Critical Mention

APRIL 26, 2017

To say Michael Veley embodies sports is an understatement. Falk Center for Sport Management spanning more than two decades is, in a word, impressive. Which 3 tips do you have for anyone trying to break into the sports PR/marketing world? Passion and an insatiable appetite for sports; 2. By Robin Gelfenbien.

Sports 60

Sports Internal International Enterprise 60

Prohibition

MAY 4, 2017

There’s no doubt that the impact of social media on the sporting industry has been huge, with sponsors clambering to strike a deal with the latest hot property from all sporting professions. But how influential are these sporting heroes? 10) Zlatan Ibrahimović (@ibra_official) – Twitter: 4.44m /Instagram: 24.7m.

Sports 54

Sports Social Media Instagram Media 54

PRSay

JUNE 7, 2023

The intersection of journalism and AI is the most important media issue of our time. Yet the presence of deep fakes and phony AI-generated interviews requires that journalists must diligently fact-check AI-generated content or research. You can stop reading there. However, 30-plus years later, that obviously isn’t the case.

Journalism 156

Journalism Public Affairs Ethics Technology 156

Bianchi Biz Blog

JANUARY 24, 2022

That includes our creative director, writers, industry and content partners, numerous marketing and PR professionals, and readers. Our creative director Alex Hartman joined me for the press days at Motor Bella. We shot a ton of on-site footage for our social media channels that our readers and followers really enjoyed.

Meeting 78

Meeting Automotive Media Technology 78

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. First off, thank you so much for having me on the blog for a Q&A.

Storytelling 60

Storytelling Social Media Sports Strategy 60

ImPRessions - Crenshaw Communications

JANUARY 30, 2018

One of the best ways is to stay on top of key PR industry blogs as well as more general sites that offer a fresh take on business, creativity, and content. For a better understanding of the mechanics of PR, from creating media pitches that work to delivering a well-crafted results report, no one does it better than the Cision Blog.

Blogging 170

Blogging Writing Creativity Storytelling 170

ImPRessions - Crenshaw Communications

JANUARY 21, 2016

Top PR agencies know the value of a well-crafted PR pitch to get the attention of an overworked and cynical media contact. The media aren’t interested in an approach that screams the company name and all its selling points. The “too creative” pitch. Think the way the media think. The ill-timed pitch.

Pitching 149

Pitching Sports Print Creativity 149

ImPRessions - Crenshaw Communications

AUGUST 26, 2016

Although you may have had your heart set on sports PR and now find yourself in B2B tech, odds are it will be just as stimulating and and challenging. If a candidate doesn’t say “I’ve been to your website” or “I’ve read your blog,” within a few minutes of interviewing, I’m wary.

Publicity 120

Publicity B2B Fashion Sports 120

Communications Conversations

MARCH 29, 2019

Last week, I shared my news that I’ll be teaching social media at the University of St. I think about people like LeeAnn Rasachak and Sarah Reckard whom I met more than 10 years ago now (they were one of my first PR Rock Star interviews!). Now, she’s crushing it at Best Buy in social media marketing.

Social Media 128

Social Media Agriculture Marketing Media 128

Communications Conversations

JUNE 28, 2018

Working for an amateur or professional sports team has always been a dream of mine. This is what led me, in some ways, to interview our Rock Star today: Kirsten Wenker. How and why did you get into sports PR after a number of years on the agency side? I actually started my career in sports, so in a way this is a return.

Sports 113

Sports Travel Television Agency 113

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. ” Use Grammarly to craft smarter social media posts and business memos as well as take interesting quizzes to determine how understandable a piece of writing may be.

Blogging 159

Blogging Pitching Fashion Sports 159

Communications Conversations

FEBRUARY 2, 2018

Probably the best social media tactic I’ve seen this week. How does a bank activate its brand during the biggest sporting week of the year? But, I thought it was a creative approach to a common challenge for many brands sponsoring the Big Game this week. I wrote about this fabulous piece of content marketing yesterday.

