PR 20/20

JULY 5, 2023

And we know that people are turning to reputable websites for the information they need. So, when it comes to creating this content, how can you stand out while also serving the needs of your audience? Examples include calculators, assessments, interactive videos, animated infographics, clickable flowcharts, quizzes, and more.

How To 71

How To Infographics Data Web 71

Stephen Waddington

SEPTEMBER 4, 2018

Frequently over used and abused because of the perceived low cost and ease of automation Graphics – information communicated via visual design; infographics are frequently used as a visual way of presented data Podcasts and video – an audio and/or visual means of communication that is frequently educational or informational.

How To 113

How To Media Print Infographics 113

Buzzstream

JANUARY 17, 2018

This chart from Curata explains it better: Let me show you exactly how to repurpose your written content into an ebook, a video, a podcast, among many other formats. Extract Data from your Content and Design an Infographic. People love infographics. An Infographic is a way of exposing your content to more readers.

eBook 108

eBook Infographics Pinterest How To 108

Buzzstream

FEBRUARY 15, 2024

How to Get Quality Links Using These 8 Strategies Building quality links doesn’t have to be complicated. Maps, “re-imagined as” concepts, and traditional infographics all fall under that shareable graphic bucket. These might not be dofollow, but they still offer great exposure for your brand from a reputable source.

How To 71

How To SEO Google Examples 71

Deirdre Breakenridge

MARCH 23, 2016

Visuals (photos, infographics, etc.). Here’s a go-to visual you can use when you need to explain how it all works, to C-suite execs or other cross-divisional partners: 2. And then communicate every month, how we perform against objectives that support our business strategies.”. Earned (publications like The New York Times).

Communications 150

Communications How To Analytics Public Affairs 150

ImPRessions - Crenshaw Communications

JULY 18, 2017

Here’s how to accomplish just that. A survey doesn’t have to be a $100,000 study by Gallup to be legitimate, but it should be designed and conducted by a reputable research company. The post How To Make Surveys Work For PR appeared first on Crenshaw Communications. Craft surveys that will work hard for you.

Survey 136

Survey How To Construction Data 136

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Presspage

MARCH 5, 2020

Blockquotes, good quality photos, videos, and infographics will be essential to get a higher search ranking. Read: How to successfully manage a global newsroom. Centralizing your PR workflow in one platform means that PR departments can focus on what they do best: improving your organization’s reputation and brand.

Brand 88

Brand Branding SEO How To 88

5W PR

JANUARY 31, 2024

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. Social media is also used to manage and enhance the company’s online reputation.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Cision

APRIL 6, 2016

In fact, as all savvy marketers know, more than “what” you sell, “how” you sell creates a bigger emotional, and thus bankable, impact. How to Fix Your Buyer Personas. But here are a few that get noticed and boost market reputation. Learn how to build a brand journalism program with Cision’s free white paper!

How To 120

How To Tools Exercises Viral 120

Buzzstream

APRIL 10, 2019

You definitely don’t want to damage your reputation or get blacklisted from future posts in a prevalent community. Pull data or facts and create an infographic. The post How to Create a Winning Content Promotion Plan appeared first on BuzzStream. Ongoing Opportunities. Create a webinar with live Q&A.

How To 125

How To Data Community Groups 125

Prohibition

JANUARY 29, 2024

Here, we’ll be delving into why blogging is the tool your business needs, as well as some tips on how to write an attention-grabbing blog to consolidate your content marketing strategy. Incorporating visual elements like eye-catching imagery, infographics for stats, or videos to enhance the reading experience. Why do I need a blog?

Blogging 62

Blogging SEO Engineering Mobile 62

Cision

APRIL 18, 2016

To protect your brand’s reputation and your sanity, you must understand if you’re dealing with a disgruntled customer or a havoc-wreaking troll before you respond. Want additional insights on how to combat pesky trolls? Get the free infographic! How should I react? Why do they speak up?

