Flack's Revenge

OCTOBER 25, 2017

I enjoyed attending my third consecutive Social Tools Summit event in Boston last week, where I moderated a panel on branding and thought leadership. It was great to take a day and get caught up on the state of the art in social media. Highest ROI : Lithium social media management. Engage Social SmartShare.

Tools 120

Tools Enterprise Analytics Case Study 120

Waxing UnLyrical

FEBRUARY 19, 2014

Advanced social media monitoring skills are a critical component of effective social media communications. This is why social media monitoring training is so important. Here are the top 3 reasons why social media monitoring has become riskier than ever: 1. Guest Post by Eric Schwartzman .

Social Media 96

Social Media Privacy Media Training 96

PRSay

SEPTEMBER 7, 2021

As online platforms mature, the power a social media influencer wields to drive consumer purchasing rises dramatically. Clearly, companies are noticing the utility of an individual who gains a large following on social media to be a spokesperson or “brand ambassador.”. 9 and Sept. 21 ) and a new Ethics Quiz. .

Ethics 170

Ethics Public Affairs Policies Guidelines 170

PRSay

JUNE 15, 2021

If you’re tempted to post a rainbow flag photo on your company’s social media feeds and call it a day, don’t. LGBTQ people are voters, employees, family members and consumers. Do you have employee resource groups or other affinity organizations for diverse staff? How do LGBTQ employees feel about you and your workplace?

Employee 201

Employee Community Leadership Enterprise 201

Sword and the Script

OCTOBER 3, 2023

BuzzSumo makes journalist database generally available BuzzSumo, a tool best known for analyzing content and social media, has moved its new journalist database out of beta and into general availability. Onward with this month’s PR tech sum. Among the generative AI functionality, the release cites are: Copy edits.

Analysis 144

Analysis Tools Software SMB 144

Communications Conversations

MAY 1, 2015

So, I got to thinking–I’d like to know more about Jack (I can call him Jack–we tweeted once and his strategy behind using social media. Coincidentally, over the years, I’d met Tom Buchheim , executive social media advisor at AmFam. Every tweet sent from @AmFamJack comes from Jack personally.

Social Media 60

Social Media Media Twitter Insurance 60

Reputation Us

NOVEMBER 28, 2022

Those headlines, hard to miss as they are, often obscure very real leadership decisions about strategy, employee performance and customers. Musk’s concerns “are very valid,” says Vipula Gandhi, Global Head of Enterprise and Managing Partner at Gallup, in an interview. “He Then Twitter’s fate will depend on employee performance.

Twitter 78

Twitter Banking Financial Employee 78

Sword and the Script

SEPTEMBER 1, 2020

In my assessment, SocialChorus is an interesting internal communications platform – in a time when employee communications is more important than ever. The addition rounds out the company’s monitoring suite which includes online print and social media monitoring. It says it has “hundreds of customers…10 of the Fortune 50.”

Internal 147

Internal International Tools Software 147

Sword and the Script

AUGUST 30, 2022

I’m going to tip my hat to Occam’s Razor and call it media monitoring solution. I couldn’t find any financial data on the deal but in a separate piece for Media Post Laurie Sullivan writes that Kelp has 10 employees and “Signal AI has about 220 employees.” Cision settles claim by sales employees. Cision US Inc.

Publicity 85

Publicity Survey Enterprise Pitching 85

ImPRessions - Crenshaw Communications

MAY 22, 2017

Looking to buy enterprise software? Look no further than a smartphone to access expert opinion, analyst reports, reviews, or social media discussions about specific brands or products. In fact, employees can be both a rich source of stories and a powerful channel through which to tell them. Creating depth of message.

Brand 185

Brand Branding Marketing Wireless 185

Maxim Behar

JANUARY 17, 2024

Rather, what you already know from social media , if you see it happening in practice, it can fill in the “picture” and make sense of it, which makes life meaningful and good. More and more, young people's interests are shaped by social media, their friends, or their environment. These are mainly created in the family.

Survey 64

Survey Study Course Financial 64

ISEBOX

MAY 16, 2016

She was managing print and TV ad campaigns long before she started using online and social media channels to promote her current employer, ABC Drug Corp. But what does that mean in the online environment, where you might have multiple “publications” per day via social media, press releases, your blog and website.

Pharmaceuticals 79

Pharmaceuticals Advertising Advertising Communications 79

PR 20/20

SEPTEMBER 8, 2021

My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency.

Financial 98

Financial Conference Agency Resources 98

PR 20/20

MAY 8, 2019

The newsletter has an especially strong following with large enterprises—39% of subscribers work at companies with 500+ employees, and 19% of subscribers work at companies with 10,000+ employees. In short, we’ve developed unparalleled knowledge about AI and its potential for enterprises. 7,500/month. 90,000/year.

Agency 84

Agency Enterprise Technology Analytics 84

Prohibition

AUGUST 4, 2021

With the advent of online reviews, social media sites like Facebook, Twitter, Instagram etc., Or a less-than-flattering media story spreads far beyond what you expected. Prohibition PR provides the best in online reputation management services, including social media monitoring and response. Why You Need It.

Reputation 62

Reputation Brand Branding SEO 62

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. 2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference.

Industry 86

Industry Media Technology Employee 86

Sword and the Script

JUNE 7, 2022

It said these deals were bad for customers, bad for employees, and often bad for investors (LPs, not the fund managers). Critical Mention offers an integrated earned media monitoring service which includes broadcast, podcast, online news and social media for clients in the U.S., click image for higher resolution).

Software 85

Software Internal International Pitching 85

Barokas

DECEMBER 4, 2018

Our agency has helped numerous enterprise technology and B2B clients build campaigns around holiday shopping. Even if you missed out on a proactive initiative this year, it’s still not too late to conduct media outreach or marketing activities.

