PRSay

FEBRUARY 7, 2024

While this certificate program is designed to help journalists understand how to transition their skills and expertise for PR opportunities, many others — such as digital marketers, content creators, advertising pros, and social media experts — have related skill sets and knowledge and will benefit from our program too. Absolutely!

Communications 192

Communications Sports Journalism Fashion 192

OnePitch

JANUARY 11, 2024

Standing out from the crowd is vital in a consumer media landscape that is flooded with product pitches. To capture a journalist's attention, your pitch should have five elements: accuracy, relevancy, transparency, efficiency, and credibility. So even though it's surprising to me that I have to say this, know who you're pitching.

Pitching 94

Pitching Consumer Trends Viral 94

OnePitch

JUNE 16, 2022

However, a typical day for me often consists of crafting content – from traditional media materials such as press releases and pitches, to sponsored articles, newsletters and even social media calendars. What’s the best pitch of yours that resulted in coverage and what elements made it successful? It depends on the pitch.

Pitching 64

Pitching Consumer How To Meeting 64

PR for Anyone

AUGUST 17, 2021

I’ve shared posts about newsjacking before where you take what’s trending online and pitch around that. See what’s trending and pitch your expertise around that. I’ve seen “sure cures” for this or that, new exercise programs, teeth whitening concoctions, fashion trends, and so much more.

Trends 246

Trends Television Exercises Pitching 246

PR for Anyone

OCTOBER 18, 2021

How to Be on TV Shows: A simple way to get your story or product picked up by the media, is pitching something that is valuable to that particular media outlet’s audience and paying attention to that particular news outlet and what they cover. Media outlet that was pitched: FOX5 , Washington DC. How cool is that?

Hotels 130

Hotels Pitching Fashion Travel 130

Onclusive

JUNE 7, 2017

How can you better delight and entice them to return week after week to see what’s new? Which pitches do they overlook? How can you better delight and entice them to return your emails so you can share what’s new? The post How to Care for Your Key Customer: The Journalist appeared first on AirPR.

How To 150

How To Fashion Interviews Local 150

Buzzstream

NOVEMBER 28, 2023

And once you know how to find them, you can begin to strategize on how to build them. Link relevance measures how relevant a backlink is to your site. There’s no set scale for link relevancy and we don’t know exactly how Google measures this either. So let’s take a look at everything you need to know about relevant links.

How To 62

How To Google SEO Pitching 62

Deirdre Breakenridge

JUNE 8, 2016

Recent and current public relations graduate students at New York University’s School of Professional Studies, Srishti Assaye , Margaret DeJesus and Sabrina Ruiz , will discuss how to utilize social media to seek out professional opportunities. What’s your social media elevator pitch?

Social Media 150

Social Media Pitching How To Media 150

PR for Anyone

OCTOBER 13, 2021

How to Be on TV Shows: Want to appear on TV more than once? Include updates about how you and your product are doing, and if there is anything new and exciting to share. Check out the video and post above to see how Christina Daves landed on the Steve Harvey show multiple times. Want to learn how to do this too?

Television 130

Television Fashion Pitching Sports 130

Solo PR Pro

APRIL 5, 2022

5 solo PR pros share how to break into a different sector of business. That’s because the kind of work I wanted as a sole practitioner was no longer strictly found in pitching and placement. And that's ok because I know how to integrate their marketing and communications for real business value. Read on for their helpful tips.

How To 105

How To Fashion Banking Industry 105

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. But how to determine which blogs are me-too, and which are worth your while? Bad Pitch Blog. However, “the good to bad ratio of pitches sent to us?

Blogging 159

Blogging Pitching Fashion Sports 159

Shift Communications

JANUARY 23, 2017

In this series, we’ll examine how to become a more data-driven PR professional. Crafting the Data-Driven Pitch. How do we take this statement, as well as the supporting data, and transform it from a simple sentence to a data-driven pitch? Why will they care – will our pitch help them to save money?

Data-Driven PR 60

Data-Driven PR Data Pitching Analysis 60

Rock the Status Quo

AUGUST 15, 2014

If I am shocked by the callous disregard for privacy, I can only imagine how his family feels. ” Although parts of the Kovitz article were awkward and inappropriate, coming across as a business call-to-action on how to capitalize on newsjacking the Williams tragedy, I understand what Lisa was trying to do.

