Burrelles Fresh Ideas

MARCH 12, 2024

A clear and consistent brand builds your reputation in the minds of consumers and helps you stand out from the competition. trillion , and other brands have spent decades building their reputation. A robust social media and PR strategy can supercharge your early efforts and help you build a reputation quickly.

Social Media 78

Social Media Strategy Media Reputation 78

ImPRessions - Crenshaw Communications

MAY 15, 2019

Professor Sucher argues that, had Muilenberg framed the accidents more broadly by acknowledging uncertainty and pledging to investigate a possible connection between the two crashes, he might have limited the damage to Boeing’s reputation. The post Why Boeing’s Reputation Radar Failed appeared first on Crenshaw Communications.

Reputation 245

Reputation Airlines Automotive Software 245

PRSay

SEPTEMBER 20, 2021

In August, United Airlines announced that all of its 67,000 employees must receive COVID-19 vaccines or risk losing their jobs. carrier to impose a vaccine mandate on its workers, initially set a late-October deadline for employees to prove their vaccination status, but then pushed the date up to Sept. The airline, the first U.S.

Airlines 170

Airlines Employee Communications Exercises 170

Reputation Us

JUNE 14, 2021

The actions a credit union takes – or doesn’t take – may affect its reputation with its staff, members and community. staff, members, community, media, social media influencers), being silent on such prominent social justice matters may suggest that your credit union is noncommittal, tone-deaf or even complicit.

Reputation 148

Reputation Financial Community Employee 148

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Fast forward to today, those very channels have donned a new hat – they’ve become vibrant marketplaces, offering the joy of online shopping with a social flavor. Being on social media is the online pastime that everyone loves. billion people were using social media globally. In 2023, more than 4.89

Social Media 86

Social Media Media Mobile SEO 86

Reputation Us

NOVEMBER 15, 2021

What’s more, given that social media may post a damaging story instantly, your business may find itself scrambling to perform damage control. Risk and insurance professionals are putting increasingly less emphasis on physical assets, and more focus on intangible risks such as cyber threats, business interruption and reputational risks.

Insurance 97

Insurance Insurance Exercises Reputation 97

Wadds Inc.

JANUARY 12, 2023

All have the potential to boost or bust an organisation’s reputation. A perfect time then for the latest book from public affairs and economics expert Stuart Thomson - Reputation in Business: Lessons for Leaders. Reputation in Business by Stuart Thomson. And it’s critical to every organisation, in every sector.

Reputation 98

Reputation Public Affairs Case Study Internal 98

Reputation Us

AUGUST 25, 2022

Now, as the world moves toward Web3 with employees still working remotely and perhaps living a Metaverse life, we predict the focus on good “reputation hygiene” will become widely recognized as essential. It’s important to clean up your organization’s reputation now, before moving into Web3. Bringing Your Reputation Forward.

Reputation 78

Reputation Web System Data 78

Prohibition

AUGUST 19, 2021

We live in a world in which social interaction and social media networks are integral. Therefore, the reach of an individual’s reputation has reached a level unimaginable to previous generations. You need to make sure your online reputation is in check. Your reputation is your most important asset.

Reputation 118

Reputation Google Crisis Management Engineering 118

Reputation Us

OCTOBER 27, 2021

“An’ I don’t give a damn ’bout my reputation. Joan Jett famously sang candidly about not giving a damn about a bad reputation. But ‘80s rock stars aside—a bad reputation will generally cause a financial hit more than a gain. REPUTATION RISK. BAD REPUTATION EXAMPLE. –Joan Jett.

Reputation 88

Reputation Financial Telecommunications Employee 88

Landis PR

JULY 26, 2021

They have quite a reputation!” Rather than look at online tools that are specifically designed to “fix” bad reputations, let’s take a look at tools that help brands promote a hopefully well-deserved positive reputation. Monitoring is the essential starting point for reputation management. They have a stellar reputation.”

Reputation 111

Reputation Tools SEO Customer Service 111

ImPRessions - Crenshaw Communications

OCTOBER 31, 2017

One foundation of a good public relations campaign is reputation management. Whether for a brand or an individual, most good PR people spend their time helping internal or external clients create a positive perception among key audiences or building a specific kind of reputation in the marketplace. Maximize your digital footprint.

