Belgium transport minister steps down after document leak

PR Daily

On Friday, Belgium’s transport minister, Jacqueline Galant, resigned after the surfacing of a confidential document detailing the government’s flawed airport security measures. As accusations emerge following the terrorist attack in Brussels, a Belgian official is stepping down.

7 Media Statistics from an Annual Survey of Reporters that Gives PR a Glimpse of their Mindset

Sword and the Script

The upside is, you get a truly sanctioned document that officially reflects the view (and very pleasing adjectives ) of a business and its leadership. .

Survey 163

Two Creative PR Stunts that Turned a Press Release Upside Down

Sword and the Script

A copy of the document that was allegedly sent to reporters included edits to the company CMO had previously suggested – but weren’t for public consumption. In 1999 I was introduced to an emerging nightmare in high-tech PR.

News planning, tools and workflow to build an editorial calendar

Stephen Waddington

It’s an important process document for a PR team that sets priorities between different announcements and ensures there are no clashes. News calendar applications There’s a choice of technologies that can be used to create a news calendar, from a simple document to a shared Cloud based tool.

Tools 244

4 INSPIRING EXAMPLES: How to tell your brand story via an end-of-year report

PR Warrior

Granted, the financials obviously need to be presented in a certain way but, unfortunately, chances are the rest of the document will be full of chest-beating and meaningless jargon and… MORE. Large companies with lots of shareholders tend to publish annual reports.

PR Guide to Stellar Briefing Books

ImPRessions - Crenshaw Communications

Since the interviewee may be reviewing the document on the fly while in transit or during the interview(s), it should be well structured and easy to read. The when, where, who, and the featured topic should be scannable at the top of the document.

21 things that defined PR agency life before the web (you won’t believe no #5)

Stephen Waddington

Public relations in an agency is unrecognisable from 25 years ago. It started, as these things often do, as a conversation on Twitter. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993. It’s turned into a nostalgic trip down memory lane for a lot of people in my network. Thanks to everyone who jumped into the conversation. 25 years ago workflow in an agency was defined by media relations.

Web 131

The 10 Most Commonly Misspelled Words in the English Language

Flack Me

Category: Flack Me Summary: An email or document with spelling errors makes it difficult to trust the sender. Spelling speaks to attention to detail and you want to make sure yours is on point

28

How To Get A Running Start With Your PR Agency

ImPRessions - Crenshaw Communications

Drown the PR team in documents. If time is short – or even if it isn’t – start with a document dump. The best public relations partnerships are client-agency collaborations that involve a serious time commitment on both sides.

Agency 212

Infographic: What belongs in your branding style guide

PR Daily

from Visme details important facets to include in your branding style guide, a document that ensures all your content and marketing will align authentically with your organization. See the full infographic below to learn whether you’re covering all the bases in your branding documentation

Strategy & Tech Tools Can Boost Content Success

The Proactive Report

Of the other half who did, only 38% had documented their strategy. These ten steps will help you create and document your content marketing strategy. Two recent studies show that brand engagement is the No. 1 marketing objective supported by content marketing. 66.8%

Tools 302

Worst PR Technology Nightmares

ImPRessions - Crenshaw Communications

They’re great for collaboration, but when documents are inactive for a while, it’s easy to forget who else is in the mix. When editing a document originating with the client, or where they share access, it’s obviously best to keep snarky comments private.

New Feature: Import hyperlinks as online coverage.

The Resolution Blog

They are client facing documents so the outlet title or the headline of the article is used as a hyperlink to the coverage. link] To use simply copy and paste hyperlinks from your document into the top box. “I love how simple it is to just paste in URLs in CoverageBook to make a report.

Tools 156

Canon All in One Printer ONLY $49.99 (Reg $199.99)

Mora Communications

Canon All in One Printer ONLY $49.99 (Reg $199.99) Print great quality photos and documents with this Canon – PIXMA TS9020 Wireless All-In-One Printer – White/Black that is available for ONLY $49.99

How to Use Google Docs with WordPress, and Why It’s Awesome

Cision

Collaboration – one of the best features of Google Docs is the capability to share and collaboratively edit documents. By giving users permission to modify a document, multiple users can contribute and edit a piece of content simultaneously.