Pitching 272

Pitching Viral Interviews Education 272

Cision

APRIL 12, 2016

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, you need to explain why your news is important and relevant. Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over.

Fashion 120

Fashion Pitching Journalism Social Media 120

The Proactive Report

JUNE 18, 2021

How to make more sales, be more productive, cut costs and increase the ROI. Share some ideas on how to keep the network alive, especially for small businesses. Articles and press releases were written and pitched to influencers and the media in the target area that cater to that demographic. PR is a communication function.

Small Business 213

Small Business Fashion Groups Local 213

Rock the Status Quo

OCTOBER 2, 2014

It gives you the power to pitch exactly what journalists want at exactly the right time. It also gives you an opportunity to chat with editors and reporters on the phone, strengthening that relationship and perhaps discovering how you can blend their needs with yours.

Wikipedia 205

Wikipedia Pitching Fashion System 205

Prohibition

JULY 10, 2023

With campaigns across music festivals, TV shows and fashion – here are the ones that we’ve not stopped talking about recently. Inspired by the controversial Croc, the boot is of the same giant dimensions as its red counterpart and was sported by Estonian rapper, TOMM¥ €A$H, at Paris Fashion Week.

Tourism 62

Tourism Fashion Social Media B2C 62

Cision

AUGUST 2, 2016

So how can your brand keep up? In this interview, Angie discusses how to stay relevant with consumers, create an impactful message and build better relationships with the media. What are some of the biggest challenges facing fashion brands? How can they overcome them? What’s your secret to media relations success?

Fashion 120

Fashion Apparel Pitching Consumer 120

Mark My Words

MAY 7, 2019

Back in the day, it was always the women who owned the fashion moment at the glittering award/fundraising events. From Diana Dors to Liz Hurley publicists knew how to grab the zeitgeist. Fashion has always had an opinion and leaned its voice to political issues and in 2019 it is reaching fever pitch about gender.

Fashion 60

Fashion Publicity Survey Creativity 60

Waxing UnLyrical

OCTOBER 27, 2011

And what floors me (though maybe it shouldn’t) is that it’s not just bad publicists whose pitches suck. Pitching isn’t just for publicists. When we talk about how to pitch or not to pitch, we often focus on the media/blogger pitches we receive/hear about. Because, shock and awe, they are.

How To 90

How To Pitching Writing Fashion 90

PR for Anyone

MARCH 31, 2020

So, instead of us trying to pitch reporters on our time, which is normally what happens, what's happening now is we are getting in front of them on their time. And sometimes, the old-fashioned way of doing a letter to the editor, or in some cases some of the news outlets, is to have ways that you can contribute video like CNN.

Real Estate 214

Real Estate Video Report Twitter 214

Barokas

NOVEMBER 1, 2017

Before I discovered PR, I was dead set on becoming a fashion journalist. Give me a new product or a service and I’ll give you a press release and several different pitch angles. You learn to value the art of the pitch (and subject line). Reporters always say they receive hundreds of pitches a day, but they aren’t kidding.

Report 68

Report Fashion Pitching Journalism 68

PR for Anyone

JULY 28, 2021

Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media! Safe to assume she’s been pitched a time or two of her career. You are hearing it right here from a pro who has been pitched thousands of times. I do fashion, beauty and travel.

Pitching 130

Pitching Fashion Media Interviews 130

OnePitch

JULY 26, 2022

During the episode, Karla talks about working both at an agency and being a freelance writer, how you can make your pitch stand out in her inbox, how to best time your pitches for her coverage, and more. Her Pitching Requests. [00:05:44] They know who they’re pitching. 00:05:44] BB: Now, it does.

Pitching 52

Pitching Writing Creativity Fashion 52

Sword and the Script

DECEMBER 21, 2021

As anyone with even a slightly popular blog knows, ‘guest post pitching’ has gotten out of hand. This means PR pros will need to figure out how to have their clients mentioned in these outlets and learn how to measure their success.”. Brands and PR teams that know how to leverage affiliate networks will be a step ahead.