Reputation 185

Reputation SEO Web Community 185

Reputation Us

OCTOBER 27, 2021

“An’ I don’t give a damn ’bout my reputation. Joan Jett famously sang candidly about not giving a damn about a bad reputation. But ‘80s rock stars aside—a bad reputation will generally cause a financial hit more than a gain. BAD REPUTATION EXAMPLE. STEPS: BAD REPUTATION MITIGATION. REPUTAION RISK.

Reputation 78

Reputation Financial Telecommunications Employee 78

Reputation Us

MARCH 16, 2022

If we can’t trust journalists from reputable media outlets, scientific studies, doctors, the government, the education system, marketing, or previous generations, who can we trust? He also sold ‘Birds Aren’t Real’ merchandise and created a significant social media presence for the group, which continues. Your customers?

Reputation 78

Reputation Government Film Viral 78

Agility PR Solutions

MAY 2, 2022

Navigating a severe reputational crisis is a nightmare for any PR manager. It can be anything, from a data breach to a failed promotional campaign and employee-related issues. Due to social media sites, such crises become more frequent as even a minor adverse event can snowball into a large-scale scandal.

Reputation 78

Reputation Crisis Employee Data 78

Onclusive

JUNE 1, 2023

Social media listening is fast becoming an essential part of the PR and Comms toolkit. Forward-thinking brands are already embracing the strategic advantages that social listening tools can offer when it comes to managing brand reputation, crisis detection, and optimising comms strategy.

Strategy 370

Strategy Communications Reputation Measurement 370

Prohibition

JANUARY 17, 2022

Social media is an increasingly important element in a successful crisis management approach. With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. What is Crisis Management?

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Axia PR

JANUARY 19, 2022

A social media policy is an outline for how employees should conduct themselves online — both personally and professionally. When done right, social media policies set employees up for success and help companies curb issues with security, reputation, and the law.

Policies 62

Policies Social Media Company Guidelines 62

PR in High Definition

FEBRUARY 25, 2022

And yet, at the start of the year, we heard about the company’s rebrand to Meta with a renewed focus away from social media and toward what is known as the metaverse (check out our previous post on the metaverse to find out more). Saving a damaged reputation needs to be carefully considered. Don’t just be a pretty face.

Reputation 62

Reputation Exercises Employee Facebook 62

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

SOCi’s Threads Launch Commentary When Instagram unveiled “Threads,” Meta’s equivalent to Twitter, it created a social media frenzy. SOCi offered insights on Threads’ implications for social media marketing, showcasing their expertise and thought leadership.

Brand 323

Brand Branding eBook Advertising 323

Cision

DECEMBER 18, 2015

Are your employees passionate about working for your brand? Whatever the case, you can bet your employees share their opinions on social – and your audience is taking note. If you aren’t empowering your employees on social, it could have a negative effect on your brand’s reputation.

Employee 120

Employee Reputation Social Media Education 120

ImPRessions - Crenshaw Communications

FEBRUARY 14, 2024

But at a corporate level it’s a strategic imperative with real implications for company reputation and even performance. CEOs have a key role as conduits to various stakeholders, including shareholders, employees, and the press.

Corporate 182

Corporate Analysis Reputation Trends 182

PR in High Definition

MAY 24, 2023

It has always been essential for businesses to maintain a solid reputation. Social media, 24-hour news cycles and the ubiquity of information have put reputational issues at the forefront of any organisation’s strategy. Fundamentally, all your employees must buy into your company’s ethos and what it is trying to achieve.

Reputation 62

Reputation Measurement Leadership Examples 62

Cision

OCTOBER 17, 2015

Getting employees involved on social media may seem like a terrifying idea. One employee’s inappropriate tweet could result in a social media crisis. However, a single tweet could just as easily boost an employer’s reputation. Seek Out New Relationships.

