Belgium transport minister steps down after document leak

PR Daily

On Friday, Belgium’s transport minister, Jacqueline Galant, resigned after the surfacing of a confidential document detailing the government’s flawed airport security measures. As accusations emerge following the terrorist attack in Brussels, a Belgian official is stepping down.

7 Media Statistics from an Annual Survey of Reporters that Gives PR a Glimpse of their Mindset

Sword and the Script

The upside is, you get a truly sanctioned document that officially reflects the view (and very pleasing adjectives ) of a business and its leadership. .

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Two Creative PR Stunts that Turned a Press Release Upside Down

Sword and the Script

A copy of the document that was allegedly sent to reporters included edits to the company CMO had previously suggested – but weren’t for public consumption. In 1999 I was introduced to an emerging nightmare in high-tech PR.

PR Guide to Stellar Briefing Books

ImPRessions - Crenshaw Communications

Since the interviewee may be reviewing the document on the fly while in transit or during the interview(s), it should be well structured and easy to read. The when, where, who, and the featured topic should be scannable at the top of the document.

4 INSPIRING EXAMPLES: How to tell your brand story via an end-of-year report

PR Warrior

Granted, the financials obviously need to be presented in a certain way but, unfortunately, chances are the rest of the document will be full of chest-beating and meaningless jargon and… MORE. Large companies with lots of shareholders tend to publish annual reports.

How To Get A Running Start With Your PR Agency

ImPRessions - Crenshaw Communications

Drown the PR team in documents. If time is short – or even if it isn’t – start with a document dump. The best public relations partnerships are client-agency collaborations that involve a serious time commitment on both sides.

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Canon All in One Printer ONLY $49.99 (Reg $199.99)

Mora Communications

Canon All in One Printer ONLY $49.99 (Reg $199.99) Print great quality photos and documents with this Canon – PIXMA TS9020 Wireless All-In-One Printer – White/Black that is available for ONLY $49.99

New Feature: Import hyperlinks as online coverage.

The Resolution Blog

They are client facing documents so the outlet title or the headline of the article is used as a hyperlink to the coverage. link] To use simply copy and paste hyperlinks from your document into the top box. “I love how simple it is to just paste in URLs in CoverageBook to make a report.

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How to Use Google Docs with WordPress, and Why It’s Awesome


Collaboration – one of the best features of Google Docs is the capability to share and collaboratively edit documents. By giving users permission to modify a document, multiple users can contribute and edit a piece of content simultaneously.

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How Data-Driven Storytelling Drives PR

ImPRessions - Crenshaw Communications

Given the documented power of visuals in the attention economy, it makes sense that data tables and infographics get shared and clicked more than plain text stories. The well- documented trend toward individualized marketing using the ABM model demands more tailored content.

The Boldest PR Moves of 2018

ImPRessions - Crenshaw Communications

Worse, last week it became moot after a Miami Dolphins “discipline document” was leaked to the press. The document states that players could be suspended up to four games for an anthem protest, and it quickly created a PR nightmare for the team and the NFL.

9 Ways To Up Your PR Game


“One app I highly recommend is called SignEasy which, as its name suggests, makes it easy for you to sign documents via phone or tablet,” says Sarah Rose Attman, who launched her own PR firm two years ago.

Strategy & Tech Tools Can Boost Content Success

The Proactive Report

Of the other half who did, only 38% had documented their strategy. These ten steps will help you create and document your content marketing strategy. Two recent studies show that brand engagement is the No. 1 marketing objective supported by content marketing. 66.8%

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The Well Written Press Release #6: Include Multimedia


That’s because the standard on the internet for anything that shall catch our attention is that it at minimum, must include an image, but for the most part it includes some sort of combination of multimedia – images, documents, videos and audio. Including downloadable images, video, audio and documents right in the release so that they are able to use them to make their story unique to the other coverage out there. Read Time: 2 minutes.

Using the PESO Model to Drive an Effective PR Content Strategy


Sometimes, despite our very best efforts to write down our goals, we tend to skip over creating a documented PR content strategy. While we typically like to plan for the following year in the fourth quarter, how many of you actually got it done?

5 “Founding Fathers” Of PR

ImPRessions - Crenshaw Communications

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. Like his contemporary Harold Burson, Edelman got his start during World War II, where his job was to document and refute German propaganda.

Trump Gets Schooled in PR

Flack's Revenge

The PR field should love Donald Trump as he teaches lessons about the power of earned media. I’ve been at many social gatherings when the conversation shifts to the campaign, and all eyes turn to me, seeming to challenge/blame: “C’mon PR boy, spin this!”

Monitoring Panama Papers Global PR Crisis


million documents and 2.6 In the United States, most Americans are focused on the presidential election, but the rest of the world is reeling from the biggest corporate data leak in history that is being called the Panama Papers. How much data has been leaked? A lot. We are talking about 11.5

The Disciplinary Concepts at the Heart of Visual Communication


In a lot of ways, effective visual communication is about a whole lot more than just finding pretty pictures to pair up with relevant text on a document like an infographic or a presentation. The post The Disciplinary Concepts at the Heart of Visual Communication appeared first on Prowly Magazine. Marketing infographics marketing PR visual

Is PR Overrated? Marketers Don’t Think So.


The entire document is well worth the read, but there was one particular question that stood out to us. Each year for the past 7 years, Hubspot has released a comprehensive study on the state of inbound marketing.

Study 67

Business Wire Releases New White Paper: Is Your IR Site a Security Liability?