Google 208

How to tap into the power of social reporting for your business

PR Warrior

For example, they might: live-stream from a company event, tweet a public announcement by the CEO, interview an internal expert on a topical issue that has broken in the news that day, simply document what goes on behind the scenes of the organisation’s business. .

Report 156

Proofreading Steps Every Writer Should Follow

Flack Me

Be sure to conduct a thorough proofread of all documents before they go live, using these guidelines Category: Flack Me Summary: Proofreading is the last line of defense for quality control in print and online publishing.

5 essential elements of an effective PR plan

PR Daily

How will the firm document and demonstrate results? Is the budget documented? If you’re new to using public relations to build your brand, starting a PR program can seem daunting.

Infographic: How mobile consumers use voice search

PR Daily

RELATED: Take your intranet from deserted document dump to a thriving network of messages ]. Just how important is voice search technology?

Mobile 119

How Data-Driven Storytelling Drives PR

ImPRessions - Crenshaw Communications

Given the documented power of visuals in the attention economy, it makes sense that data tables and infographics get shared and clicked more than plain text stories. The well- documented trend toward individualized marketing using the ABM model demands more tailored content.

‘National Publicist Day’: How Ivy Lee wrote the first press release

Axia PR

On this day in 1906, well-known public relations pioneer and productivity consultant Ivy Lee wrote the first documented press release. October 30. To most it’s just another day of the year. However, in the public relations and journalism worlds, it’s a day to celebrate. October 30 is National Publicist Day. See also: What’s the difference between publicity and public relations? Hint: PR strategists hate when we call them publicists.).

Communication in Top Eight Digital Skills Needed

The Proactive Report

Working with documents. Working with documents : Digital documents are the backbone of the modern workplace. First we had the digital divide – the gap between the Internet “haves and “have-nots” While the digital divide is not fully handled, 40% of people worldwide are online now. That’s 3.2 billion of us. The conversation has shifted to: “do we know what we’re doing with technology?”

The Well Written Press Release #6: Include Multimedia

ISEBOX

That’s because the standard on the internet for anything that shall catch our attention is that it at minimum, must include an image, but for the most part it includes some sort of combination of multimedia – images, documents, videos and audio. Including downloadable images, video, audio and documents right in the release so that they are able to use them to make their story unique to the other coverage out there. Read Time: 2 minutes.

7 proofreading steps every writer should follow

PR Daily

Be sure to conduct a thorough proofread of all documents before they are printed for distribution and of all Web pages before they go live, using these guidelines. Review for proper organization, appropriate tone, and grammar, syntax, usage, and style before the document is laid out.

Print 124

Using the PESO Model to Drive an Effective PR Content Strategy

Cision

Sometimes, despite our very best efforts to write down our goals, we tend to skip over creating a documented PR content strategy. While we typically like to plan for the following year in the fourth quarter, how many of you actually got it done?

Is PR Overrated? Marketers Don’t Think So.

TrendKite

The entire document is well worth the read, but there was one particular question that stood out to us. Each year for the past 7 years, Hubspot has released a comprehensive study on the state of inbound marketing.

Study 72

Can You Really Submit an Op-Ed Anonymously?

David PR Group

Pretty Good Privacy (PGP) is an encryption software that allows you to send encrypted emails and documents. SecureDrop is an open-source whistleblower submission system that media organizations can use to securely accept documents from and communicate with anonymous sources.

Part I: Treat Every Meeting Like a First Interview

PR Expanded

It’s dangerous to rely on your memory to document what people say once the meeting is over. The more you can document, you may find new and interesting information post meeting. This post is Part I of a two-part series on Treating Every Meeting Like a First Interview.

PR Guide To Agency-Client On-Boarding

ImPRessions - Crenshaw Communications

The PR firm will ask for lots of existing marketing and PR documents beyond those it can find on its own, like previous owned and earned content.

