Ethical Voices

JUNE 12, 2023

I worked with coalitions at the intersection of national security and civil liberties – for example, with the coalition working to close Guantanamo Bay at the end of the Obama administration, working to end government surveillance. Then the biggest project was countering Islamophobia and Islamophobic rhetoric.

Ethics 70

Ethics Storytelling Communications Training 70

Stern + Associates

MARCH 3, 2023

FDR’s reform program would include federal banking and stock market regulations, Social Security and unemployment insurance, and a transformation of expectations the people have of the government. That’s why storytelling is at the core of everything we do. As important as establishing the problem is, the news is full of problems.

Communications 107

Communications How To Banking Government 107

Shift Communications

JULY 3, 2019

Her key points touched upon tips and tricks regarding social governance, engagement, storytelling and social strategy. For example, there are many people who watch the news, but among this news-watching audience, everyone has different objectives. Understand what your audience wants to see. Where is social media going?

Social Media 98

Social Media Media Storytelling Mobile 98

Ishmael's Corner

JUNE 23, 2018

The Art Of Storytelling In Business Communications And Public Relations. For example, Intel decided to serve notice that those infringing on its x86 intellectual property will face consequences. Techniques For Effective Business Communications. Not wanting to come across as heavy-handed to consumers — this shot across the bow.more.

Storytelling 121

Storytelling Groups Consumer Examples 121

Newsfile

MAY 11, 2023

Along with this, shareholders and stakeholders expect to see important environmental, social and governance (ESG) communications. Examples: Citi Releases Annual Environmental, Social and Governance (ESG) Report for 2022 Ivanhoe Mines Publishes 2022 Sustainability Report Send an ESG Press Release 2.

Writing 52

Writing Energy Training Education 52

Cision

OCTOBER 8, 2015

We learn from other marketers, even when their examples are from a different industry. This is a journey accomplished only by providing training and governance, with the added focus on brand advocacy. Storytelling. When you employ more than two million people around the world, the storytelling potential is like no other brand.

Social Media 120

Social Media Brand Branding Airlines 120

Prohibition

OCTOBER 19, 2022

We were definitely spooked by this one, but it’s a great example of how a simple but effective stunt can lead to great coverage both in national media and on social media. The importance of storytelling in PR . What is content marketing and how can it help your business?

Social Media 118

Social Media Fashion Media Travel 118

Sword and the Script

JUNE 18, 2019

For example, the 2019 JOTW Communications Survey posed this question to 223 PR and communications pros…and we received a wide variety of answers from respondents. 22) “I am a storyteller and I look out for people.”. 22) “I am a storyteller and I look out for people.”. 63) “I am a storyteller.”. 38) “Publicity.”.

Employee 151

Employee Print Writing Survey 151

Onclusive

MAY 10, 2017

In government, public relations specialists are sometimes called press secretaries and they are responsible for keeping the public informed (or perhaps uninformed ) about the activities of government officials and agencies. New York state, Virginia, and Connecticut. Washington D.C. is the top-paying district for PR.

Trends 150

Trends Publicity Data-Driven PR Government 150

Stephen Waddington

OCTOBER 22, 2019

Media framing and manipulation Mike Hind called this out on Twitter as an example of media framing. He’s a journalist and storyteller. This is a perfect example of Lakoffian framing. Vote Leave - which is basically now the government - has been very adept at this. You can follow him @MikeH_PR. Here he picks up the story.

Media 91

Media Twitter Government Storytelling 91

Stephen Waddington

MAY 3, 2022

Rhetorical devices such as framing, messaging, and storytelling are applied within practice as means of communication and engagement. It’s an idealistic perspective that has its origins in a development of corporate social responsibility broadly framed under the label of environmental, social, and governance concerns.

Publicity 112

Publicity Construction Corporate Study 112

Stephen Waddington

JULY 28, 2019

It would be unusual for a journalist to be able to walk into a senior role, for example, and deliver a public consultation or a crisis management plan. Journalists score high in hard skills such as news, content generation, storytelling and media relations; and soft skills such as empathy, presentation and network.

Journalism 74

Journalism Publicity Crisis Management Training 74

Stephen Waddington

MARCH 15, 2021

You do need the storytelling, relationship building, creative and analytical skills. For example, gain experience with a group or society at university and do some PR for them, whether that’s for a virtual event now, a service they provide or a cause they’re fighting. How can we encourage potential students to study PR and comms?

Google 119

Google Data Government Social Media 119

ImPRessions - Crenshaw Communications

FEBRUARY 27, 2019

Work to develop a point of view about the workforce, relevant government policies, business culture, leadership, or another broad topic and weigh in with your own content or comments. One company is an isolated example; more than one means there’s a trend, and a potentially bigger story. Embrace competition. Be consistent.

B2B 232

B2B Agency Energy Media Relations 232

Sword and the Script

DECEMBER 20, 2022

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 198

Marketing Content Marketing Data Social Media 198

NewsWhip

SEPTEMBER 26, 2019

Outraged over lack of action on the part of governments to help solve the problem of global climate change, people of all ages took to the streets, demanding a commitment to a solution. She's most interested in bridging the gap between business and editorial and exploring ways publishers can use data to inform their storytelling.