Digg 60

Digg Social Media Banking Sports 60

Burrelles Fresh Ideas

NOVEMBER 7, 2023

I know PR professionals with degrees in journalism, mass media, English, business communication, marketing, sports and more. I was out of school and had several years of experience as an executive assistant, including a stint as the admin for a publicly traded company’s investor and media relations director.

Agency 88

Agency Energy Crisis Management Industry 88

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. That said, I think brands can still stand out, but it takes more creativity and getting out of their comfort zones.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

The Proactive Report

JUNE 17, 2018

And it gets the attention of search engines and the media. 2. Listen to social media conversations about the topic : Look for gaps and areas of high interest. HerRoom.com, an online lingerie company, tested all the sports bras they sell and made a series of videos of women running in each bra. Image by Anna Fox .

B2C 157

B2C Study Exercises Sports 157

wiredPRworks

APRIL 6, 2022

Few job settings require such acute and constant attention to detail as a live sporting event broadcast. Produced for both aspiring and recognized digital thought leaders, this show focuses on how social media contributes to creating and sustaining business, Barbara interviews friends in high places. About Barbara Rozgonyi.

How To 52

How To Engineering System Insurance 52

Maxim Behar

JUNE 28, 2023

Maxim : The big change in the world came about 15 years ago when every person on this planet had a media in their hands. Prior to that, only those who understood could speak on media of any type. Now, however, we are in an incredible media revolution, as anyone can speak their mind without limits.

Radio 52

Radio Film Sports Creativity 52

Ethical Voices

SEPTEMBER 19, 2022

So, I moved into a creative agency. Thinking about your career, going from events to creative to public relations, what is the most difficult ethical challenge you ever confronted? That is going to be a really big uphill battle, especially in countries like Cambodia where social media is where you get your information from.

Ethics 83

Ethics Radio Sports Facebook 83

Contently - Strategy

MARCH 11, 2020

It arms sales teams with creative ammunition and provides proof for what you can do without the need for a hard sell. I’ve written dozens of case studies for the experiential marketing agency Mirrorball , and now do so weekly as part of my full-time job as a sports marketing writer and content strategist for Facebook.

Case Study 140

Case Study Study Video Writing 140

Critical Mention

APRIL 26, 2019

Critical Mention is a media search engine, kind of like Google. Amriel: Play with kids, watch sports, listen to music and explore the outdoors. Matt: Creative freedom. The post My Take on Take Your Child to Work Day appeared first on Critical Mention - Media Monitoring. Q: What’s your favorite color?

Engineering 88

Engineering Sports Analytics Google 88

NewsWhip

MARCH 3, 2020

We recently sat down with Bryan Pedersen of MSL to discuss earned media and the impact of data on agencies and their clients. Earlier this week, we had the chance to chat with him about the application of data, the power of earned media, and of course, some tennis. . We have significantly advanced how we handle Earned Media.

Data 88

Data Agency Sports Creativity 88

Cision

JUNE 2, 2016

In this interview, Eileen shares her thoughts on the challenges of creating meaningful content, the importance of listening well to build relationships and the need for strong writing skills in public relations. In today’s world of tweets, emoticons and shorthand social media posts, we’ve gotten sloppy. Don Draper.

Insurance 120

Insurance Insurance Writing Sports 120

Cision

FEBRUARY 24, 2016

In this interview, he discusses the importance of authenticity, how information and news is distributed so quickly and what successful brands are doing differently. Want more media coverage? My favorite social media platform is…I’m addicted to all of them, but probably Facebook as it is now so ubiquitous. Drives my wife crazy.

Corporate 120

Corporate Sports Agency Reputation 120

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. The art of getting earned media coverage for a product, service or business is not as easy as it sounds. And while the degree of difficulty varies from brand to brand, the secret to securing editorial is NOT a media release. Consider Crayola.