Agency 170

B2B Content Marketing: 12 Master Tips That You Need to Know

B2B PR Sense

Only 37% of B2B marketers have a documented B2B content marketing strategy ! Do you see why it's important to have a documented strategy, but just don't know where to begin? So why should you have a documented strategy?

B2B 228

9 Ways To Up Your PR Game

AirPR

“One app I highly recommend is called SignEasy which, as its name suggests, makes it easy for you to sign documents via phone or tablet,” says Sarah Rose Attman, who launched her own PR firm two years ago.

More than words: Why you need a content management strategy

Axia PR

5 steps to help you do more with your vision, ideas and documents using PR. In your business, you produce tons of content. News releases, articles, newsletters, photos, speeches, reports and financial statements are necessary to tell your story and generate leads. Now, what do you do with it all? Featured Social Media Content Management Public Companies

6 Benefits Of Long-Form PR Content

ImPRessions - Crenshaw Communications

Since we’re on the cusp of 2019, CEOs should also consider the well-documented ascendance of video. In this age of short attention spans, it may seem counter-intuitive to champion long-form content for PR and marketing. But in recent years, data has shown its efficacy.

SEO 212

7 Must-Have PR Tech Tools

ImPRessions - Crenshaw Communications

PR people routinely use apps for document design like BeFunky, the industry standard software Cision, and a wire distribution platform like PR Newswire. We have separate channels set up for each client, and we can swiftly share links, images, and documents. Web 2.0

Tools 97

Trump Gets Schooled in PR

Flack's Revenge

The PR field should love Donald Trump as he teaches lessons about the power of earned media. I’ve been at many social gatherings when the conversation shifts to the campaign, and all eyes turn to me, seeming to challenge/blame: “C’mon PR boy, spin this!”

Monitoring Panama Papers Global PR Crisis

TrendKite

million documents and 2.6 In the United States, most Americans are focused on the presidential election, but the rest of the world is reeling from the biggest corporate data leak in history that is being called the Panama Papers. How much data has been leaked? A lot. We are talking about 11.5

How to Create a Successful B2B Content Strategy

B2B PR Sense

Studies have revealed that of the 88% of B2B marketers who use content marketing, only 32% have a documented strategy. The most-effective marketers are more likely to document their content marketing strategy. --Joe

B2B 304

Perfecting Your PR Messaging

ImPRessions - Crenshaw Communications

Maintain a “living and breathing” messaging document. The resulting document is key to guiding the PR team in every type of outreach as we tell the brand story. Crafting the right messaging for public relations is like laying a strong foundation for a solid PR program.

B2B 170

The Disciplinary Concepts at the Heart of Visual Communication

Prowly

In a lot of ways, effective visual communication is about a whole lot more than just finding pretty pictures to pair up with relevant text on a document like an infographic or a presentation. The post The Disciplinary Concepts at the Heart of Visual Communication appeared first on Prowly Magazine. Marketing infographics marketing PR visual

An Evening at Ready Set Raise

Barokas

is launching to provide a marketplace where solo and small firms can access research and documents, and sell their own documents in the marketplace. Last night, I had the pleasure of attending the Ready Set Raise demo night put on by the Female Founders Alliance.

5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. Like his contemporary Harold Burson, Edelman got his start during World War II, where his job was to document and refute German propaganda.

B2C Content Marketing Trends: Key Findings from the 2015 Study

Polaris

While many of the findings are predictable—the most successful content marketers have a documented strategy—there are certainly some surprises. Yet organizations that have a dedicated content marketing team and a documented strategy that follow best practices will reap the rewards.

B2C 212

Reporter Fahrenthold Crowdsources His Way To Glory

ImPRessions - Crenshaw Communications

Fahrenthold was struck by how often the GOP nominee had mentioned the “millions and millions” he donated to worthy causes, so he set out to document Trump’s philanthropy, combing through records from the late 1980s and calling hundreds of nonprofits.

Report 203