Social Media 127

Social Media Media Instagram Facebook 127

NewsWhip

FEBRUARY 19, 2020

Now, city governments are involved. For example, the most engaged articles about diversity training in 2019 were focused on schools and universities who were slow to react to complaints of racist behavior by students. The commission is also negotiating with Gucci for its blackface sweater, and Christian Dior after its Sauvage campaign.

Training 97

Training Brand Branding Fashion 97

Scott Public Relations

NOVEMBER 10, 2022

For example, there’s plenty of criticism around the government’s slow response to and denial of the threat of the coronavirus epidemic. Do a study that will measure what the difference would be if the government had acted promptly and taken immediate and smart actions. And make a video about them – short, pithy, go for the gut.

How To 52

How To Insurance Insurance Ethics 52

Sword and the Script

DECEMBER 21, 2021

Brad Marley , Chief Storyteller, Yelram Media . government will finally get serious about the social media monopolies and start by breaking up Meta/Facebook, Google, etc. “We are going to see more journalists build their own paid content channels – with or without backing from media outlets. PR grows more in demand.

Marketing 215

Marketing Content Marketing Social Media Employee 215

ImPRessions - Crenshaw Communications

JANUARY 25, 2018

Today’s most effective PR relies on emotional storytelling to make connections with consumers. A perfect example of how third-party “earned media” can boost an image in a way advertising just can’t. If only there had been a smart PR person in the room to create a “save the sea creature” campaign.

Film 136

Film Local Leadership Radio 136

Stern + Associates

FEBRUARY 9, 2023

Howard’s examples from her own leadership journey uplift leaders and high potentials alike by emphasizing the importance of having the courage to innovate, engage with a diverse team and make and learn from mistakes – which she explains in-depth in her bestselling audiobook, “ Sex, Race and Robots: How to Be Human i n the Age of AI” (2020).

Engineering 62

Engineering Biotechnology Leadership Technology 62

Ishmael's Corner

MARCH 31, 2015

Lee’s communications over the past week or so, what emerges is a master storyteller. By storyteller, I don’t only mean the ability to tell a compelling story with a beginning, an end and twist in between … though he could do this. Let me give you an example that encapsulates the whole difference between America and Singapore.

Communications 60

Communications Storytelling Local Policies 60

Cision

APRIL 5, 2017

It was easy and better to oppose the President in this completely different environment, unless you’re a B2G supplier (business-to-government). I’m not sure if we survive this test of the balance of government. Storytelling vs. Brand Newsrooms. John Avlon: Brand newsrooms should be about storytelling.

Report 225

Report Media Advertising Advertising 225

Masters in Communications

FEBRUARY 12, 2022

It is defined as the broadcasting of a message or messages simultaneously to a large audience, typically to people who do not have immediate access to the source (like government, multinational organization, or a large business with a huge number of people to disseminate a message). What is Mass Communication?

Ethics 52

Ethics Communications Print Television 52

Waxing UnLyrical

MAY 23, 2012

Use compelling storytelling with images and videos to connect a donor’s donation to a tangible impact or result of their donation. In a startup nonprofit, the founding team is responsible for setting an example: this team should be the first to donate to the organization so that others will follow their lead.

Nonprofit 79

Nonprofit Training Video Energy 79

Sword and the Script

AUGUST 2, 2016

I have had a lot of exposure to the government side of public affairs. A good example of converging media is Facebook boosting. Two different examples: a hilariously memorable Super Bowl commercial and a killer social media campaign. That’s why both PR and advertising need strong storytellers and clever marketers.”.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

PR Conversations

MAY 9, 2017

They set examples I hope to follow. But I do consider myself very fortunate to practise public relations in Canada, as I’ve had opportunities to work for governments at the provincial and federal levels, and my various roles have meant opportunities to practise PR around the globe. I also appreciate the sense of community.

Energy 53

Energy Measurement Internal International 53

PR Conversations

JANUARY 29, 2016

Consider three examples: The best quotes from Davos 2016 (the 46th meeting of the World Economic Forum) were reduced to a series of 36 image macros. That’s the output of over 2,500 leaders from business, government, international organizations, civil society, academia, media and the arts.

Publicity 40

Publicity Ethics Creativity Travel 40

Waxing UnLyrical

MARCH 25, 2015

So as I sit here at my desk, day after day, journalizing content for brands to use across their digital storytelling channels, I can’t help but wonder about the legions of women in PR who came before me. Occasionally, she counseled clients in the arts, business, government, and education.

Meeting 40

Meeting Publicity Trends Interviews 40

MaccaPR

MAY 28, 2015

You wonder if her Dad saw it, and that’s what keeps you watching - it’s just great storytelling.”. No matter whether parts of the four-minute Hyundai spot might have been staged, it’s a stone cold masterpiece of video storytelling – the crisp editing and use of Johann Strauss’ “Voices of Spring” waltz, in particular, is exquisite.

Film 48

Film Marketing YouTube Advertising 48