Newsfile

SEPTEMBER 28, 2023

For example, Starbuck’s pumpkin spice latte is one of the most iconic products for sale in the fall. For example, Sheeran’s post on Instagram is seeing more than 400k engagements and is rising. Then, the company goes one step further to show viewers how to make a pumpkin spice jar.

How To 93

How To Tourism Fashion Travel 93

Buzzstream

MAY 19, 2022

For example, when I Google “coffee statistics,” I see that it has a Keyword Difficulty of 65. The most common example of this tactic in play is the “statistics” keyword (as you saw in the examples above.) My go-to example of this strategy done well is Andy Crestodina and the team at Orbit Media.

Survey 90

Survey How To Reddit Pitching 90

5W PR

JULY 15, 2020

How to get in contact, links to social channels, and the availability for interviews or consultations (if applicable). Why users should care about the products and how it can improve their lives with them. Statistics on the brand, including date launched, headquarters, employee count, customers served, etc.

How To 176

How To Media Guidelines Pitching 176

Cision

JUNE 16, 2017

COMPANY REBRAND EXAMPLE. The company also strived to be more transparent with its “Our Food, Your Questions” campaign, which included behind-the-scenes videos and infographics explaining its production process and allowed customers to have their questions answered in real-time by employees. Requirements. About Us page. New images.

Communications 250

Communications How To Telecommunications Employee 250

Sword and the Script

JUNE 18, 2016

That’s according to a survey of 1,200 “social dads” by Social Media Link and presented in the infographic – Dads Do Social – published nearby. In an introduction to the infographic, marketing director Jordon Ben writes: “Today’s dads are social, vocal and see their online world as a communal resource to help them make decisions.

Infographics 60

Infographics Social Media Media Survey 60

Contently - Strategy

AUGUST 22, 2019

Here are some of our favorite examples of content marketing from banks and financial institutions in the last couple years. Take the brand’s annual back to school report for example. How to win at content marketing in finance or banking. But just like bottled water, it’s the packaging that counts.

Banking 93

Banking Content Marketing Examples Industry 93

Cision

DECEMBER 20, 2017

A company blog might, for example, contain a story about how working in the industry helped one of their employees turn their life around. Flo from Progressive Insurance is an excellent example. For example, IndustrialFX is a marketing company that caters to — you guessed it — industrial and manufacturing businesses.

Industry 222

Industry How To Insurance Insurance 222

Cision

JANUARY 18, 2018

Here’s a great example of our own: a few months ago, Forrester commented on Cision’s recent IPO. Infographics, reports and research are ideal because they provide real value to anyone writing content on the subject you’re an expert in. Instead, use the roundup as an opportunity to summarize each media mention and link to it.

Strategy 276

Strategy How To Media Infographics 276

Cision

SEPTEMBER 26, 2017

The first thing most ambitious marketers do when beginning their marketing adventure is to plan the tactics and choose the forms of the content they want to publish (blogs, videos, podcasts, infographics, etc.). According to Andrew Davis , this is how most content marketing campaigns fail. How to decide what to measure?

Content Marketing 240

Content Marketing How To Marketing Infographics 240

ImPRessions - Crenshaw Communications

JULY 18, 2017

Here’s how to accomplish just that. For example, when constructing a question for a survey for a property developer, resist phrasing a question with subjective language like “Most renters are willing to pay extra for onsite amenities; how do you feel? Craft surveys that will work hard for you. Also important?

Survey 136

Survey How To Construction Data 136

Cision

JUNE 2, 2017

The Inside Story on How to Spy on Competitors (& Innovators). A great example of a blog that innovated and modeled its content creation and marketing is Movoto, a real estate services company. Cool infographics. Information is everywhere. On Facebook, Twitter, YouTube, and all those other social networks. Nieman Lab.

How To 198

How To Real Estate Web Case Study 198

PR 20/20

JULY 5, 2023

Examples include calculators, assessments, interactive videos, animated infographics, clickable flowcharts, quizzes, and more. Here's how to get started with interactive content for your audience. Here are a couple of examples of how to use information about your audience to select interactive content.