Survey 60

Survey Enterprise Radio Print 60

PR 20/20

SEPTEMBER 8, 2021

My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services. Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency.

Financial 52

Financial Conference Agency Resources 52

PR 20/20

JULY 6, 2020

Five new certifications per employee (plus updates on the basics we require, like inbound marketing and HubSpot product certs). Employee Certifications. As an agency, we require all employees to be HubSpot certified before they’re able to have certain portal permissions. But guess what?

Training 72

Training How To Course Software 72

Waxing UnLyrical

JULY 11, 2019

Optimal customization comes with a custom self-hosted website, but creating (or commissioning) and maintaining a custom website is typically something for enterprise businesses with unique requirements. There’s a delicate balancing act to be achieved with website design.

Company 84

Company Brand Branding How To 84

Sword and the Script

OCTOBER 29, 2019

Prezly offers prospective customers three tiers of pricing : professional, expert and enterprise. Among its customers are agencies that range from the smaller side with 3-5 employees – all the way up to 120 or more staffers. The company is on all the major social media channels: Twitter , Facebook , LinkedIn and Instagram.

Pitching 63

Pitching Analytics Enterprise System 63

Sword and the Script

JUNE 30, 2020

The survey solicited respondents from 300 executives in UK-based businesses with 1,000+ employees. A model I’ve seen work for large enterprises is to retain a corporate communications department but push dedicated PR talent down to support the business units.

Report 118

Report Publicity Survey B2B 118

Sword and the Script

NOVEMBER 5, 2019

The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. Well, if you use Talkwalker for social listening, this is a way to evaluate social data against customer data, for example. It compares email data with social media data for Coca-Cola. “It’s

Internal 63

Internal International Data Media 63

Beyond PR

SEPTEMBER 12, 2016

With the rise of social media and the Internet, branding has become a vital and highly visible business facet, making it more important than ever for marketers and communication professionals to stay on top of brand management. million daily negative mentions on social media about U.S. Apple’s simple aesthetic.

Measurement 40

Measurement Reputation Brand Branding 40

Cision

SEPTEMBER 30, 2015

These are all great goals for your social media campaign, but without the right social media team behind you, you’ll never be able to accomplish any of them. Amy Heiss, Global Program Manager for Social Media Training and Activation at Dell. . ― Focus your employees around a single strategy.

Social Media 120

Social Media Report Media Training Training 120

Solo PR Pro

MAY 12, 2015

In many ways, the best teachers and businesses are trying to accomplish the same things – engaging our audiences (whether students, employees, colleagues or the public), helping people feel like they have a voice and are important. I saw Kim Bearden speak at Wind Enterprises’ Quest for Success Conference. In the communities we manage?

Enterprise 40

Enterprise Conference Education Employee 40

Mindful Marketing

SEPTEMBER 11, 2015

He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. Explain what makes fama PR different and how do you attract employees?

Marketing 50

Marketing Wireless Software Journalism 50

Sword and the Script

JANUARY 14, 2020

I’m the senior director of communications, responsible for external communications to members, non-members and media on behalf of the organization. This includes running a team of seven PR, email, website, social media, multimedia and creative experts. employees in the U.S. – It’s massive – 4.6M

Marketing 79

Marketing Data Wireless Industry 79

PR 20/20

AUGUST 22, 2017

Human Resources is uneasy about adopting an employee social media policy. For many, making the company more “social” becomes less daunting once they see it in practice. Buy-in starts with the gatekeepers, of which there are many. For instance: Legal fears the company blog will violate copyright laws.

Marketing 87

Marketing Resources Technology Internal 87

Sword and the Script

DECEMBER 20, 2022

The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors. Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit.

Marketing 189

Marketing Content Marketing Data Social Media 189

Maxim Behar

SEPTEMBER 27, 2022

Maxim: I often say that right now the whole world is a big mess, and from this mess we have to create something that can suit businesses, employees, pensioners, of course, students, and all people. Well, now we communicate with them every day on social media. How has the situation in our country affected the business?

Government 52

Government Tourism Ethics System 52

Ishmael's Corner

SEPTEMBER 3, 2014

Like Mr. Quixote swinging at windmills, companies continue to go down the futile path of trying to control social media. A couple years ago I wrote a post advocating for the Piggly Wiggly approach to social media. That’s what I mean by applying a Piggy Wiggly mentality to managing social media. is blocked.

Social Media 133

Social Media Company Media Enterprise 133

Sword and the Script

JUNE 23, 2015

Thinking Differently about Employees and Content. Janet Fouts , who founded Tatu Digital Media , read this post – Scale Content Marketing: Employees are the Secret – and invited me to a Google Hangout to discuss it (She previously produced The Friday Hangout , a regular weekly show with Steve Farnsworth and Adam Helweh ).

Enterprise 60

Enterprise Content Marketing Engineering Marketing 60

Burrelles Fresh Ideas

JULY 25, 2023

Even the best company with the best products and the happiest employees will flounder if the public doesn’t know about it. Building organization with Enterprise Resource Planning systems Enterprise resource planning systems (ERPs) are arguably some of the most important tools business leaders can incorporate to help manage operations.

Tools 74

Tools System How To Software 74

Cision

OCTOBER 16, 2017

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. Steve Barrett: And that’s social media really in many ways it’s the thing that’s knitted this all together and made the alignment make sense, hasn’t it?

Media 202

Media Storytelling Technology Data 202

The Hoffman Agency

MARCH 10, 2017

When you think of brands that are absolutely crushing it on social media, the top 10 names (or 20) you think of are probably B2C, so there is little to no point in B2B companies embarking on them, right? So, here’s how B2B companies can refine their social media strategies to do just that: 1. Curating content.

B2B 49

B2B Social Media Strategy Media 49