends 142

Trends Industry Wikipedia How To 142

Agility PR Solutions

JULY 23, 2019

Every business, no matter the size, service or industry, has been affected by technology innovation in the last 10 years. Technology is the backbone of all workplace information sharing and service delivery, and has significantly disrupted the business environment.

Trends 99

Trends Technology Industry Analysis 99

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

It can’t access information beyond the end of 2021. That’s a big deal when your work includes generating content based on up-to-the-minute trends as it does in B2B tech PR. But, in fairness to my AI companion, I fed it very little information. But ChatGPT is amazing for other tasks.

Tools 353

Tools Trends Creativity B2B 353

Onclusive

JULY 9, 2020

Join Onclusive’s 30-minute workshop led by Deidre Breakenridge & Rachel Beauvais who will demonstrate various uses cases and best practices for leveraging technology to understand trends in the media. Speaker & Webinar Information. Deidre Breakenridge. Pure Performance Communications. Rachel Beauvais.

Trends 74

Trends Media Pitching Technology 74

Onclusive

DECEMBER 30, 2014

Industry Insights & Trends business business cycles communicators information intelligibility PR PR tools public relations technology' I’m not sure if it’s the lull in work tasks post Chrismukkah, or the anticipation for “starting anew”…but whatever the case, I love this particular time of … Continued.

Technology 377

Technology Trends Tools Industry 377

Critical Mention

OCTOBER 7, 2020

With the knowledge that trends are shifting faster than ever, it’s never a bad idea to be prepared for what’s around the corner. Here are four PR trends to consider for 2021: 1. Track news related to your industry, check out what’s trending and keep track of what your audience is saying to stay a step ahead for 2021. .

Trends 105

Trends YouTube Tourism Video 105

Agility PR Solutions

SEPTEMBER 5, 2018

Evolving trends and emerging technologies ensure that the business of PR is always moving forward. The post How a sleek, informative website can be your brand’s best PR face appeared first on Agility PR Solutions. The world of PR is in a constant state of change.

Trends 84

Trends Technology Industry Media 84

PRSay

NOVEMBER 15, 2023

By understanding our audience and our employees, and meeting them where they are with information they need — not just what we want them to know — we hope [that empathy] frees a little room in their attention span to continue reading [what] we would like them to be aware of. What trends in employee communications are you watching?

Employee 127

Employee Internal International Storytelling 127

Onclusive

NOVEMBER 17, 2021

This week, we’re wrapping up the series with a look at sentiment monitoring, social listening and trend tracking as an essential part of the process. Finally, you can track sentiment trends over time. Current trends. Welcome back to our blog series about managing corporate reputation with PESTLE analysis! Sentiment monitoring.

Analysis 195

Analysis Media Reputation Trends 195

Onclusive

NOVEMBER 10, 2021

Once you know where you need to spend the most time, you can narrow down the scope of your research, including the sources of information, primary and secondary research methods, and any automated trackers and other technology you may want to set up. Gather the information. Analyze the data you’ve collected.

Analysis 195

Analysis Corporate Reputation How To 195

5W PR

JANUARY 10, 2020

As specific consumer trends evolve, so does brand messaging. Here are the biggest consumer trends to look for in 2020 and some companies that are leading the charge: Purpose Driven Marketing. Their website is full of information about their products such as how the ingredients are sourced and what it means to be plant-based.

Consumer 78

Consumer Trends Sports Technology 78