Marketing 214

Marketing Content Marketing Social Media Employee 214

Journalistics

JANUARY 24, 2016

Inspired by my recent reflection and subsequent thinking about where I want to go from here with Journalistics, I’ve written a two-part post on how to create an editorial strategy for your blog. And with that, let’s jump into “How to Create an Editorial Strategy: Part One”: Look Back Before Looking Ahead.

Blogging 69

Blogging Strategy How To Writing 69

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2017

which we like to explore from time to time to help companies better understand public relations and how to get the most out of it. Beyond goal-setting and drafting a plan, the work involved in writing materials suitable for media, researching and studying appropriate journalists, and shaping a pitch is specialized and demanding.

Advertising 147

Advertising Advertising Pitching B2B 147

ImPRessions - Crenshaw Communications

JANUARY 4, 2016

Every good PR agency knows how to turn a holiday into an opportunity for good work. In-person time takes more effort and is easy to overlook, but it can often make the difference between someone taking your call or not, or saying yes to a pitch or request. Here’s what we promise to do more of in 2016. Sharpen writing skills.

Fashion 149

Fashion Writing Internal International 149

Landis PR

FEBRUARY 21, 2022

I worked in sports PR for 18 years; yet as I transitioned into other sectors (consumer, business, fashion, healthcare, technology), I also was able to get to know media from these areas. Personalize pitches to each reporter/editor. . Forbes: How To Communicate With The Media For Better Results: 10 Expert Tips .

Media Relations 52

Media Relations Publicity Sports Media 52

Prohibition

MAY 13, 2022

How to secure media coverage through outreach. Businesses should be on hand to approve any content, expert quotes, and supply imagery or samples in a timely fashion. The budget can be invested into the PR strategy and maintain a steady day-to-day press office drumbeat to start pitching your product to the press.

Print 112

Print Trends Agency Brand 112

Shift Communications

JANUARY 12, 2018

Now we turn to the new year and think about impending industry evolutions and how to get ahead of them. We need to integrate consumer clients into trending conversations, valuable insights into our pitches and data into how we’re benchmarking best practices and measuring success. Taking a Stand.

Consumer 83

Consumer B2C Viral Fashion 83

Cision

AUGUST 20, 2015

For a fashion company based in Miami, New York City and Los Angeles might be good choices for distribution. Find out how to get your products into this year’s holiday gift guides! Read our free PR Kit for pitching tips and more today! If you’re still not sure, pick a few of the biggest cities in the country.

Trade Shows 120

Trade Shows Small Business Fashion Industry 120

PRSay

OCTOBER 14, 2019

We also meet with many others who are considering how to best upgrade their issues and crisis responsiveness. Whether you work for an organization or an agency, one of the most agonizing annual rituals is the pitching of a new crisis plan. We at RockDove Solutions are in a privileged position to understand those changes.

Crisis 87

Crisis Crisis Management Training Mobile 87

ImPRessions - Crenshaw Communications

MAY 15, 2017

Most new hires will get broad exposure to the range of essential PR skills, from writing to research, to media outreach, and their work may touch several different PR sectors, from financial to fashion. You may be a good candidate if you worked in graphic arts for your sorority or wrote pitches or planned events for a non-profit.

Skype 147

Skype Agency Meeting Software 147

Cision

MARCH 29, 2016

Yet one problem remains evergreen: how to best communicate our message to our publics. ” Joe Eichner takes that thought to the next step by considering the audience of a journalist or an influencer, saying that we tend to overgeneralize when pitching messages to these professionals. ” 4. Boilerplate. Eichner, J.

Retail 120

Retail Pitching Print Writing 120

Buzzstream

NOVEMBER 7, 2017

How we pitch different audiences with BuzzStream. Lifestyle/fashion/celebrity media. Let’s dive into each audience, and our best tips on how to reach each one. How we reach out to business and digital marketing journalists. Want to learn more about how you can use influencers to increase social media engagement?

Fashion 48

Fashion Pitching Tools Resources 48

ImPRessions - Crenshaw Communications

DECEMBER 1, 2021

Here are five areas to consider when pitching international media. . media and a data resource to keep track of whom to pitch. When looking for media to pitch internationally, it’s wise to include foreign bureaus of U.S.-based Language isn’t just about translation. Learn local media and publications. based publications.

Internal 323

Internal International How To Media 323