Agency 100

Agency Newspapers Radio Interviews 100

Critical Mention

APRIL 26, 2019

Critical Mention is a media search engine, kind of like Google. Amriel: Play with kids, watch sports, listen to music and explore the outdoors. Matt: Creative freedom. The post Thinking Critically With Ava: My Take on Take Your Child to Work Day appeared first on Critical Mention - Media Monitoring. Eric: Play golf.

Engineering 62

Engineering Sports Analytics Google 62

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. In the course of our work, we’ve interviewed and written spotlights on more than 45 AI-powered vendors with more than $1 billion in total funding. Are you ready?

Agency 84

Agency Enterprise Technology Analytics 84

Mindful Marketing

DECEMBER 17, 2015

For our latest Masters in Marketing interview, we talked with Wendy Marx, an award-winning public relations and marketing communications executive who helps B2B companies and executives become well-known brands. I love that it keeps you on your toes and you need to move smartly, fast and creatively. By Susan Sweenie.

Communications 50

Communications Marketing Internal International 50

Cision

JUNE 9, 2016

In this interview, Madhuri discusses the importance of building trust with your audience, why less is more for content and how to improve your communication by listening. My favorite social media platform is…can’t say I have one favorite. Your brand needs to do more than just communicate if you want to connect with your audience.

Training 0

Training Leadership Brand Branding 0

Flatiron Communications

JULY 5, 2022

The second was a bit more in the weeds: “Play-to-Earn: Creative Ways to Make Money.” They typically range from heads of state to tech CEOs to A-list entertainment and sports celebrities to plain old influencers and thought-leaders. And their followers …including other media institutions…will justify the lies. They don’t care.

Conference 36

Conference Journalism Web Comparison 36

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Courtney Mains @courtneyamains.

Sports 0

Sports Leadership Internal International 0

Prohibition

FEBRUARY 14, 2023

It involves developing relationships with tech journalists, bloggers and influencers , as well as leveraging online channels like social media, blogs and other digital platforms. Tech PR also involves securing media coverage and amplifying content through storytelling to reach the right target audience.

Strategy 62

Strategy Brand Branding Technology 62

Stephen Waddington

DECEMBER 30, 2019

The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. The greatest of these is the shift away from media relations as the dominant means of public engagement to working across all forms of media. News media in pain but new formats emerge 13.

Government 103

Government Education Print Ethics 103

Karen Freberg

DECEMBER 4, 2017

There always seems to be a new tool, platform, or trend we are seeing here related to the social media field. for social media professors. As I am preparing for two social media classes in the spring, there are some trends that I have to note and adapt my lessons for class, and add on to the readings.

Education 42

Education Facebook Video Social Media 42

Ethical Voices

APRIL 17, 2023

” So, I ended up taking a job at IBM as head of global media relations. If you want to do sports or celebrity, a lot of them do great, somebody needs to go do that. We need to use technology in creative ways to help people, to help our organizations, but also to help people that we serve achieve their goals.

Enterprise 68

Enterprise Ethics Engineering Technology 68

Maxim Behar

MAY 31, 2021

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. The reason is simple, it is changing the ownership of the media. Nowadays, the media disappeared.

Newspapers 52

Newspapers Social Media Ethics Travel 52

Journalistics

NOVEMBER 20, 2014

This experience will come in handy in your professional career (and it looks good on a resume) Play sports – even if it’s intramural sports, you should be part of a team. Team sports teach you discipline, teamwork, competitiveness and the importance of fitness for your mental and physical health. Writing – learn to write well.

Journalism 52

Journalism Sports Writing Meeting 52

Karen Freberg

JUNE 24, 2017

A lot of people assumed I was working for a brand (I did wear some of my Adobe Max gear the first day of the festival), but when I told them I was an educator teaching social media, they were not only surprised, but they were excited. I would have to say Lars Silberbauer (Global Senior Director of Social Media for Lego) was FANTASTIC!

Education 40

Education Conference Social Media Sports 40