Brand 120

Brand Branding Crisis Crisis Communications 120

Newsfile

JANUARY 30, 2024

Finkenstadt, Josh Folk, and Lokesh Venkataswamy, Harvard Business Review, 2023 How to generate ideas in ChatGPT To generate writing ideas in ChatGPT, you can input the subject area you wish to write about and ask it to generate ideas for you. Eapen, Daniel J. Then, based on the output, you can customize your requests from there.

Trends 105

Trends YouTube Video Social Media 105

Prohibition

NOVEMBER 7, 2023

It’s a great way to start designing some stand-out graphics for your socials and infographics, with plenty of templates to choose from if staring at a white square scares you! Get in touch today to find out how we could help you. You can also filter for positive and negative sentiment as well as dates.

Content Marketing 62

Content Marketing Tools Strategy Marketing 62

The Hoyt Organization

FEBRUARY 12, 2024

How To Use LinkedIn To Boost Your PR Strategy Leverage Data-Driven Storytelling Since every brand has a unique story, what will make yours stand out on LinkedIn? Create A Clear Strategy A clear PR strategy for LinkedIn is vital because your professional reputation precedes you on this platform. The answer is data-driven storytelling.

LinkedIn 56

LinkedIn Publicity SEO Storytelling 56

Critical Mention

FEBRUARY 10, 2018

With all it encompasses – media relations, reputation management, crisis communications, content development, social media management, influencer marketing – and the list goes on – it’s endlessly fascinating. It’s finally gaining respect for its importance in building and maintaining a brand’s reputation and raising its visibility.

Publicity 125

Publicity Storytelling Nonprofit Creativity 125

Reputation Us

JANUARY 19, 2017

Infographic. And, while infographics have had more of the spotlight recently with digital media, they’ve been used for years. National Geographic even has a book to share their use of infographics over the past several decades. National Geographic even has a book to share their use of infographics over the past several decades.

Report 60

Report Infographics Video Financial 60

MaccaPR

MARCH 7, 2016

If you’re already creating content for the masses — whether an infographic, video, case study, blog post, white paper or e-book — view the newsroom as an aggregator. Given its worldwide reputation for medical research and education, responding to each reporters’ requests would be overwhelming.

How To 48

How To Media Print Real Estate 48

Waxing UnLyrical

OCTOBER 7, 2019

Besides the fact that people still demand high-quality information for free, how they want to access it and the formats that they prefer varies from niche to niche. Infographics. People are more eager to trust content from reputable sources. Improves brand reputation. Common ones include: Blogs. White papers. Assessments.

Content Marketing 93

Content Marketing Marketing Infographics Consumer 93

Prohibition

DECEMBER 13, 2022

There’s a vast amount of campaign types for your brand to use to grow online authority, everything from infographics to hero campaigns, to newsjacking campaigns. If you have really interesting regional data , but aren’t sure how to highlight it creatively – maps are a great way to do so. Examples of this include: Maps.

Digital PR 62

Digital PR Analysis B2C Examples 62

PRSay

JUNE 26, 2016

A few years ago, I created the Social Media Strategy Wheel Infographic for PR professionals. The Infographic is a visual graphic broken down into different areas of focus, which are critical during the planning process. The Social Media Strategy Wheel. The wheel was designed to help you during the planning process.

Social Media 113

Social Media Media Infographics Community 113

Critical Mention

SEPTEMBER 21, 2018

We’ve outlined below why direct mail is so appealing to this generation and how to use the data below to create your next successful direct mail campaign: Out with the new, in with the…old? . This seems like a paradox: if they have a reputation of being glued to their phones, why are they ignoring online ads?

Advertising 84

Advertising Advertising Privacy Analytics 84

Solo PR Pro

MAY 15, 2018

Infographic via Deposit Photos. For a formal video, you will want to hire a reputable filmmaker or videographer. According to HubSpot: 97% of marketers say video has helped increase user understanding of their product or service. 76% say it helped them increase sales. 47% say it helped them reduce support queries.

Video 57

Video Marketing Mobile YouTube 57

Landis PR

DECEMBER 11, 2023

Here’s a comprehensive guide on how to construct a communications strategy that seamlessly dovetails with your company’s growth plans. Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences. Photo courtesy of Pixabay 1.