How To 71

How To Infographics Data Web 71

PR 20/20

FEBRUARY 7, 2023

For example, if a user’s pain points were understanding Google Analytics 4 and how to use it to measure website performance for their job, we’d recommend the following blog posts: What is Google Analytics 4 and How Does it Work? Blog posts A blog is great for addressing your prospective customer's specific pain points.

Examples 52

Examples eBook Infographics Analytics 52

Stephen Waddington

SEPTEMBER 4, 2018

Digital examples of owned media include email, blogs, graphics, videos and websites. Offline examples include posters, leaflet and printed brochures. Examples of owned forms of media Here’s a list of the different types of content that an organisation can create and publish or broadcast themselves.

How To 113

How To Media Print Infographics 113

Cision

JANUARY 9, 2018

Your success, however, is dependent on the first two steps: the content you create and how you distribute it. Here are eight types of content and examples of how to promote them to not only boost your organic presence but to drive demand and engagement. How to do it? Infographics. How to do it? How to do it?

Case Study 210

Case Study How To Infographics SEO 210

Cision

JANUARY 16, 2017

One of the challenges facing content creators is how to create consistent, meaningful content. The better that you can identify or disclose how your data applies to readers, the more useful they will find this. Vugo is an example of a small company that can extract and share its customer information to create useful content.

Data 120

Data How To Retail Ethics 120

ImPRessions - Crenshaw Communications

JANUARY 24, 2017

For example, surveys about our about the coming election might have seemed redundant during our poll-heavy and lengthy campaign season, but the “ top American fears ” hook for one annual study was not only well designed, but well packaged and the result was truly newsworthy content. Don’t stop with a press release.

Survey 120

Survey How To Construction Data 120

PR Job Coach

OCTOBER 31, 2013

For example, if you wrote copy for an online annual report or the script for a mini documentary, provide the direct “hot” link in the description of the accomplishment. If you have quantitative data showing the result of a campaign or increased revenues link to an infographic that visually tells the story.

How To 247

How To Skype YouTube Construction 247

PR Fuel

JUNE 5, 2020

Read on to learn all about how to send a press release and whether they’re still relevant in 2020. All of these examples have one feature in common–they’re newsworthy. How to Send a Press Release: Engaging Content. Once you have a press release written, knowing how to send a press release is relatively easy.

How To 98

How To Ethics SEO Guidelines 98

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. For our example, I’ll type in “data science.”

Resources 103

Resources Analysis Infographics Examples 103

Contently - Strategy

NOVEMBER 27, 2018

A company like Marriott, for example, isn’t just battling other hotel chains for consumer attention. Either way, your goal is to track how competitors approach content, which subjects they cover, and how the content performs. The post How to Create Your Content Strategy From Scratch appeared first on Contently.

Strategy 108

Strategy How To Content Marketing Analysis 108

Deirdre Breakenridge

MARCH 23, 2016

Use examples to reframe the state of PR today for them, and make sure they know what you’re considering when you evaluate a piece of content or PR initiative. Visuals (photos, infographics, etc.). Here’s a go-to visual you can use when you need to explain how it all works, to C-suite execs or other cross-divisional partners: 2.

Communications 150

Communications How To Analytics Public Affairs 150

Cision

FEBRUARY 15, 2016

Brands put a lot of time, money and coordination behind hosting events, but not all think about how to target attendees beyond the traditional customer or prospect. For example, you could hold a Twitter Q&A session prior to the event or post short video introductions on Facebook and Instagram. Want to take it one step further?

Conference 120

Conference How To Infographics Leadership 120

Presspage

MARCH 5, 2020

Blockquotes, good quality photos, videos, and infographics will be essential to get a higher search ranking. If you go through a brand refresh, for example, you may need to change the logos on your releases, update the imagery to reflect new guidelines or update links to a new format so that they still work.

