article thumbnail

The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75
article thumbnail

Pitching lessons from the Christmas build up

PR in High Definition

As you’re browsing, the song playing on the radio drifts into your consciousness. A group of church-going, festive-jumper-wearing carol singers stands opposite you. Especially when it comes to pitching in news. As PRs we need to be tactful in how we approach pitching. You’re playing tricks on yourself. It’s too early.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Journalists

PR for Anyone

They think of people who work for the media as an elite group of untouchables like A-list celebrities or royalty. Let them get to “know” you before you pitch and then, when you do pitch, knock it out of the park! Always be prepared for your media interview. Know who is interviewing you.

article thumbnail

Pitching in a Pandemic COVID-19 PR Coronavirus Tips

wiredPRworks

PR Pro Guide to Pitching in a Pandemic During COVID-19 Coronavirus. A few takeaways from our chat: Send your pitch in on a silver platter, ready to go with images and video. Get media training before you go live on radio or video. Amy Hesser , CEO Hesser Communications Group. Giveback stories are good. How about you?

article thumbnail

Major Differences Between a Career in PR and Marketing

5W PR

PR ensures effective communication with these groups to foster positive relationships. Pitching story ideas to journalists to secure media coverage. Creating paid promotional campaigns through various mediums like TV, radio, print, and digital platforms. Creating speeches for executives or spokespersons to deliver key messages.

article thumbnail

10 tips for crafting better PR pitches for broadcast

Wildfire

Luckily, Good Broadcast, a PR agency specialising in TV and radio, held a PRCA event at its trendy office in Buckingham gate this week. During the presentation a few themes emerged, not only on how you can grow a younger audience using broadcast, but also, how their comments can apply to other pitches for TV and radio.

article thumbnail

#PRStudChat Discusses the Secret Nuances of Media Relations in 2017

Deirdre Breakenridge

ET , the monthly #PRStudChat Twitter Chat Community will gather to discuss how students and PR professionals can build better relationships with the media, from new ways to pitch to dealing with quick media cycles, journalist pressures and building trust by managing expectations and being reliable sources. What constitutes a slam dunk pitch?