Employee 120

Employee Brand Branding Social Media 120

PR in High Definition

JUNE 28, 2022

Put simply: when it comes to building reputations, shrinking media pools are becoming a bigger problem. But there are numerous other ways to shape an organisation’s reputation, aside from media relations. Shaping a reputation that will carry a company forward is much more than a media profile alone.

Reputation 62

Reputation Media SEO Case Study 62

PR in High Definition

SEPTEMBER 27, 2021

Back then, no one had even heard of an “online reputation”, let alone the need to manage one, and conveying a message to an audience en masse and connecting with the public only happened through a handful of channels. Here are Firefly, we’ve been shaping reputations for more than 30 years. It only concerns crisis management.

Reputation 62

Reputation Employee Crisis Crisis Management 62

ImPRessions - Crenshaw Communications

AUGUST 4, 2022

Yes, social media pushback can be constructive, yet it often spins out of control. The companies that pledged support for female employees after the Dobbs decision, for example, are expressing an authentic position in response to court ruling that will affect millions. Don’t over-delegate social content.

Construction 385

Construction Crisis Reputation Social Media 385

Onclusive

JANUARY 25, 2024

In a study by Determ , 46% of PR, Media and Comms pros said they used social listening as a data collection method over he last 12 months. Plus we actively seek out risks so you can mitigate the impact of new threats to your reputation. Why choose Onclusive Insights ?

Analysis 195

Analysis Media Trends Data 195

ImPRessions - Crenshaw Communications

NOVEMBER 10, 2020

Elite international law firm Jones Day faces a reputation crisis as a result of its work to help the president challenge 2020 election results in four states. It was hit with an employee gender-bias lawsuit in 2019, and just last month Warren Buffet’s Berkshire Hathaway sued the firm for fraud over a transaction that went bad.

Reputation 296

Reputation Employee Groups System 296

ImPRessions - Crenshaw Communications

DECEMBER 23, 2021

This is even more important for business buyers, where the selling cycle is longer, the product or service typically more costly, and the reputation ruboff more potent. Employees are in charge. But in 2022, employee engagement will be the new recruitment. Look for brand values to be a core message for most organizations.

Trends 385

Trends Employee Viral Advertising 385

PR in High Definition

FEBRUARY 27, 2023

Most of us who frequent social media platforms will have probably given in to the recommendations of an influencer in one way or another. But with all the emphasis put on these influencers to build a brand’s reputation, what are the implications if this falls apart? Now more than ever, shaping reputation is crucial.

Reputation 62

Reputation B2C Ethics Trends 62

Prohibition

APRIL 7, 2022

With the social media landscape ever-changing, there are always different updates and trends emerging that social media managers need to be mindful of. Here, we’ve put together a round up of the most recent trends to be aware of across various social channels. How effective is video on social media? .

Social Media 62

Social Media Trends Media Instagram 62

Onclusive

NOVEMBER 8, 2023

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Relationship building takes time. How do you know what’s working?

Training 195

Training Media Training Reputation Crisis Communications 195

Cision

OCTOBER 15, 2015

Ninety percent of brands have a presence on social media, but only 37 percent are listening closely to what their audiences are saying. You can easily steer your brand towards success by implementing social media listening. Social media has sped up the way we communicate, including how we write.

Social Media 120

Social Media Media Employee Reputation 120

Prohibition

AUGUST 4, 2021

A brand’s reputation can be described as how the general public perceives your organisation. Your reputation as a brand reflects the level of trust your target market has in you. Online Brand reputation management refers to a strategic approach that helps organisations manage their brands to achieve desired business outcomes.

Reputation 62

Reputation Brand Branding SEO 62

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2017

In today’s volatile media and social environment, brand reputation is fragile. But when it comes to most types of reputation crises, they are decidedly unwelcome. According to the World Economic Forum , more than twenty-five percent of a company’s market value is directly attributable to its brand reputation.

Reputation 130

Reputation Viral Employee Customer Service 130

Cision

OCTOBER 13, 2015

Social media listening brings myriad opportunities to your brand – from generating leads and extending your reach to connecting with your audience and improving brand reputation. In fact, 89 percent of marketers find social media listening effective, but only 37 percent are practicing it.

Social Media 120

Social Media Media Employee Reputation 120