PR in High Definition

NOVEMBER 23, 2016

The free tool aims to unearth those important and difficult to find e-mail addresses from the internet. Simply entering the company domain or even just the company’s name reveals all employee email addresses listed on the web – hopefully exposing the company’s email pattern. This is where Email Hunter hopes to come in.

Tools 63

Tools Web Data Employee 63

Sword and the Script

APRIL 2, 2024

It was, and continues to be, one of the coolest announcements I’ve had the privilege to contribute to in my PR career. The quality of queries changed too as the web evolved. Counterweight to journalist backlash At that time, Vocus was under fire from journalists who saw the company as a source of PR spam.

Reddit 176

Reddit Software B2B Technology 176

Buzzstream

MAY 2, 2024

In the digital PR world , journalists and reporters promote our content. Media database tools typically include the journalists’ email addresses and contact details. You could continue using your media database tool to find more journalists or pivot to find journalists on social media. Others rely on bloggers.

Digital PR 62

Digital PR Report How To Pitching 62

Buzzstream

APRIL 25, 2024

There are four ways to do that: Google, BuzzStream, Ahrefs, and alert tools. Talkwalker is an audience intelligence tool with a free alert tool that rivals Google Alerts. So for BuzzStream, it would say “buzzstream” -buzzstream.com Then go to the Tools dropdown and set the date to the past 24 hours.

Brand 62

Brand Branding How To SEO 62

Landis PR

FEBRUARY 5, 2024

But how can you navigate the intricacies of PR in the digital era? Enter Artificial Intelligence (AI) – a game-changing tool transforming the PR landscape. Embrace AI and revolutionize your PR strategy today! Efficient Content Creation: AI aids in crafting compelling content that resonates with your audience.

Publicity 59

Publicity Privacy YouTube Analysis 59

Buzzstream

DECEMBER 13, 2023

You’ve heard carpenters are only as good as their tools. Or is it that a good carpenter never blames their tools? Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Here are some of the top list-building tools for building and managing your prospects.

Digital PR 62

Digital PR Tools Google Pitching 62

Buzzstream

DECEMBER 13, 2023

You’ve heard carpenters are only as good as their tools. Or is it that a good carpenter never blames their tools? Either way, using tools and technologies to aid your marketing strategy has never been more impactful than in the age of AI. Here are some of the top list-building tools for building and managing your prospects.

Digital PR 62

Digital PR Tools Google Pitching 62

The Proactive Report

DECEMBER 4, 2018

Talk to your SEO and Web team. Your content team must include someone with an eye for good design who can use the slew of new tools available to make interesting graphics, social posts, videos, and Instagram Stories. Get more Digital PR Tips in your inbox every week. More research is needed here. How could it be improved?

Content Marketing 189

Content Marketing Trends Marketing Strategy 189

Buzzstream

JANUARY 24, 2024

A list or roundup would be an article that lists and/or reviews multiple sites, products, tools, etc. You can do link insertion in two ways: pitch your homepage or an asset you’ve already created, such as an ultimate guide post or helpful calculator tool. Use a tool like Ahrefs Keywords Explorer to find relevant keywords.

SEO 62

SEO How To Resources Pitching 62

Landis PR

JANUARY 30, 2024

PR and content play vital roles in managing and accelerating the sales funnel. Metrics such as web traffic, page views, bounce rates, time spent on the website, and SEO ranking, all rely on PR tactics. Smart revenue marketers employ PR-specific tracking mechanisms to link these metrics back to PR efforts.

Leadership 105

Leadership SEO Measurement Reputation 105

Buzzstream

DECEMBER 17, 2020

From pitches to landing coverage and everything in between, Digital PR can be done without a single tool. During my three years in the industry, I worked with a range of tools, some that I found extremely useful and others that I rarely touched for long periods of time. This is where BuzzSumo often came into play.

