Sword and the Script

NOVEMBER 5, 2019

Every month when I go to write this PR technology summary, I’m surprised at just how many new tools and features are being brought to market. This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. What sort of data? Why would you do this?

Internal 63

Internal International Data Media 63

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Lee also proposed to John D. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

PR 20/20

SEPTEMBER 29, 2020

Technology will get smarter, intelligently automating traditionally human-powered activities while adding layers of complexity. Workflows : Internal and external workflows were used to run all marketing campaigns. We utilized features like Snippets and Documents to streamline workflows. Career paths will evolve.

Case Study 92

Case Study Study Brand Branding 92

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Scott Public Relations

OCTOBER 13, 2019

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. As a provider of services to children with autism spectrum disorders, ABS employees spend much of their time in the field performing therapy services.

Healthcare 40

Healthcare Insurance Insurance Pinterest 40

Stephen Waddington

DECEMBER 30, 2019

The report provides an international perspective on the challenges facing the PR business. Gender diversity in PR is an issue as old as the industry itself Gender issues in the PR industry are well documented. It is firmly on the agenda of industry bodies and progressive organisations are talking steps to address it for employees.

Government 103

Government Education Print Ethics 103

The Stalwart Blog

NOVEMBER 18, 2019

They’re not talking to their marketing teams, to their technology teams, and so they have legacy systems with customer data, they have Cloud systems that their employees are using and all of these are potentially vulnerable to attacks from outside forces and inside forces. Lily Li: That’s right.

Data 60

Data Privacy System Crisis Communications 60

Prohibition

JANUARY 7, 2022

Without a documented plan, how would you handle a crisis? Technological breakdowns. A technological crisis also called a technical failure or system crash is an unforeseen event that interrupts the normal function of a computer system. It is an essential component of business continuity planning. Recalls and product issues.

Crisis Management 62

Crisis Management Crisis Reputation Financial 62

Maxim Behar

SEPTEMBER 19, 2022

That is why wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. the next morning, I was already on the plane to London.

Newspapers 72

Newspapers Ethics Meeting Hotels 72

Maxim Behar

SEPTEMBER 19, 2022

I wrote a short Standard of Business Ethics, or in general, what I wanted to happen in my company, and many others, in the next ten to twenty years - to be open, honest, honorable, and successful, full of happy employees with sparkle in the eyes. the next morning, I was already on the plane to London.

Newspapers 52

Newspapers Ethics Meeting Hotels 52

Prohibition

DECEMBER 13, 2021

You can do this by publishing a newsletter, which will inform employees and everyone else about what’s going on. Technological crisis. A technological crisis is a massive problem within a business that is created by technology. As a case study, consider a technology breakdown. Man-made disasters.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

ReimaginePR

APRIL 14, 2020

The electronic data room technology is usually reliable and straightforward to use, which solution enables you to exchange newspapers for your corporation faster, much easier and more securely. The bestyrer with the necessary rights confirms a service for the synchronization of documents with a repository of company and business data.

Data 177

Data Newspapers Employee Software 177

Sword and the Script

OCTOBER 29, 2019

Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. Some communicators on Prezly even use this for internal communications. Among its customers are agencies that range from the smaller side with 3-5 employees – all the way up to 120 or more staffers.

Pitching 63

Pitching Analytics Enterprise System 63

Prohibition

DECEMBER 17, 2021

It is the art of managing crises and communicating with relevant parties in a company such as customers, employees, the public, investors or the press. Companies that successfully communicate with internal and external stakeholders when crisis hits have the highest chance of long-term success. Information technology team.

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Presspage makes security core – and not just in the technological sense. We empathize.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. Presspage makes security core – and not just in the technological sense. We empathize.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

5W PR

MAY 27, 2022

The first thing that companies and their robotics solutions need to take into consideration is the growth of their industry which, according to the International Federation of Robots, in 2020 a record of 2.7 Human factor.

Company 88

Company Strategy Publicity Real Estate 88

Cision

MAY 18, 2017

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. Technology for being able to “listen” to what Instagram users are “saying” in their images is being developed as we speak. Avaya probably wasn’t even following that individual.

How To 198

How To Instagram Social Media LinkedIn 198

PR 20/20

DECEMBER 20, 2018

Marketing success isn’t derived from a single outperforming team member, a highly efficient technology integration or one successful campaign. The alignment of business and marketing goals results in more realistic goal setting, defined budgets (internal and agency costs) and timelines. Technology.

Marketing 57

Marketing Customer Service Technology Strategy 57

MaccaPR

JANUARY 4, 2018

One way was documented by Advertising Age, which cited how Procter & Gamble has asked its agencies to accept 75-day delays in payment for their work. That was followed by snack giant Mondelez International and candy company Mars demanding up to 120-day terms. It makes our employees work three times as hard for this client.

