ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

PR agencies are taking on international communications for businesses as they expand beyond our borders. The digital acceleration brought on by the global pandemic has in many ways made the media landscape more accessible to PR teams. . Here are five areas to consider when pitching international media. . Today, many U.S.

Internal 323

Internal International How To Media 323

Cision

OCTOBER 6, 2016

Although some PR professionals have seized the opportunity to evolve their public relations strategies, far too many have stayed complacent, keeping their heads down and focusing on media relations and other traditional tactics that have served them well throughout the years. Shared Media.

Media Relations 331

Media Relations Newspapers Measurement Social Media 331

5W PR

SEPTEMBER 11, 2019

In the past, many journalists who left traditional news media migrated into public relations. It was a natural transition since they already knew how to write appealing pieces and had established relationships with other colleagues in the media. So, what does it take to get into this exciting profession? Earn Your Spurs.

Nonprofit 83

Nonprofit Publicity How To Small Business 83

Presspage

JULY 25, 2023

In today's fast-paced world, where information overload is the norm and where everyone has access to unlimited information, standing out from the crowd when it comes to media relations is crucial. But this requires more than just adding your article to the sea of content, no matter how good it may be.

Media 78

Media System Analytics Privacy 78

Prohibition

JANUARY 14, 2022

Here’s how to put your plan together, what to remember and how you can access specialist support. The same goes for your team : the people who will execute your plan should be the same ones who develop it, so they understand its purpose and know how to execute accordingly. How will they deal with the media?

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

MAY 11, 2016

My public relations career began with media relations. Although I’d never recommend someone go through the “boot camp” experience I had, it did teach me how to secure media opportunities quickly and make them stick. As you can imagine, I’m a big proponent of media relations.

Media Relations 40

Media Relations Media Measurement Conference 40

ImPRessions - Crenshaw Communications

JULY 14, 2021

Customer relationship management (CRM), local search optimization, and digital product catalogues were all once new product or service categories, which are now widely known. The content can nearly always be purposed for multiple PR tactics, from media pitching to white paper and blog content. Support employer branding.

B2B 334

B2B Company Case Study Conference 334

PRSay

JUNE 7, 2022

As an incoming local Chapter president, I had a lengthy list of tasks to prepare for the new year — update the Chapter website, confirm the January program, write my newsletter column and plan the next board meeting. You don’t know there’s a problem until your tire is low, but you can fix it with a free plug from your local tire shop.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Beyond PR

JUNE 8, 2016

Washington’s not really unique – it’s like any town with a myriad of local stories,” writes Christine. “So So what wins when it comes to local coverage? During the panel, Kavitha shared how WAMU is adding new beats to adapt to their listeners’ current interests. You could be overlooking an opportunity.

Media Relations 40

Media Relations Media Journalism Print 40

Doctor Spin

MARCH 1, 2024

Local, state, and federal government entities often hire entry-level PR professionals to handle public relations and communications tasks. Tech startups and established firms frequently hire entry-level PR professionals to handle media relations and communications. Nonprofit organisations. Government agencies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Unconventional agency route How I ended up at an agency was everything but conventional. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

Agency 89

Agency Energy Crisis Management Industry 89

Beyond PR

DECEMBER 14, 2017

It’s hard to blink without seeing either local or global news. You can start with a site like HARO , which sends out several earned media opportunities each day. Media leads are a powerful tool, and the key to earning coverage is learning how to really capture people’s interest. About Penny Sansevieri.

How To 68

How To Media Pitching Creativity 68

Presspage

SEPTEMBER 5, 2017

Finding traditional news media harder and harder to reach in the modern age, OhioHealth saw an opportunity to showcase their internal communications stories alongside their media relations efforts to truly create a one stop shop brand journalism website. Missy Gleason : Our local PRSA had a call for entries.

Healthcare 137

Healthcare Journalism Local System 137

Barokas

MARCH 16, 2020

And while there’s no rule book on how to deal with this crisis, Barokas is committed to helping our clients navigate communications best practices in this challenging and uncertain time. Consider all stakeholders (partners, employees, candidates, customers, media)—update them frequently and in a timely manner.

Communications 88

Communications Case Study Conference Resources 88

Prohibition

DECEMBER 3, 2019

We hosted an initial press launch to kick-start the event where we invited both press and senior stakeholders from both the water industry, local authorities and Yorkshire Water to speak about the importance of The Number Two Tavern and the company’s commitment to making steps to tackle the climate emergency.

Local 62

Local Creativity Video Energy 62

Stephen Waddington

MAY 16, 2019

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Sword and the Script

AUGUST 14, 2018

If you work in PR and engage in media relations , it’s a good idea to keep an ear out as to what is on the minds of those that work in the media. The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. 10 Fundamentals for Successful B2B Media Interviews.

Survey 103

Survey Report Media B2B 103

Communications Conversations

AUGUST 21, 2018

I also handle proactive and reactive media relations in the “mid-Atlantic” region of the U.S., We have a team member assigned to each of our retail territories so our stores have a specific point of contact and we can build relationships with local reporters. from Chicago to Washington D.C.,

Sports 113

Sports Retail Local Report 113

Burrelles Fresh Ideas

MAY 23, 2023

As you can imagine, this increased demand is driving up airfares on most routes, with ticket prices for international flights increasing by more than 30%. According to AAA data , Europe and Canada are the most popular international destinations. They are up more than 300% over last year.