Digital PR 161

Digital PR Tools Pitching Film 161

The Proactive Report

NOVEMBER 21, 2023

Digital News According to the November Pew Research report, most adults in the United States get at least some news from digital devices. The online space has become a host for the digital homes of both legacy news outlets and new, “born on the web” news outlets.

Newspapers 130

Newspapers Social Media Data Consumer 130

The Proactive Report

FEBRUARY 24, 2017

There’s too much good, free, intel — remember the Real Time Web ? Other tools will find their way to fill the gap. The real time web just isn’t the same on Google or Facebook or anywhere else. Q: What are the implications for PR, if any, if Twitter goes away? Get Digital PR Tips in your inbox every Monday morning.

Twitter 235

Twitter Customer Service Web Facebook 235

The Proactive Report

MAY 12, 2017

There are tools that can help you find the right influencers or you can find an outside resource who can do this for you. You have to make it visible on the web and in search engines. SEO writing is a vital PR skill today. Get the Digital PR Tips Newsletter each week. Not amplifying your content. 888 243 3470.

Knowledge Base 113

Knowledge Base SEO Strategy Digital PR 113

Doctor Spin

FEBRUARY 14, 2024

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. Marketing is a great tool, but public relations is sometimes the only way.

Publicity 52

Publicity Marketing eBook Public Affairs 52

The Proactive Report

DECEMBER 27, 2017

You have to learn to gather it, slice and dice it, analyze it and extract the insights that drive your PR strategy and actions. There are many tools available to harvest data about your customers and stakeholders, both internally and externally: CRM systems, social media analytics, web analytics and more.

Trends 124

Trends Data-Driven PR Data System 124

Burrelles Fresh Ideas

AUGUST 2, 2023

Television , with its visual storytelling capabilities and wide viewership, remains a powerful tool for conveying messages to a mass audience. The captivating nature of television programming attracts viewers, allowing PR pros to deliver impactful narratives and brand stories that resonate.

Radio 75

Radio Television Media Local 75

5W PR

APRIL 16, 2020

Remarketing describes the act of advertising to the same web user more than once through the use of email marketing. Retargeting is a re-engagement tool that relies on online ad campaigns to target users that have already interacted with a brand’s website. Remarketing. Retargeting.

Google 88

Google Web Instagram Tools 88

Buzzstream

OCTOBER 21, 2021

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. Introducing a new way of working, or a new tool is not easy.

Software 151

Software How To SEO System 151

Buzzstream

FEBRUARY 2, 2024

It can mean providing value by: Pitching them a great shareable asset that they can then share on their blog, impressing their readers Pitching some helpful data they can share to get more views on their story Giving them a free trial to a tool Offering to write an entire post for them Help can also mean providing clear instructions for your ask.

Pitching 62

Pitching Mobile Examples Study 62

Rock the Status Quo

OCTOBER 19, 2015

Know there are three basic kinds of online monitoring: web mentions, social media mentions and customer reviews. At the simplest level, monitoring mentions includes social media and general web mentions ( blogs, articles, etc. ) Most software solutions handle one or two of these, and I’m unaware of ANY that handle all three.

Software 100

Software Google Reputation Social Media 100

Waxing UnLyrical

AUGUST 4, 2014

From automation to online networking to analytics, digital technology is quickly becoming an indispensable asset. This week’s roundup features seven posts from around the web that focus on digital business. Kami Huyse introduces us to the new standard for digital analytics from Google.

Analytics 75

Analytics SEO Google Facebook 75

ImPRessions - Crenshaw Communications

AUGUST 23, 2017

Do you work in digital PR? The difference between digital PR and “traditional” PR is fuzzy, yet worth examining, because it has transformed our profession in so many ways. In some ways PR hasn’t changed that much. Mastering new tools. And with change come challenges.

