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Apple’s iPhone gets an Olivia Rodrigo-inspired close-up in September’s top brand coverage

NewsWhip

So that’s what we’ve done this time around — as well as the earned media analysis you’ve come to know and love, we’re also including some snapshots from across the social web on some of the biggest brands in the world. and 950k engagements respectively.

Reddit 78
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The Death of the Press Release.

Maxim Behar

Thanks to the social media revolution, we are in the afterlife. Another factor driving another nail in the press release’s coffin is that whatever is left of traditional journalism has begun using social media as their primary source for news stories. You may have noticed that with the advent of Web 1.0

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5 Scariest Halloween Campaigns of the Past Decade

Critical Mention

MGM films staged a telekinetic surprise. In 2013, to promote “Carrie,” a remake of the original 1976 version, its distribution company MGM Films created a Halloween surprise for customers who were taking a coffee break at a local coffee shop in New York. After the infamous horror film “IT” was remade in 2017, Warner Bros.

Film 131
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Blogging is dead: just 36% of internet users write blogs

Stuart Bruce

Most are blogging about popular culture with films (43%) the favourite topic, followed by music and science/technology (40% each). Content corporate communications public relations Research blogging Global Web Index GWI' According to GWI that’s 545 million people across the 32 countries that GWI researched.

Blogging 144
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Behind the Blog | John ‘Spartan’ Nguyen, Editor-in-Chief of Nerd Reactor

Cision

Whether it’s comic books, video games, science fiction or fantasy, what was once the province of just a bespectacled few is now accessible to the masses; three of the top ten highest grossing films of all time are based on classic comic book properties. Social media also helps with that. Now the nerds are taking over.”

Blogging 120
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Privacy isn’t necessarily a good thing

Stephen Waddington

CEO Mark Zuckerberg admitted in a keynote speech that it’s an area where the social media firm has a lousy reputation. If users don’t trust the social media platform to manage their data, growth and engagement will stall and ad revenue will follow. The web is a social space.

Privacy 72
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Launch Marketing: Launch PR Strategy to Maximize your Brand Post Launch

5W PR

You can find templates for creating press releases on the web. For example, if you offer SEO services, you may want to team up with a web design firm. More outrageous guerrilla marketing type events should, of course, also be filmed. Videos can be distributed across social media as well as on your own business blog or website.