Agency 0

Agency Advertising Advertising Leadership 0

Sword and the Script

OCTOBER 1, 2019

And now onward this month’s PR technology summary…. Overrides are indexed as different ‘versions’ of the same document in Meltwater’s Elasticsearch cluster, providing customers with a personalized view of their sentiment when building dashboards and reports.”. The longer the document, the less accurate the sentiment.”.

Pitching 61

Pitching Analysis Report Video 61

Waxing UnLyrical

AUGUST 9, 2018

Structuring your content enables customers to find your message more easily online and employees to redeploy it more efficiently into multiple formats and media types. Translating entire documents is cumbersome and time-consuming. What is Intelligent Content? Intelligent content is essentially structured content. Simplify Translations.

Writing 72

Writing eBook Case Study System 72

Sword and the Script

JANUARY 22, 2019

He began learning all he could about websites and interactive tools – and eventually landed a job at a technology start-up. I see that we are at an inflection point in the history of how consumers and brands relate to one another and wanted to document it. 2) Do customers really want relationships with brands?

Brand 77

Brand Branding Banking Consumer 77

Beyond PR

MAY 18, 2017

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. Technology for being able to “listen” to what Instagram users are “saying” in their images is being developed as we speak. Avaya probably wasn’t even following that individual.

How To 57

How To Instagram Social Media LinkedIn 57

MaccaPR

DECEMBER 19, 2016

If so, you could share the gated content with them or, to make it easier (since you already have their contact information), share the actual PDF or Word document of content in advance of it being distributed to outsiders. Slack Chat Groups - Is your company on the new internal collaboration tool Slack?

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

PR for Anyone

JANUARY 30, 2024

Ashton discusses the U-curve of happiness, a well-documented phenomenon that reveals an upswing in happiness towards the end of life. On the contrary, Ashton emphasizes that older employees are far from being a financial burden. The Impact of Technology Technology has had varied impacts on different age groups.

Technology 130

Technology Study Social Media Resources 130

Frederik Vincx

DECEMBER 11, 2015

Invest in automation and technology. It is full of practical advice to get your team on board during workshops, internal presentations, and pilot projects. The issues we face in practice are well documented: measurement, media, paid, planning, and workflow. Each time an employee gets replaced, knowledge is lost.

How To 60

How To Software System Employee 60

Contently - Strategy

JUNE 11, 2020

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. We spoke to industry experts, analyzed macro content trends using our in-house content strategy technology, and highlighted companies creating great content.

Healthcare 93

Healthcare Content Marketing Industry Trends 93

ImPRessions - Crenshaw Communications

JANUARY 6, 2022

While its downloads have risen again due to international expansion, it’s now looking like Clubhouse was the victim of its own PR – too much, too soon. Its 2021 crisis was precipitated in December when founder Vishal Garg fired 900 Better.com employees on a Zoom call, just ahead of a $750 million injection by SoftBank.

Facebook 310

Facebook Crisis Employee Government 310

Contently - Strategy

SEPTEMBER 15, 2021

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. We spoke to industry experts, analyzed macro content trends using our in-house content strategy technology, and highlighted companies creating great content.

Healthcare 52

Healthcare Content Marketing Industry Trends 52

PRSay

FEBRUARY 12, 2021

In 2016, he founded Craig Newmark Philanthropies, which supports organizations that advocate for trustworthy journalism, voter protection, women in technology, and military veterans and their families. If you see unethical behavior from someone in a higher position, “Document everything in the most discreet manner possible,” he said.

Ethics 170

Ethics Communications Nonprofit Journalism 170

Stephen Waddington

MARCH 24, 2019

Marketing in markets without media, tool databases, Google graveyard, reframing Brexit, internal meets external comms, #CommsSchool makes blogging a habit, and the March #FuturePRoof podcast. There’s a tool for that The market for technology in marketing and public relations is exploding. It also misses the point.

Tools 69

Tools Insurance Insurance Handbook 69

Sword and the Script

FEBRUARY 4, 2020

Welcome to the first PR technology summary ( PR tech sum ) of 2020. For those new to it, the PR tech sum, it’s a monthly roundup of all the news coming from the vendor community that develops and sells PR technology. And now, here’s this month’s PR technology summary…. What does this have to do with PR technology?

Software 101

Software Analysis Data Tools 101

Sword and the Script

DECEMBER 15, 2020

2020 accelerated the invasion, and in 2021, every technology in your marketing stack will be powered by AI on some level. Every employee needs media training. As a result, employees at different levels, automatically and without any pretension, became spokespeople. Rethinking internal and external comms.

Marketing 167

Marketing Employee Content Marketing Training 167

Stephen Waddington

NOVEMBER 19, 2017

I shared a first draft of this article as a Google Document via Twitter; with MA PR students at Newcastle University; and with colleagues at Ketchum on an international webinar. I’ve also published a blog of key international events in the public relations calendar as part of the project. Have a go for yourself.

Publicity 164

Publicity Ethics Data Community 164