Strategy 59

Strategy Company Communications Construction 59

PR Conversations

JULY 5, 2017

Ironically, PR as a sphere has certain reputational problems itself. Public relations professional strives to create a positive reputation for his/her client with the help of information materials. PR manager shows organizations how to leverage web networks for business development purposes. Dealing with reputation crises.

Infographics 63

Infographics Corporate Policies Reputation 63

Burrelles Fresh Ideas

JUNE 13, 2023

Deliberate planning is key — consider drawing upon diverse forms of media such as podcasts, articles, blog posts, videos, or infographics to optimize outreach strategies across multiple touchpoints. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

Cision

APRIL 7, 2017

In this interview, Daher sat down to discuss with me the challenges of being a new agency owner, how to deliver effective pitches, and how she’s embracing the many changes in the field of PR. How did you get your start in PR? You’d pay for a photo shoot or an infographic or a video production, right?

Pitching 228

Pitching Agency Social Media Creativity 228

Prohibition

AUGUST 23, 2023

How to Identify and Approach Influencers for Collaborations Finding the right influencers to collaborate with is crucial. Authenticity is key in influencer marketing to help build trust with the audience and strengthen your brand’s reputation. Research has shown that businesses earn an average of $6.50

Retail 62

Retail Marketing Advertising Advertising 62

Sword and the Script

SEPTEMBER 14, 2019

19% of publishers requested articles, 13% requested infographics, 12% requested mixed-media pieces, and 11% requested data visualizations.”. The survey found “a plurality of reporters (46%) believe a balanced combination of earned, owned and paid media is necessary to successfully manage corporate reputation and influence their coverage.”.

Survey 78

Survey Media Relations Report Media 78

Buzzstream

FEBRUARY 3, 2021

Improving their brand awareness and reputation. Therefore, Nutritionist Jemma Riordan MS has shared eight of her failsafe tips on how to make a tasty and sustainable transition.”. Infographics. She also shares what her creative team lean towards infographics for: Lengthy how-to guides where step-by-step visuals are key.

Digital PR 170

Digital PR Industry Strategy Film 170

Sword and the Script

AUGUST 2, 2016

It’s given me perspective on how to prioritize what is actually important. Text, graphics, infographics, videos, photos, etc. How are we getting that content in front of people? In PR, I focus on brand reputation and relationships with target audiences. I have to be more conscious of a budget. are all forms of content.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

The Hoffman Agency

JULY 26, 2017

At Hoffman Singapore, our clients rely on us for the best counsel on how to engage with the media and to better manage their reputations. If a pitch isn’t suited for a particular section, it may very well be repurposed into a video, an infographic or a social media post to better engage followers.

Infographics 46

Infographics Pitching Newspapers Instagram 46

Rock the Status Quo

NOVEMBER 8, 2015

I came across this absolutely wonderful infographic yesterday that explains different types of complainers and how best to handle them. There is a direct line between social media and corporate reputation. Their nonresponse impacts my level of trust and certainly impacts their reputation if I express my displeasure.

Social Media 100

Social Media Media Customer Service Resources 100

Buzzstream

DECEMBER 28, 2023

Here are my go-to tools for blogger outreach and some tips on how to use them effectively. ChatGPT – Guest Post Outlining For the most part, OpenAI’s ChatGPT powers most AI-driven copywriting tools, so it’s best to learn how to use it. That’s why building a tool kit is essential. Pricing: Varies based on number of emails.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Here are my go-to tools for blogger outreach and some tips on how to use them effectively. ChatGPT – Guest Post Outlining For the most part, OpenAI’s ChatGPT powers most AI-driven copywriting tools, so it’s best to learn how to use it. That’s why building a tool kit is essential. Pricing: Varies based on number of emails.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 13, 2023

From social media graphics to infographics, Canva streamlines the process with helpful templates for many projects. This press release tool supports multimedia integration within press releases, including images, videos, infographics, and other multimedia elements, which can typically help secure coverage.

Digital PR 62

Digital PR Tools Google Pitching 62