Business Wire

At the top of that list should be the creation and maintenance of an investor relations site, a beneficial communications tool that makes it easy for analysts, shareholders and the media to find essential financial documents and material news. The modern IRO has many areas of responsibilities.

Perfecting Your PR Messaging

ImPRessions - Crenshaw Communications

Maintain a “living and breathing” messaging document. The resulting document is key to guiding the PR team in every type of outreach as we tell the brand story. Crafting the right messaging for public relations is like laying a strong foundation for a solid PR program.

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Reporter Fahrenthold Crowdsources His Way To Glory

ImPRessions - Crenshaw Communications

Fahrenthold was struck by how often the GOP nominee had mentioned the “millions and millions” he donated to worthy causes, so he set out to document Trump’s philanthropy, combing through records from the late 1980s and calling hundreds of nonprofits.

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Twitter’s Alex Jones Problem Goes Beyond PR

ImPRessions - Crenshaw Communications

He tweeted, “it’s critical journalists document, validate, and refute such information directly so people can form their own opinions. Photo Credit – Chinen Keiya/Flickr.

Infographic: 20 ways to conquer writer’s block

PR Daily

The yawning whiteness of a blank word document can stymie even the most prolific writers, which is why a handy prompt and a strong writing regimen can be useful. Every writer has faced a moment when the words failed to appear.

Easily Convert PDFs to JPG for Social Media With Zamzar

Ryan Foran

I will often get flyers sent to me that people want posted on our social media sites, but they are not my documents and not in an acceptable image format to be able to post to Facebook, Twitter, or Instagram.

‘National Publicist Day’: How Ivy Lee wrote the first press release

Axia PR

On this day in 1906, well-known public relations pioneer and productivity consultant Ivy Lee wrote the first documented press release. October 30. To most it’s just another day of the year. However, in the public relations and journalism worlds, it’s a day to celebrate. October 30 is National Publicist Day. See also: What’s the difference between publicity and public relations? Hint: PR strategists hate when we call them publicists.).

#SelfPub – Part 3: The RESET Style Guide


A neat trick is to search for the word on Google then cut and paste into your Word/Google document as plain text.). If you’re writing a long document, use a cliché-finding tool: you’ll be surprised what you miss on the edit. Use in Word or Google Docs to give your document structure.

The New PR: The Intersection of Positioning and Content Marketing


Document what you want to achieve from your positioning and how you can be relevant to your community. At the New PR Conference hosted by AirPR Software in San Francisco, discussion swirled around ‘New PR’ and an evolution of public relations, including PR’s place in the greater marketing mix.

How the Canadian Newspaper Industry Can Adapt to Changes

Business Wire

The struggles faced by Canadian news media professionals are well-documented. By Jean-Adrien Delicano, Media Relations Specialist, Business Wire Another month, another round of layoffs and “restructuring” in the Canadian media world.

Don’t Forget To Include These Resources In Your Crisis Management Plan!

Melissa Agnes

Let’s use the comments section below to create a list of helpful documents and resources to include within your organization’s crisis preparedness program. The resource section of your crisis management plan is an important aspect of your crisis preparedness program.

Communication in Top Eight Digital Skills Needed

The Proactive Report

Working with documents. Working with documents : Digital documents are the backbone of the modern workplace. First we had the digital divide – the gap between the Internet “haves and “have-nots” While the digital divide is not fully handled, 40% of people worldwide are online now. That’s 3.2 billion of us. The conversation has shifted to: “do we know what we’re doing with technology?”

Twitter’s Alex Jones Problem Goes Beyond PR

ImPRessions - Crenshaw Communications

He tweeted, “it’s critical journalists document, validate, and refute such information directly so people can form their own opinions. Photo Credit – Chinen Keiya/Flickr.

Part I: Treat Every Meeting Like a First Interview

PR Expanded

It’s dangerous to rely on your memory to document what people say once the meeting is over. The more you can document, you may find new and interesting information post meeting. This post is Part I of a two-part series on Treating Every Meeting Like a First Interview.

Cision Moves to Accelerate Pace of Innovation



The Ten Commandments of Social Media for 2018

Business Wire

The simplest use of video is to document a live event. (These rules are loosely adapted from the 2018 All for Content conference ) By Simona Colletta – International Media Relations Specialist, Paris Social Media is changing the way businesses interact with customers.

ICOs, the new Press Release for a Blockchain World

Flack's Revenge

One of the cornerstones of an ICO is the white paper, a document that describes in detail the token offering – and explains why investors (or “participants,” in crypto parlance) should care.

Webinar: 5 Things Journalists Hate About Your Newsroom With Peter Shankman and Joe Witte


Feel free to download the document using the link below. . It came, it went, and you missed it (or it was so awesome you’re watching it again). But never fear, the recording of the webinar, 5 Things Journalists Hate About Your Newsroom is right here. What did we cover? What goes on in a journalist’s mind throughout their work day? The Actual 5 Things Journalists Hate About Your Newsroom. How to fix those said 5 things. What journalist DO look for in your media center.

H&R Block’s Tax Shred Live: Social media stunt or brilliant marketing move?

Communications Conversations

Invite two world-class shredders (Michael Angelo Batio and Bibi McGill) to play guitar via Facebook Live while shredding tax documents and learning more about what to shred and why. These folks were the ones dancing and actually shredding tax documents during the show.

Top 3 Ways Pharma Can Better Leverage Twitter in Marketing


Documenting your Twitter strategy keeps you honest on posting consistently and definitely moves approvals along faster. Few marketers would dispute that pharma companies have been a bit slow to get on board with social media. We’ve covered various aspects of pharmaceutical communications online a few times….