Digital PR 168

Digital PR SEO Storytelling Analytics 168

Buzzstream

DECEMBER 20, 2023

Luckily, there are ways to shave off time with link building tools that won’t lead you down the dark path to black hat link building. Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Pricing: Free trial, $125/mo for Pro account 3.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Luckily, there are ways to shave off time with link building tools that won’t lead you down the dark path to black hat link building. Over the past ten years, I’ve tried numerous tools, and reviewed several tools for digital PR , and tools for blogger outreach. Pricing: Free trial, $125/mo for Pro account 3.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Luckily, there are ways to shave off time with link building tools that won’t lead you down the dark path to black hat link building. Over the past ten years, I’ve tried numerous tools, and the ones below represent the most useful link-building tools on the market today. Why pay for a tool when you can do this yourself?

Tools 71

Tools SEO Analysis Google 71

The Proactive Report

JUNE 20, 2015

Story creation: Of the journalists interviewed, all agreed that social media is a powerful tool to uncover potential leads. These platforms can serve as excellent filters for the mass of information circulating the web and can assist journalists in effectively reaching an audience they wouldn’t have otherwise been able to target.

Twitter 100

Twitter Media Relations How To Media 100

The Proactive Report

JUNE 23, 2015

Business is realizing just how powerful a tool video online can be. Why are they successful and why is the C-suite sitting up and taking such notice of video specifically on the web? Get our Digital PR Tips Newsletter. Why are videos more applicable to business? Follow us on Twitter.

Video 100

Video Mobile Trade Shows YouTube 100

ZudePR

JUNE 10, 2015

Afraid of the way my industry was changing, I had the digital fear. A few years back I used none of these tools. But did you know there are two brilliant tools to use once you know the difference between a power verb and a colourful adjective? My go-to tool. Particularly in digital public relations engagement.

eBook 68

eBook Engineering Tools Case Study 68

The Proactive Report

JUNE 18, 2021

There are many social media management tools you can use to do this – I prefer [link]. Result: Web traffic increased time coincident with this campaign and they received more than 1600 downloads of the Guide. There is a difference between monitoring conversations and listening to those conversations.

Small Business 213

Small Business Fashion Groups Local 213

ZudePR

JANUARY 21, 2016

You’re an SME struggling with web marketing. You want to learn more about digital marketing and SEO. Not just websites either; wider web marketing as well. Digital PR. It’s a well-designed round-up of the last 31 days’ digital PR happenings. You Should Read This If. Scott Guthrie.

Digg 104

Digg SEO System Reddit 104

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

The Proactive Report

DECEMBER 24, 2015

There’s a good post in Business 2 Community about the challenges of starting out in Digital PR. If you’ve been trained in traditional PR and technology is fairly new to you, it will seem overwhelming at first. Digital PR Strategy. The activity you see in Digital PR is like the tip of an iceberg.

Digital PR 100

Digital PR Analytics SEO Measurement 100

ZudePR

FEBRUARY 22, 2016

Advice: Facebook is a key marketing tool that cannot be ignored. Sign Up Now For Weekly PR, SEO, and Social Media Insights. A digital PR man, based in Glasgow. After a lifetime in big PR, I set up my own company two years ago. I provide digital PR services to firms across the UK. It may be higher now.

Social Media 75

Social Media SEO Media Local 75

Solo PR Pro

APRIL 19, 2016

Jennifer has been recognized by PR News’ Digital PR Awards and PR Daily’s Social Media Awards. Now that you get the logistics of this relatively new ad format, let’s talk about why Facebook Lead Ads are a major development within Facebook’s set of marketing tools and solutions.

Facebook 40

Facebook Mobile Advertising Advertising 40

Buzzstream

JANUARY 5, 2024

Nevertheless, with new tools seemingly being released daily, finding someone’s email address has never been easier. Whether you are doing blogger outreach, digital PR, link building, or even sales, these 12 techniques can help identify the missing piece of the puzzle. The tool is entirely free.

How To 83

How To LinkedIn Tools Google 83