Brand 88

Brand Branding SEO How To 88

Buzzstream

FEBRUARY 9, 2024

Depending on how you visualize your data studies and survey results, you may choose to use an infographic, which is the next tactic on this list.) Create Infographics Infographics have worked so well in the past because they provide a “physical” asset for bloggers to share within their blog posts.

Google 71

Google Infographics Pitching Resources 71

Karen Freberg

APRIL 20, 2020

Presenting this either in an email or infographic is key. Set the example. Lead by example is also important here as well when it comes to final presentations. For example, making sure to coordinate slides using the chat function for a smooth transition to muting when one is presenting.

How To 69

How To Infographics Video Social Media 69

Contently - Strategy

JANUARY 29, 2019

Optimizing title tag and meta description length is an easy fix—the earlier you can use a keyword in the title tag, the better, for example. That new infographic you created could be rich in information and beautifully designed, but you won’t see high ROI if no one knows where to find it.

Brand 104

Brand Branding How To SEO 104

Cision

FEBRUARY 29, 2016

They need to rethink how they communicate with their audiences. At her free webinar, “ Create Standout PAC Communication for 2016 ,” Amie provided attendees with email best practices, campaign scheduling tips and examples of successful PAC campaigns. Think about who your messengers are and how you’ll provide value to your members.

Communications 120

Communications How To Infographics Policies 120

Cision

SEPTEMBER 7, 2017

However, figuring out exactly how to do that can be a challenge. so how do you get your audience charged up about it, too? The next time you’re looking to tell your company’s unique story, but have press release writers’ block, take some inspiration from the following examples of amazing press releases. Example: ‘I Quit!

Infographics 283

Infographics Consumer Video Examples 283

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. For our example, I’ll type in “data science.”

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

What You’ll Learn Today In this lesson, you’ll learn how to find new opportunities – like product review opportunities, guest post placements, resources pages, and more – using BuzzStream Discovery and BuzzStream’s prospecting module. For our example, I’ll type in “data science.”

Resources 62

Resources Analysis Infographics Examples 62

Presspage

JANUARY 23, 2024

Make it Visual: The Power of Infographics In this age of information overload, visual data representation is the key to bringing a message across. Infographics are an effective tool in an IRO's arsenal. Moreover, infographics are highly effective in conveying complex trends and market analyses.

Communications 78

Communications Infographics Financial Storytelling 78

Newsfile

JANUARY 30, 2024

For example, ChatGPT will soon understand, interact and communicate using many different methods like text, images, video, audio and more. Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? Eapen, Daniel J.

Trends 105

Trends YouTube Video Social Media 105

5W PR

NOVEMBER 3, 2023

For example, create content that resonates with fitness enthusiasts who seek advanced performance metrics, while also offering guidance to beginners on how to kickstart their fitness journey with wearable tech. Segment the fitness marketing efforts to address the unique needs and preferences of various customer segments.

Marketing 78

Marketing Infographics Content Marketing Data 78

The Resolution Blog

JANUARY 24, 2020

Take a look at your goals and determine how measuring sentiment fits into that. For example, if you’ve been hammered with negative press recently, are you trying to balance that out with more neutral coverage? Another good example is government communications campaigns. what does a positive piece of coverage look like?

Analysis 156

Analysis Measurement Government Examples 156

Sword and the Script

JUNE 14, 2022

Assuming you publish consistently if one blog post flops, the impact is negligible, and you learn quickly how to adapt or modify the message before you spend any more. For example, having the greatest impact, or being the most helpful, is probably dependent on the context. By contrast, video is harder to experiment with in that way.

B2B 136

B2B Video Marketing Survey 136

Beyond PR

JUNE 19, 2017

COMPANY REBRAND EXAMPLE. The company also strived to be more transparent with its “Our Food, Your Questions” campaign, which included behind-the-scenes videos and infographics explaining its production process and allowed customers to have their questions answered in real-time by employees. Requirements. About Us page. New images.

Communications 69

Communications How To Telecommunications Employee 69