Travel 40

Travel Tourism Airlines Hotels 40

PR Conversations

OCTOBER 27, 2023

The difference now, I think, is that the new media make it difficult, if not impossible, for an organization to deceive itself by thinking it has the ability to control which publics it wants to develop a relationship with and the communication that takes place with those publics. MacManus, & D. Vercic (Eds.), Most recently, a Ph.D.

Reputation 52

Reputation Social Media Internal International 52

PR in High Definition

OCTOBER 26, 2020

Their responsibility goes beyond shareholders and must satisfy employees, customers, suppliers, local communities, and society at large, to create a purpose-driven kind of capitalism. How to get to grips with cancel culture. What’s critical for comms professionals is to cover all bases.

Groups 62

Groups Employee Leadership Examples 62

Communications Conversations

FEBRUARY 6, 2018

As the communications business partner, I’m accountable for leading Trane’s communications strategy, spanning internal and external communication responsibilities across multiple regions of the world. Many jobs in the comms world require you to manage a broad mix of internal AND external communications. Coffee J (only half joking).

Energy 68

Energy Corporate Travel Internal 68

Communications Conversations

MAY 3, 2016

He thrives on new challenges and knows how to turn connections into relationships. He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. Aly is a young public relations professional who gives you new hope in the future of politics. Bobby has natural instincts for PR.

Sports 0

Sports Leadership Internal International 0

Presspage

DECEMBER 5, 2017

In essence, a localized newsroom will allow you to gain more traction in a new market - and thus provide more exposure for your product and services. Here are 5 simple tips to keep in mind when going local: 1. In the past, localizing content would have been a major competitive business advantage. Serve them well.

Local 89

Local SEO Engineering Web 89

PRSay

SEPTEMBER 26, 2016

Having a plan in place includes things like a chain of command and a communications tree of messaging both internally and externally and someone who is familiar with it within the organization. Emotions come naturally though and you really can’t tell someone how to feel.”.

Sports 60

Sports Conference Social Media Crisis 60

Stephen Waddington

MAY 8, 2018

The greatest challenge is not how the NHS is funded but how to have an honest conversation with the public about its future. 3 Media relations vs integrated communications The recruitment of journalists to fill communication roles has led to a shortfall in planning, integrated communications and reputation management.

Communications 63

Communications Healthcare Print Community 63

Sword and the Script

OCTOBER 29, 2019

Some communicators on Prezly even use this for internal communications. Mr. Wynants pointed out it’s an optional feature and customers that use it tend to link it up with a dedicated email address that is just used for media relations. Prezly does not provide a media database – that is a ready-made list of media contacts.

Pitching 64

Pitching Analytics Enterprise System 64

prTini

JUNE 19, 2015

From what I understand, the police department didn’t have a social media policy. Like many companies and organizations, they had a Code of Conduct, but it didn’t provide specific social media guidelines.

Policies 28

Policies Employee Nonprofit Guidelines 28

Sword and the Script

DECEMBER 20, 2022

b) More pay-to-play opportunities to participate in national media relations opportunities. c) More companies create their own content and channels to reach audiences instead of traditional media channels. be the year that some SaaS vendor figures out how to manage and market B2B influencer marketing at scale.

Marketing 196

Marketing Content Marketing Data Social Media 196

Landis PR

MAY 28, 2024

The latest trend coming up in Denmark is “The four-day work week” where leading private companies have demonstrated how to reduce the traditional five-day work week and increase business results at the same time. Find the Danish angle Write a story with a local angle for the Danish market.

Energy 52

Energy Technology Biotechnology Pharmaceuticals 52

PR Conversations

SEPTEMBER 22, 2015

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems.

Interviews 40

Interviews Enterprise Corporate Internal 40

ZudePR

JULY 20, 2016

I’m a 43-year-old traditional-media-relations-guy-turned-digital-PR. When I’m not doing a good job for clients, I write about digital PR/marketing for publications including Social Media Examiner , SEMRush , PR Daily , PR Moment , MuckRack , and Business2Community. My answer was nice, but internally I was seething.

Digital PR 60

Digital PR SEO Small Business Blogging 60

PR Conversations

AUGUST 18, 2011

For that matter, some practitioners appear confused, limiting PR to media relations and/or publicity. Public relations is not the only profession that lays claim to “telling stories.” Internal communications often say they are corporate storytellers. I used it three times in Public Relations 2011.

Construction 40

Construction Internal International SEO 40

Doctor Spin

MAY 21, 2023

many different types of PR agencies, let me give you the basic rundown on how to get it right. How To Work With PR Agencies II. The Benefits of a Public Relations Agency III. How To Work With PR Agencies Before contacting PR agencies, knowing which type of collaboration format you’re looking for is wise. Media relations.

Agency 52

Agency Publicity Public Affairs Crisis Communications 52

5W PR

JANUARY 31, 2024

It encompasses strategic communication to build and maintain positive relationships with the media, stakeholders, and the general public. Media Relations: Establishes and maintains relationships with journalists and influencers to secure media coverage and positive exposure for the tech brand.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Cision

SEPTEMBER 23, 2016

It can be time-consuming to plan media outreach for local and national networks, cable news, podcasts, streaming television, public radio, and social-only video; however, a satellite media tour (SMT) can help. “There is a lot of creativity and value to be had in media tours. Your Spokesperson. An A-list celebrity.

Media 120

Media Television Pharmaceuticals Radio 120

Bianchi Biz Blog

MAY 18, 2023

Reach – Today, many PR agencies are focused on local markets but struggle with national work. A PR agency with such a network can save you a lot of time and trouble and can even bundle these international efforts with a single point of contact. And that information leads to valuable insights.

Agency 80

Agency Automotive Mobile Local 80